Pengembangan UMKM Unggulan Gambo Muba Produk Lokal Guna Menopang Perekonomian Rakyat Akibat COVID-19

Lesi Hertati; Irlan Feri; Lilis Puspitawati; Rilla Gantino; Meifida Ilyas

doi:10.47679/ib.202170

Pengembangan UMKM Unggulan Gambo Muba Produk Lokal Guna Menopang Perekonomian Rakyat Akibat COVID-19

Indonesia Berdaya ◽

10.47679/ib.202170 ◽

2021 ◽

Vol 2 (1) ◽

pp. 55-68

Author(s):

Lesi Hertati ◽

Irlan Feri ◽

Lilis Puspitawati ◽

Rilla Gantino ◽

Meifida Ilyas

Keyword(s):

Community Service ◽

Small And Medium Enterprises ◽

Current Trends ◽

Market Needs ◽

Medium Enterprises ◽

The Way ◽

The Craftsman

Abstract: Gambo Muba is a product of micro, small, and medium enterprises originating from the Musi Banyuasin community, which comes from Gambir sap waste which is used to give jumputan fabric colors. The way of making it is indeed not easy, the craftsman must know the fashion traditions of the toy in order to achieve good results. The motifs are tailored to market needs and according to buyers' interests, including current trends. For the manufacture itself, awareness and knowledge are needed to preserve the Gambo Muba jumputan culture. Especially the local craftsman level because this craft is done manually or by hand. Jumputan's typical Gambo fabric, which is a type of jumputan that is done with a tie-dye technique to create interesting color gradations. Not written in a wax-like batik in general, the cloth will be tied and then dyed in color. The gambo Muba UMKM survey was conducted on micro, small, and medium enterprises in Musi Banyuasin Regency, South Sumatra, Indonesia. The results of community service that we surveyed were people who made Gambo Muba's micro, small, and medium-sized business products during the Covid-19 season very much to help people's household lives during the Covid-19 season where all residents on earth had to lockdown, to reduce the spread of the Covid-19 virus. Abstrak: Gambo Muba adalah produk usaha mikro kecil menengah asli masyarakat Musi Banyuasin, yang berasal dari limbah getah Gambir dimanfaatkan untuk memberi corak warna kain jumputan. Cara pembuatanya memang tak mudah, pengrajin harus tahu akan tradisi mode perkainan agar dapat mewujudkan hasil yang baik. Motifnya disesuaikan dengan kebutuhan pasaran dan sesuai minat pembeli, termasuk trend kekinian. Untuk pembuatannya sendiri, diperlukan kesadaran dan ilmu pengetahuan guna melestarikan budaya jumputan Gambo Muba. Terutama tingkat pengrajin lokal karena kerajinan ini dikerjakan secara manual alias pakai tangan. Kain Gambo khas Jumputan, yaitu jenis jumputan yang dikerjakan dengan teknik ikat celup untuk menciptakan gradasi warna yang menarik. Tidak ditulis dengan malam seperti batik pada umumnya, kain akan diikat lalu dicelupkan ke dalam warna. Survey UMKM gambo Muba ini dilakukan pada usaha mikro kecil menengah di Kabupaten Musi Banyuasin Sumatera Selatan-Indonesia. Hasil Pengabdian Pada Masyarakat yang kami survey adalah masyarakat yang membuat produk usaha mikro kecil menengah Gambo Muba pada musim Covid-19 sangat membantu kehidupan rumah tangga masyarakat pada musim Covid-19 dimana seluruh penduduk di muka bumi harus lockdown, guna mengurangi penyebaran virus Covid-19.

