scholarly journals The Impact of Motivation for Attendance on Destination Loyalty via the Mediating Effect of Tourist Satisfaction

2017 ◽  
Vol 8 (4) ◽  
pp. 34
Author(s):  
Ra’ed Masa’deh ◽  
Mohammed Abdullah Nasseef ◽  
Ala Alkoudary ◽  
Hanaa Mansour ◽  
Mervat Aldarabah

The aim of this research is to explore the associations among motivation for attendance to Aqaba city, destination satisfaction, and destination loyalty. The research surveyed samples of 200 and used Structural Equation Model for research analysis and testing. The results show that motivation for attendance to Aqaba city positively affects tourists’ destination loyalty. The motivation for attendance positively affects destination satisfaction; and tourists’ destination satisfaction affects tourists’ destination loyalty. Furthermore, the coefficient of determination (R²) for the research endogenous variables for tourists’ destination satisfaction, and tourists’ destination loyalty were 0.46, and 0.66 respectively, which indicates that the model does moderately account for the variation of the proposed model; however, opens the gate for further research.

2017 ◽  
Vol 8 (4) ◽  
pp. 65 ◽  
Author(s):  
Ibrahim Bazazo ◽  
Tariq Elyas ◽  
Loay Awawdeh ◽  
Myada Faroun ◽  
Sa’ad Qawasmeh

This study quantifies the associations among Islamic attributes of destination, tourist satisfaction, and destination loyalty. Islamic attributes of destination consists of four dimensions namely worship facilities, halalness, alcohol & gambling free, and Islamic morality. A survey instrument is used to examine the relationships in the proposed model by employing SEM technique. The collected primary data (n=243) from tourists in Aqaba city located in Jordan is conducted to test the relationship between exogenous and endogenous construct expressed in the proposed structural model. The findings revealed that Islamic attributes of destination directly and tourists’ satisfactions have significant impact on destination loyalty, besides tourists’ satisfaction has significant impact on tourists’ destination loyalty. However, as the coefficient of determination (R²) for the research endogenous variables for tourists’ satisfaction, and tourists’ destination loyalty were 0.41, and 0.18 respectively; this study will contribute a better understanding towards Islamic tourism management in Aqaba city.


2019 ◽  
Vol 4 (16) ◽  
pp. 10-26
Author(s):  
Mahadzirah Mohamad ◽  
Nur Izzati Ab Ghani ◽  
Muhamad Nasyat Muhamad Nasir

The competitive situation and challenges within the tourism industry worldwide entailed a better understanding of destination loyalty’s determinants in achieving Malaysia’s aspiration to retain its international reputation as one of the most desirable tourist destinations in Asia. Literature proved that factors such as perceived value, service quality and tourist satisfaction could influence in improving destination loyalty. In view of this, there is a need to examine the influence of several constructs namely perceived value, service quality and tourist satisfaction that can contribute to the loyalty of international tourists towards Malaysia as it was suggested in the literature review. Therefore, the main objectives of this study were to examine the influence of perceived value and service quality on tourist satisfaction, which in turn would influence destination loyalty. In this study, tourist satisfaction was treated as the mediating variable. The proposed model was tested using structural equation modeling on a sample of 337 foreign tourists selected using a random sampling method. The study was conducted from August 2014 to October 2014. The proposed model achieved acceptable goodness-of-fit. The requirements for reliability and validity were also met. The results of the empirical study indicated that perceived value influenced tourist satisfaction and destination loyalty. In addition, the findings revealed that service quality had a significant effect on satisfaction. However, service quality had no significant effect on destination loyalty. Moreover, the findings indicated that tourist satisfaction had a full mediating effect on the relationship between service quality and destination loyalty. The study contributed to a better understanding of behavioral factors that would represent a sustainable source for increasing customer retention at the level of individual providers as well as a destination as a whole. Individual providers should focus on delivering quality services related to accommodation, information and facilities, health and hygiene, and shopping that were associated with the visitor’s travel experience. Aspects of perceived value identified in the study could be used as a strategic tool in managing tourism offerings which could enhance the destination’s competitive edge.


