A Three-Tiered Approach to Global E-Commerce

Author(s):  
David Paper ◽  
Ken B. Tingey

Access to the world enabled by the Internet facilitates internationalization as never before. However, lack of a coherent global Internet strategy can relegate any company to a strictly provincial “neighborhood” status. Globalization strategies and tactics should therefore be of central concern to all enterprises. To research the strategic issues involved in Internet-based globalization, we embarked on a case study. Our goal is to explore how the Internet and its related technologies can serve to help organizations better deal with the challenges of conducting global business. Our research enabled us to identify a set of heuristic “rules of thumb” that might be used to support Internet-based globalization efforts. In our study we discuss the many challenges to establishing successful global enterprises. We then introduce a model for understanding global business requirements in the e-commerce age. We conclude by analyzing a case study to initially validate our theoretical model and summarize our findings.

Author(s):  
David Paper ◽  
Kenneth B. Tingey

Access to the world enabled by the Internet facilitates internationalization as never before. However, lack of a coherent global Internet strategy can relegate any company to a strictly provincial “neighborhood” status. Globalization strategies and tactics should therefore be of central concern to all enterprises. To research the strategic issues involved in Internet-based globalization, we embarked on a case study. Our goal is to explore how the Internet and its related technologies can serve to help organizations better deal with the challenges of conducting global business. Our research enabled us to identify a set of heuristic “rules of thumb” that might be used to support Internet-based globalization efforts. In our study we discuss the many challenges to establishing successful global enterprises. We then introduce a model for understanding global business requirements in the e-commerce age. We conclude by analyzing a case study to initially validate our theoretical model and summarize our findings.


Author(s):  
Юйси Му

The article presents the study of the media image of China in the Russian Internet texts. The purpose of the study is to identify the language means of shaping the media image of China in blogs about Chinese opera. The material involves some of the topical blogs published on the Internet version of «Live Journal» and the «Magazeta». In those materials, the media image of China is partially formed by various aspects of Chinese opera as a cultural phenomenon: it is the cultural context in which Chinese opera exists; features of diverse opera genres; images of performers; audience responses; assessments and feelings of bloggers. The possibilities of expression of different kinds of language means are revealed, so is the authors’ perception of this type of art. It is concluded that the media image created in blogs about Chinese opera by various language means represents China as a country with a long history and unique culture. Chinese opera not only occupies an important place in the world art, but also vividly and meaningfully reflects the mystery of China.


Author(s):  
Ashu M. G. Solo ◽  
Jonathan Bishop

This chapter looks at the role of the participation continuum in helping to improve relationships that have been damaged as a result of digital addiction. Digital addiction in this context refers to what happens when a person with a compulsion who is not getting that compulsion fulfilled turns to the Internet and other digital technologies in order to fill the void. The chapter is a case study of two people called Person D and Person G in order to make them anonymous. Using medical and other records, it was found that a number of different interventions using the participation continuum could have resulted in changes in the relationship in either holding it together or preventing one party from posting malicious and defamatory comments. The chapter found that a theoretical model, with algorithmic principles applied, called the transitional flow of persuasion model would be able to understand the impacts of digital addiction and provide a means to remedy it.


Author(s):  
Pieter Blignaut ◽  
Theo Mcdonald

For historical reasons, English is the language of the internet. Currently, e-commerce attracts customers from all over the world. In order to do good business, websites must be accessible to clients from a variety of cultures and languages. To achieve usability for a global audience, websites must be internationalized as well as localized. Given the many cultures and idiosyncrasies of those cultures, both of these tasks are extremely complex and it is virtually impossible to do both at the same time. It could be helpful if some cultures do not object to the fact that the language of the internet is not the same as their home language. In this study the preferred language of reading and writing of various groupings of African users was determined. It was found that, whereas the Afrikaans-speaking subjects preferred to have written material in their home language, speakers of other African languages preferred English. This has enormous implications for website development as developers can focus on the usability and functionality of a site without having to spend time translating the content into a variety of languages.


Author(s):  
David Paper ◽  
Ken Tingey

This case study uses a three-tier networked enterprise model developed to facilitate better understanding and management of global business requirements in E-commerce and describes how one organization, Nu Skin deals with management of people and resources in the context of a global, networked enterprise.


Author(s):  
Ralph Pettman

International relations (IR) is widely accepted as an academic discipline in its own right, despite the many subdisciplines which hold it together. These disparate subdisciplines, in fact, have come to define international relations as a whole. Establishing systematic matrices that describe and explain the discipline as a whole can show how the subdisciplines that constitute international relations have sufficient coherence to allow us to say that there is a discipline there. To look at the discipline otherwise would be viewing it as a mere collection of insights taken from other disciplines—in short, international relations could not be defined as a discipline at all. Such an argument forms a more heterodox view of international relations—one which does not attempt to engage with traditional debates about what constitutes the subject’s core as compared with its periphery. The “old” international relations was largely confined to politico-strategic issues to do with military strategy and diplomacy; that is, to discussions of peace and war, international organization, international governance, and international law. It was about states and the state system and little more. By contrast the “new” international relations is an all-inclusive account of how the world works. The underlying coherence of this account makes it possible to provide more comprehensive and more nuanced explanations of international relations.


