Evaluation of Young Consumers' Remanufactured Products Purchase Intention Within Context of Extended Planned Behavior Theory

Behavior Theory ◽

Closed Loop Supply Chains ◽

Intent To Purchase ◽

Young Consumers ◽

Planned Behavior Theory

In this chapter, remanufactured products which have an important place in closed-loop supply chains are examined. The study evaluates the motivation of young consumers who are in close contact with technology within context of extended planned behavior theory. The theoretical model of the research was developed on the basis of the planned behavior theory and the developed model was tested by an empirical study on Ondokuz Mayis University students. As a result of the research, the environmental concerns of young consumers, the environmental knowledge of remanufactured products, and the awareness of remanufactured products positively and significantly affect the attitude towards remanufactured products. The study indicates that attitude and subjective norm related to remanufactured products are positively and significantly affect remanufactured products purchase intention and perceived behavioral control has no significant effect on intent to purchase remanufactured products.

The Effect of Self-Efficacy on Entrepreneurial Intention with the Mediation Variables of Attitude Towards Behavior, Perceived Behavioral Control and Subjective Norm (a Study on the Master’s of Management Students at Universitas Ciputra Surabaya)

KnE Social Sciences ◽

10.18502/kss.v5i5.8844 ◽

2021 ◽

Author(s):

Briandy Putra ◽

Tony Antonio

Keyword(s):

Planned Behavior ◽

Self Efficacy ◽

Behavioral Control ◽

Entrepreneurial Intention ◽

Subjective Norm ◽

Master's Students ◽

Behavior Theory ◽

Planned Behavior Theory ◽

National Programs

Entrepreneurship education is one of the national programs to boost the number of entrepreneurs in the country. The success of creating educated entrepreneurs depends on several factors such as the curriculum, mentors, the method and the readiness of the participant. The intention to become an entrepreneur cannot be separated from the individual’s self-efficacy. This research examined the effect of master’s students’ self-efficacy on their entrepreneurial intention, with the mediation of the Planned Behavior Theory variables. The sample included 134 master’s students out of the total of 203. All had been conducting business for at least six months and were recruited through purposive sampling. A 1-5 Likert scale questionnaire was given to the respondents in print and through Google Forms. Quantitative data analysis was done using smart-PLS version 3. Two of the three variables of the Planned Behavior Theory were significant as mediators of self-efficacy, namely attitude toward behavior and subjective norm. Perceived behavioral control did not have an effect on self-efficacy and entrepreneurial intent through mediation. Keywords: self-efficacy, theory of planned behavior, attitude toward behavior, perceived behavioral control, subjective norm, entrepreneurial intention

Sustainable Consumption Intentions of Consumers in Turkey: A Research Within the Theory of Planned Behavior

SAGE Open ◽

10.1177/21582440211047563 ◽

2021 ◽

Vol 11 (3) ◽

pp. 215824402110475

Author(s):

Ilknur Ayar ◽

Ahmet Gürbüz

Keyword(s):

Planned Behavior ◽

Behavioral Control ◽

Sustainable Consumption ◽

Research Data ◽

Equation Modeling ◽

Survey Method ◽

Behavior Theory ◽

Consumption Behavior ◽

Planned Behavior Theory

Sustainable consumption can be a way to minimize the environmental impact of the rapidly growing consumption phenomenon. However, sustainable consumer behavior changes depending on many different factors and determining these factors is very important for many disciplines. This study aims to determine the sustainable consumption behavior of consumers and the factors affecting this behavior within the framework of Planned Behavior Theory, which is used in many fields in the literature. The research was conducted within the framework of attitude, subjective norms, and perceived behavior control as well as altruistic values variables added to the model. Research data survey method with Turkey/Kastamonu were collected from the consumers in the province. The questionnaire was adapted using previous studies, and its validity and reliability analysis were made. Research data were tested with Structural Equation Modeling, which is used frequently in social sciences and behavioral sciences. As a result; It has been revealed that the variables of Planned Behavior Theory, which are attitude, subjective norm, perceived behavioral control, and also the altruistic values dimension added to the model have a statistically significant effect on sustainable consumption intention, and intention has an effect on sustainable consumption behavior. It was concluded that perceived behavioral control has no direct effect on sustainable consumption behavior. These findings have important consequences for a large number of individuals and organizations such as policy makers, scientists, environmental organizations, health organizations, and businesses.

