scholarly journals Self-concept in social networks and its relation to the affect in adolescents

2021 ◽  
Vol 29 (3) ◽  
pp. 611-625
Author(s):  
Natalia Morán-Pallero ◽  
Elena Felipe-Castaño

Social networks provide new spaces in which to explore one’s identity and how it is presented to others. To do so, it is essential to study how they affect the construction of one’s self-concept and perceived affection in adolescence. The principal objective of this study was to analyse the congruence or incongruence of self-concept within (online) and outside (offline) the social networks and their relation to affect. The participants were 350 adolescents (41% males), between 14 and 19 years of age. They completed the AF-5 to evaluate self-concept and the PANANS to evaluate affect states or personal emotions. Both questionnaires were completed twice, taking into account online and offline situations. We found differences in all the dimensions of self-concept in 24% of the participants, and only in the social dimension in 51.4% of the participants. The participants who showed differences between their online and offline self-concept obtained higher scores in wellbeing in comparison to those who maintained similar self-concept. Social media allow adolescents to experiment with a different self-concept which influences their affect.

Author(s):  
Yi Song ◽  
Xuesong Lu ◽  
Sadegh Nobari ◽  
Stéphane Bressan ◽  
Panagiotis Karras

One is either on Facebook or not. Of course, this assessment is controversial and its rationale arguable. It is nevertheless not far, for many, from the reason behind joining social media and publishing and sharing details of their professional and private lives. Not only the personal details that may be revealed, but also the structure of the networks are sources of invaluable information for any organization wanting to understand and learn about social groups, their dynamics and members. These organizations may or may not be benevolent. It is important to devise, design and evaluate solutions that guarantee some privacy. One approach that reconciles the different stakeholders’ requirement is the publication of a modified graph. The perturbation is hoped to be sufficient to protect members’ privacy while it maintains sufficient utility for analysts wanting to study the social media as a whole. In this paper, the authors try to empirically quantify the inevitable trade-off between utility and privacy. They do so for two state-of-the-art graph anonymization algorithms that protect against most structural attacks, the k-automorphism algorithm and the k-degree anonymity algorithm. The authors measure several metrics for a series of real graphs from various social media before and after their anonymization under various settings.


Author(s):  
Sanjay Chhataru Gupta

Popularity of the social media and the amount of importance given by an individual to social media has significantly increased in last few years. As more and more people become part of the social networks like Twitter, Facebook, information which flows through the social network, can potentially give us good understanding about what is happening around in our locality, state, nation or even in the world. The conceptual motive behind the project is to develop a system which analyses about a topic searched on Twitter. It is designed to assist Information Analysts in understanding and exploring complex events as they unfold in the world. The system tracks changes in emotions over events, signalling possible flashpoints or abatement. For each trending topic, the system also shows a sentiment graph showing how positive and negative sentiments are trending as the topic is getting trended.


Author(s):  
Daniella Mushka ◽  
Yeva Erfan

This scientific article considers all aspects, modern importance and growing role of the social media marketing and advertisement in the general spectrum of marketing activity for developed and developing brands. Investigational actuality and basic directions of application of all spectrum of instruments of social networks for the sake of advancement of product and the processes of forming perception of trade mark and forming the image of brand are analyzed by the authors of the article. The given scientific article highlights the most popular trends and patterns of goods and trademarks’ promotion in the world in the context of updating the concept of advertising on social networks. The bigger and more engaged your target audience is on social media networks (Instagram, Facebook, Twitter, YouTube etc), the easier it will be for you to achieve every other marketing or business goal. The importance of social media marketing’s assistance in attracting new potential clients and customers to the company is also considered in the given article. Besides that, the authors of the article list and analyse wide spectrum of basic trends considering promotion and advertising in 2019 among the well-known brands. In addition to this all, the list of the most successful publicity advertisement campaigns of this year and brands which were promoted with their assistance are listed and analysed. In the context of the study, it shows up that advertising campaigns play a significant role not only in reaching sales but also in generating overall customer loyalty to the brand. This makes it possible to argue that the most reputable brands should have an important social goal that will be positively accepted by society and target audience in addition to the high quality and usability of the products or services. Social networking is the easiest way to see the social response to your promotion and lead to an instant purchase. Therefore, relying on the experience of the already well-known multinational and transnational corporations, social media marketing should take a significant share of the overall promotion of the company. The connection between the brand and potential customer should be built on the emotions that accompany consumers when viewing ads and using products. This scientific article eventually declares conclusions and prognoses in relation to subsequent development of these instruments and platforms for advancement and branding of small and large enterprises in future. It states that emotional connection between person and brand is much more effective for the company than an expensive ad.


Litera ◽  
2021 ◽  
pp. 38-55
Author(s):  
Rivaa Mukhammad Salem Alsalibi

The subject of this research is the specifics, forms and functions of interaction in social media groups between the representatives of ethnic communities. The goal consists in determination of the role of social networks in adaptation of ethnocultural communities of St. Petersburg. The research is based on the polling technique for acquisition of information on the cognitive, emotional, and behavioral state of a person. The survey was conducted via distribution of questionnaires among the representatives of ethnic groups. The article also employs the method of systematic scientific observation over the social media groups, topic raised therein, as well as reading and analysis of the comments. The scientific novelty of this work consists in outlining of the nature, trends and development prospects of cross-cultural communications as the channel for ethnocultural interaction.  The main conclusions, which touch upon users from various ethnic communities who do not have enough experience in organization of activity of social media groups, demonstrate that it causes the loss of the sense of security, accumulation of prejudices and escalation of interethnic conflicts, as well as preference of the with restricted access, which contributes to lock down of the group and impedes adaptation in the accepting society. Stabilization of situation can be achieved by improvement of the quality of content posted in the social media, as well as level of their administration.


