Strategic change management at CUNIX infotech
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Highly effective are those organizations that have managed changed and that too with a strategy being the governing light for the change management. Due to lean market growth and saturated business scenarios or just a complaisance over time are just a few reasons why change is required and in this case study we look at a change strategy that has led the organization to a 22%+ revenue growth consistently year on year. This is just a proof that change well thought of a better implemented strategically can definitely yield good results.
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1996 ◽
Vol 17
(4)
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pp. 673-699
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