Multimodal Construal of Attitude in the Online City Guide of Guangzhou

2018 ◽  
Vol 10 (6) ◽  
pp. 44
Author(s):  
Yinyan Yao ◽  
Manxu Zhao

This study conducts a social semiotic analysis of the online city guide of Guangzhou. Drawing on Martin’s Appraisal theory with a particular focus on the semantic systems of attitude and graduation, this paper investigates the attitudinal meanings adjusted by graduation in both modes of language and visual images. It is revealed that positive appreciation resources are dominant among the three subsystems of attitude, with the pervasive use of reaction and valuation resources to stimulate tourist desires and promote unique identity of the city. Graduation resources, especially force, couple with attitude resources to upscale the positivity of the attitude and strongly align the readers into the same value position. The language and images in most cases coordinate with each other, with the evaluative meanings of visual images elaborating or extending those of verbal texts, whereas complementary intermodal relation exists in some cases, with the evaluative meanings conveyed by visual images and the verbal texts merely offering factual information. The findings may help to better understand the way online city guides achieve the communicative purposes through multimodal evaluative devices.

Author(s):  
Mairita Folkmane ◽  
Ilva Skulte

Daugavpils historically was the place where different ethnic groups are living together, interacting on the public spaces. The mixture of cultures is represented in the city landscape - home to every inhabitant, still having differents accents, figures and symbolical meanings. The following paper is based on the semiotic analysis of the pictures made by the pupils of different (ethnic) schools of Daugavpils, in order to understand what and how cildren "see" their city - what are the signs they use to construct the message about their city together and what do they mean - how different is a pictorial message. To do the analysis collection of the children drawings was made for an exhibition in the hall of the city munipality of Daugavpils - a material for our research. The findings show that besides of expected reference to different cultural traditions and some aestetical preferences, no difference exists between the way children represent their city. Diversity of cultural footprints in the landscape of the city and the pride for their city is present in the works of children coming from different ethnic, linguistic and cultural environments.


2020 ◽  
Vol 36 ◽  
pp. 26-43
Author(s):  
Marcin Pliszka

The article analyses descriptions, memories, and notes on Dresden found in eighteenth-century accounts of Polish travellers. The overarching research objective is to capture the specificity of the way of presenting the city. The ways that Dresden is described are determined by genological diversity of texts, different ways of narration, the use of rhetorical repertoire, and the time of their creation. There are two dominant ways of presenting the city: the first one foregrounds the architectural and historical values, the second one revolves around social life and various kinds of games (redoubts, performances).


Author(s):  
David Konstan

This chapter examines the tension in classical thought between reciprocity and altruism as the two fundamental grounds of interpersonal relations within the city and, to a lesser extent, between citizens and foreigners. It summarizes the chapters that follow, and examines in particular the ideas of altruism and egoism and defends their application to ancient ethics. Various attempts to reconcile the two, especially in respect to Aristotle’s conception of virtue as other-regarding, are considered, and with the relationship to modern concepts of “egoism” and “altruism” is explored. The introduction concludes by noting that one of the premises of the book is that, in classical antiquity, love was deemed to play a larger role in the way people accounted for motivation in a number of domains, including friendship, loyalty, gratitude, grief, and civic harmony.


Urban History ◽  
2021 ◽  
pp. 1-23
Author(s):  
Jeroen Jansen
Keyword(s):  
The City ◽  

Abstract This article explores how the publisher Cornelis vander Plasse managed to promote the literary career of the Dutch playwright Gerbrand Bredero (1585–1618) by using Amsterdam as a place. It is concerned with the way in which this Amsterdam-based publisher took decisions both to comply with Bredero's work and to derive maximum benefit from its publication. One of his strategies was to deploy the city as a recognizable trademark to Bredero's work. By using the advantages that the ‘place’ of Amsterdam offered him, he proved himself an expert in marketing and advertising, laying the foundation of Bredero's reputation as both an Amsterdam-based and national author in the centuries to follow.


