scholarly journals Research Brief: Innovation for New Revenue Streams from Digital Readers: The Case of VG+

2015 ◽  
Vol 2 (1) ◽  
pp. 123-130
Author(s):  
Jens Barland
Keyword(s):  
Data Gathering ◽  
Digital Content ◽  
Digital News ◽  
Digital Readers ◽  
Revenue Streams ◽  
Media Outlet

This case study of VG+, the platform for paid digital content published by the Norwegian media outlet VG,reports a process of innovation for new revenue streams in the digital news market. As is typical of suchmedia innovations, development and change have been stepwise and gradual, responding continuouslyto experience. Data gathering and mapping of users’ behaviour have been crucial for these innovations.Such knowledge about users has informed changes to the product, resulting in growth of customers andrevenue streams.

scholarly journals Reinvention of Publishers´ Revenue Model - Expectations of Advertisers towards Publishers´ Products

2017 ◽  
Vol 4 (4) ◽  
Author(s):  
Bianca Dennstedt ◽  
Hans Koller
Keyword(s):  
Business Model ◽  
Qualitative Interviews ◽  
New Products ◽  
Direct Interaction ◽  
User Generated Content ◽  
Digital Content ◽  
Revenue Model ◽  
Digital Readers ◽  
New Business ◽  
Revenue Streams

Publishers struggle to generate profit. With the introduction of digital content this situation even got worse. While there are millions of digital readers, the loss of revenue streams from selling content to customers is enormous. Publishers really have to turn towards a new business model. As shown in previous studies users expect digitalization and the enhancement of magazines from printed products to digital offers including user generated content (UGC) and platforms for discussions. Publishers have reacted to these new demands and provided new products and features. Nevertheless, users are less and less willing to pay for digital content. Therefore, important remaining questions are: How can publishers earn money? And what is the profit formula of this new business model? We assume that advertising companies are going to play a prominent role in the new business model. Hence, this paper focuses on the profit formula of publishers and therefore the expectations of advertisers. To underline those assumptions the present study explores advertisers´ interest in communities of readers who simultaneously contribute to discussions in order to derive implications for the revenue model of publishers. Therefore (1) a pre-study was conducted followed by (2) qualitative interviews with managers from advertising companies. Our findings show that both using communities as a tool for customer research and the direct interaction with users are of value to advertisers. The results also present other possible services that publishers could offer advertisers in conjunction with addressing those communities of contributing readers. Referring to the widespread term “User Generated Content” as well as to Eric v. Hippels concept of users with specific application knowledge in their field of expertise we call those contributing readers “user”.

Overcoming Challenges of International Migration Research: A Case Study Approach in Southern Mexico

2016 ◽  
Vol 13 (1) ◽  
pp. 131-143
Author(s):  
Julie Boyles
Keyword(s):  
International Migration ◽  
Common Ground ◽  
Data Gathering ◽  
Ethnographic Case Study ◽  
Case Study Approach ◽  
Southern Mexico ◽  
Mixed Methods Approach ◽  
Study Approach ◽  
Migration Research

An ethnographic case study approach to understanding women’s actions and reactions to husbands’ emigration—or potential emigration—offers a distinct set of challenges to a U.S.-based researcher.  International migration research in a foreign context likely offers challenges in language, culture, lifestyle, as well as potential gender norm impediments. A mixed methods approach contributed to successfully overcoming barriers through an array of research methods, strategies, and tactics, as well as practicing flexibility in data gathering methods. Even this researcher’s influence on the research was minimized and alleviated, to a degree, through ascertaining common ground with many of the women. Research with the women of San Juan Guelavía, Oaxaca, Mexico offered numerous and constant challenges, each overcome with ensuing rewards.

Marketing communication objectives through digital content marketing on social media

2020 ◽  
pp. 79-104
Author(s):  
Janice J. Nieves-Casasnovas ◽  
Frank Lozada-Contreras
Keyword(s):  
Social Media ◽  
Marketing Strategies ◽  
Brand Awareness ◽  
Digital Content ◽  
Media Content ◽  
Marketing Communication ◽  
Case Study Design ◽  
Multiple Case ◽  
Content Marketing

The purpose of this study was to determine what type of marketing communication objectives are present in the digital content marketing developed by luxury auto brands with social media presence in Puerto Rico, particularly Facebook. A longitudinal multiple-case study design was used to analyze five luxury auto brands using content analysis on Facebook posts. This analysis included identification of marketing communication objectives through social media content marketing strategies, type of media content and social media metrics. Our results showed that the most used objectives are brand awareness, brand personality, and brand salience. Another significant result is that digital content marketing used by brands in social media are focused towards becoming more visible and recognized; also, reflecting human-like traits and attitudes in their social media.

scholarly journals Rapid, remote and responsive research during COVID-19

2021 ◽  
Vol 14 (1) ◽  
pp. 205979912110085
Author(s):  
Jane Richardson ◽  
Barry Godfrey ◽  
Sandra Walklate
Keyword(s):  
Criminal Justice ◽  
Social Science ◽  
Health Research ◽  
Applied Research ◽  
Data Gathering ◽  
Policy And Practice ◽  
Research And Innovation ◽  
The Uk ◽  
Practical Recommendations

