Attitude Towards the Usage of Internet-Based Applications in Management Education

Internet based applications are as a tool progressively used to encourage learning and relationship management in management education. This examination analyzed the attitude of students and educators towards utilizing internet based applications in the management education. Following the literature review that presented 11 internet based applications utilized in classroom settings, questionnaires were distributed to students and educators from three state funded management institutes in Delhi. Responses of 341 management students and 46 faculty members with respect to 5 domains of internet based applications – feedback, classroom management, content creation and publication, communication, and social media – were broke down to explore the attitude towards utilization of internet based applications. The outcomes uncovered that students apparent the internet based applications of communication and social media to be useful in learning and in expanding their future skills; likewise, the educators observed these internet based applications to be valuable.

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Attitude towards the usage of internet based applications in Management education

Journal of Cases on Information Technology ◽

10.4018/jcit.20211001oa08 ◽

2021 ◽

Vol 23 (4) ◽

pp. 0-0

Keyword(s):

Social Media ◽

Literature Review ◽

Classroom Management ◽

Management Education ◽

Relationship Management ◽

Faculty Members ◽

The Internet ◽

Content Creation ◽

Management Students

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Linked(In)g Sport Management Education with the Sport Industry: A Preliminary Study

Sustainability ◽

10.3390/su13042275 ◽

2021 ◽

Vol 13 (4) ◽

pp. 2275

Author(s):

Samuel López-Carril ◽

Miguel Villamón ◽

María Huertas González-Serrano

Keyword(s):

Social Media ◽

Sport Management ◽

Management Education ◽

Educational Innovation ◽

Two Dimensions ◽

Management Tools ◽

Sport Industry ◽

Post Test ◽

Management Students ◽

The Impact

Social media are one of the most valuable management tools used by sport managers in the fulfilment of their daily tasks. However, the studies that share and analyse the impact of educational experiences that incorporate social media into sport management education for professional purposes are scarce to date. Thus, this study presents an educational innovation piloted in a sport management course where LinkedIn—the social media most associated with the professional sphere—is introduced through an experiential learning methodology, as a driver of students’ career development and as a tool to keep up to date and interact with the sport industry. To assess the learning outcomes, a new scale was developed and tested. A total of 90 Spanish undergraduate sport management students (M = 22.71; SD = 3.84) participated in the study, partaking in a pre-test and a post-test. Regarding the results linked to the testing of the scale, the statistical analysis reflects the scale’s two-dimensional nature, explaining 68.78% of the variance, presenting good psychometric properties (α = 0.95). On the other hand, significant increases in all the scale items between the two measures were obtained, with large effects size in the two dimensions (Cohen’s d ≥ 0.80). Therefore, it is concluded that LinkedIn can help to develop the professional profile of sport management students, Linked(In)g what is taught in the classroom with what the sport industry demands.

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Video Advertising: Connection and differences between consumers?

Journal of Digital Science ◽

10.33847/2686-8296.3.1_2 ◽

2021 ◽

Vol 3 (1) ◽

pp. 14-25

Author(s):

Sónia Ferreira ◽

Sara Santos ◽

Pedro Espírito Santo

Keyword(s):

Social Networks ◽

Social Media ◽

Literature Review ◽

Conceptual Model ◽

The Internet ◽

Internet Search ◽

Video Advertising ◽

Social Media Engagement

The internet search trend has caused that online users are looking for more and more enriched information. The evolution of social media has been huge and users relate to social networks differently than they did before. Currently, there are more than 4 billion active users on social networks and brands are looking to showcase their products and services. Our research found the following factors that influence social media engagement: informativeness, self-connection and advertising stimulation. Through literature review, we propose a conceptual model that has been tested in the PLS-SEM. Data were collected from 237 consumers and our survey found that engagement in social media is explained by the variables identified by our model. Important contributions to brand theory and management will be found in this investigation.

