Approaching Information Architecture for a Market Intelligence System Based on Emerging Technologies

2019 ◽  
pp. 1-30
Author(s):  
George Leal Jamil ◽  
Leandro R. Santos ◽  
Liliane C. Jamil ◽  
Augusto P. Vieira
Keyword(s):  
Decision Making ◽  
New Technologies ◽  
Emerging Technologies ◽  
Digital Transformation ◽  
Information Architecture ◽  
Healthcare Sector ◽  
Market Intelligence ◽  
Healthcare Market ◽  
Intelligence System

It was observed, in these last years, the consolidation of the market intelligence (MI) concept as a source of competitive results in several strategic ways, impacting decision-making and entrepreneurship. This article intends to explore the conceptualization of the MI process, observing specially its application in Healthcare sector under the emergence of new technologies. Approaching the healthcare market, a framework for an intelligence system for marketing decisions was discussed and it is now evaluated with the contribution of information architecture and new technologies concepts. The review formerly produced is updated regarding the focus of the MI system under the influences and potentialities for emerging technologies application, through a lemma of “digital transformation” (DT), validating and expanding market intelligence background towards new dynamism and application in Healthcare contexts.

Modelling Business in Healthcare

2022 ◽  
pp. 125-148
Author(s):  
George Leal Jamil ◽  
Arthur Henrique Oliveira Melo ◽  
Guilherme Jamil Rodrigues ◽  
Liliane Carvalho Jamil ◽  
Augusto Alves Pinho Vieira
Keyword(s):  
Decision Making ◽  
Scientific Knowledge ◽  
Business Models ◽  
Emerging Technologies ◽  
Healthcare Sector ◽  
Economic Agents ◽  
New Business ◽  
High Level ◽  
New Business Models

The appeal for new business models is at high level nowadays in all market sectors involving all economic agents. Dealing with classical, non-responsive, bureaucratic structures, traditional organizational arrangements impose delays on management, ineffective control features, and, more critical, limitations to innovate. In this chapter, the authors analyze the proposition for new business models with the consideration of two huge pressuring motivations: to innovate in the healthcare sector and adopt emerging technologies. Both dimensions brought opportune facts for business models development and application, but, with an immense and uncontrolled dynamicity, also produced a confused, turbulent scenario where the academic and scientific knowledge, always demanded, was not developed and communicated efficiently. To address this imperfect scenario, the authors present their reflections around perspectives on building and applying business models supported by emerging technologies for the healthcare sector, offering a background to foster these discussions in further studies and decision-making contexts.

A Design Framework for a Market Intelligence System for Healthcare Sector

2013 ◽  
pp. 288-305
Author(s):  
George Jamil ◽  
Lorena Furbino ◽  
Leandro Santos ◽  
Marcus Alves ◽  
Rafael Santiago ◽  
...  
Keyword(s):  
Value Chain ◽  
Healthcare Sector ◽  
Product Positioning ◽  
Organizational Intelligence ◽  
Healthcare Market ◽  
Intelligence System ◽  
Managerial Support ◽  
Marketing Intelligence ◽  
Marketing Data ◽  
Healthcare Associated

The healthcare market is a dynamic sector, where marketing decisions are decisive and critical. Strategic and tactical planning demand data and information to produce knowledge, which will capacitate firms for business maneuvers as product positioning, pricing, and technological implementation for optimal business development. Marketing data and information must be provided from a variety of sources to produce knowledge, in a process that can be characterized as “organizational intelligence.” Collected contents from healthcare associated industrial sectors, such as chemical and pharmaceutical, have the potential to produce integrated value chain knowledge, improving analysis and decision processes. Approaching the healthcare market, a framework for an intelligence system for marketing decisions is discussed in this chapter. Initially reviewing the literature, a conceptual base is formed, which delimits the evaluation of intended framework. As an exam of practical marketing intelligence system application, case studies of real decisions observed in Brazilian market are done at the end of the chapter to evaluate how intelligence and knowledge, as conceptualized in the literature review, serve in typical healthcare marketing competition, as managerial support for problem solutions.

scholarly journals HabITec: A Sociotechnical Space for Promoting the Application of Technology to Rehabilitation

Societies ◽  
2019 ◽  
Vol 9 (4) ◽  
pp. 74 ◽  
Author(s):  
Elizabeth Kendall ◽  
Soo Oh ◽  
Delena Amsters ◽  
Mary Whitehead ◽  
Justin Hua ◽  
...  
Keyword(s):  
Decision Making ◽  
New Technologies ◽  
Advanced Technology ◽  
Healthcare Sector ◽  
Decision Making Process ◽  
Sociotechnical System ◽  
Shared Set ◽  
Technological Advances ◽  
Conceptual Paper ◽  
Serious Injuries

