PENGARUH SIKAP, NORMA SUBYEKTIF DAN KONTROL PERILAKU YANG DIRASAKAN TERHADAP MINAT BERWIRAUSAHA DENGAN PENDEKATAN THEORY OF PLANNED BEHAVIOUR (Studi Kasus Pada Mahasiswa Fakultas Ekonomi Unika Santo Thomas SU )

Planned Behavior ◽

Student Attitudes ◽

Behavioral Control ◽

Analytical Techniques ◽

Subjective Norms ◽

Student Interest ◽

Behavior Control ◽

Positive Effects

The purpose of this study is to analyze the influence of attitudes, subjective norms and behavioral control that are felt partially and simultaneously on student interest in entrepreneurship. The benefit of this research is seeing the Theory of Planned Behavior Application to predict entrepreneurial students' interests and for other researchers, it is expected to be a reference and reference for conducting further research on the Theory of Planned Behavior Approach to find out entrepreneurial interests. The number of samples was 96 respondents, the method of data collection through questionnaires and documentation and analytical techniques used by applying the Theory of Planned Behavior model. The results of this study stated that attitude, subjective norms and behavioral control had a positive and partially significant effect on the interests of entrepreneurship in economics students. Simultaneously also showed that attitudes, subjective norms (subjective norms) and behavioral control (Percaived Behavior Control) have a positive and significant effect on entrepreneurial interest in students of the faculty of economics. The conclusions in this study indicate that student attitudes, subjective norms and perceived behavioral control have positive or partially simultaneous positive effects on entrepreneurial interest. Judging from the calculations it is known that the weights W1, W2 and W3 have positive values, which means that there is a positive influence on the Attitude, Subjective Norms, Trust Behavior Control variables on entrepreneurial interest, but the more dominant influence on entrepreneurial interest in students is the Attitude variable with position the value of attitude 23.32 is located between the numbers +2 and +3. Greater than subjective norm variables and perceived behavioral control. Suggestions that can be given to the managers of the Faculty of Economics, St. Thomas Catholic University of North Sumatra should increase the number of SKS Entrepreneurship courses and conduct various training to create products, how to determine the cost of products, how to sell / market products, how to promote products and distribute them to increase student insights so that the interest in entrepreneurship will form in his mind. With this, students who have graduated are not solely as job seekers but as field creators

The Application of the Theory of Planned Behavior to Identify Determinants of Donation Intention: Towards the Comparative Examination of Positive and Negative Reputations of Nonprofit Organizations CEO

Sustainability ◽

10.3390/su12219134 ◽

2020 ◽

Vol 12 (21) ◽

pp. 9134

Author(s):

Hyun Hye Kim ◽

EunKyoung Han

Keyword(s):

Nonprofit Organizations ◽

Planned Behavior ◽

Online Survey ◽

Behavioral Control ◽

Chief Executive ◽

Subjective Norms ◽

Moral Norms ◽

Positive Effects

Using the extended theory of planned behavior, this study examined individuals’ cognitive and psychological determinants of their intentions to donate to nonprofit organizations (NPOs) with either a positive or negative chief executive officer (CEO) reputation. With the use of online survey data (n = 371), the similarities and differences in the relationships between the determinants were analyzed for the two NPO CEO reputations. To verify the hypotheses, multiple regression was used to analyze the data. The results reveal that for NPOs with positive CEO reputations, subjective norms, perceived behavioral control, moral norms, past behavior, and identification had positive effects on the intention to donate. In contrast, for NPOs with negative CEO reputations, subjective norms and identification had positive effects on the intention to donate. Attitude toward the NPO was not related to donation intentions regardless of the CEO’s reputation. These findings suggest the need for strategies to increase the public’s intentions to donate to problematic NPOs with negative reputations. Additionally, a strategy to further strengthen the intention to donate in the case of a positive CEO reputation is proposed. Theoretical and managerial implications of the results are also discussed, highlighting important considerations for CEO reputations and NPO management in the short and long terms.

