Kebijakan Promosi Selama Pembatasan Sosial Berskala Besar di The Sultan Hotel & Residence, Aryaduta Suites Semanggi dan Grandhika Iskandarsyah

In early 2020, the entire world suffered the Covid-19 Pandemic which impacted the hotel industry enormously. One of the impacts felt by several hotels was a decline in hotel occupancy, resulting in a quite shortfalls. To suppress the increasing number of Covid-19 virus cases, the regional government of DKI Jakarta Province has implemented a Large-Scale Social Ristictions Policy (PSBB). Hence, the objectives of this study are (1) to find out the impacts on hotels’ during the PSBB period, (2) to find out hotel’s promotion policy during the Covid-19 pandemic (3) to find out the outcomes of hotels’ promotion policy implementation during the Covid-19 pandemic. This study uses qualitative research with a descriptive approach. Data collection techniques are used by conducting interviews and documentation studies. The results showed that hotel industry undergone a tremendous impact, one of which was the decrease in hotel occupancy. Some hotels have developed some promotion policy to keep their operation wheels moving. The following is the hotel promotion policy, including creating a “Work From Hotel” package or working in a hotel, namely by designing hotel rooms as personal offices equipped with fast Wi-Fi, selling 3 night packages for 2 nights including 2 breakfast, selling complete sanitation packages for living quarters, offices, houses of worship, schools or other areas, selling food in boxes that can be delivered to the destination and selling the "Buy Now Stay Later" promotion, namely buy now, stay later "

Pengaruh Persepsi Risiko Bencana Tsunami dan Citra Destinasi Terhadap Niat Berkunjung Kembali Wisatawan ke Pantai Anyer Banten

This study aims to explore the effect of tsunami risk perception and destination image on the intention of returning tourists. The data collection technique used purposive sampling which was distributed to 171 tourists who had visited Anyer Beach. Hypothesis testing was carried out using multiple linear regression through the SPSS 26 for windows program. The results showed that the perception of tsunami risk and the image of the destination in Anyer Beach had a negative effect on the intention to return to Anyer Beach. Although there is no direct influence of perception of tsunami risk on intention to revisit, this study found that the image of the destination was able to reduce the level of tourists' perception of tsunami risk, so that they were willing to revisit disaster-prone destinations.

Materi Interpretasi Kepemanduan Bahasa Inggris di Kampung Tajur Purwakarta

Kampung Tajur is a unique village located in the village of Pasanggrahan, Purwakarta. Kampung Tajur has a variety of ecotourism potentials, but Kampung Tajur needs to improve the quality of service, especially in terms of guiding services. Therefore, this study was conducted to determine the interpretation of the material for guidance in Kampung Tajur. The method used in this research is descriptive qualitative method. Data collection techniques used in this research are observation, interviews and literature study. This research has several key informants in Kampung Tajur, such as tour guides and informants from the tourism industry, pokdarwis and community leaders in Kampung Tajur. Based on the research results, it was found that at this time the guides in Kampung Tajur did not have any reference material for interpretation. Interpretation is only done as it is. Meanwhile, the development of interpretation material faces several obstacles, one of which is the lack of human resources as a tour guide, especially as a guide for foreign tourists, so it is necessary to make a bilingual guidebook containing interpretation material for guides. Therefore, it is necessary to produce a bilingual guidebook containing translated material for tour guides. This is necessary to anticipate differences in interpretation between guides and clarity of interpretation for tourists.