2016 ◽  
Vol 16 (3) ◽  
pp. 282-293 ◽  
Author(s):  
Belén Mª Castro Fernández ◽  
Rubén Camilo Lois González ◽  
Lucrezia Lopez

Santiago de Compostela is an iconic place. From the 9th century through to the present day the city has acted as the final destination of a major pilgrimage route named after it. In the article we ask ourselves how the contemporary reinvention of the pilgrimage and pilgrimages on the Way of St. James has boosted tourism development in the city. Development has been concentrated in the historic city centre and in the area around the cathedral. The importance of tourism has transformed the significance of the city itself, which acquires a magical component as a place of arrival and encounter for all kinds of visitors. The historic city has been set up in the 20th century as a destination for the Way and for cultural tourism. The buildings, particularly those connected with the pilgrimage route, become highly attractive and symbolic places and tourists carry out a number of rituals in them. They travel and enjoy Santiago as a unique experience. The study of tourism and of the tourist transformation of Santiago de Compostela is undertaken using a qualitative and quantitative method. The article analyses the heritage and symbolic value of the historic centre, together with the growth of its tourism activities. Numerical data are also provided on the perceptions and behaviour of visitors using surveys carried out by the city's Tourism Observatory.


1983 ◽  
Vol 12 (3) ◽  
pp. 303-330 ◽  
Author(s):  
Bruce Bellingham

… surely there would be men enough, willing and glad to contribute to the regeneration of the poor outcasts of the city. It is no longer an experiment since the Children's Aid has removed of this class, in thirteen years, eleven thousand two hundred and seventy two! Who would not rejoice to aid in such an enterprise…? Money only is wanting. Shall that be an insurmountable obstacle in the way of accomplishing such an unspeakable blessing? New York Children's Aid Society, 1866 Annual Report


2013 ◽  
Vol 357-360 ◽  
pp. 2002-2004
Author(s):  
Ou Xie ◽  
Yuan Sheng Tu

Road Landscape design does not exist independently in urban construction but intergrates into the urban cultures by design. This article discusses based on Huangshi Mining and Metallurgy culture the urban road design from the aspects of color, pavement, blind sidewalk, plants, and public environment facilities. Also it proposes the way of design that combines cultural landscape and natural landscape according to the city geographical features, therefore makes the urban road landscape design to be more cultural and representative.


2022 ◽  
pp. 147035722110526
Author(s):  
Sara Merlino ◽  
Lorenza Mondada ◽  
Ola Söderström

This article discusses how an aspect of urban environments – sound and noise – is experienced by people walking in the city; it particularly focuses on atypical populations such as people diagnosed with psychosis, who are reported to be particularly sensitive to noisy environments. Through an analysis of video-recordings of naturalistic activities in an urban context and of video-elicitations based on these recordings, the study details the way participants orient to sound and noise in naturalistic settings, and how sound and noise are reported and reexperienced during interviews. By bringing together urban context, psychosis and social interaction, this study shows that, thanks to video recordings and conversation analysis, it is possible to analyse in detail the multimodal organization of action (talk, gesture, gaze, walking bodies) and of the sensory experience(s) of aural factors, as well as the way this organization is affected by the ecology of the situation.


Author(s):  
Yeşim Kaptan

This article investigates how Turkish audiences conceptualize authenticity in their engagement with foreign television (TV) productions in the case of Danish TV dramas. The theoretical notion of authenticity is juxtaposed with empirical material from fieldwork interactions, focus group interviews, and one-on-one interviews conducted with Turkish audiences between 2016 and 2018. By employing a semiotic analysis of fieldwork data, I argue that Turkish audiences attribute authenticity to the Danish TV drama series according to a socially created modality (truth value of a sign). This article draws on accounts about modality markers in TV drama series such as authentic portrayals of Danish TV characters and plausible-realistic depictions as a verisimilitudinous representation of everyday life. In the context of cross-cultural television viewing practices, the way Turkish audiences attribute meaning to Danish TV series in terms of authenticity, realism, and modality reveals a distinct differentiation between Danish TV dramas and other nationally and globally circulating media products.


2016 ◽  
Vol 52 (1) ◽  
pp. 168-182 ◽  
Author(s):  
Wisam Kh. Abdul-Jabbar
Keyword(s):  
The City ◽  

This article argues that the protagonist in Hage’s Cockroach (2008) introjects the vermin as a representation of internalized antagonism. As the unnamed narrator struggles in an inhospitable city, he internalizes this unflinching feeling of estrangement through introjection. This process reveals how the loss of home entails the state of a vagabond who resists normalization and seeks the unruly life of the underground. The way the city of Montréal is portrayed as notorious for its indifference towards newcomers aggravates the condition of the divided self in exile, which necessitates the intrusion of the monstrous. In effect, not only does introjecting the cockroach signify a menacing presence but also suggests a decolonizing act of insubordination against a city whose hegemonic order, like its freezing weather, looms large.


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