Attitude, social norms, and perceived behavioral control influence the academic integrity-related behavioral intentions of graduate students

Social Behavior and Personality An International Journal ◽

10.2224/sbp.9996 ◽

2021 ◽

Vol 49 (4) ◽

pp. 1-12

Author(s):

Ting Yang ◽

Yungui Wang ◽

Jun Deng ◽

Chunji Huang

Keyword(s):

Graduate Students ◽

Social Norms ◽

Planned Behavior ◽

Academic Integrity ◽

Behavioral Intentions ◽

Behavioral Control ◽

Subjective Norms ◽

Postgraduate Students

Graduate students have become the driving force of scientific research at Chinese universities. Therefore, further work is needed to understand what influences postgraduate students' academic integrity. Using the theory of planned behavior, this study investigated the relationships between postgraduates' attitude toward academic integrity, social norms (subjective, descriptive, and moral), perceived behavioral control, and intentions, and examined the moderating role of social identity in the relationship between social norms and intentions. We conducted a survey with 1,256 Chinese biomedical postgraduate students, and analyzed the data with structural equation modeling. The results show that attitude, subjective norms, descriptive norms, and perceived behavioral control influenced students' academic integrity-related behavioral intentions. The model explained over half of the variance in intentions, indicating that attitude, subjective norms, descriptive norms, and perceived behavioral control were the main variables influencing academic integrity-related behaviors. The theory of planned behavior can be applied in research on postgraduates' academic integrity.

Pengaruh Pendidikan Gizi Berbasis Theory of Planned Behavior untuk Mempromosikan Pembatasan Konsumsi Fast Food pada Siswi

Amerta Nutrition ◽

10.20473/amnt.v1i4.7138 ◽

2017 ◽

Vol 1 (4) ◽

pp. 351

Author(s):

Wuri Rizki Handarbeny ◽

Trias Mahmudiono

Keyword(s):

Planned Behavior ◽

Food Consumption ◽

Fast Food ◽

Behavioral Control ◽

Subjective Norms ◽

Female Students ◽

Nutritional Education ◽

Fast Food Consumption

Background: The incessant promotion of fast food make a perception that fast food is a trend among teenager. Fast food consumption habits that have high calorie but low nutrients will causes nutritional problems in adolescents. Objectives: The purpose of this study aimed to determine effect of nutritional education based on theory of planned behavior to change knowledge, attitude, subjective norms, perceived behavioral control, intention, and limited fast food consumption among female students in Sidoarjo. Methods: This study was interventional quasi-experimental research. 32 female students (each 16 female students for interventional group and 16 female students for control group), were selected by simple random sampling. The education was provided based on theory of planned behavior in four sessions. The researcher-made questionnaire based on theory of planned behavior used for data collection.The questionnaire was completed by the students twice, before and three weeks after the implementation of nutritional education. Data were analyze using descriptive statistics, Mann-Whitney, and Wilcoxon Signed Ranks. Result: The results of this study show nutrition education based on theory of planned behavior influence knowledge (p<0.001), attitude (p<0.001), subjective norms (p=0.002), perceived behavioral control (p<0.001),intention (p<0.001), but doesn’t influence limited fast food consumption (p=0.570). Conclusion: Nutritional education based on the theory of planned behavior influence knowledge, attitude, subjective norms, perceived behavioral control, and intention, but not effect to limited fast food consumption. So, nutrition education designed based on TPB effective to be implementation of health promotion.ABSTRAK Latarbelakang: Gencarnya promosi fast food menimbulkan persepsi bahwa makanan cepat saji merupakan tren dikalangan remaja. Kebiasaan konsumsi makanan cepat saji yang mempunyai tinggi kalori namun rendah zat gizi menimbulkan masalah gizi lebih dan defisiensi zat gizi mikro pada remaja.Tujuan: Tujuan penelitian ini dilakukan untuk mengetahui pengaruh pendidikan gizi berbasis Theory of Planned Behavior terhadap perubahan pengetahuan, sikap, norma subyektif, perceived behavioral control, intensi, dan konsumsi membatasi fast food pada siswi di SMA Negeri 2 Sidoarjo. Metode: Penelitian ini dilaksanakan dengan metode quasy experimental pada 32 siswi (16 siswi kelompok kontrol dan 16 siswi kelompok perlakuan) dipilih menggunakan simple random sampling. Pendidikan gizi berbasis TPB dilakukan selama 4 sesi yiatu sesi sikap, norma subyektif, PBC, dan intensi. Kuesioner penelitian yang digunakan untuk meneliti berbasis TPB. Penilaian dilakukan dua kali, yaitu sebelum dan 3 minggu setelah edukasi. Data dianalisis secara deskriptif, uji Mann Whitney dan Wilcoxon Signed Ranks.Hasil: Berdasarkan hasil penelitian bahwa pendidikan gizi berbasis theory of planned behavior mempengaruhi pengetahuan (p<0,001), sikap (p<0,001), norma subyektif (p<0,002), perceived behavioral control (p<0,001), dan intensi (p<0,001) tetapi tidak mempengaruhi perilaku siswi untuk membatasi fast food (p=0,570).Kesimpulan: Pendidikan gizi berbasis TPB dapat mempengaruhi sikap, norma subyektif, PBC, dan intensi tetapi tidak merubah perilaku membatasi fast food. Dengan demikian maka diperlukan pendidikan gizi yang berkelanjutan agar dapat merubah suatu perilaku pembatasan fast food.

