scholarly journals Iklan Politik di TVRI Kalsel pada Pemilukada 2018

2019 ◽  
Vol 23 (1) ◽  
pp. 55-65
Author(s):  
Achmad Bayu Chandrabuwono ◽  
Atika Rusli ◽  
Andika Sanjaya
Keyword(s):  
Content Analysis ◽  
Political Communication ◽  
Quantitative Research ◽  
Election Campaign ◽  
Quantitative Content Analysis ◽  
The Public ◽  
Quantitative Content ◽  
Effective Advertising ◽  
Research Type ◽  
Descriptive Method

The Regional Head Candidates use advertisements on TVRI South Kalimantan to influence the public and get votes during the 2018 Regional Election campaign. The research uses a descriptive quantitative research type. Descriptive method aims to describe systematically the facts or characteristics of certain populations factually and accurately. This type of research uses quantitative content analysis. The findings state that effective advertising must contain creative and attached messages. According to our research, we conclude that political advertising in South Kalimantan is less effective. Prospective Regional Heads cannot rely on this type of advertising as the main campaign tool. They have to improvise with other media.Keywords: Political Communication, Political Advertisiement, Television. ABSTRAKPara Calon Kepala Daerah menggunakan iklan untuk mempengaruhi masyarakat dan memperoleh suara selama kampanye.Penelitian menggunakan jenis penelitian deskriptif kuantitatif. Metode deskriptif bertujuan melukiskan secara sistematis fakta atau karak-teristik populasi tertentu secara faktual dan cermat. Tipe penelitian menggunakan analisis isi kuantitatif.Hasil temuan menyatakan iklan yang efektif harus mengandung pesan-pesan kreatif dan melekat. Menurut riset kami, kami menyimpulkan bahwa iklan politik di Kalimantan Selatan kurang efektif., Para Calon Kepala Daerah tidak dapat bergantung pada jenis iklan ini sebagai alat kampanye utama. Mereka harus berimprovisasi dengan media lain..Kata kunci: Komunikasi politik, iklan politik, televisi

No Interaction on Instagram

2020 ◽  
pp. 33-51
Author(s):  
Uta Russmann ◽  
Jakob Svensson
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Political Parties ◽  
Political Communication ◽  
National Election ◽  
Election Campaign ◽  
Quantitative Content Analysis ◽  
Interaction Processes ◽  
Quantitative Content ◽  
Social Media Platforms

This chapter addresses a neglected issue within the field of social media and political communication. It focuses on interaction processes on Instagram asking how political parties used Instagram—a platform that is centered around images—when engaging in interaction with their followers on the platform. The focus is on political parties' use of Instagram in the 2014 Swedish national election campaign. This gives an impression of the first attempts of political parties' use of this communication platform. The quantitative content analysis focuses on Instagram images including their captions and comments (posts) that Swedish parties published four weeks prior to Election Day. The results suggest that not much changes on Instagram compared to other social media platforms: Swedish political parties hardly used Instagram to interact with their followers, and the very few interactions taking place did not contribute to the exchange of relevant and substantive information about politics. Interaction and deliberation are also not enhanced by the images.

scholarly journals Ahok Dalam Berita Maya

2015 ◽  
Vol 18 (2) ◽  
pp. 141-152
Author(s):  
Novian Anata Putra
Keyword(s):  
Content Analysis ◽  
The Internet ◽  
Community Life ◽  
Sources Of Information ◽  
Quantitative Content Analysis ◽  
The Public ◽  
Central Figure ◽  
Quantitative Content ◽  
Racial Issues ◽  
Chinese Descent

Every society is flooded by Information in the Internet era. News sites as one of the sources of information are now numerous. However, do these bits of information worth to be trusted fully? Through quantitative content analysis, the researcher tried to examine one of the news sites based on religion (Islamic hardliners), VOA-Islam, in reporting Basuki Tjahaja Purnama a.k.a Ahok, which incidentally is a non-Muslim Chinese descent. Using Jurgen Westerstahl’s objectivity approach (1983), found the fact that the news presented by VOA-Islam does not contain elements of balance, even most of it shows a negative tendency, cornered Ahok as a central figure in DKI Jakarta. In fact, from the dimensions of relevance, the percentage of news from VOA-Islam, which has a significant effect to the activity of community life and proximity to the topic of the public, are quite high. In addition to the large amount of news that contains racial issues, it becomes worrisome because it could lead to the disintegration of the nation.

