Certified product buying preferences under the influence of COVID-19

2021 ◽  
Vol 16 (1) ◽  
pp. 46-54
Author(s):  
Eva Jaderna ◽  
Vasilii Ostin
Keyword(s):  
Behavior Modification ◽  
Marketing Research ◽  
Cultural Issues ◽  
Buying Behavior ◽  
Academic Interest ◽  
New Normal ◽  
Green Behavior ◽  
Local Impacts ◽  
Final Consumer ◽  
The Way

Sustainability products became a “new normal” for the nowadays society. Different aspects of government, economical and socio-cultural issues affect the sustainability certificate perception by final consumers. The aim of this paper is to consider findings from marketing research and analyze the outputs. The survey monitored green behavior by the Czech consumers in time. The reason and motivation of this analysis was the academic interest in Czech buying behavior modification, caused by pandemic COVID-19. Sustainability products contribute different specifics related to the way of production, processing, and selling. All mentioned aspects reflect the final consumer buying decision which can fluctuate under the worldwide and local impacts.

scholarly journals Marketing foundation for retail and office center’s tenant mix

2016 ◽  
Vol 14 (1) ◽  
pp. 228-234
Author(s):  
Elena S. Rolbina ◽  
Natalia V. Kalenskaya ◽  
Aida Z. Novenkova ◽  
Wilfred Isioma Ukpere
Keyword(s):  
Structure Formation ◽  
Marketing Research ◽  
Business Owners ◽  
Walking Distance ◽  
Tenant Mix ◽  
The Way

The issues of retail and office center structure formation are developed and presented in the existent literature. This article argues that in each case, these issues need to be refined depending on the location, the number of neighborhood and the surrounding streets’ residents, the presence of other shops and services within walking distance, etc. The purpose of this article is to confirm the abovementioned specificity during the marketing research, in order to evaluate the significance of the factors forming the structure of retail and office center for the population and future tenants. A survey of 200 residents and 100 business owners and managers was conducted. The study’s results allow the formulation of a framework of retail and office center, determining the number of tenants, taking into account their preferences, and getting a list of interested tenants. It also shows the way to facilitate optimization of the layout of the center with regards to the requirements of the anchor tenants, high-footfall shops and customers; to develop the best routes to distribute customers across the floors and center’s zones

scholarly journals Shaping proactive higher education: Pandemic research and its value for future-proofing

2021 ◽  
Vol 9 (1) ◽  
pp. 201-206
Author(s):  
Anca Greere
Keyword(s):  
Higher Education ◽  
Special Section ◽  
New Normal ◽  
Roles And Responsibilities ◽  
Emerging Trends ◽  
The Future ◽  
The Way

This editorial to the Special Section on COVID-19 emphasises the importance of researching pandemic realities and the value that the findings can bring to the way we shape decisions in the future, for the ‘new normal’. The pandemic, with its rapidly changing timeline, required swift action in untrialled circumstances and its consequences have been experienced differently by diverse institutions and across national contexts. Depending on the roles and responsibilities we may have taken on during this time, our capabilities to document our experiences and emerging trends have varied.

Too many compromises: survey research and the spectre of communism

2016 ◽  
Vol 8 (1) ◽  
pp. 197-214 ◽  
Author(s):  
Stefan Schwarzkopf
Keyword(s):  
Survey Research ◽  
High Pressures ◽  
Social Research ◽  
Marketing Research ◽  
Scientific Practices ◽  
Archival Research ◽  
Social Scientists ◽  
Content Type ◽  
The Way

Purpose – This paper aims to chart the influence of McCarthyism and of FBI surveillance practices on a number of prominent American social scientists, market researchers, opinion pollsters and survey research practitioners during the post-war years. Hitherto disparate sets of historical evidence on how Red Scare tactics influenced social researchers and marketing scientists are brought together and updated with evidence from original archival research. Design/methodology/approach – The paper draws on the existing secondary literature on how social research practitioners and social scientists reacted to the unusually high pressures on academic freedom during the McCarthy era. It supplements this review with evidence obtained from archival research, including declassified FBI files. The focus of this paper is set on prominent individuals, mainly Bernard Berelson, Samuel Stouffer, Hadley Cantril, Robert S. Lynd, Paul F. Lazarsfeld, Herta Herzog, Ernest Dichter, but also the Frankfurt School in exile. Findings – Although some of the historiography presents American social scientists and practitioners in the marketing research sector as victims of McCarthyism and FBI surveillance, it can also be shown that virtually all individuals in focus here also developed strategies of accommodation, compromise and even opportunism to benefit from the climate of suspicion brought about by the prevailing anti-Communism. Social implications – Anyone interested in questions about the morality of marketing, market research and opinion polling as part of the social sciences practiced in vivo will need to pay attention to the way these social-scientific practices became tarnished by the way prominent researchers accommodated and at times even abetted McCarthyism. Originality/value – Against the view of social scientists as harassed academic minority, evidence is presented in this paper which shows American social scientists who researched market-related phenomena, like media, voters choices and consumer behaviour, in a different light. Most importantly, this paper for the first time presents archival evidence on the scale of Paul F. Lazarsfeld’s surveillance by the FBI.