Behavioral Intention of Traveling in the period of COVID-19: An application of the Theory of Planned Behavior (TPB) and Perceived Risk

International Journal of Tourism Cities ◽

10.1108/ijtc-09-2020-0183 ◽

2021 ◽

Vol ahead-of-print (ahead-of-print) ◽

Author(s):

Sujood - ◽

Sheeba Hamid ◽

Naseem Bano

Keyword(s):

Planned Behavior ◽

Behavioral Intention ◽

Perceived Risk ◽

Behavioral Control ◽

Subjective Norms ◽

Aviation Industry ◽

Essential Information ◽

Content Type

Purpose This paper aims to examine travelers` behavioral intention of traveling in the period of coronavirus by employing the theory of planned behavior. The framework incorporates attitude, subjective norms, perceived behavioral control and a very crucial construct, i.e. perceived risk, as per the current critical scenario of COVID-19. Design/methodology/approach Data was collected using a survey instrument on the internet by posting the questionnaire link over social network web pages of online traveling websites. The data was analyzed using structural equations modeling with AMOS 22.0 and SPSS software, and the proposed hypotheses were statistically tested. The sample under consideration constitutes 417 responses. Findings Empirical findings suggest that attitude, perceived behavioral control and perceived risk are significant for predicting behavioral intention while subjective norms do not. And these variables explained about 35 percent of the variance in behavioral intention of traveling in the period of coronavirus. Research limitations/implications This study can benefit travelers, tourism and hospitality industry, governments, aviation industry and other relevant organizations as this paper offers the latest updates and essential information regarding traveler`s intention of traveling in the period of coronavirus. The study mainly focuses on India, so the generalizations of results to other countries are unwanted. Originality/value The primary value of this paper is that it tested the theory of planned behavior by incorporating perceived risk in the context of COVID-19. To the best of authors’ knowledge, in Indian context, there is no study which has tested the TPB by adding perceived risk in explaining the Indian citizens’ behavioral intention of traveling in the period of Coronavirus.

Advances in Business Strategy and Competitive Advantage - Entrepreneurial Development and Innovation in Family Businesses and SMEs ◽

An Investigation of Entrepreneurial Intention Among University Students Using the Theory of Planned Behavior and Parents' Occupation

10.4018/978-1-7998-3648-3.ch009 ◽

2020 ◽

pp. 149-166

Author(s):

Panagiotis A. Tsaknis ◽

Alexandros G. Sahinidis

Keyword(s):

University Students ◽

Planned Behavior ◽

Latent Variables ◽

Behavioral Control ◽

Entrepreneurial Intention ◽

Subjective Norms ◽

Entrepreneurial Intentions ◽

Policy Makers

The purpose of this paper is to investigate the entrepreneurial intention of university students using the Theory of Planned Behavior (TPB) and parents' occupation. A questionnaire based survey was employed for the data collection. A total of 1244 students participated in the survey. The sample was a convenience one given that the resources available were limited. The size of the sample allows us to proceed with reliable statistical analyses and produce valid conclusions. The findings of our research showed that perceived behavioral control, subjective norms, attitude and parents' occupation are important variables influencing entrepreneurial intention. The variable that affects entrepreneurial intention the most is attitude. The findings led support to the theory and the hypotheses proposed. These findings indicate that the recommended model can be used to explain a large part of variation in entrepreneurial intention. This study, contributes to the entrepreneurial intention literature providing empirical evidence to help formulate policies encouraging university students' entrepreneurship practices, attracting the interest of both educators and policy makers. This evidence will become increasingly important, as research in the field of entrepreneurship continues to place models of entrepreneurial intentions at the center of our understanding of the entrepreneurial process. Future studies could investigate the validity of the findings reported here, in different contexts using more variables, not included in this study and inquire the potential existence of latent variables which may be confounding the relationships discussed in this paper.