Prediction of Athletic Participation: A Test of Planned Behavior Theory

Perceptual and Motor Skills ◽

10.2466/pms.1992.74.2.371 ◽

1992 ◽

Vol 74 (2) ◽

pp. 371-379 ◽

Cited By ~ 36

Author(s):

Yiannis Theodorakis

Keyword(s):

Planned Behavior ◽

Behavioral Intention ◽

Behavioral Control ◽

Behavior Theory ◽

Past Behavior ◽

Training Frequency ◽

Intention To Participate ◽

Planned Behavior Theory ◽

Actual Participation

The ability of Planned Behavior theory to predict training frequency from young swimmers' intention to participate in the team's trainings was tested in this study. The sample consisted of 98 subjects, 10 to 13 yr. of age. The theory was considered suitable for predicting this behavioral intention ( R = .72, p<.001). Intention, past behavior, and perceived behavioral control were correlated with swimmers' actual participation for 4 weeks in the team's training, but perceived behavioral control had little effect on behavior. Findings suggest that the intention and the act of regularly participating in sports is strengthened when young athletes perceive their personal evaluation as favorable, when they think that important others would approve, and when they believe that the opportunities and resources will be available. These results are discussed in terms of the usefulness of the theory in the exercise domain.

APPLICATION OF PLANNED BEHAVIOR THEORY TO PREDICTING VOLUNTEER ENROLLMENT BY COLLEGE STUDENTS IN A CAMPUS-BASED PROGRAM

Social Behavior and Personality An International Journal ◽

10.2224/sbp.2002.30.3.243 ◽

2002 ◽

Vol 30 (3) ◽

pp. 243-249 ◽

Cited By ~ 39

Author(s):

Morris A. Okun ◽

Erin S. Sloane

Keyword(s):

College Students ◽

Planned Behavior ◽

Behavioral Control ◽

Subjective Norm ◽

Behavior Theory ◽

Planned Behavior Theory

The present study tested two hypotheses derived from the theory of planned behavior regarding volunteer enrollment by college students in a campus-based program. Undergraduates (N = 647) enrolled in eight sections of Introduction to Psychology received a recruitment message for volunteering through a campus-based program. Following exposure to the recruitment message, students completed a questionnaire and two months later the enrollment records of the campus-based program were checked. Consistent with the theory of planned behavior, attitude, subjective norm and perceived behavioral control predicted intent – and intent, in turn, predicted volunteer enrollment in the campus-based program. However, less than 33% of the students with the maximum possible intention score of six subsequently enrolled to volunteer in the campus-based program.

Applicability of the Planned Behavior Theory to Attitudes of Students in Early Childhood Education toward Teaching Culturally Diverse Classes: The Role of Self-Identity

Psychological Reports ◽

10.2466/pr0.100.4.1123-1128 ◽

2007 ◽

Vol 100 (3_suppl) ◽

pp. 1123-1128 ◽

Cited By ~ 1

Author(s):

Nikolaos Tsigilis ◽

Konstantinos Tsioumis ◽

Athanasios Gregoriadis

Keyword(s):

Early Childhood ◽

Multicultural Education ◽

Planned Behavior ◽

Behavioral Control ◽

Hierarchical Regression ◽

Behavior Theory ◽

Self Identity ◽

Planned Behavior Theory ◽

Prospective Educators

The present study was designed to examine the predictive utility of planned behavior theory to the multicultural education domain. One hundred and forty-eight students in early childhood studies (146 women, 2 men; M age = 21.8 yr., SD = 2.6) were asked to complete a questionnaire based on planned behavior theory to measure attitudes toward teaching multicultural classes, subjective norms, perceived behavioral control, and self-identity. Hierarchical regression analysis showed that the planned behavior model components explained 52.5% of the students' intentions. Addition of self-identity increased the amount of variance accounted for by the model (57.3%). It was concluded that researchers may have increased confidence when applying the planned behavior theoretical framework to study prospective educators' attitudes, and that self-identity seems to represent a useful explanatory variable.

