Content Analysis of Customer Reviews to Identify Sources of Value Creation in the Hotel Environment

2017 ◽  
pp. 251-260 ◽  
Author(s):  
Elisabeta Molnar ◽  
Remus Moraru
Keyword(s):  
Content Analysis ◽  
Value Creation ◽  
Customer Reviews

scholarly journals ANALISIS PENCIPTAAN NILAI BERSAMA (VALUE CO-CREATION)DI PT GERBANG NTB EMAS

2017 ◽  
Vol 6 (2) ◽  
Author(s):  
Guruh Sugiharto
Keyword(s):  
Risk Assessment ◽  
Risk Management ◽  
Content Analysis ◽  
Value Creation ◽  
Product Innovation ◽  
Research Method ◽  
Qualitative Approach ◽  
Skilled Manpower ◽  
Strategic Policy

Sales of products achieved by PT Gerbang NTB Emas were not yet optimal. There weresome consumer obstacles and complaints that were occur. Among them were lack of production machineries and skilled manpower, quality of goods under specification and production time is not maximized. One way that can be done is to optimize value creation between consumers and producers. Value created together is expected to provide benefits for both parties. In this study aimed to analyze the process of value co-creation that occurs between the company (PT GNE) and its customers. The research method used is qualitative approach with data collection through interview, observation and documentation. The number of interviewees was five employees and one consumer. The collected data were analyzed with content analysis using NVivo software. The result of this research is that value co-creation at PT GNE can be explained through dialogue, access, risk management and transparency. Value can be interpreted as product innovation, service and strategic policy. By knowing these aspects, the company can maximize value creation along with consumers. The company gets sales profits and the consumer gets the desired product.  Keywords: value, co-creation, dialogue, access, risk assessment, transparency, product innovation, service, strategic policy

scholarly journals Negative e-WOM Resulting from Political Posts on Social Media: A Case Study of a Small Retailer’s Struggle over Time

2021 ◽  
Vol 10 (9) ◽  
pp. 318
Author(s):  
Jennifer Johnson Jorgensen ◽  
Katelyn Sorensen
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Single Case ◽  
Retail Store ◽  
The Political ◽  
Customer Reviews ◽  
Political Opinion ◽  
Political Opinions ◽  
Over Time

Consumers have been advocating for a variety of causes, and in turn, retailers are expressing their political opinions through social-media posts in hopes of aligning with their customers’ views. This study looks at a single case in which customers reacted to a retailer’s political opinion posted on a social media account. Data was collected at the time of the retailer’s political post and up to three years afterward. Content analysis was employed to identify themes from the customer reviews posted, and four themes were identified. Of significance, this study found that customers of a retail store typically merge feelings on the retailer’s product and political post or the retailer’s service and the political post within their social media responses. Thus, a majority of customers in this case were not exclusively focused on battling the political post on social media. Also, a shift in customers’ opinions of the retailer shifted positively over time.

Shaping our perception of reality: sustainability communication by Canadian festivals

2020 ◽  
Vol 11 (4) ◽  
pp. 473-492
Author(s):  
Rachel Dodds ◽  
Michelle Novotny ◽  
Sylvie Harper
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Value Creation ◽  
Best Practice ◽  
Perceived Value ◽  
Sustainable Transportation ◽  
Cultivation Theory ◽  
Content Type ◽  
Sustainability Practices ◽  
Sustainability Initiatives

PurposeThe purpose of this paper is to determine the extent of online communication by festivals regarding their sustainability practices using Cultivation Theory as the framework to determine perceived value creation.Design/methodology/approachA mixed method approach was utilized to achieve data triangulation through a content analysis of websites, content analysis of social media sites as well as interviews.FindingsFindings indicated that 64% of festivals did not communicate any sustainable practices through their websites and only 6% communicated via social media. The most common sustainability practices communicated were waste management and sustainable transportation, yet few festivals engaged in effective, consistent and sufficient marketing of initiatives to festivalgoers. Best practice festivals (having communicated 5.47 initiatives or more) were found to have been significantly more likely than non-best practice festivals to be music festivals and have been in operation longer. Best practice festivals were also more likely than non-best practice festivals to have sustainability engrained into their corporate philosophy via a communicated sustainable vision and mission. Interviews revealed that most festivals did not have a designated role responsible for all sustainable initiatives and the responsibility was often taken on by volunteers or festival organizers. Festival organizers that communicated sustainability initiatives efficiently, consistently, and sufficiently perceived these efforts to benefit the festivals value amongst festivalgoers and host communities. Propensity to communicate sustainability initiatives was found to have been impacted by awareness, categorization, timing, policy and funding.Research limitations/implicationsWhile the findings are limited to the country of Canada and the extent of communication on websites and social media platforms as well as those festivals who participated, interviews helped to overcome these limitations as they gained an understanding of what was undertaken but not necessarily communicated.Practical implicationsThe findings generated from this study could be used as a guide for establishing a benchmark for festivals regarding sustainable communication as well as strategies for overall corporate responsibility. Content regarding sustainability at festivals is scarce, as is information on festival communication. As a result, this paper seeks to understand the sustainable initiatives that are being communicated by festivals.Originality/valueThis is the first time Cultivation Theory was used within a tourism context and may be a useful tool to determine value creation. Through Cultivation Theory, festival organizers believed to have the ability to impact perceived value of the festival by implementing efficient, consistent and sufficient communication of sustainability initiatives.