Pengelolaan Linen Kamar di Internal Hotel Amaris Setiabudhi Bandung

Bandung city is a tourist destination that is still in great demand by tourists, both domestic and foreign tourists. One of the supporting tourism activities is the existence of a hotel for their temporary residence while traveling. Hotel Amaris Setiabudhi Bandung is a hotel located in the city of Bandung which provides accommodation for tourists. So the existence of the hotel must be managed properly. Many departments that regulate the running of the hotel include the housekeeping department which is responsible for all the beauty, cleanliness, tidiness, comfort of the entire hotel area including guest rooms. To support the comfort of the guest rooms, one of them is good linen management. This research is related to the management of hotel linens with qualitative methods with data collection techniques, observations and interviews with related staff, including Operational Supervisors and housekeeping staff. The results showed that the management of room linen in the internal Amaris Setiabudhi hotel from the availability of room linen was quite good, meaning that the availability of linen was in accordance with the specified par, the process of grouping and separating dirty linen was not good, also the condition of the linen storage room at Amaris Setiabudhi Hotel Bandung was said to be lacking. Whether or not they have an appropriate linen storage area

Dampak Pelayanan Gofood Terhadap Penjualan Unit Usaha Mikro Makanan Lokal Mitra Gofood di Kota Bandung

At this time the digital world has entered all sectors of life, the tourism sector for example with the google maps application to show tourist locations, hotel booking applications, and online transportation applications and food delivery services. Gofood is one of the food delivery services found on the Gojek application. With the presence of Gofood tourists who are in tourist destinations or lodging, especially in the city of Bandung can easily order local specialties or popular culinary in the city of Bandung. The purpose of this study was to determine the effect of Gofood services on increasing sales from local Gofood partner micro food businesses in the city of Bandung. This study uses quantitative methods using simple linear regression analysis, F-test and t-test. The results showed that the Gofood service variable was positive and significant and had an effect of 42.4% on the sales of Gofood partner local micro food businesses in the city of Bandung, the remaining 57.6% was the influence of variables not examined such as product quality, price, marketing management, mix marketing, etc. Gofood partner capital conditions are relatively increased by accumulation, but for daily capital, especially weekends (Friday, Saturday, Sunday, and national holidays) constrained because the disbursement of sales on that day only distributed to partners on Monday and above 12 noon, preferably in accelerate the disbursement because it affects the daily capital turnover.

Pengaruh Persepsi dan Preferensi Tamu Terhadap Keputusan Menginap di Hotel Syariah Kota Bandung

This study aims to analyze how preceptions, preference and stay decision of syariah hotel guest in northern part of Bandung ((Hotel Noor, Hotel Narapati dan Hotel Darul Jannah). The method used in this research is quantitative methods. The population in this study were guest of syariah hotel in northern part of Bandung ((Hotel Noor, Hotel Narapati dan Hotel Darul Jannah). Sampling technique used in this method, while for calculating the amount of sample size using formula slovin. The number of respondent are 150 people. Probability sampling used as a technique sampling. Path analysis was used to analyze the result in this research. The result of this research showed thatstay decision influenced by the perception and preference. Perceptions influenced stay decision of syariah hotel guest more than preference variable.. The limited conditions of perceptions and preference will be impact to the low stay decision of guest. . In addition the research also showed that perceptions and preference significantly influence stay decision.

Dufan (Dunia Fantasi) Ancol di Era Pandemi Covid-19

The enactment of government policies to stop the spread of the virus, requires DUFAN to face new habitual adaptation situations by implementing health protocols, devising various strategies to ensure visitors even if limited movement can still have fun safely. This research discusses the adaptation efforts of tourist objects in the face of the COVID-19 pandemic. It is hoped that this research can become input in planning the adaptation of tourist destination. The qualitative research method used purposive sampling, the collection technique used triangulation (combined) and inductive data analysis. The results of the research are operational observation data of DUFAN, the obstacles faced and the perception of visitors in the pandemic era. DUFAN's operational activities conform to the Taman Impian Jaya Ancol policy. DUFAN's operational reopening was accompanied by various regulations; restrictions on visitors, online ticket reservations, check ticket and body temperature. Availability of hand sanitizer facilities and standing banner for health protocol regulations. There is a surveillance section that always goes around the entire DUFAN area and an environmental disinfection section. The implementation of the health protocol in the operation of game rides is carried out well, however, there are several obstacles faced. The main obstacle is the awareness of visitors about the importance of adhering to health protocols anytime anywhere in the DUFAN area smoking carelessly, not wearing a mask during activities in the DUFAN environment, violation of distance restrictions in queues. The perception of DUFAN visitors in the era of the COVID-19 pandemic was quite good as assessed in terms of operational management systems, online ticket purchases, health protocol information, health protocols for visitors and tourist officers, availability of hand washing facilities, and safety of traveling in DUFAN. Visitors expect more tourist officers at DUFAN to patrol to remind visitors to apply health protocols, especially physical distancing.