Role of Images in Constructing Public Opinion About Environmental Matters in Malaysia

2021 ◽  
Vol 12 (1) ◽  
pp. 115-130
Author(s):  
Mohamad Saifudin Mohamad Saleh ◽  
Harald Heinrichs ◽  
Nik Norma Nik Hasan
Keyword(s):  
Content Analysis ◽  
Public Opinion ◽  
Environmental Problems ◽  
Environmental Information ◽  
Quantitative Content Analysis ◽  
The Public ◽  
Quantitative Content

This paper provides a discussion on the perception of Malaysian media and environmental non-governmental organisations (ENGOs) on the role of images in shaping the public's mind about environmental matters. Two methods were employed for this study. First, a total of 24 participants from the Malaysian media and ENGOs were interviewed. Second, a total of 2,050 environmental articles on media newspapers and ENGOs newsletters from the period of 2012 to 2014 were collected for the quantitative content analysis. The findings from interview confirmed that pictures were labelled by journalists and ENGOs staff as the most important tool in presenting the reality of the environmental problems to the public. This is because, upon seeing the pictures accompanying environmental articles, readers will gain more trust of the environmental information. This was in harmony with the results of the quantitative content analysis, where more than 60% of pictures were found on environmental articles.

scholarly journals Cataloguing Remains an Important Skill at Public Libraries in the Modern Metadata Landscape of Norway

2020 ◽  
Vol 15 (3) ◽  
pp. 187-188
Author(s):  
Jordan Patterson
Keyword(s):  
Content Analysis ◽  
Public Libraries ◽  
Public Library ◽  
Quantitative Content Analysis ◽  
The Public ◽  
Quantitative Content ◽  
Library Catalogue ◽  
Sample Set ◽  
Current Practices

A Review of: Preminger, M., Rype, I., Ådland, M.K., Massey, D., & Tallerås, K. (2020). The public library metadata landscape, the case of Norway 2017–2018. Cataloging & Classification Quarterly, 58(2), 127–148. https://doi.org/10.1080/01639374.2020.1711836 Abstract Objective – To understand cataloguing practices in Norwegian public libraries through the analysis of a set of MARC records. Design – Quantitative content analysis. Setting – 2 central cataloguing agencies and 49 public libraries in Norway. Subjects – 21,275 cataloguing agency records and 116,029 public library catalogue records. Methods – The researchers derived a sample set of MARC records from the central cataloguing agencies and public libraries. Matching records from each agency (i.e., records for the same manifestation catalogued separately at each agency) were compared. Then, MARC records exported from public libraries were compared to matching records from the central agencies. Main Results – The two central agencies differed in some cataloguing practices while still adhering to the accepted standards. Public libraries made few changes to records imported from central libraries, and among public libraries, larger libraries were more likely to alter agency-derived MARC records. Conclusion – Current practices indicate that despite the prevalence and efficiency of centralized cataloguing, training in cataloguing remains important in public libraries, particularly in larger libraries.

scholarly journals Politics, opinion and controvesy: Gazeta do Povo´s strategies on Facebook and the relation with the readers

Intexto ◽  
2019 ◽  
pp. 226-250
Author(s):  
Camilla Quesada Tavares ◽  
Michele Goulart Massuchin
Keyword(s):  
Content Analysis ◽  
Social Network ◽  
Content Distribution ◽  
The Political ◽  
Quantitative Content Analysis ◽  
Political News ◽  
The Public ◽  
Quantitative Content ◽  
The Social ◽  
The Way

This paper aims to identify the way Gazeta do Povo has used Facebook as a content distribution platform. After the restructuring of the journal in June 2017, the social network has been shown to be an important channel for the dissemination of the material produced by the communication vehicle. So the research seeks to understand the logic of using the tool, based on the most explored themes, as well as the genre and the coverage of the posts, relating these characteristics to the return in relation to the number of likes, comments and sharing. The research analyzes the destined space to the political questions and those subjects classified as controversial, identifying how they present themselves in the coverage from the journalistic genre. The methodology used is the quantitative content analysis, and the variables were created from Larsson (2016) and Weber (2014), for the categorization of 820 posts carried out during 15 days of coverage through Facebook fanpage. The results indicate that the vehicle chooses to post policy news and that the public tends to comment more on controversial political news.

The Use of Twitter for Informing the Public in the COVID-19 Epidemic

2021 ◽  
pp. 479-494
Author(s):  
Nural İmik Tanyıldızı ◽  
İlkay Yıldız
Keyword(s):  
Content Analysis ◽  
Scientific Committee ◽  
Quantitative Content Analysis ◽  
The Public ◽  
Qualitative And Quantitative ◽  
Quantitative Content ◽  
Science Committee ◽  
Analysis Methods ◽  
The World ◽  
The Moment

The coronavirus disease (COVID-19) has influenced the whole world from the moment it appeared. The epidemic had implications in many different areas of all countries of the world. Turkey is among the countries affected by the COVID-19. In this study, the uses of Twitter and the levels of informing the public of COVID-19 Science Committee Members in Turkey were examined. In this process, it was thought that the public needed more information about the epidemic. In this study, 10 COVID-19 Science Committee Members were determined by drawing lots. Their tweets on Twitter were investigated using both qualitative and quantitative content analysis methods. These tweets were analyzed within the categories determined according to content analysis. This study found that the Twitter posts of members of the scientific committee were important in informing the public.

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