2020 ◽  
Vol 2 ◽  
pp. 1-1
Author(s):  
Jakub Konicek

Abstract. Infographic is a popular term which resonates quite significantly in the world of the Internet for a long time. It became a very often used phrase not only in various forums, blogs, and websites, but also turned into a part of the scientific research presentation and later as a field of study in (not only) cartographic visualization as well. Either, the cartography is no exception. Many cartographers practically used this term and its generally known principles. Nevertheless, principles and its well-known essence are not officially and uniformly defined yet.The paper aims to present the evolution of infographics in time and its intersection and the usage focusing on cartography. The main aim is to figure out trends and milestones which are noticeable from the gradual evolution of infographics. The interests and activities of the professional scientific groups of the International Cartographic Association, as well as the thematic focus of the papers at the annual international conferences, confirm the growing popularity of the professional public.The case study figures out, through practical examples, when infographic has become a valuable part of cartographic creation and subject of study in cartographic research. Based on the available literature, professionally oriented forums and thematically focused articles at the Web of Science, the paper seeks to show an extended view of infographics. According to trendsetters, it is a popular design concept, nevertheless, it is still not given significant scientific attention from a professional point of view.The motivation for this research is to compile an evolution timeline of infographics, describe significant trends and define key milestones influencing its development, especially in the field of practical usage in cartography.


2011 ◽  
Vol 16 (1) ◽  
Author(s):  
Gary Saunders

<p class="MsoNormal" style="margin: 0in 0.5in 0pt;"><span style="font-family: &quot;Times New Roman&quot;,&quot;serif&quot;; font-size: 10pt;">The U.S. Department of Defense originally designed the Internet to increase the productivity of government workers and it has now become an enormous opportunity for businesses to advertise, correspond with clients, order from suppliers, and conduct many other business functions at minimal cost.<span style="mso-spacerun: yes;">&nbsp; </span>The Internet has achieved faster acceptance by Americans than any other previous technologies and businesses are already discovering that the Web is having a profound impact on how they conduct business.<span style="mso-spacerun: yes;">&nbsp; </span>Conservative estimates are for Internet retail sales to reach $7 billion by the year 2000, and some respected analysts predict it to grow to $100 billion over the next five to eight years.<span style="mso-spacerun: yes;">&nbsp; </span>As with any new initiative, there are costs, benefits, and risks associated with the undertaking.<span style="mso-spacerun: yes;">&nbsp; </span>Anyone who wishes to maintain a Web site on the Internet can do so at a modest cost, or in some cases at no cost.<span style="mso-spacerun: yes;">&nbsp; </span>One of the many benefits to be gained from placing a company on the Internet such as gaining access to the World Wide Web (WWW).<span style="mso-spacerun: yes;">&nbsp; </span>The WWW gives anyone who is connected the ability to communicate with distant computers all over the world and provides the benefit of being able to send and receive electronic mail (E-mail).<span style="mso-spacerun: yes;">&nbsp;&nbsp; </span>While there are a number of different risks incurred when a company establishes a Web site and goes on the Internet the biggest concern, by far, is security.<span style="mso-spacerun: yes;">&nbsp; </span>When a company installs a Web server at their site, they open a window into their local network that the entire Internet can peer through.<span style="mso-spacerun: yes;">&nbsp; </span>These substantial risks notwithstanding, the Internet provides an opportunity that business cannot afford to pass up.<span style="mso-spacerun: yes;">&nbsp; </span>The number of companies that have already taken advantage of the Internet and the rapid increase in the number of Internet users has fueled a phenomenal growth in electronic commerce.<span style="mso-spacerun: yes;">&nbsp; </span>The Internet provides an excellent opportunity to increase sales at a lower marginal cost than was possible before.<span style="mso-spacerun: yes;">&nbsp; </span>Companies that pass up this tremendous opportunity will probably<span style="mso-spacerun: yes;">&nbsp; </span>not survive in the 21<sup>st</sup> century competitive climate.</span></p>


2005 ◽  
Vol 1 (1) ◽  
pp. 19-38
Author(s):  
Tim van Dantzig ◽  
Albert Boonstra

This case history takes place at the biggest flower auction of the world, the Aalsmeer Flower Auction. Directors of the Aalsmeer Flower Auction felt that the Internet might play an important role in the future of their business. They believed that an active and leading position in applying electronic networks could secure and even strengthen their dominant position and that a policy of restraint could be a threat if other parties should enter this market with electronic auctions. At the end of the 1990s, they started various e-Business initiatives. The case study describes the different e-Business initiatives and the responses from suppliers, customers, managers and other stakeholders on each of these initiatives. Readers will be challenged to analyze this material and offer advice to the management of the auction about future directions with respect to e-business.


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