Examining the effects of internal social media usage on employee engagement

2020 ◽  
Vol 46 (2) ◽  
pp. 101880 ◽  
Author(s):  
Linjuan Rita Men ◽  
Julie O’Neil ◽  
Michele Ewing
2021 ◽  
Vol 20 (01) ◽  
pp. 2150012
Author(s):  
Tamanna Agarwal ◽  
Sandeep Arya ◽  
Kamini Bhasin

In recent times, Indian IT companies have been facing high attrition rates, especially with young employees having three to seven years of experience. Therefore, this study develops and tests a dynamic model of brand-endorsed employee engagement (EE) and employee retention (ER). Particularly, the carryover and temporal effects of the relationships and constructs are studied to understand how employee behaviour evolves over time. Using two waves of longitudinal data gathered from young employees ([Formula: see text]) of Indian IT companies, the proposed conceptual model is investigated to test the temporal differences in the relationships between internal employer branding (IEB), organisational commitment, EE and ER. Additionally, the impact of employer internal social media usage on the relationships is also examined as an effective human resources (HR) intervention in the evolution process. The findings show that excluding the organisational commitment to EE relationship, the other two relationships between IEB to organisational commitment and EE to ER become stronger over time. Interestingly, while internal social media usage does not exhibit direct effect on organisational commitment or ER, it is instrumental in influencing IEB perception and EE during subsequent periods. Overall, this study offers directions to HR managers in the services sector on how to effectively use social media to engender engagement in employees and ultimately, enhance their intention to stay.


2017 ◽  
Vol 4 (1) ◽  
pp. 43-52
Author(s):  
Pavithra Varadharajulu ◽  
S. Meenakumari

The Internal Social Media is a tool and an opportunity for organizations to examine the implications of social media and to upgrade employee engagement. The usage of internal social media applications enables employees to share the personal and professional information and better communication amongst themselves. Increase in the usage of internal social media in corporates degrades work in an organization. In this context, very little research has been conducted to explore the impact of social media tool on the working structure, supervision and work empowerment amongst the employees.  This paper focuses on the relationship between internal social media usage `and employee engagement in IT sector.  The population of the study includes employees of IT sector, sample size of this study being 100 employees. This helps in creating a friendly atmosphere among employees to discuss their ideas, thereby exploring employee engagement. The results indicate that socialization tools enhance technologies, increase the effectiveness of organizational commitment and the level of efficiency in employee engagement. The usage of internal social media is also associated with the level of efficiency and innovation, entrepreneurship, communication, and acceptance of change in the organization.


First Monday ◽  
2020 ◽  
Author(s):  
Azi Lev-on ◽  
Gal Yavetz

This article explores how senior police officers perceive the presence of the police on social media. While interviewees argued that the police have a “duty of presence” on social media, they also reported that it should focus on information-provision and image-enhancement on the police’s home turf, avoiding confrontations in “external” social media arenas. In addition to its contribution to understanding perceptions of social media in public organizations by collecting data from “elite interviewees,” this paper also makes a theoretical contribution by introducing internal and external social media arenas as significant variables that assist in understanding public organization social media usage. Building on Mergel’s (2013) model of modes of operation of public organizations in social media (representation, engagement, and networking), this study demonstrates that representation prevails in internal social media arenas, while networking is more characteristic of external social media arenas.


2019 ◽  
Vol 25 (2) ◽  
pp. 263-280 ◽  
Author(s):  
Helle Eskesen Gode ◽  
Winni Johansen ◽  
Christa Thomsen