Pengembangan UMKM Dupa Melalui Strategi Marketing Berbasis Kemitraan

PATRIA ◽

10.24167/patria.v1i2.2306 ◽

2019 ◽

Vol 1 (2) ◽

pp. 125

Author(s):

Endi Sarwoko ◽

Iva Nurdiana Nurfarida ◽

Ninik Indawati ◽

Moh. Ahsan

Keyword(s):

Marketing Strategy ◽

Community Service ◽

Small And Medium Enterprises ◽

Product Diversification ◽

Service Activities ◽

Business Income ◽

Product Marketing ◽

Medium Enterprises ◽

Marketing Cooperation

Abstrak — Kegiatan pengabdian pada masyarakat dilaksanakan di Desa Petungsewu Kecamatan Wagir Kabupaten Malang sebagai Desa Mitra, dengan fokus pada pemberdayaan usaha mikro kecil dan menengah (UMKM) dupa. Masalah yang dihadapi pengrajin dupa di desa Mitra adalah masih menghasilkan dupa mentah, kesulitan pemasaran sehingga pendapatan usaha masih rendah. Tujuan program adalah untuk meningkatkan pendapatan masyarakat pengrajin dupa melalui diversifikasi produk yaitu menghasilkan produk dupa wangi kemasan, dan penerapan strategi pemasaran produk dengan pola kemitraan. Metode yang diterapkan adalah pelatihan dan pendampingan produksi dupa wangi kemasan, penciptaan merek dagang, dan merintis kemitraan dengan pelaku usaha dupa yang sudah berhasil. Pelatihan dan pendampingan dilaksanakan sebagai bagian dari pengembangan hasil produksi atau diversifikasi produk, sehingga tidak hanya memproduksi dupa setengah jadi, tetapi mampu menghasilkan produk jadi dikemas dan siap dijual. Pola kemitraan yang dilakukan dengan cara perdagangan umum dalam bentuk kerjasama pemasaran, produk dari pengrajin dupa dari desa mitra disetorkan kepada pelaku usaha mitra untuk dijual. Hasil kegiatan pengrajin dupa sudah mampu menghasilkan dupa wangi kemasan dengan merk Gunung Katu sebagai produk unggulan, produk dupa wangi Gunung Katu mulai dikenal pasar, dan memperoleh nilai tambah usaha berupa peningkatan pendapatan.Abstract — Community service activities are carried out in Petungsewu Village, Wagir District, Malang Regency as Mitra Village, with a focus on empowering incense micro, small and medium enterprises (MSMEs). The problem faced by incense craftsmen in Mitra village is that it still produces raw incense, marketing difficulties so that business income is still low. The aim of the program is to increase the income of the community of incense craftsmen through product diversification, namely producing fragrant incense packaging products, and implementing a product marketing strategy with a partnership pattern. The method applied is training and mentoring the production of fragrant incense packaging, creating trademarks, and initiating partnerships with successful incense businesses. Training and assistance are carried out as part of the development of production or product diversification, so that not only producing semi-finished incense, but able to produce finished products that are packaged and ready for sale. The partnership pattern is carried out by means of general trading in the form of marketing cooperation, products from incense craftsmen from partner villages are deposited to partner business actors for sale. The results of the incense craftsman activity has been able to produce incense fragrance packaging with the Gunung Katu brand as a superior product, Gunung

Knowledge Management: Case Studies in SMEs and Evaluation of an Integrated Approach

Journal of Information & Knowledge Management ◽

10.1142/s0219649205001079 ◽

2005 ◽

Vol 04 (02) ◽

pp. 95-111 ◽

Cited By ~ 8

Author(s):

Kuan Yew Wong ◽

Elaine Aspinwall

Keyword(s):

Knowledge Management ◽

Case Studies ◽

Small And Medium Enterprises ◽

Integrated Approach ◽

Business Sector ◽

Integrated Framework ◽

Implementation Effort ◽

Medium Enterprises ◽

The Way

To date, very few publications have been found that describe how small and medium enterprises (SMEs) are adopting knowledge management (KM). The same is true concerning attempts to develop a framework to help them implement it. To redress this, this paper presents the results of four case studies conducted in UK SMEs to examine their KM implementation effort. In addition, a new integrated framework developed by the authors was evaluated to determine its applicability in this business sector. The methodology employed to conduct the studies is described and each of the cases is then presented. The results are analysed and key lessons or findings gathered from the companies are highlighted. Comments received from the companies with respect to the integrated framework were positive and favourable. It is hoped that the information accrued from the case studies, together with the integrated framework, will help to pave the way for SMEs to accomplish KM.

