Computer Gaming Scenarios for Product Development Teams

Author(s):  
Andrew J. Wodehouse ◽  
William J. Ion

In this paper, computer gaming approaches are introduced as a viable means to structure the interaction of a product development team during concept generation. During concept generation, teams gather large amounts of information before generating new ideas and concepts. Digital technologies mean that relevant information can be sourced faster than ever, but this does not necessarily migrate into the activity of concept creation. It is suggested that cues from computer games can help integrate information as well as individuals more effectively, resulting in better conceptual output. A range of game types are evaluated with a view to their possible utilization in support of concept design. Two scenarios for the implementation of gaming methods are proposed, and one refined scenario identified as having potential for further development.

Author(s):  
Andrew J. Wodehouse ◽  
William J. Ion

In this paper, computer gaming approaches are introduced as a viable means to structure the interaction of a product development team during concept generation. During concept generation, teams gather large amounts of information before generating new ideas and concepts. Digital technologies mean that relevant information can be sourced faster than ever, but this does not necessarily migrate into the activity of concept creation. It is suggested that cues from computer games can help integrate information as well as individuals more effectively, resulting in better conceptual output. A range of game types are evaluated with a view to their possible utilization in support of concept design. Two scenarios for the implementation of gaming methods are proposed, and one refined scenario identified as having potential for further development.


2012 ◽  
Vol 490-495 ◽  
pp. 2160-2164
Author(s):  
Li Lin ◽  
Gang Guo

Product concept generation and concept design are major activities for obtaining an optimal concept in new product development (NPD). A customer requirements driving new product concept generation method is addressed in this paper. This study proposes a new method to generate product concept, through which NPD team acquire customers’ requirement and product attributes. The new method is based on integrating of Naïve Bayes cluster and rough set theory (RST). It takes marketing strategy, business strategy into consideration, which makes new product development more effective compared with the traditional method. We believe that the proposed method will have a positive significance on the future new product development


Electronics ◽  
2021 ◽  
Vol 10 (9) ◽  
pp. 996
Author(s):  
Norshakirah Aziz ◽  
Md Jan Nordin ◽  
Said Jadid Abdulkadir ◽  
Muhammad Muhaimin M. Salih

The advancement of technology has enabled powerful microprocessors to render high-quality graphics for computer gaming. Despite being intended for leisure purposes, several components of the games alongside the gamer’s environmental factors have resulted in digital addiction (DA) towards computer games such as massively multiplayer online games (MMOG). Excessive gaming among adolescents has various negative impacts on an individual. However, only a few researchers have addressed the impact of DA on physical health. Thus, the primary objective of this research is to study the impact of DA on physical health among Malaysian adolescents. This study focuses on Malaysian adolescents of ages 12–18 years old who are addicted to computer games, specifically the MMOG. The methodology used for the study involves focus group discussions (FGD) and extensive literature study. The FGD sessions have involved both medical experts and game experts. The outcome of FGD discussion is recorded and justified with the existing relevant literature from high-impact journals, theses, conferences, books, and reports. This paper provides evidence of five physical health impacts of DA associated with adolescents. The factors of DA, the addiction components existing in MMOG computer games, and the DA health risk assessment are presented in the results section. Based on the study, it is concluded that DA among Malaysian adolescents can cause various impacts on physical health such as obesity, back pain, and neck pain, orthopaedic/joint muscle, eyesight problem, hearing problem, as well as physical inactivity.


2021 ◽  
Vol 1 ◽  
pp. 2691-2700
Author(s):  
Stefan Goetz ◽  
Dennis Horber ◽  
Benjamin Schleich ◽  
Sandro Wartzack

AbstractThe success of complex product development projects strongly depends on the clear definition of target factors that allow a reliable statement about the fulfilment of the product requirements. In the context of tolerancing and robust design, Key Characteristics (KCs) have been established for this purpose and form the basis for all downstream activities. In order to integrate the activities related to the KC definition into product development as early as possible, the often vaguely formulated requirements must be translated into quantifiable KCs. However, this is primarily a manual process, so the results strongly depend on the experience of the design engineer.In order to overcome this problem, a novel computer-aided approach is presented, which automatically derives associated functions and KCs already during the definition of product requirements. The approach uses natural language processing and formalized design knowledge to extract and provide implicit information from the requirements. This leads to a clear definition of the requirements and KCs and thus creates a founded basis for robustness evaluation at the beginning of the concept design stage. The approach is exemplarily applied to a window lifter.


2020 ◽  
Vol 1 ◽  
pp. 2475-2484
Author(s):  
T. Chatty ◽  
J. Faludi

AbstractHow do employees perceive the impact of incorporating sustainability considerations into their product development practice? In this case study, we observe how these perceptions can be shifted by teaching workshops on how to apply sustainable design methods in practice. We compare the trends for different methods on various dimensions such as creativity, design process time, product marketability etc. Results show an overall shift towards positive perception for all the methods on a majority of factors, indicating a way to ease the adoption of sustainable design into industry practice.


Author(s):  
Jens Jorgensen ◽  
David Havens ◽  
Paul Salvatore ◽  
Alvaro J. Rojas Arciniegas ◽  
Marcos Esterman

Product development teams are facing continued pressure to develop more products in less time and with fewer resources. Platform-based developed is commonly seen as a solution to increase capacity of the product development pipeline. This research identified enablers and barriers to successful platform-based product development. This was achieved through a comprehensive literature review of the current state of the art and an exploratory case study of product development practices within a business-to-business environment from companies with significantly different cultures and experiences with platform-based product development. Key enablers identified in this research include institutionalizing systems engineering, development and communication of product development roadmaps, augmentation of phase gate review process and critical parameter characterization. Operational recommendations from this research are considered to be possible to implement without significant changes to existing processes and organizational structures.


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