Society is currently facing unprecedented technological advances that simultaneously create opportunities and risks. Technology has the potential to revolutionize rehabilitation and redefine the way we think about disability. As more advanced technology becomes available, impairments and the environmental barriers that engender disability can be significantly mitigated. The opportunity to apply technology to rehabilitation following serious injuries or illnesses is becoming more evident. However, the translation of these innovations into practice remains limited and often inequitable. This situation is exacerbated by the fact that not all relevant parties are involved in the decision-making process. Our solution was to create a sociotechnical system, known as HabITec, where people with disabilities, practitioners, funders, researchers, designers and developers can work together and co-create new solutions. Sociotechnical thinking is collaborative, interdisciplinary, adaptive, problem-solving and focused on a shared set of goals. By applying a sociotechnical approach to the healthcare sector, we aimed to minimize the lag in translating new technologies into rehabilitation practice. This collaborative co-design process supports innovation and ensures that technological solutions are practical and meaningful, ethical, sustainable and contextualized. In this conceptual paper, we presented the HabITec model along with the empirical evidence and theories on which it has been built.

How Information Architecture Contributes to Define a Framework for a Market Intelligence System Development

2016 ◽  
Vol 4 (2) ◽  
pp. 19-37
Author(s):  
George Leal Jamil ◽  
Leandro Henrique Rocha dos Santos ◽  
Liliane Carvalho Jamil ◽  
Augusto Alves Pinho Vieira
Keyword(s):  
Value Chain ◽  
System Development ◽  
Information Architecture ◽  
Organizational Intelligence ◽  
Theoretical Contribution ◽  
Market Intelligence ◽  
Intelligence System ◽  
Industrial Sectors ◽  
Marketing Planning ◽  
Important Relationship

It was observed, in these last years, the consolidation of Market intelligence (MI) concept. Results from MI are now being applied in several strategic ways, serving mainly for the important relationship between strategic and marketing planning. This article intends to reinforce the conceptualization of MI process, observing specially its application in one critical sector: Healthcare. Healthcare is a dynamic sector, where strategic marketing planning fundamentals are still being disseminated and absorbed by managers and institutions. Marketing data and information must be provided from a variety of sources to produce knowledge, in a process that can be characterized as “organizational intelligence”. Collected contents from healthcare associated industrial sectors, such as chemical and pharmaceutical, have the potential to produce integrated value chain knowledge, improving analysis and decision processes. Approaching the healthcare market, a framework for an intelligence system for marketing decisions was discussed in Jamil et al. (2011) and it is now evaluated with the contribution of information architecture concepts. Literature review from that original approach is expanded, encompassing information architecture discussions, towards a more consistent framework for market intelligence system implementation and cases of MI application in Healthcare sectors are then re-evaluated, with this new theoretical contribution. Bringing this additional light, market intelligence is presented with a newer, updated and improved conceptualization for practical decisions.

scholarly journals Collaborative systems for telemedicine diagnosis accuracy

ACTA IMEKO ◽  
2021 ◽  
Vol 10 (3) ◽  
pp. 192
Author(s):  
Jacques Tene Koyazo ◽  
Moise Avoci Ugwiri ◽  
Aimé Lay-Ekuakille ◽  
Maria Fazio ◽  
Massimo Villari ◽  
...  
Keyword(s):  
Decision Making ◽  
Information Exchange ◽  
Medical Information ◽  
New Technologies ◽  
Local Level ◽  
Healthcare Sector ◽  
Remote Healthcare ◽  
Healthcare Monitoring ◽  
Characteristic Features ◽  
Collaborative Platform

The transmission of medical data and the possibility for distant healthcare structures to share experiments about a given medical case raises several conceptual and technical questions. Good remote healthcare monitoring deals with more problems in personalized heath data processing compared to the traditional methods nowadays used in several parts of hospitals in the world. The adoption of telemedicine in the healthcare sector has significantly changed medical collaboration. However, to provide good telemedicine services through new technologies such as cloud computing, cloud storage, and so on, a suitable and adaptable framework should be designed. Moreover, in the chain of medical information exchange, between requesting agencies, including physicians, a secure and collaborative platform enhanced the decision-making process. This paper provides an in-depth literature review on the interaction that telemedicine has with cloud-based computing. On the other hand, the paper proposes a framework that can allow various research organizations, healthcare sectors, and government agencies to log data, develop collaborative analysis, and support decision-making. The electrocardiogram (ECG) and electroencephalogram EEG case studies demonstrate the benefit of the proposed approach in data reduction and high-fidelity signal processing to a local level; this can make possible the extracted characteristic features to be communicated to the cloud database.

scholarly journals Views of Swedish Elder Care Personnel on Ongoing Digital Transformation: Cross-Sectional Study (Preprint)