SOSIALISASI PENDAFTARAN NPWP BAGI PRIBADI DAN PEMILIK UMKM DI DESA KANGKUNG, KECAMATAN MRANGGEN KABUPATEN DEMAK

Edupreneur: Jurnal Pengabdian kepada Masyarakat bidang Kewirausahaan ◽

10.36412/edupreneur.v3i2.2331 ◽

2020 ◽

Vol 3 (2) ◽

Author(s):

Maya Aresteria ◽

Apip Apip ◽

Deddy Sulestiyono ◽

Rosdayah Fairuz Hitsotsu

Keyword(s):

Community Service ◽

Small And Medium Enterprises ◽

Small And Medium Enterprise ◽

Medium Enterprise ◽

Training Activities ◽

Medium Enterprises ◽

Service Location ◽

And Training

ABSTRACT - Small and Medium Enterprise (SME) also known as UMKM is growing rapidly and has become one of many sectors to support the Indonesian Economy. The lack of ability to have NPWP has been a problem for UMKM and also people. The same problem also found at UMKM in Kangkung Village. The purpose of this community service is to train the entrepreneurs about preparing and register oneself to get a NPWP. This community service is consist of four steps which started by survey of service location then collecting data on village potentials and the role of the community , Preparation for the implementation of assistance and training and training activities. After participating in the training, the entrepreneurs become more understanding and can register NPWP. This community service is expected to be held continuously for the UMKM in Kangkung village Keywords: Small and Medium Enterprises, UMKM, NPWP

PEMBERDAYAAN PELAKU USAHA MIKRO KECIL DAN MENENGAH (UMKM) JAKARTA SELATAN DALAM PENYUSUNAN LAPORAN KEUANGAN

JURNAL ABDIKARYASAKTI ◽

10.25105/ja.v1i1.8884 ◽

2021 ◽

Vol 1 (1) ◽

pp. 63

Author(s):

Muhammad Nuryatno Amin ◽

Deliza Henny ◽

Windhy Puspitasari

Keyword(s):

Community Service ◽

Small And Medium Enterprises ◽

Financial Statements ◽

Position Statement ◽

Financial Statement ◽

Financial Position ◽

Training Materials ◽

Service Activity ◽

Medium Enterprises

ABSTRAKTujuan kegiatan pengabdian kepada masyarakan ini adalah agar setelah mengikuti kegiatan para peserta yakni pelaku Usaha Mikro Kecil dan Menengah (UMKM) memiliki kemampuan untuk memahami dan menyusun laporan keuangan dasar yang terdiri dari laporan laba-rugi, laporan posisi keuangan, dan laporan perubahan modal. Metode yang digunakan adalah pelatihan yang meliputi ceramah, diskusi dan tanya jawab, serta latihan soal-soal. Materi pelatihan berupa modul penyusunan laporan keuangan dasar. Peserta pelatihan adalah para pelaku UMKM Jakarta Selatan. Analisis terhadap kegiatan dilakukan dengan memberikan skor terhadap latihan soal-soal yang diberikan kepada para peserta. Hasil kegiatan ini menunjukan bahwa pelatihan telah berjalan efektif. Peserta mampu memahami dan menyusun laporan keuangan dasar yang terdiri dari laporan laba-rugi, laporan posisi keuangan, dan laporan perubahan modal secara cukup memadai. Kata Kunci: Laporan Keuangan, Laporan Laba-Rugi, Laporan Posisi Keuangan, Laporan Perubahan Modal ABSTRACTThe aims of this community service activity are that after its completion the participants consisting of the entrepreneurs of Micro, Small and Medium Enterprises (MSME) should be able to understand and prepare basic financial statements that consist of profit and loss statement, statement of financial position, and statement of changes in equity. The method used was training that consist of lecturing, discussion and Q-A, and exercises. Training materials were a module of the preparation of basic financial statement. The participants of this training were the entrepreneurs of MSME of South Jakarta. The activity was analyzed by scoring the exercises delivered to the participants. The results shows that the training is effective. Participants are able to understand and prepare basic financial statements that consist of profit and loss statement, statement of financial position, and statement of changes in equity in sufficient matter. Keywords: Financial Statements, Profit and Loss Statement, Statement of Financial Position, Statement of Changes in Equity