Personal and Media Factors Related to Citizens’ Pro-environmental Behavioral Intention against Haze in China: A Moderating Analysis of TPB

International Journal of Environmental Research and Public Health ◽

10.3390/ijerph17072314 ◽

2020 ◽

Vol 17 (7) ◽

pp. 2314 ◽

Cited By ~ 1

Author(s):

Xiaodong Yang ◽

Liang Chen ◽

Lai Wei ◽

Qi Su

Keyword(s):

Planned Behavior ◽

Behavioral Intention ◽

Online Survey ◽

Behavioral Control ◽

Subjective Norms ◽

Mediating Role ◽

Media Messages ◽

Moderating Role

This study extends the theory of planned behavior by taking communication factors into account to examine the determinants of pro-environmental behavioral intention in haze mitigation. Unlike other theory of planned behavior (TPB) extension studies, we shift the focus of inquiry from examining the mediating role of TPB variables to investigating the moderating role in promoting pro-environmental behavior. Using an online survey in China, the results indicated that attitude, subjective norms, perceived behavioral control, and attention to haze-related efficacy messages were positively associated with pro-environmental behavioral intention. Notably, attention to haze-related threat messages had no significant relationship with behavioral intention. Moreover, moderation analyses revealed that the interaction effects between attention to efficacy messages and attention to threat messages on behavioral intention vary among people with different attitude, subjective norms, and perceived behavioral control. Theoretically, this study contributes to the literature of the TPB by analyzing its moderating role in promoting behavior change. Findings from this study suggest the importance of disseminating distinctive media messages to audiences with different personality traits, which is beneficial for practitioners to tailor specific messages in environmental campaigns.

APLIKASI THEORY OF PLANNED BEHAVIOR DALAM MEMBANGKITKAN NIAT PASIEN UNTUK MELAKUKAN OPERASI KATARAK

Jurnal Administrasi Kesehatan Indonesia ◽

10.20473/jaki.v5i1.2017.32-40 ◽

2017 ◽

Vol 5 (1) ◽

pp. 32

Author(s):

Dian Anggraini Wikamorys ◽

Thinni Nurul Rochmach

Keyword(s):

Cataract Surgery ◽

Planned Behavior ◽

Behavioral Control ◽

Linear Regression Analysis ◽

Sampling Technique ◽

Subjective Norms ◽

Number Of Patients ◽

Dominant Influence

Surgery is the follow-up actions of diagnosis. The biggest revenue in Clinics comes from surgery.The number of patients suffering cataract who do not undergo cataract surgery affects the revenue of Clinics. The problem in this study was high number of cataract patients who did not undergo cataract surgery with an average of 50.7% per month. This study aimed to clarify the influence Theory of Planned Behavior in generating intention to undergo cataract surgery among patients. Population under study was patients eligible for cataract surgery. Sampling was done using accidental sampling technique with a number of 67 respondents. Data collection was carried out using questionnaire and analysis was done using multiple linear regression analysis. The results indicated that variable attitude had a dominant influence on the intention to undergo cataract surgery, with value of β =0,379. The second variable was the perceived behavioral control with value of β=0,258, and the third variable was subjective norms with value of β=0,246. Therefore, it can be inferred that variable of attitudes toward behavior is factor with dominant influence on the intention to undergo cataract surgery. Finally it is expected that Mojoagung Eye Clinic to improve attitudes, perceived behavioral control and subjective norms of patients. Keywords: intention, Theory of Planned Behavior

Control interactions in the theory of planned behavior: Rethinking the role of subjective norm

Europe’s Journal of Psychology ◽

10.5964/ejop.v16i3.2056 ◽

2020 ◽

Vol 16 (3) ◽

pp. 401-417 ◽

Cited By ~ 4

Author(s):

Francesco La Barbera ◽

Icek Ajzen

Keyword(s):

Energy Consumption ◽

Planned Behavior ◽

Behavioral Control ◽

Subjective Norm ◽

Subjective Norms ◽

Household Waste ◽

Relative Importance

Research with the theory of planned behavior (TPB) has typically treated attitude (ATT), subjective norm (SN), and perceived behavioral control (PBC) as independent predictors of intention (INT). However, theoretically, PBC moderates the effects of ATT and SN on intention. In three studies dealing with different behaviors (voting, reducing household waste, and energy consumption) we show that greater PBC tends to strengthen the relative importance of ATT in the prediction of intention, whereas it tends to weaken the relative importance of SN. The latter pattern was observed in relation to injunctive as well as descriptive subjective norms, and it may help explain the relatively weak relation between SN and INT frequently observed in TPB studies.