2022 ◽  
Vol 18 (1) ◽  
pp. 0-0

This study examined the impact of E-CRM on customer loyalty with the mediating effect of customer satisfaction in the banking industry. Customer satisfaction is important for loyalty because when the customers are satisfied with the services offered by their service providers, the relationship gets stronger which further leads to positive word-of-mouth. The data was collected using purposive sampling from 836 banks’ customers who were using E-CRM services and the data was analyzed using structural equation model (SEM) through AMOS. The results revealed that E-CRM and customer satisfaction had a significant positive impact on customer loyalty and also customer satisfaction partially mediated the relationship between E-CRM and customer loyalty. This study would offer useful acumen to both academicians and marketers and would help the bank managers to improve the quality of the services provided to their customers.


2020 ◽  
Vol 40 (7/8) ◽  
pp. 659-675
Author(s):  
Aluisius Hery Pratono ◽  
Denni Arli

PurposeThis article attempts to understand the impact of global consumer culture and ethnocentric consumerism on global citizenship by identifying the mediating effect of cultural intelligence.Design/methodology/approachThe proposed structural equation model explains the relationship between global consumer culture, ethnocentric consumerism, and global citizenship. The empirical analysis involves an online survey targeted young people in Indonesia context.FindingsThe empirical evidence broadly supports the view that cultural intelligence strengthens the impact of global consumer culture and ethnocentric consumerism on global citizenship. There is a strong tendency in this study to suggest that global consumerism will not be able to contribute to global citizenship unless cultural intelligence provides as a mediating variable. However, the results do not support the mainstream literature, which suggests that ethnocentric consumerism harms global citizenship.Originality/valueThis study extends the discussion on achieving sustainable development by examining global citizenship leads to a better understanding of consumer culture theory.


2017 ◽  
Author(s):  
La Diadhan Hukama

Fertilizer Price Subsidy Reduction and Increase in Interest Rates Pepper Farmers Welfare in Indonesia, This aims of this study are to explain the influence of price subsidy reduction of fertilizer and to measure the impact of increasing interest rates for farmers welfare in Indonesia by using the model of simultaneous equations system estimation model with the condition of each equation is identified excessive, then the parameter estimation method was used Two Stage Least Squares (2 SLS). Based on the analysis results show the model prediction coefficient of determination (R2) ranged from 52% to 98%. This shows the diversity of each endogenous variable can be explained quite well by the explanatory variables in each structural equation. Explanatory variables in each equation are jointly significant enough to explain the diversity of endogenous variables, which is shown from the statistical value of F ranges between 2.678 to 172.427.Artikel ini merupakan post print yang sudah terbit di Jurnal Dikta Ekonomi Volume 7, Nomor 3, Desember 2010 / Muharram 1431 H


Author(s):  
Poonam Chawla

With human capital emerging as a sustainable source of strategic advantage organisations are focusing on developing employee value propositions which consistently engage their workforce so that they can proactively contribute towards the achievement of organisational goals. This research investigates the impact of employer branding strategy (a mechanism used by organisations to engage competent talent) on employee engagement whilst simultaneously measuring the mediating effect of person-organization (P-O) fit. The study analyses a sample of 296 employees working in the BPO sector (offshore call centres) in India. The proposed model is tested with the help of structural equation modelling. The findings of the research highlight that employer branding has an affirmative relationship with P-O fit and employee engagement. The findings also reveal that P-O effect has a partial mediating effect on the relationship between employer branding and employee engagement. It can be deduced that employer branding is a comprehensive strategy which can be used by employers to engage employees. Thus, in a global economy where a talented workforce is scarce and has plenty of choices available to them, firms can use employer branding as a strategic opportunity to enhance employee engagement.