SOSIALISASI PEMANFAATAN CORPORATE SOCIAL RESPONSIBILITY (CSR) DALAM MENORMALISASI KEMBALI IKLIM USAHA BAGI UMKM DI KARAWANG

Al-Khidmat ◽

10.15575/jak.v4i1.10370 ◽

2021 ◽

Vol 4 (1) ◽

pp. 16-21

Author(s):

Rani Apriani ◽

Evi Selvi ◽

Pamungkas Satya Putra

Keyword(s):

Social Media ◽

Community Service ◽

Daily Living ◽

Small And Medium Enterprises ◽

Business Climate ◽

Working Capital ◽

Economic Shocks ◽

Business Income ◽

Medium Enterprises ◽

Corporate Social

AbstrakPendapatan para UMKM saat pandemic ini menurun drastis, bahkan sejumlah UMKM kehabisan modal usaha sebab tidak sebanding antara modal usaha, pendapatan usaha dan kebutuhan hidup sehari-hari. UMKM saat ini harus berusaha agar usahanya tidak terkena dampak yang berat akibat covid-19. Usaha Mikro Kecil dan Menengah (UMKM) berada di garis depan guncangan ekonomi yang disebabkan oleh pandemi COVID-19. Dengan adanya CSR maka diharapkan UMKM dapat menormalkan kembali iklim usahanya. Salah satu cara edukasi kepada UMKM yaitu dengan media webinar. Tujuan pengabdian masyarakat ini dilakukan agar UMKM yang ada di Karawang dapat memanfaatkan program CSR. Metode pelaksanaan pengabdian ini dilakukan dengan sarana media sosial, ini digunakan untuk pencarian data, sosialisasi, penyuluhan kepada mitra yaitu UMKM yang ada di Karawang diantaranya dengan membuat grup whatsapp dan Instagram. Pengabdian masyarakat yang difokuskan kepada UMKM dilakukan dengan cara sosialisasi melalui webinar. Secara umum pelaksanaan pengabdian masyarakat ini dikategorikan sukses dan berjalan dengan baik, hal ini dapat dilihat dari kemampuan peserta dalam memahami materi pemaparan. Persentase keikutsertaan UMKM saat webinar berlangsung yaitu 100 % mengikuti webinar dari awal hingga akhir sesi. AbstractThe income of MSMEs during this pandemic has decreased drastically, even a number of MSMEs have run out of business capital because they are not comparable between working capital, business income, and daily living needs. MSMEs must currently make efforts so that their businesses are not severely affected by covid-19. Small and medium enterprises (MSMEs) are at the forefront of the economic shocks caused by the COVID-19 pandemic. With the existence of CSR, it is hoped that MSMEs can normalize their business climate again. One way to educate MSMEs is by means of webinars. The purpose of this community service is done so that MSMEs in Karawang can take advantage of CSR. The method of implementing this service is carried out by means of social media, this is used for data search, socialization, outreach to partners, namely MSMEs in Karawang, including by creating WhatsApp and Instagram groups. Community service that is focused on MSMEs is carried out by means of socialization through webinars. In general, the implementation of this community service is categorized as successful and running well, this can be seen from the ability of the participants to understand the presentation material. The percentage of MSME participation during the webinar was 100% following the webinar from the beginning to the end of the session.