President's Page

2020 ◽  
Vol 39 (6) ◽  
pp. 374-374
Author(s):  
Tad Smith
Keyword(s):  
Oil Prices ◽  
New Normal ◽  
The Way

I am writing this column in early April, but I am cautiously optimistic that by the time it goes to press in late May, we will be through the worst of the COVID-19 crisis (or at least well on our way to recovery). Hopefully, oil prices also will have rebounded, and life will have returned to normal. More likely, we will be developing a sense of what our “new normal” looks like. I suspect the way we live, work, engage with others, and relax will be changed forever. As I write this, though, nearly all major cities are under some sort of shelter-in-place order, all schools and many businesses are closed, and a large part of our economy is under extreme duress. And as you are painfully aware, oil prices have plummeted in recent weeks due to the combined impacts of a drop in demand, gross oversupply, and the geopolitical landscape.

What kind of archaeology do we want? Introduction

2016 ◽  
Vol 23 (2) ◽  
pp. 131-132 ◽  
Author(s):  
Alexandra Ion ◽  
John C. Barrett
Keyword(s):  
Political Engagement ◽  
Radical Change ◽  
New Normal ◽  
Contemporary Archaeology ◽  
The Past ◽  
The World ◽  
The Way

Contemporary archaeology seems to be marked by a questioning of the limits of interpretation, pushing for a radical change in the way we conceptualize our engagement with the past, the material and the world we live in: from archaeologies of affect, to new materialist approaches or calls to political engagement, practitioners seem to experiment with new questions and theoretical tools. As Artur Ribeiro points out in his contribution to the following collection of papers, ‘“new” has become the new normal’. But the question is, what are we trying to do with these experiments and what do we expect from archaeology in a world that is undergoing major changes and challenges?

scholarly journals Social responsibility in the textile industry in Romania

2020 ◽  
Vol 71 (04) ◽  
pp. 357-363
Author(s):  
NICOLETA ANDREEA NEACȘU ◽  
SIMONA BĂLĂȘESCU ◽  
MARIUS BĂLĂȘESC ◽  
CARMEN ELENA ANTON
Keyword(s):  
Social Responsibility ◽  
Social Life ◽  
Textile Industry ◽  
Marketing Research ◽  
Sustainable Society ◽  
Quantitative Marketing ◽  
The Social ◽  
The Way

In a sustainable society, the integration into the activity of entities of the actions from the sphere of social responsibility becomes more and more evident. The study analyzes the textile industry in Romania in terms of social responsibility, the involvement of companies in this industry in asserting the values of this level. Thus, a quantitative marketing research is carried out at the level of the population in Romania, a piece of research which is aimed at identifying the opinions and attitudes of the citizens regarding the social responsibility adopted by the Romanian companies, with emphasis on the companies in the textile industry. In this research, particular attention was given to the comprehension of the reality of the aspects in which consumers perceive the requirements of social responsibility and of the way in which they function in practice. The results of this research can be used by the companies in the textile industry as well as by all the companies interested in this aspect in order to improve the quality of the services and of their implications in the social life and in order to respond to the needs of the citizens as well as possible.

scholarly journals Socio-Cultural Problems of the Malay Community in Singapore and in Penang: A Study of Kilat Senja and Aci Patmabi

2014 ◽  
Vol 27 (1) ◽  
pp. 161-177
Author(s):  
Jelani Harun ◽  
Keyword(s):  
Urban Sprawl ◽  
Rural Life ◽  
Cultural Issues ◽  
Way Of Life ◽  
Changes Over Time ◽  
Over Time ◽  
The Way ◽  
Cultural Developments