Author(s):  
Jeffry Hirawan ◽  
Itmam Al Rasyid

Nowadays social networks become very common. People use social media to keep people in touch, businesses, organizations, and many more. The information you share with your friends in the social media allows them easily to keep in touch with you. However beside friends, colleges, relatives, there are many people that are interested in the private information on social media.  Identity thieves, scam artists, debt collectors, stalkers, companies use social networks to gather information. Companies that use social networks for getting information about people are intended to personalize their services for the users and to sell to advertisement. In this paper we will discuss the advantage and disadvantage of using social media and what kind of information is safe to post and how to protect it.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Katie Elson Anderson

Purpose This paper aims to provide information and promote discussion around the social media platform TikTok. Design/methodology/approach Research, literature review. Findings Libraries and library and information professionals should be aware of the potential of TikTok for engagement and information sharing. Originality/value Adds to the research on the social media platform TikTok.


2019 ◽  
Vol 9 (3) ◽  
pp. 206 ◽  
Author(s):  
Manuel Castro-Sánchez ◽  
Mercedes Rojas-Jiménez ◽  
Félix Zurita-Ortega ◽  
Ramón Chacón-Cuberos

Background: At present, new technologies provide numerous benefits in their correct use, while the need arises to study the consumption of some technologies, in this case, videogames, due to the negative consequences that they can cause in those subjects who have not yet consolidated their personality due to their excessive use. The study aimed to determine and establish associations between the dimensions of self-concept and the problematic use of videogames and their gender differences. Methods: A total of 525 university students participated in this study, representing 44.7% of the male gender and 55.3% of the female gender, with an average age of M = 20.80 SD = 3.12 years old. The instruments used were the CESR and AF-5 questionnaires. Results: The results reveal the association (p ≤ 0.05) between the problematic use of videogames and the dimensions of self-concept, showing that students with severe or potential problems have lower levels of self-concept. In addition, it has been found that men have more problems associated with the use of video games than women. Men have a greater physical and emotional self-concept, while women have better social self-concept. Conclusions: This study highlights the inverse association between self-concept and problematic use of video games, a fact that shows the need to develop intervention programs aimed at improving self-concept and to reduce the problematic use of video games. Likewise, the levels of self-concept reveal that men have higher scores in the emotional and physical dimension, while women stand out in the social dimension.


2017 ◽  
Vol 5 (3) ◽  
pp. 421-434
Author(s):  
Paulo Henrique Martins Desidério ◽  
Ibsen Mateus Bittencourt ◽  
José Carlos Marques ◽  
Carlos Antonio Cardoso Sobrinho ◽  
Renato Neder

2019 ◽  
Author(s):  
Arlika Anindya Putri

Purpose – The purpose of this study is to develop a structural equation model to explain the complexrelationship between social network and firm performance by introducing the mediating role of trust, sellingcapability and pricing capability.Design/methodology/approach – The research model with hypothesis development was derived basedon the literature. To provide empirical evidence, this study carried out a survey in which the data wereequated with a list of questionnaires with a random survey of 380 small and medium enterprises (SMEs) inthe Indonesian context.Findings – This study indicates that the use of social media in management process will not affect theincreasing firm performance, unless the firms build trust upon social networks. The social network with trustallows the firms to gain a pricing capability and a selling capability, which brings a positive impact on firmperformance. The results also show that the selling and the pricing capabilities become essential following theutilizing the social media, which concerns on trust building.Research limitations/implications – This study focused on the small-to-medium context, which hasconventionally provided an exemplary site for the development of social capital theory but raises issues ofgeneralizability across different contexts.Practical implications – To the managers, it is advisable to encourage their employees to consciouslyexploit the selling capability by enhancing the business networks via social media to achieve the firmperformance.Originality/value – This paper contributes to the social capital theory by explaining the mediating role oftrust in the complex relationship between social network and firm performance. This study provides evidencethat trust plays a pivotal role in social networks, which enable the observed firms to achieve the performance.


2021 ◽  
Vol 15 (1) ◽  
pp. 153-172
Author(s):  
Preetish Ranjan ◽  
Abhishek Vaish

A free and easily accessible platform for sharing information over social media has its negatives. It is being misused to intimidate others by exploiting the trust factor inherent within it. This paper is on the persistent pursuit of offering an exquisite solution to address this possible misuse of social media also called STAs and their subsequent impacts on society. These attacks are very sensitive to society and often organized groups with a high skill set are involved to disguise the security agencies. In this work, a model has been proposed to approximate socio-technical attack subject to the structural virality of information in the social network. The work is unique in the sense that previous works are mostly based on statistical values of the network but the proposed work considers the latent structure of the network which is not being reflected from their statistical values. This also paves the way for future researchers to implant other hidden features of nodes and messages circulating within the network which could be helpful for the detection and mitigation of STAs.


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