Keefektifan Peran Digital Marketing Melalui Media Sosial Dalam Proses Pemasaran Produk Galeri UMKM Ekawira, Kare Madiun

Indonesia Berdaya ◽

10.47679/ib.202176 ◽

2021 ◽

Vol 2 (1) ◽

pp. 21-30

Author(s):

Rizal Ula Ananta Fauzi ◽

Dian Citaningtyas Ari Kadi ◽

Galuh Kristyangga Setyo Ernanda ◽

Permai Triwidya ◽

Silvy Adhelia

Keyword(s):

Social Media ◽

Community Service ◽

Small And Medium Enterprises ◽

Sales Promotion ◽

Digital Marketing ◽

Service Activities ◽

Medium Enterprises

Abstract This study aims to fulfill duties in community service activities in order to help the community in solving problems related to MSMEs (Micro, Small and Medium Enterprises). The place for community service activities is in the Ekawira UMKM Gallery which provides various regional souvenirs from Kare Village, Kare District, Madiun Regency, East Java. Ekawira UMKM Gallery is chaired by Mrs. Hesti Purwanti. One of the products produced at the Ekawira UMKM Gallery is typical curry pia. This product is neatly packaged and already has a brand, but the marketing is only sold in the area around the Kare area, not yet out of town or through existing social media. This is a problem faced by these MSMEs. Therefore, the purpose of holding this community service is to help the Ekawira UMKM Gallery in marketing its products, by providing several sales/promotion media solutions to make it easier in terms of marketing. The marketing solution provided is by doing digital marketing, how to promote it through social media such as Instagram, creating a page on Facebook and creating a product website for the Ekawira UMKM Gallery which aims to make this product known by many people and more consumers who buy it.Abstrak: Penelitian ini bertujuan untuk memenuhi tugas dalam kegiatan pengabdian kepada masyarakat agar bisa membantu masyarakat dalam memecahkan masalah-masalah yang berkaitan dengan UMKM (Usaha Mikro, Kecil dan Menengah). Tempat kegiatan pengabdian masyarakat ini berada di Galeri UMKM Ekawira yang menyediakan aneka oleh-oleh daerah khas Desa Kare, Kecamatan Kare, Kabupaten Madiun, Jawa Timur. Galeri UMKM Ekawira diketuai oleh ibu Hesti Purwanti. Salah satu produk yang di hasilkan di Galeri UMKM Ekawira adalah pia khas Kare. Produk ini sudah di kemas dengan rapi dan sudah memiliki merek, namun pemasarannya hanya dijual di daerah sekitar daerah Kare saja, belum sampai keluar kota maupun melalui media sosial yang ada. Hal ini menjadi masalah yang dihadapi oleh UMKM tersebut. Karena itu, tujuan diadakan pengabdian masyarakat ini untuk membantu Galeri UMKM Ekawira dalam memasarkan produknya, dengan memberikan beberapa solusi media penjualan/promosi untuk mempermudah dalam hal pemasaran. Solusi pemasaran yang diberikan yaitu,dengan melakukan digital marketing caranya mempromosikan melalui media sosial seperti instagram, pembuatan laman pada facebook dan pembuatan laman web produk Galeri UMKM Ekawira yang bertujuan agar produk ini di ketahui oleh banyak orang dan lebih banyak lagi konsumen yang membelinya.

Obstacles to SMEs for E-Adoption in the Asia Pacific Region

e-Business, e-Government & Small and Medium-Size Enterprises ◽

10.4018/978-1-59140-202-2.ch006 ◽

2004 ◽

pp. 112-133 ◽

Cited By ~ 1

Author(s):

Sushil K. Sharma ◽

Nilmini Wickramasinghe

Keyword(s):

Electronic Commerce ◽

Business Processes ◽

Small And Medium Enterprises ◽

Asia Pacific ◽

Pacific Region ◽

Technical Expertise ◽

Key Factors ◽

Asia Pacific Region ◽

Medium Enterprises ◽

The Way

As electronic commerce (e-commerce) is becoming the way to trade, it is the large corporations that are exploiting their finances and technical expertise to jump into this abyss. Small and medium enterprises (SMEs) are finding too many obstacles to participate in e-commerce. SMEs in Asia Pacific in particular, face many obstacles and thus are still not comfortable with the concept of putting their business online, conducting transactions online or revamping entire business processes. This chapter describes the key factors that are hindering SMEs’ participation in e-commerce and the obstacles to SMEs for e-adoption in Asia Pacific. Although this study is limited to the Asia Pacific region many of the findings do contribute significantly to the factors hindering all SMEs’ e-adoption efforts.

