Generation Z and Digital Influencers in the Tourism Industry

2021 ◽  
pp. 167-192
Author(s):  
Danielle Barbe ◽  
Larissa Neuburger
Keyword(s):  
Tourism Industry ◽  
Generation Z

scholarly journals Peran Lembaga Pendidikan Pariwisata di Era Digital Tourism

2020 ◽  
Vol 5 (2) ◽  
pp. 183-195
Author(s):  
Adrian Agoes
Keyword(s):  
Generation X ◽  
Generation Y ◽  
Business Models ◽  
Education Institution ◽  
Tourism Industry ◽  
Main Role ◽  
Generation Z ◽  
Research Article ◽  
Tourism Education ◽  
New Challenges

The development of digital tourism in Indonesia seems to occur quite rapidly. The tourism industry in Indonesia also looks relatively ready to face this era where quite a number of companies engaged in tourism have adopted digital tourism in their business models. Moreover, there has been a shift in the generation of tourism in the world towards millennial generation or Generation Y. Even now the latest generation has grown, namely Generation Z. Things that can not be avoided will provide a new environment in the development of the tourism industry. This next generation transition will also present new challenges, including for the Tourism Education Institute, especially in this case the Higher Education Institution. This article is a non-research article in which the author pours his thoughts on the problem being studied. The writing of this article is based on a review of sources relevant to this problem. In this article it was revealed that tourism education in Indonesia still has a role in the development of the tourism industry. The main role is in maintaining the values ??of tourism that have developed since the Baby Boomers, Generation X and continue to Generation Y and Generation Z, but by remaining open to the development of tourism 4.0 and its changes.

scholarly journals Generation Z talking: transformative experience in educational travel

2019 ◽  
Vol 5 (2) ◽  
pp. 157-167
Author(s):  
Desmond Wee
Keyword(s):  
Situated Learning ◽  
Tourism Industry ◽  
Embodied Learning ◽  
Transformative Experience ◽  
Content Type ◽  
Educational Travel ◽  
Transformative Experiences ◽  
Generation Z ◽  
Student Reflections

Purpose The purpose of this paper is to position experience as an immersive process through the documentation of student reflections of place involving the intricacies of embodied learning and experiential mobilities. This study is framed through situational positionalities and placed movements of the tourist, the non-tourist and more specifically, students of Generation Z engaged in educational experiences. Design/methodology/approach This paper explores a student fieldtrip (on the island of Corfu, Greece) as a medium of expression for situated learning, involving a case study of tourism students learning critical tourism through sensual and haptic dimensions of reflection. The students “experienced” Corfu by participating in an international tourism conference, stayed on a yacht, went on various tours, met with tourism industry representatives and reflected their experiences in a collaborative photo story book. Findings Generation Z seemed to have the ability to discern the environment and decipher the role tourism plays. Their critical impressions of place in terms of infrastructure, sustainability, beauty, etc., force a rethink of traditional tourist typologies. It is necessary to reconsider the categorizations of tourism, challenging the need for tourism marketers to encapsulate experiences as both a single, yet multi-varied segment. What remains crucial is a deeper comprehension of this generation through their consumption patterns in relation to the various stakeholders of tourism. Originality/value This paper documents an engagement of self through experience as part of the “experience.” Hence, the transformative experiences of place reflections as opposed to linear post-trip representations of experience may be insightful for tourism practitioners dealing with a tourism of the future.

scholarly journals Generation Z's Perceptions and Attitudes towards Tourism and Hospitality a Career Option – A Preliminary Investigation of Residents of Jharkhand

2021 ◽  
Vol 58 (1) ◽  
pp. 2953-2984
Author(s):  
Dr. Amar Kumar Chaudhary, Vidya Jha
Keyword(s):  
Preliminary Investigation ◽  
Tourism Industry ◽  
Development Programs ◽  
Generation Z ◽  
Perceptions And Attitudes ◽  
Career Option ◽  
Tourism Sector ◽  
The Social ◽  
Spss Software ◽  
Tourism And Hospitality

The purpose of this study is to examine the attitudes and perceptions of Generation Z of Jharkhand, India towards careers in the tourism industry. The study is exploratory and based on a quantitative approach. A total of 196 respondents have been selected by random sampling from all the districts of Bihar and Jharkhand for this study. Areas that students have concerns over include respondent's relationship with their managers, promotion opportunities, career paths, and the pay and conditions offered within the industry. The study also focuses about the awareness of Gen Z about the Indian Tourism Development Programs, Jharkhand Tourism and the various regulations implemented in tourism sector. The data was collected by with the help of Google forms. The analysis has been done using Statistical Package for the Social Sciences (SPSS) software.  The research shows that the Gen Z is good tourists but they have their doubts on taking up career in tourism sector. Though, they are inclined in doing so if this sector is more digital savvy, have good career development opportunities and if the tourism sector in Jharkhand is improved.

scholarly journals Anime as Japanese Intercultural Communication: A Study of the Weeaboo Community of Indonesian Generation Z and Y