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A Literature Review of Social Media for Marketing

Research Anthology on Strategies for Using Social Media as a Service and Tool in Business ◽

10.4018/978-1-7998-9020-1.ch005 ◽

2021 ◽

pp. 82-105

Author(s):

Bahtışen Kavak ◽

Neslişah Özdemir ◽

Gülay Erol-Boyacı

Keyword(s):

Social Media ◽

Literature Review ◽

Media Use ◽

Digital Economy ◽

Social Media Marketing ◽

The Internet ◽

Business To Consumer ◽

Media Channels ◽

Business To Business ◽

Consumption Habits

Digital economy has become a priority for companies and countries since consumer profile and consumption habits have greatly changed. Companies have begun to transfer the services they offer to the Internet. Also, a digital economy creates networks amongst individuals, communities, companies, and markets. With digitalization, not only have consumers' profiles changed, but marketing tools have changed as well. Social media marketing (SMM) is the product of this trend and is marketing through social media channels (SMCs). Therefore, this chapter examines social media use within business-to-consumer (B2C) and business-to-business (B2B) contexts. Moreover, the authors focus on the differences of SMCs adoption in B2C and B2B contexts.

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URGENCY RIJALUL POSTING IN PREVENTING HOAX: QURANIC PERSPECTIVE

Islamic Communication Journal ◽

10.21580/icj.2020.5.1.5451 ◽

2020 ◽

Vol 5 (1) ◽

pp. 38

Author(s):

Doli Witro

Keyword(s):

Social Media ◽

Literature Review ◽

The Internet ◽

Internet Users ◽

Internet Media

Indonesian Ministry of Communication and Information stated in 2017 that it had blocked 800 thousand harmful contents, including hoax (fake news). However, Masyarakat Telematika (Mastel) Indonesia reported the results of a survey in 2019 that there were 34.60% of respondents received hoax every day. Hoaxes will have implications for harmony in society and are even very vulnerable to riots. This study uses a qualitative method with a literature review design that study the analogy between hadith and posts of Internet users that are both news or information. Hadith is information from the Prophet p.b.u.h., while posting is information that comes from Internet users. Based on this it is important to see the scholars of hadith in conveying, accepting the hadith, and including it in their respective books. To find out whether or not a hadith is correct, rawi examines sanad and matan hadith. In the hadith science, the study of the hadith discussed in the science of rijalul hadith. In rijalul, this post will be examined on how to explore the content of the Internet media. Of course, this is in accordance with the indicators (adl, dhabit, ittishal al-sanad, bighayr illat, and bighayr syadz) in the science of rijalul hadith, and the perspective of Al-Quran will be examined. Rijalul Posting is divided into two; al-urwah date account (how to clarify posts by looking at the identity and account history) and al-jarh wa ta'dil content account (how to clarify posts). Indicators used: fair information, date of posting, clear source, complete, and polite language. Thus, these posts can be shared on websites or social media.

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Sarcasm in Sentiment Analysis of Indonesian Text: A Literature Review

Jurnal Teknologi Informasi Jurnal Keilmuan dan Aplikasi Bidang Teknik Informatika ◽

10.47111/jti.v13i2.255 ◽

2019 ◽

Vol 13 (2) ◽

pp. 54-59

Author(s):

Sherly Christina

Keyword(s):

Social Media ◽

Literature Review ◽

Sentiment Analysis ◽

Classification Accuracy ◽

Negative Polarity ◽

Sentiment Classification ◽

Detection Methods ◽

The Internet ◽

Online Groups ◽

Internet Users

Social media, blogs and online groups become a forum that makes is easy for the Indonesian people to express their opinions, suggestions, complaints and even criticisms of a subject liberally. Sentiment analysis is a method for classifying positive, neutral, and negative polarity of the opinions that expressed by the internet users. Sarcasm is one of the challenges to classsifying the sentiments of an opinion. This research is a literature review to examine several studies to find out the methods for detecting sarcasm and to know the effect of sarcasm on the sentiment classification accuracy. The result of this literature review can be used as a reference for developing the sarcasm detection methods.