An Investigation of the Theory of Planned Behavior and the Role of Tax Amnesty in Tax Compliance

The Indonesian Accounting Review ◽

10.14414/tiar.v7i1.961 ◽

2018 ◽

Vol 7 (1) ◽

pp. 79

Author(s):

Agnes Findia Novianti ◽

Nurul Hasanah Uswati Dewi

Keyword(s):

Planned Behavior ◽

Structural Equation ◽

Behavioral Control ◽

Tax Compliance ◽

Subjective Norms ◽

Equation Modeling ◽

Tax Amnesty ◽

Tax Noncompliance

The individual taxpayers’ low awareness has become the main problem of developing countries in tax aspect. Thus, this study aimed to examine the determinant factors of tax noncompliance using Ajzen’s (1991) Theory of Planned Behavior as a theoretical framework. Specifically, Tax Amnesty is added to the theory’s constructs: attitude, subjective norms, and perceived behavioral control. Tax Amnesty is expected to be a moderating influence. The population of this study is individual taxpayer in KPP Pratama Sukomanunggal. Based on convenience sampling method, the number of sample in this study are 145 samples. The data was analyzed using Structural Equation Modeling (SEM) with SmartPLS.3.0 and SPSS 21. The results indicated that first, attitude and subjective norms are significantly influence behavioral intention except perceived behavioral control. Second, the model including Tax Amnesty provides a significant influence of tax noncompliance in two constructs; attitude and subjective norms. However, the interaction effect of perceived behavioral control does not appear significantly.

The Reasoned Action Approach and the Theories of Reasoned Action and Planned Behavior

Psychology ◽

10.1093/obo/9780199828340-0240 ◽

2019 ◽

Cited By ~ 3

Author(s):

Martin S. Hagger

Keyword(s):

Planned Behavior ◽

Theory Of Reasoned Action ◽

Reasoned Action ◽

Behavioral Control ◽

Subjective Norms ◽

Reasoned Action Approach ◽

Behavior Intention ◽

Actual Control

Since the inception of the theory of reasoned action in late 1970s by Martin Fishbein and Icek Ajzen, the theories of reasoned action and planned behavior and, in its more recent incarnation, the reasoned action approach, have been among the most influential approaches to predicting and understanding intentional behavior. The theories have been widely applied across multiple behaviors, contexts, and populations. With their roots in attitude theory and the social cognitive tradition, the theories focus on individuals’ beliefs with respect to future performance of a given behavior. The theory of reasoned action was the earliest version of the theory. The central construct of the theory is intention, a motivational construct that is considered the most proximal determinant of behavior. Intention reflects the extent to which an individual is likely to plan to do, and invest effort in pursuing, a given behavior. Intention is conceptualized as a function of two belief-based constructs: attitudes and subjective norms. Attitudes are positive or negative evaluations of performing the behavior in future, while subjective norms reflect beliefs that significant others would want them to perform the behavior. The theory of reasoned action demonstrated effectiveness in predicting variability in people’s behavior across many contexts, populations, and behaviors. Ajzen modified the theory of reasoned action to account for behaviors that were not under the complete control of the individual. The theory of planned behavior introduced perceived behavioral control as an additional predictor of intentions. In circumstances where individuals’ perceptions of control closely reflect actual control, perceived behavioral control would determine the strength of the Intention-Behavior Relationship. When their perceived behavioral control was high, individuals would be more likely to act on their intentions. Ajzen also proposed that when perceived behavioral control closely reflects actual control, it will directly predict behavior. Fishbein and Ajzen proposed the reasoned action approach as a further development in their theory based on research. The reasoned action approach extends the theory of planned behavior by differentiating between different subcomponents of the attitude, subjective norm, and perceived behavioral control constructs in the theory of planned behavior. The popularity of the theories is due to their relative simplicity and flexibility, as well as their effectiveness in accounting for substantive variance in behavior. The theories have also served as the basis for extended theories that encompass new constructs toward developing more comprehensive explanations of behavior, and to test salient processes that determine action such as the relationship between intentions and behavior. This annotated bibliography outlines key books, chapters, and articles that chart the progress of these theories from their origins and development to their application and extension. The list of readings offered in this bibliography is not exhaustive, but aims to provide readers with a representative overview of the origins of the theories, key theoretical assumptions and debates, the empirical evidence testing the theories, and research on extensions and practical application of the theories.