Young consumers' purchase intention toward organic food: exploring the role of mindfulness

British Food Journal ◽

10.1108/bfj-12-2020-1162 ◽

2021 ◽

Vol ahead-of-print (ahead-of-print) ◽

Author(s):

Alok Tewari ◽

Smriti Srivastava ◽

Divya Gangwar ◽

Vimal Chandra Verma

Keyword(s):

Purchase Intention ◽

Structural Equation ◽

Behavioral Control ◽

Organic Food ◽

Equation Modeling ◽

Content Type ◽

Young Consumers ◽

The Government

PurposeThe role of mindfulness in influencing green behaviors has been recognized in literature though it has not been explored sufficiently in the context of organic food. This study makes an attempt to explore the role of mindfulness in influencing young consumers' purchase intention (PI) toward organic food in India.Design/methodology/approachA total of 348 useable responses were collected through an intercept survey at organic food stores using a purposive sampling approach. Data analysis was carried out through structural equation modeling.FindingsMindfulness emerged as a significant predictor of behavioral intention. Further, the specific indirect effects of mindfulness through attitude, perceived behavioral control (PBC), drive for environmental responsibility (DER) and label reference willingness (LRW) were also significant.Originality/valueThis research is one of the initial efforts to link mindfulness with PI for organic food. The results could help the government and marketers tap onto the potential of mindfulness with regard to environment-friendly products and frame appropriate strategies for stimulating the demand for organic food in India

Hypotheses for the Reasons behind Beer Consumer’s Willingness to Purchase Beer: An Expanded Theory from a Planned Behavior Perspective

Foods ◽

10.3390/foods9121842 ◽

2020 ◽

Vol 9 (12) ◽

pp. 1842

Author(s):

Edward Shih-Tse Wang

Keyword(s):

Planned Behavior ◽

Purchase Intention ◽

Behavioral Control ◽

Positive Influence ◽

Alcoholic Beverages ◽

Equation Modeling ◽

Injunctive Norms ◽

Descriptive Norms ◽

Consumption Behavior

Because beer is one of the most common alcoholic beverages consumed in the world, this research adopted an expanded theory of planned behavior (TPB) perspective to understand why beer consumers purchase beer. This study investigated the effects of injunctive norms, descriptive norms, attitude, and perceived behavioral control on alcohol identity and purchase intention. The possible mediating role of alcohol identity was also investigated. This study was conducted in Taiwan, and a total of 452 beer consumers participated in the survey. Structural equation modeling was used to examine the relationship among the study variables. The results revealed that alcohol identity positively influences purchase intention, and attitude positively affects alcohol identity and purchase intention. In addition, injunctive norms have a positive influence on alcohol identity, and descriptive norms positively affect purchase intention. In particular, perceived behavioral control has a negative influence on alcohol identity but has a positive influence on purchase intention. This study also found that alcohol identity mediates the attitude–purchase intention relationship. By examining the consumption behavior of beer consumers from the TPB perspective, this study contributed to an understanding of beer consumption behavior.

ANTESEDEN DARI MINAT PEMBELIAN PRODUK SHAMPO NATURAL DAN ORGANIK

JRMSI - Jurnal Riset Manajemen Sains Indonesia ◽

10.21009/jrmsi.006.1.08 ◽

2015 ◽

Vol 6 (1) ◽

pp. 479

Author(s):

Andrian Haro

Keyword(s):