scholarly journals ESG Importance for Long-Term Shareholder Value Creation: Literature vs. Practice

2021 ◽  
Vol 7 (2) ◽  
pp. 127
Author(s):  
Ilze Zumente ◽  
Jūlija Bistrova
Keyword(s):  
Content Analysis ◽  
Performance Management ◽  
Value Creation ◽  
Qualitative Content Analysis ◽  
Shareholder Value ◽  
Mission Statements ◽  
Eastern European ◽  
Management Quality ◽  
Nonfinancial Factors

This article aims to detect how ESG adds value to the long-term shareholder value creation and to discover whether businesses are aware of positive ESG effects and, therefore, whether they will become more ESG-conscious. By conducting a qualitative content analysis on the academic literature, this article firstly aims to determine if shareholders’ value is positively affected by corporate ESG awareness. Secondly, to test whether companies are becoming more conscious about the importance of ESG, the mission statements of publicly listed Central and Eastern European (CEE) companies are compared to their decade-old versions. This analysis allows us to conclude on whether companies have shifted their attention to the ESG factors as a part of their purpose of existence and, therefore, for long-term shareholder value creation, which is one of the main goals of the exchange-listed enterprises. The content analysis results show that companies with higher sustainability awareness ensure shareholder value creation via improved financial performance, management quality as well as reduced risk metrics. Additionally, qualitative nonfinancial factors such as reputation, stakeholder trust, employee satisfaction and engagement provide an even more significant effect on the long-term value than the pure financial matters. The theoretical trend is found to be supported by the fact that sustainability practice and consumer-oriented keywords dominate the mission statements of CEE companies, while keywords related to shareholders and profit experienced the most significant decrease from 2012 to 2021. The present research is unique as it looks at how companies tend to become more ESG aware, integrating the sustainability perspective into their mission statements in response to the global sustainability trend.

scholarly journals Value creation disclosure in CSR reports: evidence from Poland

2017 ◽  
pp. 61-78 ◽  
Author(s):  
Justyna Fijałkowska ◽  
Małgorzata Macuda
Keyword(s):  
Corporate Social Responsibility ◽  
Content Analysis ◽  
Value Creation ◽  
Theoretical Concept ◽  
Csr Reporting ◽  
Descriptive Information ◽  
Deductive Method ◽  
Descriptive Approach ◽  
Corporate Social ◽  
Csr Engagement

Value creation disclosure in CSR reports: evidence from Poland Nowadays, many companies are involved in the idea of corporate social responsibility (CSR) and they perceive it as a source of value creation. But the question arises if companies measure and report the value created via CSR engagement or whether they present mainly descriptive information concerning their actions and activities within CSR. The aim of this paper is to present what the CSR reporting prac- tices in Poland are concerning value creation measurement and disclosure. The theoretical concept of value creation via CSR activities is analyzed and confronted with a practical disclosure in all the CSR reports published by Polish companies in the years 2013-2015. To achieve the research aim, a literature review, content analysis of source documents (CSR reports), synthesis, and the deductive method were used. In the paper, the descriptive approach to accounting is applied.

scholarly journals Digital transformation by enabling strategic capabilities in the context of “BRICS”

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Cristiana Rennó D’Oliveira Andrade ◽  
Cláudio Reis Gonçalo
Keyword(s):  
Content Analysis ◽  
Value Creation ◽  
Business Models ◽  
Digital Transformation ◽  
Social Implications ◽  
Research Gaps ◽  
Global Organizations ◽  
Content Type ◽  
Catching Up ◽  
Strategic Capabilities