2020 ◽  
Vol 22 (3) ◽  
pp. 85
Author(s):  
Debra Hidayat ◽  
Z. Hidayat
Keyword(s):  
Intercultural Communication ◽  
Primary Cultures ◽  
Phenomenological Approach ◽  
Tourism Industry ◽  
Japanese Culture ◽  
Physical Interaction ◽  
Community Interactions ◽  
Home Culture ◽  
Generation Z ◽  
Qualitative Phenomenological

Acculturation today does not only occur due to direct physical interaction between two different cultural groups, but rather, it is due more to online interaction. Cultural interaction also raises the imitation of the visual aspects of popular commodities, such as films being cultural products. This study aims to explore subcultures and identity communication built and maintained in the weeaboo fandom community outside of Japan. It also analyzes the daily experiences of individuals in interacting within the community and outside of it. This study uses a qualitative phenomenological approach through detailed observation, in-depth interviews, and analysis of community interactions on social media. Because weeaboo’s scope is anime fans in various countries other than Japan, the sources and participants of this study were drawn mainly from Indonesia. The results showed that the weeaboo subculture arose between millennials and generation Z anime lovers. These cohorts began to recognize anime and form communities from childhood with those with the same habits, so similar characters and preferences emerge. Acculturation occurs in contiguity between two primary cultures where a new culture is born. In the context of anime, there is acculturation between Japanese culture (home culture) with the culture of a different country, as anime fans in the community do their routines and habits differently from the anime home country (Japan) in the host country (outside Japan). This study found that the weeaboo subculture of Indonesian Generation Z and Y is shaped by acculturation in intercultural communication such as in language, expressions, fashion, accessories, make-up, hairstyle, cuisine, group attitudes, values, and natural and cultural preferences of Japanese destinations. Based on the findings, further research can continue to analyze other aspects that are affected by the weeaboo community, such as international relations, economic aspects, and the Japanese tourism industry.

scholarly journals TOURISM INDUSTRY MANAGEMENT IN THE GLOBAL TRANSFORMATION: MEETING THE NEEDS OF GENERATION Z

2021 ◽  
Vol 23 (2) ◽  
pp. 130-148
Author(s):  
Tamara Entina ◽  
Irina Karabulatova ◽  
Aida Kormishova ◽  
Maria Ekaterinovskaya ◽  
Marija Troyanskaya
Keyword(s):  
Tourism Industry ◽  
Generation Z

scholarly journals Halal Tourism through the Lens of Generation Z in a Muslim Majority Country: Implications on Tourist Services

2018 ◽  
Vol 13 (9) ◽  
pp. 36 ◽  
Author(s):  
Alfonso Vargas-Sanchéz ◽  
Mirko Perano
Keyword(s):  
University Students ◽  
Early Stage ◽  
Target Population ◽  
Tourism Industry ◽  
Influential Factor ◽  
Primary Data ◽  
Multivariate Statistical ◽  
Generation Z ◽  
Muslim Majority ◽  
New Generation

The aim of this paper is twofold: to contribute to clarifying what exactly Halal tourism is, being a relatively new term; and to provide an insight into the level of knowledge and mental schemes of a new generation (Gen Z) in a Muslim majority country. To achieve the first aim, a literature review is presented. With regard to the second, a survey among Business School university students was carried out in Indonesia; primary data collected were treated by using univariate, bivariate and multivariate statistical techniques. The main findings obtained show that (1) scientific research on Halal tourism is still in an early stage, with the first relevant article dated in 2010; and (2) only a minority of our target population has declared to be familiar with the concept of Halal tourism and to have received specific training on it, but most of them (males particularly) believe that Indonesia should bet decisively to position itself as a Halal tourism destination, being its religious profile the most influential factor in favor of that option. This is the first work on this topic targeting university students’ perceptions. Implications on the supply of services in the tourism industry are also provided.

Speaking of Psychology: Stress in America - Generation Z

2018 ◽  
Author(s):  
Arthur C. Evans ◽  
Kaitlin Luna
Keyword(s):  
Generation Z

A managerial perspective on omnichannel e-customer

2020 ◽  
pp. 5-17
Author(s):  
Maria Teresa Cuomo ◽  
Francesca Ceruti ◽  
Alice Mazzucchelli ◽  
Alex Giordano ◽  
Debora Tortora
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Empirical Analysis ◽  
Customer Experience ◽  
Tourism Industry ◽  
Point Of View ◽  
Social Commerce ◽  
Social Dimensions ◽  
Offline Channels ◽  
Managerial Perspective

The actual omnichannel customer uses indifferently both online and offline channels to express himself through consumption, which increasingly blends personal, cultural and social dimensions. In this perspective social media and social networks are able to assist e-retailers in their effort of creating a total e-customer experience, especially in the tourism industry, trying to satisfy their clients from the relational and commercial point of view. By means of an empirical analysis where managers were interviewed on the topic and its degree of application in the firms, the paper underlines how from the managerial point of view, that represents a new prospect on the topic, the expected shift from e-commerce to social commerce paradigm, facilitating the selling and buying of products and services by using various internet features, is nowadays not completely understood and realized.

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