Planned Behavior ◽

Purchase Intention ◽

Structural Equation ◽

Behavioral Control ◽

Equation Modeling ◽

Valuable Insight ◽

Consumer Values ◽

Consumer Purchase Intention

ANTESEDEN DARI MINAT PEMBELIAN PRODUK SHAMPO NATURAL DAN ORGANIKAndrian HaroFakultas Ekonomi Universitas Negeri Jakartae-mail: [email protected] objective of this research is to examine the consumer purchase intention of natural and organic shampoo products based on the Theory of Planned Behavior (TPB). Specifically, this research considers that consumer values as antecedents of consumers’ attitude toward buying natural and organic shampoo products. A survey was conducted with many respondents from graduate students of Magister Management, Trisakti University, Jakarta, and structural equation modeling techniques was used to test the relationships among the variables. The results show that environmental consciousness and appearance consciousness have a positive effect on attitude. Meanwhile, health consciousness has no significant effect on consumers’ attitude. Moreover, the results showed that TPB predictors which consist of attitude and perceived behavioral control are significantly correlated with purchase intention for natural and organic shampoo products, but not with subjective norm. This research provides valuable insight into consumer purchase intention behavior regarding natural and organic shampoo products by examining the factors that influence consumers’ attitude toward buying natural and organic shampoo products and consumers’ purchase intentions for the products.Keywords: Consumer Behaviour, Theory of Planned Behavior, Attitude, PurchaseIntention, Personal Care

Analisis Konsumsi Layanan SPA Di Era Baru, Perspektif Theory of Planned Behavior (TPB)

Matrik Jurnal Manajemen Strategi Bisnis dan Kewirausahaan ◽

10.24843/matrik:jmbk.2020.v14.i02.p08 ◽

2020 ◽

pp. 326

Author(s):

Putu Saroyini Piartrini

Keyword(s):

Data Analysis ◽

Planned Behavior ◽

Perceived Risk ◽

Behavioral Control ◽

Subjective Norms ◽

Treatment Provider ◽

Planned Behavior Theory ◽

Spa Treatment

Present study predict intention to engage in SPA in Post Pandemi situation from Planned Behavior Theory, extended with Perceived Risk as predictors. Data were accumulated from 390 SPA customers who engaged in SPA treatment in Kuta and Ubud as main destination of foreign visitors. data analysis uncovered that attitude, subjective norms , perceived behavioral control and perceived risk significantly affected intention to engage in SPA treatment. to encourage intention to engage in SPA treatment provider needs to implement health and security procedures consistently because higher perceived risk will lessen intention to engage in SPA treatment.

Religiosity as a moderator between theory of planned behavior and halal purchase intention

Journal of Islamic Marketing ◽

10.1108/jima-01-2019-0006 ◽

2019 ◽

Vol 11 (6) ◽

pp. 1821-1836

Author(s):

Yusra Jamil Memon ◽

Sarwar M. Azhar ◽

Raheela Haque ◽

Niaz Ahmed Bhutto

Keyword(s):

Planned Behavior ◽

Purchase Intention ◽

Behavioral Control ◽

Purchase Intentions ◽

Path Modeling ◽

Content Type ◽

Moderation Effect ◽

The Relationship

Purpose The purpose of this paper is to investigate the relationship between subjective norms (SNs), attitude (ATT) and perceived behavioral control (PBC) in predicting intention to choose halal-labeled products. Additionally, this research is an attempt to address the moderating influence of religiosity (RG) on relationship between theory of planned behavior constructs and halal purchase intention. Design/methodology/approach The data were collected through a survey. To find the factors that affect purchase intentions of Pakistani consumers regarding halal purchase intention partial least squares (PLS) path modeling has been used in the study. Findings The results state that TBP constructs, i.e. (ATT and PBC) have significant and positive and influence over halal purchase intentions. However, SN did not have positive and significant influence over halal purchase intention. Furthermore, no moderation effect of RG could be found in this study. Findings suggest that RG has not moderated the relationship between TBP constructs and halal purchase intention. Research limitations/implications This study has incorporated three antecedents of TBP. However, extended theory of planned behavior can also be tested to predict influence on consumer halal purchase intentions in Pakistan. Moreover, other variables, e.g. country of origin can also be added to examine the moderation effect on TBP constructs and halal purchase intention. Originality/value This research identifies the rationale behind internally perceived factors that influence purchasing halal product, it further adds to an understanding of content specific (halal products) purchase intention. The practical implications include the possible approaches that managers need to address while promoting Halal labels and this will influence marketing strategies in general and communications specifically.