Ethical Evaluation of the Use of Women in Advertisements

2021 ◽  
Author(s):  
Imran Aslan ◽  
Sedat Şi̇mşe
Keyword(s):  
Content Analysis ◽  
Role Models ◽  
Physical Appearance ◽  
Sexual Content ◽  
Ethical Evaluation ◽  
Ethical Violations ◽  
And Behavior

Advertisements that offer consumers both lifestyle and behavior show women in forms. How should consumers’ physical appearance be is said in advertisements. The woman must be beautiful, well-groomed and thin in advertisements. If a fat, ugly or not well-groomed woman is in the advertisement, she changes thanks to the product. Thus, it is thought that consumers who take beautiful women in advertisements as role models will use the product by trying to be like them. The constant beautiful and attractive role of the woman revealed the problem of her commodification in advertisements. This causes ethical violations. Although the target consumers are not fellows, women appear as sexual objects in different product groups. It is common for women to be used in an admirable position other than the roles of housewife, employee, mother or spouse. Accordingly, advertisements can be divided into advertisements with or without sexual content. Women also attract attention in advertisements with or without sexual content. However, women are seen more in advertisements that emphasize sexuality.This study aims to reveal which tabloid magazine advertisements are using women, in which role women are involved in these advertisements, and whether sexuality is used or not. For this purpose, content analysis was performed on 119 advertisements published in magazines and the data were evaluated in the SPSS program. As a result, it is concluded that sexuality is used in the advertisements involving women.

scholarly journals The Role of Prophet Muhammad s.a.w in Educating Children and its Applications to Prevent Gadget Addiction among Children

2021 ◽  
Vol 13 (2) ◽  
pp. 718-722
Author(s):  
Wan Mohd Khairul Firdaus Wan Khairuldin ◽  
Wan Nur Izzati Wan Nor Anas ◽  
Mohamad Zaidin Mohamad ◽  
Abdul Hanis Embong ◽  
Wan Khairul Aiman Wan Mokhtar
Keyword(s):  
Content Analysis ◽  
Role Models ◽  
Detrimental Effect ◽  
Human Needs ◽  
Technological Advances ◽  
The World ◽  
Positive Impacts

Nowadays, technological advances are expanding rapidly around the world, including Malaysia. Technology has a lot of positive impacts on the survival of everyday society, such as meeting human needs and wants. One of the technologies that are gaining the community's attention, including children today, is gadgets. However, using these gadgets sometimes causes people to become addicted to using them if not controlled. This situation also affects children because children also include those who are easily addicted to using gadgets. Although gadgets provide benefits, when their use is excessive and uncontrolled, this will have a detrimental effect on health and morale. Therefore, there are two main objectives of this article written. First, to explain the disadvantages of gadget addiction in children, the second objective is to analyze the role of Prophet Muhammad s.a.w in educating children and its application to prevent gadget addiction. To fulfil the objectives, the documentation method is carried out. The data were collected and analyzed based on content analysis to apply the Prophet Muhammad s.a.w method in educating children to overcome gadget addiction among children. The study found three main ways of the Prophet Muhammad s.a.w in educating children imitated by parents in overcoming children's addictions such as parents being role models to children, communicating with the child and choosing friends.

Individual Differences in the Name Similarity Effect

2014 ◽  
Vol 35 (2) ◽  
pp. 111-118
Author(s):  
Daniel J. Howard ◽  
Roger A. Kerin
Keyword(s):  
Individual Differences ◽  
Impression Management ◽  
Interactive Effect ◽  
Purchase Intentions ◽  
Brand Attitude ◽  
Self Monitoring ◽  
Similarity Effect ◽  
And Behavior ◽  
Usage Context

The name similarity effect is the tendency to like people, places, and things with names similar to our own. Although many researchers have examined name similarity effects on preferences and behavior, no research to date has examined whether individual differences exist in susceptibility to those effects. This research reports the results of two experiments that examine the role of self-monitoring in moderating name similarity effects. In the first experiment, name similarity effects on brand attitude and purchase intentions were found to be stronger for respondents high, rather than low, in self-monitoring. In the second experiment, the interactive effect observed in the first study was found to be especially true in a public (vs. private) usage context. These findings are consistent with theoretical expectations of name similarity effects as an expression of egotism manifested in the image and impression management concerns of high self-monitors.

Economic Development of Bangladesh: The Role of IBBL

IIUC Studies ◽  
2015 ◽  
Vol 9 ◽  
pp. 323-334
Author(s):  
Shafiqur Rahman ◽  
Nicholas McDonald
Keyword(s):  
Economic Development ◽  
Content Analysis ◽  
Foreign Trade ◽  
Rural Economy ◽  
Significant Contribution ◽  
Annual Report ◽  
Housing Sector

This paper presents the role of Islami Bank Bangladesh Limited (IBBL) to the recent economic development in Bangladesh. The study analyses published texts, articles, websites and annual report of this bank through a content analysis. Key findings of this study manifest the contribution of this bank in different areas of economic development in Bangladesh like generating employment, earning foreign remittance, strengthening rural economy, promoting ecology and green banking, boosting industrialization, developing the SMEs, assisting in foreign trade (import-export), developing the housing sector etc. This study also identifies IBBL’s significant contribution to the national exchequer. This paper contributes to the field of economic development of Bangladesh and the role of IBBL behind it and fills the gap of literature in this specific area.IIUC Studies Vol.9 December 2012: 323-334

MANAJEMEN GURU MODEL GUARDIAN ANGEL MENURUT MUNIF CHATIB

1970 ◽  
Vol 2 (2) ◽  
pp. 85-108
Author(s):  
Ni’matul Khasanah
Keyword(s):  
Content Analysis ◽  
Human Resources ◽  
Lesson Plan ◽  
Qualitative Approach ◽  
Optimal Management ◽  
Guardian Angel ◽  
Humanistic Approach ◽  
Data Content ◽  
Teacher Reports