PurposeThis study characterizes the scenario of emerging countries (ECs) – “Brazil, Russia, India, China and South Africa (BRICS)” concerning digital transformation and its association with the Industry 4.0 (I4.0) value creation system. For such, the authors developed a discussion paper based on content analysis of 857 journals in business administration, describing in a proposed framework the institutionalization “BRICS” policies that nurture global competitiveness among ECs and development needs to catching up.Design/methodology/approachData from 16 official documents of government, ministries and economic studies were analyzed by applying Atlas TI contrasting theory of 875 papers to develop and discuss the framework. Content analysis showed research gaps, technological needs and governance to enable firms to sustain competitive advantages applying I4.0 value creation system. Results converged into a microfoundation of the agile journey of a digital transformation to global organizations in between BRICS.FindingsThis paper's central question is to understand: How can organizations achieve a sustainable I4.0 value creation system adopting digital transformation in “BRICS”? The reduced transaction costs driven by platforms and ecosystems orchestration and the related or integrated multiple level sources of knowledge could speed benefits of domestic firms and subsidiaries of global organizations. Research gaps could be understood by a new combination of resources and knowledge, exploiting technologies and, also, the discussion of social economic relevance of I4.0.Research limitations/implicationsBecause of the complexity and the novelty of the framework, further studies could be discussed by its elements. New structures and paths for alternative strategic factors may be proposed in the future with the inclusion of new relationships in the adoption of platform business models and ecosystems. Future studies should consider digital knowledge-based assets attained to economic activities across national boundaries; data analytics or data-driven technology adoption and their effects on global attractiveness.Practical implicationsThe paper implicates in evaluating whether dynamic capabilities subsidize performance propitiating the catching up with a focus on the I4.0 system and digital transformation management journey. The proposed framework demonstrates the benefits of digital transformation by enabling strategic capabilities, making efforts to reduce a lack of research paths concerning the policy attributes that define the platform use strategy from an architectural standpoint and its benefits.Social implicationsThe particularities of turning either an I4.0 global organization or a digital organization operate in various environments, allowing access to the activities' digital context. Social implications concerning digital resources as strategic accelerators are determined by the BRICS peculiarities, such as social behavior, consumerism or communication pattern, leadership and workforce skills. Finally, political aspects and interference in the economy are deployed in society what must be considered.Originality/valueThis paper proposes a conceptual framework to better understand whether the heterogeneity of resources could explain I4.0 and digital configurations, while new platforms have driven features in global industrial environments and ecosystems. The seizing opportunities in these countries and sense-making use of platforms and orchestration of ecosystems are found as the critical topics being the main value of this important discussion.

Um olhar para as práticas sustentáveis em uma construtora de Fortaleza/CE à luz do modelo de criação de valor sustentável de Hart e Milstein

Revista Foco ◽  
2018 ◽  
Vol 11 (3) ◽  
pp. 72
Author(s):  
Andriele Pinto Amorim ◽  
Milena Cirino Capelo ◽  
Naiderson Ferreira De Lucena ◽  
Maria Aparecida Tavares das Chagas
Keyword(s):  
Qualitative Research ◽  
Content Analysis ◽  
Value Creation ◽  
Single Case ◽  
Single Case Study ◽  
Sustainable Practices ◽  
Construction Company ◽  
Sustainable Value ◽  
Systemic View

A integração da sustentabilidade na estratégia organizacional é um desafio para as empresas no que se refere à necessidade de racionalização de investimentos. Nesse sentido, análises multidimensionais como o Modelo de Hart e Milstein justificam-se dada a possibilidade de uma visão sistêmica das práticas sustentáveis. Este estudo objetiva a análise das práticas sustentáveis de uma construtora de Fortaleza/CE por meio do modelo de criação de valor sustentável proposto pelos teóricos mencionados. Utilizou-se pesquisa qualitativa por meio de estudo de caso único, os dados foram analisados por meio da análise de conteúdo. Conclui-se que a empresa investigada tem conseguido manter investimentos equilibrados em práticas sustentáveis e que esta caminha para a sustentabilidade de seu negócio. The integration of sustainability in the organizational strategy is a challenge for companies due to the need to rationalize investments. In this sense, multidimensional analyzes such as the Hart and Milstein Model are justified given the possibility of a systemic view of sustainable practices. Thus, this study aims to analyze the sustainable practices of a Fortaleza / CE construction company through the sustainable value creation model proposed by the mentioned theorists. We used qualitative research through a single case study, the data were analyzed through content analysis. It is concluded that the investigated company has been able to maintain balanced investments in sustainable practices and that this one walks towards the sustainability of its business.

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