In March 2020, the UK Research and Innovation announced an emergency call for research to inform policy and practice responses to the COVID-19 pandemic. This call implicitly and explicitly required researchers to work rapidly, remotely and responsively. In this article, we briefly review how rapid response methods developed in health research can be used in other social science fields. After outlining the literature in this area, we use the early stages of our applied research into criminal justice responses to domestic abuse during COVID-19 as a case study to illustrate some of the practical challenges we faced in responding to this rapid funding call. We review our use of and experience with remote research methods and describe how we used and adapted these methods in our research, from data gathering through to transcription and analysis. We reflect on our experiences to date of what it means to be responsive in fast-changing research situations. Finally, we make some practical recommendations for conducting applied research in a ‘nimble’ way to meet the demands of working rapidly, remotely, responsively and, most importantly, responsibly.

scholarly journals The DWQ-EMR Embedded Tool to Enhance the Family Physician-Caregiver Connection: A Pilot Case Study

Geriatrics ◽  
2021 ◽  
Vol 6 (1) ◽  
pp. 29
Author(s):  
Kristina Marie Kokorelias ◽  
Einat Danieli ◽  
Sheila Dunn ◽  
Sid Feldman ◽  
David Patrick Ryan ◽  
...  
Keyword(s):  
Family Caregivers ◽  
Best Practice ◽  
Data Gathering ◽  
Family Physicians ◽  
Efficient Manner ◽  
Efficient Access ◽  
Increased Risk ◽  
Starting Point ◽  
To Receive

The number of family caregivers to individuals with dementia is increasing. Family physicians are often the first point of access to the health care system for individuals with dementia and their caregivers. Caregivers are at an increased risk of developing negative physical, cognitive and affective health problems themselves. Caregivers also describe having unmet needs to help them sustain care in the community. Family physicians are in a unique position to help support caregivers and individuals with dementia, but often struggle with keeping up with best practice dementia service knowledge. The Dementia Wellness Questionnaire was designed to serve as a starting point for discussions between caregivers and family physicians by empowering caregivers to communicate their needs and concerns and to enhance family physicians’ access to specific dementia support information. The DWQ aims to alert physicians of caregiver and patient needs. This pilot study aimed to explore the experiences of physicians and caregivers of people using the Questionnaire in two family medicine clinics in Ontario, Canada. Interviews with physicians and caregivers collected data on their experiences using the DWQ following a 10-month data gathering period. Data was analyzed using content analysis. Results indicated that family physicians may have an improved efficacy in managing dementia by having dementia care case specific guidelines integrated within electronic medical records. By having time-efficient access to tailored supports, family physicians can better address the needs of the caregiver–patient dyad and help support family caregivers in their caregiving role. Caregivers expressed that the Questionnaire helped them remember concerns to bring up with physicians, in order to receive help in a more efficient manner.

Design and performance of deep well dewatering: a case study

1998 ◽  
Vol 35 (1) ◽  
pp. 81-95 ◽  
Author(s):  
D W Sargent ◽  
R D Beckie ◽  
G Smith
Keyword(s):  
Soil Mechanics ◽  
Data Gathering ◽  
Monitoring Program ◽  
Treatment Plant ◽  
Pumping Test ◽  
Observational Method ◽  
Design Development ◽  
Deep Well ◽  
And Performance

This paper reviews the process used to design the construction dewatering system at the Influent Pumping Station at Annacis Island Wastewater Treatment Plant. The design process followed the "observational method," as applied to soil mechanics by K. Terzaghi and set out by R.B. Peck in the Ninth Rankine Lecture. The design was based on a working hypothesis of behaviour anticipated under the most probable conditions identified in the data gathering and assessment program. The sensitivity of the design was evaluated by considering potentially unfavourable conditions evident in the available data. The design development included a review of monitoring feedback obtained during the pumping-well installation, a pumping test, and the dewatering system start-up. The monitoring program and review process are presented.Key words: dewatering, observational method, case study, pumping test.

Inflight icing data gathering during routine flight operations — a case study

2001 ◽  
Vol 105 (1051) ◽  
pp. 501-516 ◽  
Author(s):  
A. P. Brown
Keyword(s):  
Data Gathering ◽  
Winter Season ◽  
Leading Edge ◽  
General Aviation ◽  
Data Sets ◽  
Large Droplet ◽  
Event Data ◽  
Flight Operations ◽  
Lower Corner