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New Media and Digital Paranoia

10.4018/978-1-7998-8630-3.ch018 ◽

2022 ◽

pp. 330-343

Author(s):

Ahmet Yalçın Kaya ◽

Fırat Ata

Keyword(s):

Social Media ◽

Literature Review ◽

New Media ◽

News Media ◽

The Internet ◽

Time And Space ◽

Private Institution ◽

Daily Lives ◽

Internet Environment

New media includes many spaces in the internet environment including social media, news media, shopping sites, official and private institution/organization applications. Users make their daily lives more manageable in terms of time and space while benefitting from the specified new media platforms/tools whereby they may also consciously or unconsciously get some conditions. Currently, there exists a contemporary condition called 'digital paranoia' that people can experience when using new media platforms and tools. Digital paranoia, which refers to a form of extreme skepticism regarding new media platforms and tools, is based on different concerns and anxieties such as being spied on, wired, and controlled. This study, which is written based on a literature review, focuses on defining the concept of digital paranoia. Additionally, new media and some conditions occurring due to new media are also analyzed in the study. This study aims to raise awareness of digital paranoia and offer some constructive suggestions to new media users.

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Metamorphosis of CRM

Advances in Computer and Electrical Engineering - Handbook of Research on Engineering Innovations and Technology Management in Organizations ◽

10.4018/978-1-7998-2772-6.ch001 ◽

2020 ◽

pp. 1-23

Author(s):

Loveleen Gaur ◽

Anam Afaq

Keyword(s):

Social Media ◽

Growth Rate ◽

Literature Review ◽

Business Strategy ◽

Word Of Mouth ◽

Relationship Management ◽

Customer Relationship ◽

Positive Word ◽

Social Crm ◽

Positive Word Of Mouth

As per the report of Grand View Research, the global Social CRM market is expected to grow to USD $81.9 billion by 2025. The report justifies that Social CRM has managed to exhibit a profound growth rate in a couple of years. Social CRM is now becoming a necessity for most of the businesses. The transformation of CRM went from being a strategy that focused on forming only financial bonds with customers to a business strategy that aims at establishing both transactional and interactional relationship with its customers. This change led to the evolution of a new version of CRM known as Social Customer Relationship Management. Social Media combined with CRM can benefit companies like never before. This chapter proposes a conceptual framework of a metamorphosis of CRM based on literature review. It presents the hospitality practitioners a reference to gain insights into the potential advantages like brand loyalty and positive word of mouth by the systematic implementation of Social CRM Strategies.

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Fatherhood research on the internet: methodological reflections from a literature review

Fathers, Families and Relationships ◽

10.1332/policypress/9781447331476.003.0005 ◽

2018 ◽

Author(s):

Lars Plantin ◽

Kristian Daneback

Keyword(s):

Social Media ◽

Public Sector ◽

Literature Review ◽

Online Communities ◽

The Internet ◽

The Past

This chapter looks at how an increasing number of parents are today turning to the internet for information on children and parenting. Many are also living part of their family lives, and forming their identities as parents, in various chat forums and online communities, and on social media. Against this background, the number of sites specifically directed at parents has grown substantially over the past decade. These sites provide opportunities to access large quantities of information on parenting from public sector agencies and experts, but first and foremost, they provide the opportunity for parents to share and obtain experience-based information among themselves. The chapter shows that many of these sites attract mothers to a greater extent than fathers, while more fathers instead appear to be active on social media such as Facebook and various blog sites.

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Marketing Characteristics Through Social Media That Are Able To Produce Brand Equity And Consumer Response Through Consumer Interest

SISFORMA ◽

10.24167/sisforma.v8i1.2916 ◽

2021 ◽

Vol 8 (1) ◽

pp. 30

Author(s):

Bagus Kristanto Putra

Keyword(s):

Social Media ◽

Literature Review ◽

Computer Networks ◽

Brand Equity ◽

Systematic Literature Review ◽

Systematic Reviews ◽

Literature Search ◽

Consumer Response ◽

The Internet ◽

Consumer Interest

The internet is not a strange thing in people's lives, now with the internet, it is easier for people to communicate between regions and between countries. Internet, which stands for inter and networking, is a collection of computer networks and various types that communicate with each other using a communication standard. The method used in this literature search is the systematic literature review (SLR) method. By using this method, researchers can carry out systematic reviews and journal identification in which each process follows the steps that have been determined. Based on the results of the review search for the article above, the researcher can conclude: (1) there are so many articles about the characteristics of good social media, and affect many factors so that researchers find many new problems that are interesting to research. (2) Some articles state that the main characteristics that must be owned are attractive and customization so that it can affect the brand equity of a brand.

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