The background of this research is the fact that the management of improving teacher‟s professionalism is still not effective. The role of teacher as planner, implementer, and developer of curriculum is also not optimal. Management of teachers is needed because teachers have a significant role in the success of learning process. This research was aimed at knowing Guardian Angel‟s concept of teacher management suggested by Munif Chatib and how it develops according to him. The implementation of Guardian Angel model of teacher management was presented through a testimony and direct interviews with Guardian Angel‟s trainees. This research used qualitative approach by studying Munif Chatib‟s books and direct interviews. Data were analyzed with content analysis, which included: (1) literary study of Munif Chatib‟s books, (2) description of Guardian Angel model of teacher management by Munif Chatib. This research found that (1) the concept of Guardian Angel teacher management uses humanistic approach, especially in regard to schedules of consultation, teaching strategies, and assessment through four kinds of teacher reports, including reports of morals, creativity, lesson plan, and student‟s learning results; (2) the basis used is the cornerstone of the scientific human resources and philosophical foundation that teachers carry out the work of teaching, which includes planning, teaching, evaluating, and learning. The first three points are teacher‟s obligations, while the last is their right. Penelitian ini dilatarbelakangi adanya keprihatinan manajemenpeningkatan profesionalitas guru yang belum berjalan efektif. Peranan guru sebagai perencana, pelaksana dan pengembang kurikulum yang belum optimal. Manajemen guru diperlukan mengingat bahwa peran guru amat signifikan bagi setiap keberhasilan proses pembelajaran.Penelitian ini mengungkap tentang manajemen guru Guardian Angel menurut Munif Chatib. Penelitian ini bertujuan untuk mengetahui konsep manajemen guru model Guardian Angel menurut Munif Chatib, dan berkembangannya Guardian Angel dalam pemikiran Munif Chatib. Implementasi manajemen guru model Guardian Angel dihadirkan melalui testimoni dan wawancara langsung dengan peserta pelatihan Guardian Angel. Penelitian ini menggunakan pendekatan kualitatif, dengan melakukan kajian terhadap buku - buku karya Munif Chatib dan wawancara langsung. Teknik anaisis data content analysis. Analisis meliputi: (1) kajian pustaka buku-buku karya Munif Chatib, (2) mendeskripsikan manajemen guru model Guardian Angel dalam pemikiran Munif Chatib.Hasil penelitian menunjukkan bahwa: (1) konsep model manajemen guru Guardian Angel menggunakan pola pendekatan manajemen humanis, terutama dalam jadwal konsultasi, strategi mengajar dan penilaian melalui empat rapor guru, yaitu rapor akhlak, rapor kreativitas, rapor lesson plan dan rapor hasil belajar siswa (2) landasan yang digunakan adalah landasan keilmuan sumber daya manusia dan landasan filosofi bahwa profesi guru mengemban pekerjaan manajemen, yaitu perencanaan , mengajar dan mengevaluasi dan belajar. Tiga hal pertama difahami sebagai kewajiban, sedangkan belajar dimaknai sebagai hak bagi seorang guru (3) Guardian Angel sebagai manajemen quality control yang meliputi: lesson plan, konsultasi, observasi dan umpan balik.

Significance and Role of Athletes in Ethical Education of Youth

2019 ◽  
Vol 6 (2) ◽  
pp. 62-74
Author(s):  
Ivana Markov Čikić ◽  
Aleksandar Ivanovski
Keyword(s):  
Young People ◽  
Role Models ◽  
Role Model ◽  
Modern Society ◽  
Ethical Education ◽  
Open Issue ◽  
Clear Identification ◽  
Relationship Of

Summary One cannot write about the relationship of young people and current sports stars in modern society without having previously studied the processes of mediation and globalisation of sport, and the transformation of traditional social values. The goal of the science and practice engaged in sports and education of young people is a constant quest for preserving universal ethical values and reconciling them with the modern-day social processes. This paper will present the result of a survey conducted with adolescents in five different Serbian cities in order to find the answer to the question if sportspersons were their favourite television role-models. According to the results of our survey, 45% of adolescents do not have a favourite TV personality and do not know for sure who that could be. Novak Đoković, who would be the choice of adults for a role model of the young, with 63.2% according to the survey conducted by the Ministry of Youth and Sports, scored 3.81% in our survey with adolescents who would chose Novak Đoković as their favourite TV personality. The necessity of raising media literacy of young people with the aim of clear identification of sports role models who are going to improve their quality of life still remains an open issue for further research on this course.

PERAN MASYARAKAT TERHADAP PEMBAYARAN RETRIBUSI SAMPAH DI KOTA SAMARINDA

2018 ◽  
Vol 2 (1) ◽  
pp. 33
Author(s):  
Abd Rachim AF,
Keyword(s):  
Waste Management ◽  
Population Growth ◽  
Frequency Analysis ◽  
Urban Areas ◽  
Relative Frequency ◽  
Environmental Problems ◽  
Living Standards ◽  
The Public ◽  
And Behavior

One of the environmental problems in urban areas is the pollution caused by garbage. The waste problem is caused by various factors such as population growth, living standards changes, lifestyles and behavior, as well as how the waste management system. This study aims to determine how the role of society to levy payments garbage in Samarinda. This research was descriptive; where the data is collected then compiled, described and analyzed used relative frequency analysis. The participation of the public to pay a "levy junk", which stated to pay 96.67%, for each month and the rates stated society cheap, moderate and fairly, respectively 46.08%, 21.21%, 21.04%. Base on the data , the role of the community to pay "levy junk" quite high.

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