Abstract For the purpose of the design and certification of inflight icing protection systems for transport and general aviation aircraft, the eventual re-definition/expansion of the icing environment of FAR 25/JAR 25, Appendix C is under consideration. Such a re-definition will be aided by gathering as much inflight icing event data as reasonably possible, from widely-different geographic locations. The results of a 12-month pilot programme of icing event data gathering are presented. Using non-instrumented turboprop aircraft flying upon mid-altitude routine air transport operations, the programme has gathered observational data from across the British Isles and central France. By observing a number of metrics, notably windscreen lower-corner ice impingement limits, against an opposing corner vortex-flow, supported by wing leading edge impingement limits, the observed icing events have been classified as ‘small’, ‘medium’ or ‘large’ droplet. Using the guidance of droplet trajectory modelling, MVD values for the three droplet size bins have been conjectured to be 15, 40 and 80mm. Hence, the ‘large’ droplet category would be in exceedance of FAR/JAR 25, Appendix C. Data sets of 117 winter-season and 55 summer-season icing events have been statistically analysed. As defined above, the data sets include 11 winter and five summer large droplet icing encounters. Icing events included ‘sandpaper’ icing from short-duration ‘large’ droplets, and a singular ridge formation icing event in ‘large’ droplet. The frequency of ‘large’ droplet icing events amounted to 1 in 20 flight hours in winter and 1 in 35 flight hours in summer. These figures reflect ‘large’ droplet icing encounter probabilities perhaps substantially greater than previously considered. The ‘large’ droplet events were quite localised, mean scale-size being about 6nm.

A Statistical Method for the Study of Shamanism: A Case Study from Field Work in Thailand

1962 ◽  
Vol 21 (1) ◽  
pp. 56-60
Author(s):  
Robert Textor
Keyword(s):  
Statistical Method ◽  
Data Gathering ◽  
Field Work ◽  
Structured Data ◽  
Survey Technique

The purpose of this article is to describe a methodological adventure in the use of the survey technique to investigate shamanism. At the outset I must state my belief that the anthropologist should use structured techniques, if at all, only after he has used unstructured ones. Structured data-gathering is a valuable supplement to, but never a substitute for, unstructured interviewing and observing. This article describes the use of a structured technique as a supplementary means of understanding shamanism, an area which, to my knowledge, has heretofore been studied only by unstructured techniques.

scholarly journals Deliberative Debates in Investors Penetration Area: A Case Study of Village Deliberation by Village Consultative Board (BPD) in Caturtunggal Village, Yogyakarta

2018 ◽  
Vol 3 (1) ◽  
pp. 49
Author(s):  
Husen Wijaya Abd. Hamid
Keyword(s):  
Deliberative Democracy ◽  
Data Gathering ◽  
Elite Capture ◽  
Study Approach ◽  
Depth Interview ◽  
Qualitative Descriptive ◽  
Democracy Theory ◽  
Descriptive Method

<div class="page" title="Page 1"><div class="layoutArea"><div class="column"><p>This study focuses on deliberative democracy practices in Caturtunggal village, specifically in the sub-village (<em>dusun</em>) of Seturan, Karangwuni, and Ambarukmo. The study assesses the quality of deliberation in these dusun by applying the three out of  five indicators of deliberative democracy theory by Fishkin (2009), namely information, subtantantive balance, and equal consideration. This study deploys qualitative descriptive method and case-study approach with in-depth interview as the main data gathering technique. This deliberation has put Village Consultative Board (BPD) period of 2013-2019 as a mediator and to consider arguments and deliberative results. Based on the indicators which proposed by Fishkin, Seturan and Ambarukmo are categorized for having semi-ideal deliberation, meanwhile Karangwuni is categorized as not ideal. The study also finds elite capture practices in Seturan and Karangwuni, but they do not impact significantly. </p></div></div></div>

scholarly journals Funding Sustainable Online News: Sources of Revenue in Digital-Native and Traditional Media in Spain

2021 ◽  
Vol 13 (20) ◽  
pp. 11328
Author(s):  
Alfonso Vara-Miguel ◽  
Cristina Sánchez-Blanco ◽  
Charo Sádaba Sádaba Chalezquer ◽  
Samuel Negredo
Keyword(s):  
Business Models ◽  
Online News ◽  
General Interest ◽  
Digital Native ◽  
News Sources ◽  
Funding Sources ◽  
Digital News ◽  
Revenue Streams ◽  
Exhaustive Study ◽  
First Time

Digital news publishers strive to balance revenue streams in their business models: as standard advertising declines, alternatives for sustaining digital journalism arise in the forms of sponsored content, user donations and payments—one-off purchases, subscriptions or memberships, public or private grants, electronic commerce, events and consulting. An exhaustive study found 2874 active online news publications in Spain, and it observed the adoption of such models in early 2021. Advertising remains the most popular source of income for digital news operations (85.8%) and most sites rely on just one or two revenue streams (74.5%). We compare the cases in our census by their origin (digital-native or non-native), geography (local/regional or national/global) and topic scope (generalist or specialized). We find that traditional, national and specialized online media have a broader and more innovative revenue mix than digital-native, regional or local and general-interest news outlets. The comprehensiveness of this pioneering study sheds light for the first time on the risk that the lack of diversification and innovation in funding sources may imperil the financial sustainability of some online news operations in Spain, mostly those with a smaller scope and no backing from a traditional business, according to the results we present here.

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