Obstacles to SMEs for E-Adoption in the Asia Pacific Region

Electronic Commerce ◽

10.4018/978-1-59904-943-4.ch117 ◽

2011 ◽

pp. 1466-1473

Author(s):

Sushil K. Sharma ◽

Nilmini Wickramasinghe

Keyword(s):

Electronic Commerce ◽

Business Processes ◽

Small And Medium Enterprises ◽

Asia Pacific ◽

Pacific Region ◽

Technical Expertise ◽

Key Factors ◽

Asia Pacific Region ◽

Medium Enterprises ◽

The Way

Application of Web Services in the Context of E-Procurement

E-Procurement in Emerging Economies ◽

10.4018/978-1-59904-153-7.ch010 ◽

2007 ◽

pp. 265-305 ◽

Cited By ~ 1

Author(s):

Stanley Oliver ◽

Kiran Maringanti

Keyword(s):

Information Systems ◽

Web Services ◽

Small And Medium Enterprises ◽

Widespread Adoption ◽

The Government ◽

Medium Enterprises ◽

Networked Economy ◽

The Way

This chapter highlights the importance of e-procurement and the barriers affecting its widespread adoption in the context of small and medium enterprises. The chapter takes a technical perspective and critically analyzes the importance of information systems in the procurement domain and the integration challenges faced by SMEs in today’s digitally networked economy. Next, the role of XML-based Web services in solving the integration challenges faced by SMEs is discussed. Subsequently, a procurement transformation framework enabled by Web services which provides a clear methodology of the way in which information systems should be introduced in the procurement domain is discussed. The chapter concludes by a discussion of the measures that must be undertaken by various stakeholders like the government and universities in increasing the awareness levels of SMEs to the latest e-business mechanisms.

Practice of information systems

Journal of Manufacturing Technology Management ◽

10.1108/17410380610642278 ◽

2006 ◽

Vol 17 (2) ◽

pp. 199-223 ◽

Cited By ~ 47

Author(s):

Milind Kumar Sharma ◽

Rajat Bhagwat

Keyword(s):

Operations Management ◽

Survey Methodology ◽

Small And Medium Enterprises ◽

Business Environment ◽

Cross Sectional ◽

Content Type ◽

Business Operations ◽

Current Trends ◽

Day To Day Operations ◽

Medium Enterprises

PurposeTo provide the outcome of information system (IS) related practice survey designed to identify current trends in Indian small and medium enterprises (SMEs).Design/methodology/approachThis research is exploratory in nature, a survey methodology is used for study and the focus of study is cross‐sectional. Two companies have been selected for detailed case studies. The objective of the study was to become more familiar through survey and information collected to one point in time. The methodology was based on a questionnaire survey and personal interviews.FindingsThe outcomes, based on a survey of 210 SMEs, reveal that though SMEs understand and acknowledge the importance of the IS in day‐to‐day operations management in the present dynamic and heterogeneous business environment but these are yet to implement, operate and exploit it fully in a formal and professional manner so as to enable them to derive maximum business gains out of it. SMEs are not found equipped adequately with the IS resources to suit their needs.Research limitations/implicationsThe target of the study is the SMEs operational in the western part of India and hence it has the limitation in terms of the scope. However, the overall results are encouraging with 70 percent response rare in the survey and underline the need for more such studies. The results have implications for all managers responsible for IS, any SME in the era of globalization.Originality/valueThe paper presents IS‐related practices going on in Indian SMEs. Findings reported in the paper provide SMEs operators the utility of IS in day‐to‐day business operations.