The way of life of the Malay community cannot be separated from its traditional kampong or rural life, which forms the earliest template of life as family, community and nation, from the earliest stages to the developments of today. Changes over time have given rise to corresponding changes in the kampong, transforming them into advanced, modern towns and cities. This phenomenon occurred in Singapore and Penang, two cosmopolitan states of the Straits Settlements with close historical links. What occurred in Singapore may be discovered in Penang as well. The phenomena or dilemma of “cultural aridity” in Singapore may have similarities with the problem of “urban sprawl” in Penang. On this premis, initially the article discusses Hadijah Rahmat’s Kilat Senja . Do the socio-cultural issues of the Malay community in Singapore also occur in Penang? The answer to this question may be explicitly and implicitly resolved in Azmi Iskandar Merican’s work, Aci Patmabi . Subsequently the article raises and explores a variety of questions on the course of socio-cultural developments of the Malay community in Singapore and Penang. Keywords: socio-cultural issues, cultural aridity, urban sprawl, Singapore, Penang

scholarly journals Korupsi dan mentalitas: kendala kultural dalam pemberantasan korupsi di Indonesia

2014 ◽  
Vol 27 (4) ◽  
pp. 173
Author(s):  
Listiyono Santoso ◽  
Dewi Meyriswati ◽  
Ilham Nur Alfian
Keyword(s):  
Legal Issue ◽  
Cultural Issues ◽  
Cultural Approach ◽  
Cultural Conditions ◽  
The Way

Corruption is a complex act of crime. Its complexity does not only deal with legal issue but also social, political, and cultural issues. Law approach is more widely used in the eradication of corruption because corruption is a matter of law. However, seeing a corruption as a matter of law issue is the way to simplify the problem. The complexity of corruption makes this issue is feasibly approached through a variety of perspectives, one of those is cultural approach. The aim of this research is to reveal the cultural obstacles in eradicating corruption in Indonesia as well as to describe cultural conditions which led to a massive corruption. Formal juridical approach in eradicating corruption is considered to be done in a large number although they did not show maximal results. Such massive corruption in Indonesia seems to draw a conclusion that corruption has become a culture of the citizens of our nation. It means that there is a variety of cultural symptoms which encourage the act of corruption performed easily in every institution. There is a low mentality culture in the heart of the corruptor to carry out the action. That is why; we need a strategy in order to eradicate the culture of corruption in Indonesia.

scholarly journals Founding Editorial — Atmospheric Systems and TheScientificWorld

2001 ◽  
Vol 1 ◽  
pp. 235-238
Author(s):  
Peter Brimblecombe ◽  
John G. Watson
Keyword(s):  
Environmental Concern ◽  
Academic Interest ◽  
Limits To Growth ◽  
Global Issues ◽  
Global Science ◽  
Atmospheric Systems ◽  
The Way

There is a satisfying logic to the Greek choice of air, water, and earth as elements. Today we see this logic reflected in the way that that global science is subdivided into the categories of air, land, and water. Thus, the relevance of a science of global issues is not merely of academic interest. The tide of environmental concern, a vision of limits to growth, and a desire for sustainability have fostered an unprecedented interest in global sciences.

scholarly journals Planning for 'The New Normal': Foresight and Management of the Possibilities of Socio-economic Spillovers due to COVID-19 Pandemic

2020 ◽  
Vol 11 (1) ◽  
pp. 160
Author(s):  
Mohamed Buheji ◽  
Dunya Ahmed
Keyword(s):  
Opportunity Cost ◽  
Future Research ◽  
New Normal ◽  
The World ◽  
The Way ◽  
Economic Spillovers

The next normal will not look like any in the years preceding the COVID-19, a pandemic that changed many socio-economic situations around the world. In this paper, we shall explore the possibilities of the socio-economic spillovers that are expected in an unprecedented pandemic, studying their importance, how to deal with them to eliminate their "opportunity cost" on the next normal.A synthesis for the type of spillovers in the ‘new normal’, its future socio-economic challenges are presented to enhance the readiness to the coming era. In order to visualise the amount of the possibilities and opportunities of the socio-economic spillover, a framework is proposed, and then all the 480 possibilities are list. Tools are developed further to optimize the best socio-economic possibilities, which would different per the community condition and the stage of the new normal. The main implication of this work is that it would change the way any future pandemic or global emergency spillovers are evaluated or dealt with. This would establish a new path for future research in the ‘new normal guidance’ which are recommended as part of the conclusion. The framework and tools need to be further tested in more different conditions so that they can be globally generalised.

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