2014 ◽  
Vol 14 (5) ◽  
pp. 714-727 ◽  
Author(s):  
Abhilash Sreekumar Nair ◽  
Rani Ladha

Purpose – The purpose of this paper is to identify underlying characteristics of Indian investors that influence them to achieve their non-economic investment goals. Design/methodology/approach – The conceptual model posits that investors’ choice of non-economic goal (NEG) is determined by their values and beliefs which are measured through survey data collected from 342 respondents with prior experience of investing in the stock market. A structural equation model is specified to estimate the measurement model. Further, the study analyses the mediating effect of social investment efficacy on the impact of investors’ values and beliefs and their pursuit of non-economic investment goals. Findings – Religiosity and the belief that one’s actions can bring about a change in the society are the two important determinants of Indian investors’ pursuit of non-economic investment goal. Research limitations/implications – The model ignores aspects of an investor’s financial stability that may influence the urge to pursue non-economic investment goals. Practical implications – Socially responsible (SR) funds with investment filters designed to propagate religious values of Indian investors can be designed. As a result, it should be possible to channelize a part of the more than $15 billion available in different religious institutions across the country into the capital market. Social implications – Availability of SRI funds would provide investors with yet another avenue invest in companies that conform to their protected values. Originality/value – This is the first study that attempts to study investor characteristics (values and beliefs) and its impact on investor’s NEG in the Indian context.


Author(s):  
Tran Thi Cam Ai ◽  
Ninh Thi Kim Anh

This study examines the mediating role of satisfaction about cognitive image, affective image, novelty seeking in the loyalty of international tourists to Nha Trang City. The models employed in this research are developed from previous studies in the fields of Marketing and Tourism. The Confirmatory Factor Analysis and Structural Equation Model are used to analyze data collected from a survey on international tourists visiting Nha Trang City, Khanh Hoa, Viet Nam. The results indicate that four dimensions of cognitive image (cultural and social; environmental; infrastructure and accessibility; and local food factors), affective image, and novelty seeking are important premises and directly correlate with the satisfaction and destination loyalty. In particular, environmental factor exerts the strongest impact on the return and recommendation intentions, of which the satisfaction serves as a bridge between the destination image (cognitive and affective), novelty seeking, and destination loyalty. The results provide theoretical and practical implications for stakeholders in Nha Trang City as well as for further research.


2021 ◽  
Vol 12 ◽  
Author(s):  
Xiaomin Du ◽  
Hong Zhang ◽  
Shiying Zhang ◽  
Ao Zhang ◽  
Beibei Chen

Individual creativity has been the focus of long-term research in creative industries. However, few studies have explored the impact on individual creativity from social factors. At the same time, the influence of individual creativity on the existence of subsequent factors in the creative industry is also worthy of further investigation. From a social standpoint, this research aims to explore how social norms affect individual creativity, and how individual creativity affects subsequent leadership. The present research takes creative entrepreneurs in creative enterprises as the research objects, and the structural equation model is used to analyze the data obtained from 202 valid questionnaires. Besides, the mediating effect of individual creativity between social norms and individual leadership is verified. The results show that social norms can effectively promote the generation of individual creativity that has a positive impact on both transactional or transformational leadership. It is revealed that social norms are effective tools for enhancing creativity, answering the question of how creative ideas are transformed into creative work and leadership. Individual creativity plays a mediating role between social norms and individual leadership.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Saifeddin Alimamy ◽  
Waqar Nadeem

PurposeRapid advancements in augmented reality (AR) technology have created new opportunities for service providers and customers to cocreate value. Using AR as a platform for generating authentic experiences, the purpose of this study is to explore the impact of authentic experiences on customers' intention to cocreate value while considering the mediating influence of perceived ethics and customer engagement on this relationship.Design/methodology/approachAn online survey was used to collect data. Participants were asked to download and try the “IKEA PLACE” AR application. The responses were used as inputs into a structural equation model.FindingsThe findings reveal that AR generates perceptions of authentic experiences but no direct relationship between authentic experiences and intention to cocreate value was found. On the other hand, the authentic experiences generated through AR increases customer perceptions of ethics and customer engagement, both of which lead to an increased intention to cocreate value.Originality/valueThe findings from this study highlight the importance of authentic experiences within the cocreation process. The results provide a unique understanding of the relationship between authentic experiences generated through AR technology on the intention to cocreate with the service provider, which is fully mediated by perceived ethics and customer engagement. The findings of this study extend the understanding of the cocreation process and the role of technology within this process.


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