Can a YouTube video lead to changes in environmental beliefs, attitudes, norms, and intended behavior?

Author(s):  
Christine Moskell ◽  
Robert W. Turner
Methodology ◽  
2019 ◽  
Vol 15 (1) ◽  
pp. 19-30 ◽  
Author(s):  
Knut Petzold ◽  
Tobias Wolbring

Abstract. Factorial survey experiments are increasingly used in the social sciences to investigate behavioral intentions. The measurement of self-reported behavioral intentions with factorial survey experiments frequently assumes that the determinants of intended behavior affect actual behavior in a similar way. We critically investigate this fundamental assumption using the misdirected email technique. Student participants of a survey were randomly assigned to a field experiment or a survey experiment. The email informs the recipient about the reception of a scholarship with varying stakes (full-time vs. book) and recipient’s names (German vs. Arabic). In the survey experiment, respondents saw an image of the same email. This validation design ensured a high level of correspondence between units, settings, and treatments across both studies. Results reveal that while the frequencies of self-reported intentions and actual behavior deviate, treatments show similar relative effects. Hence, although further research on this topic is needed, this study suggests that determinants of behavior might be inferred from behavioral intentions measured with survey experiments.


2020 ◽  
Vol 10 (1) ◽  
pp. 1
Author(s):  
Anthony Snider ◽  
Shanhong Luo ◽  
Theresa Schell ◽  
Jeffery Hill

While there has been a substantial amount of literature published on environmental beliefs and behaviors, cross-cultural research in this area, particularly comparisons between indigenous vs. non-indigenous people, remains limited. The current study conducted a comparison of the environmental beliefs and behaviors, as well as political attitudes, between an indigenous and a non-indigenous sample of New Zealand and the US (total n=322). Respondents included students at the University of Waikato in New Zealand (Māori and European New Zealanders) and the University of North Carolina Pembroke in the US (Lumbees and non-indigenous Americans). The participants provided responses regarding their ecological worldview, belief in global climate change, and participation in environmentally responsible behaviors as well as their political attitudes, including system justification and political liberalism. Results showed that the New Zealand sample was more politically liberal and demonstrated more environmentally friendly beliefs and behaviors than the US sample. The indigenous group did not differ in their environmental beliefs or behaviors from their non-indigenous counterpart, but did endorse less system justification. Mediation analyses indicated that ecological worldview and belief in global climate change together fully mediated the link between political liberalism and environmentally responsible behavior. Implications of these findings for environmental behavior research and education are discussed.


2011 ◽  
pp. 3288-3296
Author(s):  
Gian Piero Zarri

A big amount of important, “economically relevant” information, is buried into unstructured “narrative” information resources: This is true, for example, for most of the corporate knowledge documents (memos, policy statements, reports, minutes, etc.), for the news stories, the normative and legal texts, the medical records, many intelligence messages as well as for a huge fraction of the information stored on the Web. In these “narrative documents,” or “narratives,” the main part of the information content consists in the description of “events” that relate the real or intended behavior of some “actors” (characters, personages, etc.)—the term “event” is taken here in its more general meaning, also covering strictly related notions like fact, action, state, and situation. These actors try to attain a specific result, experience particular situations, manipulate some (concrete or abstract) materials, send or receive messages, buy, sell, deliver, and so forth. Note that in these narratives, the actors or personages are not necessarily human beings; we can have narrative documents concerning, for example, the vicissitudes in the journey of a nuclear submarine (the “actor,” “subject,” or “personage”) or the various avatars in the life of a commercial product. Note also that even if a large amount of narrative documents concerns natural language (NL) texts, this is not necessarily true. A photo representing a situation that verbalized could be expressed as “Three nice girls are lying on the beach” is not of course an NL text, yet it is still a narrative document.


2019 ◽  
pp. 42-64
Author(s):  
James McCormick ◽  
Eleanor McDowell

2019 ◽  
Vol 36 (2) ◽  
pp. 317-327 ◽  
Author(s):  
Marie Schill ◽  
Delphine Godefroit-Winkel

Purpose The purpose of this study is to explore consumers’ profiles for and purchase intentions towards smart environmental objects. It segments consumers according to two apparently contradictory dimensions of smart environmental objects: environment (i.e. environmental concern and environmental beliefs) and technology (i.e. materialistic values and technological beliefs). Design/methodology/approach A cluster analysis was conducted among 658 French consumers based on their environmental concern, environmental beliefs, materialistic values, perceived usefulness and perceived ease of use. A regression analysis identifies the variables with the greatest influence on purchase intentions. Findings Four segments result from the analysis: unconcerned, retro eco-friendly, non-materialistic converted and converted. The converted consumer segment had the highest purchase intentions and exhibited high levels of both environmental beliefs and perceived usefulness compared with the other segments. Both environmental and technological beliefs and environmental concern influence purchase intentions more broadly. Research limitations/implications A combined consideration of both environmental and technological beliefs is necessary to influence purchase intentions towards smart environmental objects. This study challenges some previous research that assumes a clear opposition between materialism and environmentalism. Practical implications This study proposes tailored managerial recommendations for each of the four consumer segments in the context of smart environmental objects. Originality/value This study provides novel insights into consumers’ concerns, beliefs and values in the rapidly expanding context of smart environmental objects.


2003 ◽  
Vol 23 (3) ◽  
pp. 247-257 ◽  
Author(s):  
Vı́ctor Corral-Verdugo ◽  
Robert B. Bechtel ◽  
Blanca Fraijo-Sing

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