2019 ◽  
Author(s):  
Katarina Baudin ◽  
Christine Gustafsson ◽  
Susanne Frennert
Keyword(s):  
Decision Making ◽  
Health Care Services ◽  
Elder Care ◽  
New Technologies ◽  
New Technology ◽  
Cross Sectional Study ◽  
Digital Transformation ◽  
Sectional Study ◽  
Cross Sectional ◽  
Welfare Technology

BACKGROUND Swedish municipalities are facing demographic challenges due to the growing number of older people and the resulting increased need for health care services. Welfare technologies are being launched as possible solutions for meeting some of these challenges. OBJECTIVE The aim of this study was to explore the perception, experimentation, evaluation, and procurement of welfare technology practices among professionals working in municipal elder care in relation to their gender, age, and profession. METHODS Data for this explorative cross-sectional study were collected from 393 responses to a web-based survey on municipal elder care in Sweden. Chi square tests were performed to determine the associations. RESULTS The results revealed gender, age, and professional differences in perspectives of municipal elder care workers. Differences were particularly evident in attitudes toward technology, both the use of technology in general and in the workplace, and involvement and participation in decision making regarding the procurement of new welfare technologies. Men (37/53, 70%) expressed a more positive attitude toward and curiosity regarding new technologies than women (157/336, 46.7%) (<i>P</i>=.03). Regarding age, the younger respondents (18-24 years old) perceived the digital transformation in the workplace as “too slow” (4/4, 100%), whereas the majority of older respondents (65-74 years old) perceived it as happening at the “right pace” (4/7, 57%). The elder care personnel felt encouraged by management to explore and experiment with new welfare technologies, but never did so either for management or with patients. Even though the majority of the respondents were women, more men (4/7, 57%) were involved in the procurement process for welfare technology devices and solutions than women (98/336, 29.2%) (<i>P</i>&lt;.001). CONCLUSIONS Personnel working within municipal elder care were generally very positive toward new technologies. However, both gender and age differences may influence these perspectives such as the personnel’s resistance to welfare technology and patients’ participation in welfare technology usage and deployment. Different levels of participation in the decision-making process regarding new technology deployment may negatively affect the overall digital transformation within municipal elder care.

Implementation System of Business Intelligence System In The Company

2017 ◽  
Vol 1 (2) ◽  
Author(s):  
Abdul Hamid Arribathi ◽  
Maimunah Maimunah ◽  
Devi Nurfitriani
Keyword(s):  
Decision Making ◽  
Business Intelligence ◽  
Research Library ◽  
Decision Making Process ◽  
Intelligence System ◽  
Business Intelligence Systems

This study aims to determine the stages that must be implemented in building a Business Intelligence System structured and appropriate in building Business Intelligence Systems in an organization, and understand the important aspects that must be considered for investment development Business Intelligence System is increasing. Business must be based on the conditions and needs of the organization in achieving the desired goals. If these conditions occur, then the decision-making process will be better and more accurate. The purpose of this study is to determine the important aspects that must be understood and prepared in using the Business Intelligence System in an organization. The method used is the explanation as well as the research library of several books, articles and other literature.

DEVELOPMENT OF VALUATION METHOD OF THE STATUS OF BASE STATIONS FOR DETERMINING THE NEED OF THEIR UPGRADING

2017 ◽  
pp. 60-70
Author(s):  
Natalya Ivanovna Shaposhnikova ◽  
Alexander Aleksandrovich Sorokin
Keyword(s):  
Decision Making ◽  
Fuzzy Sets ◽  
Cellular Network ◽  
New Technologies ◽  
Base Station ◽  
Base Stations ◽  
Valuation Method ◽  
The Status ◽  
Telecommunications Services ◽  
Theory Of Fuzzy Sets

The article consideres the problems of determining the need to modernize the base stations of the cellular network based on the mathematical apparatus of the theory of fuzzy sets. To improve the quality of telecommunications services the operators should send significant funding for upgrading the equipment of base stations. Modernization can improve and extend the functions of base stations to provide cellular communication, increase the reliability of the base station in operation and the functionality of its individual elements, and reduce the cost of maintenance and repair when working on a cellular network. The complexity in collecting information about the equipment condition is determined by a large number of factors that affect its operation, as well as the imperfection of obtaining and processing the information received. For a comprehensive assessment of the need for modernization, it is necessary to take into account a number of indicators. In the structure of indicators of the need for modernization, there were introduced the parameters reflecting both the degree of aging and obsolescence(the technical gap and the backlog in connection with the emergence of new technologies and standards). In the process of a problem solving, the basic stages of decision-making on modernization have been allocated. Decision-making on the need for modernization is based not only on measuring information that takes into account the decision-makers, but also on linguistic and verbal information. Therefore, to determine the need for upgrading the base stations, the theory of fuzzy sets is used, with the help of which experts can be attracted to this issue. They will be able to formulate additional fuzzy judgments that help to take into account not only measuring characteristics, but also poorly formalized fuzzy information. To do this, the main indicators of the modernization need have been defined, and fuzzy estimates of the need for modernization for all indicators and a set of indicators reflecting the need for upgrading the base stations have been formulated.