Co-Creation Pada Tingkat Kunjungan Kedai Kopi di Bandung

Restaurant is a limitless industry, serving food and drinks to everyone near and far from their homes. It takes innovation and creativity in a business in order to continue to compete with other similar companies. Coffee shops are starting to grow and are mushrooming especially in big cities like Bandung. Co-creation is a term with the intention of allowing consumers to create shared value through collaboration their own desired drink which is expected to increase the level of visits at the coffee shop. This research was conducted in a period of less than one year, so the approach method used is a cross sectional method. Through this method with the aim of researchers being able to reveal and examine how much influence co-creation has in coffee shop consumer visits in Bandung. Based on the variables studied, the research method used is the quantitative method. The results show that Co-Creation is in the very high category and is an indication that the majority of respondents have a tendency to believe that all creative activities and social processes through collaboration between the coffee shop and their consumers have been carried out well. The level of visits is in the high category, this shows that respondents have high satisfaction so that it encourages buying behavior and loyalty. This means that a well co-creation will create the consumers to make visits and purchase attitudes.

Pengaruh Kualitas Pelayanan Pramuwisata Terhadap Kepuasan Wisatawan di Keraton Kasepuhan Cirebon

This research is intended to know the influence of service quality (Reliability, Responsiveness, Assurance, Empathy and Tangibles) either partially or simultaneously to the satisfaction of customers and to know the more dominant influence from quality service. This research used quantitative method. There were 100 samples collected using accidental sampling. Collected using questioner and documentation. Instrument test is done by validity and reliability test. Multiple linear regression and classical assumption test used as analysis test. Hypothesis test is done by F test and t test. The results of the analysis show that there is an influence between service quality variables on tourist attraction of 10.30% (89.70% is influenced by other variables). What is obtained from the significance value: from the coefficients table, it is obtained a significance value of 0.001 <0.05 and t-count of 3.355> t table 1.988, so it can be concluded that the service quality variable (X) has a positive and significant effect on the tourist satisfaction variable (Y).

Destinasi Mice: Kota Depok Sebagai Destinasi Alternatif Mice di Jawa Barat

This study aims to map the existing conditions of MICE (Meeting, Incentive, Convention, Exhibition) destinations in Depok City, analyse the attributes of MICE destinations in Depok City as an alternative to MICE destinations in West Java, and formulate a strategy for developing MICE destinations in Depok City in West Java. The research method used is descriptive qualitative with field data surveys or direct observation to the city of Depok. As well as interviews with EOs, hotels, malls, and the Department of Youth, Sports, Culture and Tourism. The results obtained from the MICE destination components have been fulfilled, all of which only need improvement from the aspects of MICE accessibility, MICE attractions and HR. Meanwhile, the attributes of MICE destinations in Depok City as an alternative MICE destination in West Java have been fulfilled. Everything needs to improve accessibility, extra opportunities, information, meetings, accommodation facilities and meeting facilities. Based on calculations using the SWOT approach, the City of Depok as an alternative destination for MICE in West Java is in the quadrant I position. This shows a very favourable situation for Depok City to carry out aggressive growth/growth. Then the results of the IFE and EFE get the value of strength and opportunity (SO) 5.51, strength and threat (ST) 3.16, weakness and opportunity (WO) 2.9, and weakness and threat (WT) 0, 55. The strategy that has the highest value is SO 5.51.