Purpose The purpose of this paper is to explore employees’ perceptions of enablers and barriers to engage in multi-vocal dialogues about ideas (ideation) on internal social media (ISM) within a context of corporate communication. Design/methodology/approach This exploratory study is based on four data sets: online observations of employee ideation on ISM from 2011 to 2018, semi-structured interviews and informal conversations with two managers (2015–2016), archival material, and semi-structured interviews with 14 employees (2017–2018) in a large, knowledge-intensive Danish organization. Findings The study identified various enablers and barriers to engagement related to psychological engagement conditions of meaningfulness, safety and availability. Managers’ communication role or importance of innovation, as well as tensions, e.g. obligation vs option to ideate or employee influence vs no influence, were identified as enabling or constraining employee engagement in ideation on ISM. Research limitations/implications Broadening interviews to include employees who decided not to participate in online ideation would increase insights and nuance this study’s results. Practical implications Managers need to be aware of the psychological engagement conditions and balance identified enablers, barriers and tensions by acknowledging communication reciprocity on ISM. Not only employees, but also managers, are dialogue partners in employee ideation on ISM. Originality/value The study is one of the first to explore enablers of and barriers to psychological engagement conditions in a context central to corporate communication, namely internal innovation communication on ISM, and to study ideation from a coworker perspective.


2021 ◽  
Vol 19 (3) ◽  
pp. 408-420
Author(s):  
Han Nu Ngoc Ton ◽  
Phuong V. Nguyen ◽  
Luan The Vuong ◽  
Hoa Quynh Tran

Internal public relations are used to control the relationship between the organization and its employees. The paper explored whether and how internal public relations stimulate employees’ life satisfaction and job performance. The conceptual framework was built to link internal social media, perceived organizational transparency (POT), organizational identification, employee engagement, life satisfaction, and job performance. Using the hierarchical component model with employee engagement measured by job engagement and organizational engagement is a nascent point from this study. A mass survey was distributed to employees working in the aviation industry in southern Vietnam. Partial least squares structural equation modeling was used to analyze primary data from 193 valid respondents. It reveals that POT, internal social media, and organizational identification significantly positively impact employee engagement. It shows that employee engagement has significantly positive impacts on life satisfaction and job performance. It indicates that both organizational identification and POT are partial mediators intervening in the strong relationship between employee engagement and internal social media. It also indicates that life satisfaction is a partial mediator intervening the positive linkage between employee engagement and job performance. Practical implications and theoretical contributions were suggested for using internal public relations to enhance employees’ life satisfaction, and job performance. AcknowledgmentThis study is funded by Vietnam National University of Ho Chi Minh City (VNU-HCMC) under grant number B2020-28-02.


Author(s):  
Kristen Nicole Werling

This study explores motivating and hindering factors for internal social media usage in organizations using the Theory of Planned Behavior. Organizational communication quality was considered as a unique moderating factor between social norms and usage intention. This qualitative study consists of 16 individual interviewees from 6 different organizations. Findings revealed that motivating factors included improvements to: organizational processes, knowledge management, and communication. Hindering factors included a lack of information concerning the personal benefits. It would seem that the better the communication quality is, the more the perceived social norms of usage is supported and thereby the intention for usage.


2020 ◽  
pp. 232948842094996
Author(s):  
Linjuan Rita Men ◽  
Julie O’Neil ◽  
Michele Ewing

This study examined communication strategies used by organizations to encourage employee participation on internal social media and analyzed whether employees’ internal social media usage engenders increased transparency and relational outcomes from the employee perspective. Specifically, researchers proposed and tested a conceptual model that links perceived organizational communication strategies (i.e., strategic information dissemination, two-way symmetrical communication), employee internal social media usage, perceived organizational transparency, and employee-organization relationships. Through an online survey of 1,150 employees from various organizations in the United States that had adopted internal social media, results showed that strategic information dissemination and two-way symmetrical communication both encouraged employees’ use of internal social media, which in turn, led to employees’ perception of organizational transparency and quality relationship outcomes with the organization. Theoretical and practical implications are discussed.


2013 ◽  
Author(s):  
Pitipat Suwannapinunt ◽  
◽  
Krittaporn Sitthikraiwong ◽  
Punchanid Nimitsukcharoen ◽  
Sakdituch Dollayanukloh ◽  
...  

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