Factors Affecting Customer Switching Behavior towards Hybrid Electrical Vehicles (HEV’s) from a Customer Perspective in Jordan

2018 ◽  
Vol 1 (3) ◽  
pp. 53
Author(s):  
Bushra Mahadin
Keyword(s):  
Decision Making ◽  
Consumer Behaviour ◽  
New Technologies ◽  
International Marketing ◽  
Current Trend ◽  
Switching Behavior ◽  
Future Research ◽  
Decision Making Process ◽  
Customer Switching ◽  
Electrical Vehicles

Purpose-This paper aims to investigate factors that affect customer switching from Internal Combustion Engine Vehicles (ICEV’s) to Hybrid Electrical Vehicles (HEV’s), in Jordan for the period of (2010-2014).Design/methodology/approach-A self-administered survey was hand-delivered to the targeted sample of car users in Jordan. The authors delivered 400 questionnaires to customers, from which 333 were deemed valid for the analysis, corresponding to the percentage of (83.25%) which indicates the validity of the study. Findings- There was no difference in switching behavior between (ICEV’s) and (HEV’s) based on gender in the Jordanian market. Fuel consumption efficiency was the number one variable that supports the switching behavior towards (HEV's), followed by Eco friendliness, lower taxes and technological features. Price and the current trend in the market were the least supporting factors. In addition to that the perception of the battery life of (HEV's), limited choices in the market, lack of information and fear of the relatively new technology were the major hindering factors of choosing an (HEV).Research limitations-Future research needs to investigate other factors that may affect customers’ behavior such as perceived image, trust, and subjective norms. Future research should investigate into the importance of environmental awareness and new technologies, and gender differences in behavior. From an international marketing standpoint, comparative studies between Jordanian and non-Jordanian customers are potential areas of future research for international marketing strategies and cross-cultural consumer behaviour analysis. Practical implications-The paper identifies the determinants of switching behavior. marketers should focus addressing customers concerns in terms of providing enough information and building awareness towards the technology and it's benefits towards the society and the environment.Originality/value-Our study is one of the few in Jordan that investigates the switching behavior towards vehicles technology. Our study is thought to have made a modest contribution to consumer behaviour literature and, specifically, for decision making process. It offers marketers insights into the determinants of switching behavior towards the hybrid vechicle technology and how this contribute to consumers’ decision making process and attitudes to achieve the intended behavioural outcomes

Rediseñando las Organizaciones del Futuro. El impacto de la transformación digital en el mundo del trabajo

2019 ◽  
Vol 1 (1) ◽  
pp. 199-226
Author(s):  
Ricardo M. Piñeyro Prins ◽  
Guadalupe E. Estrada Narvaez
Keyword(s):  
Industrial Revolution ◽  
New Technologies ◽  
Third Sector ◽  
Digital Transformation ◽  
Digital Culture ◽  
Exploratory Research ◽  
The People ◽  
Technological Advances ◽  
Current Scenario ◽  
The Way

We are witnessing how new technologies are radically changing the design of organizations, the way in which they produce and manage both their objectives and their strategies, and -above all- how digital transformation impacts the people who are part of it. Even today in our country, many organizations think that digitalizing is having a presence on social networks, a web page or venturing into cases of success in corporate social intranet. Others begin to invest a large part of their budget in training their teams and adapting them to the digital age. But given this current scenario, do we know exactly what the digital transformation of organizations means? It is necessary? Implying? Is there a roadmap to follow that leads to the success of this process? How are organizations that have been born 100% digital from their business conception to the way of producing services through the use of platforms? What role does the organizational culture play in this scenario? The challenge of the digital transformation of businesses and organizations, which is part of the paradigm of the industrial revolution 4.0, is happening here and now in all types of organizations, whether are they private, public or third sector. The challenge to take into account in this process is to identify the digital competences that each worker must face in order to accompany these changes and not be left out of it. In this sense, the present work seeks to analyze the main characteristics of the current technological advances that make up the digital transformation of organizations and how they must be accompanied by a digital culture and skills that allow their successful development. In order to approach this project, we will carry out an exploratory research, collecting data from the sector of new actors in the world of work such as employment platforms in its various areas (gastronomy, delivery, transportation, recreation, domestic service, etc) and an analysis of the main technological changes that impact on the digital transformation of organizations in Argentina.

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