Intelligent product redesign strategy with ontology-based fine-grained sentiment analysis

2021 ◽  
pp. 1-21
Author(s):  
Siyu Zhu ◽  
Jin Qi ◽  
Jie Hu ◽  
Haiqing Huang
Keyword(s):  
Sentiment Analysis ◽  
State Of The Art ◽  
House Of Quality ◽  
Customer Preference ◽  
Fine Grained ◽  
Customer Preferences ◽  
Analysis Methods ◽  
System Information ◽  
Increasing Demand

Abstract With the increasing demand for a personalized product and rapid market response, many companies expect to explore online user-generated content (UGC) for intelligent customer hearing and product redesign strategy. UGC has the advantages of being more unbiased than traditional interviews, yielding in-time response, and widely accessible with a sheer volume. From online resources, customers’ preferences toward various aspects of the product can be exploited by promising sentiment analysis methods. However, due to the complexity of language, state-of-the-art sentiment analysis methods are still not accurate for practice use in product redesign. To tackle this problem, we propose an integrated customer hearing and product redesign system, which combines the robust use of sentiment analysis for customer hearing and coordinated redesign mechanisms. Ontology and expert knowledges are involved to promote the accuracy. Specifically, a fuzzy product ontology that contains domain knowledges is first learned in a semi-supervised way. Then, UGC is exploited with a novel ontology-based fine-grained sentiment analysis approach. Extracted customer preference statistics are transformed into multilevels, for the automatic establishment of opportunity landscapes and house of quality table. Besides, customer preference statistics are interactively visualized, through which representative customer feedbacks are concurrently generated. Through a case study of smartphone, the effectiveness of the proposed system is validated, and applicable redesign strategies for a case product are provided. With this system, information including customer preferences, user experiences, using habits and conditions can be exploited together for reliable product redesign strategy elicitation.

scholarly journals Knowing What, How and Why: A Near Complete Solution for Aspect-Based Sentiment Analysis

2020 ◽  
Vol 34 (05) ◽  
pp. 8600-8607
Author(s):  
Haiyun Peng ◽  
Lu Xu ◽  
Lidong Bing ◽  
Fei Huang ◽  
Wei Lu ◽  
...  
Keyword(s):  
Sentiment Analysis ◽  
State Of The Art ◽  
Complete Solution ◽  
Unified Model ◽  
Two Stage ◽  
Fine Grained ◽  
Aspect Extraction ◽  
Second Stage ◽  
Opinion Extraction ◽  
Complete Story

Target-based sentiment analysis or aspect-based sentiment analysis (ABSA) refers to addressing various sentiment analysis tasks at a fine-grained level, which includes but is not limited to aspect extraction, aspect sentiment classification, and opinion extraction. There exist many solvers of the above individual subtasks or a combination of two subtasks, and they can work together to tell a complete story, i.e. the discussed aspect, the sentiment on it, and the cause of the sentiment. However, no previous ABSA research tried to provide a complete solution in one shot. In this paper, we introduce a new subtask under ABSA, named aspect sentiment triplet extraction (ASTE). Particularly, a solver of this task needs to extract triplets (What, How, Why) from the inputs, which show WHAT the targeted aspects are, HOW their sentiment polarities are and WHY they have such polarities (i.e. opinion reasons). For instance, one triplet from “Waiters are very friendly and the pasta is simply average” could be (‘Waiters’, positive, ‘friendly’). We propose a two-stage framework to address this task. The first stage predicts what, how and why in a unified model, and then the second stage pairs up the predicted what (how) and why from the first stage to output triplets. In the experiments, our framework has set a benchmark performance in this novel triplet extraction task. Meanwhile, it outperforms a few strong baselines adapted from state-of-the-art related methods.

scholarly journals Arabic dialect sentiment analysis with ZERO effort. \\ Case study: Algerian dialect

2020 ◽  
Vol 23 (65) ◽  
pp. 124-135
Author(s):  
Imane Guellil ◽  
Marcelo Mendoza ◽  
Faical Azouaou
Keyword(s):  
Sentiment Analysis ◽  
Short Term Memory ◽  
State Of The Art ◽  
Short Term ◽  
Term Memory ◽  
Ongoing Work ◽  
Long Short Term Memory ◽  
Large Corpus ◽  
Unique Condition

This paper presents an analytic study showing that it is entirely possible to analyze the sentiment of an Arabic dialect without constructing any resources. The idea of this work is to use the resources dedicated to a given dialect \textit{X} for analyzing the sentiment of another dialect \textit{Y}. The unique condition is to have \textit{X} and \textit{Y} in the same category of dialects. We apply this idea on Algerian dialect, which is a Maghrebi Arabic dialect that suffers from limited available tools and other handling resources required for automatic sentiment analysis. To do this analysis, we rely on Maghrebi dialect resources and two manually annotated sentiment corpus for respectively Tunisian and Moroccan dialect. We also use a large corpus for Maghrebi dialect. We use a state-of-the-art system and propose a new deep learning architecture for automatically classify the sentiment of Arabic dialect (Algerian dialect). Experimental results show that F1-score is up to 83% and it is achieved by Multilayer Perceptron (MLP) with Tunisian corpus and with Long short-term memory (LSTM) with the combination of Tunisian and Moroccan. An improvement of 15% compared to its closest competitor was observed through this study. Ongoing work is aimed at manually constructing an annotated sentiment corpus for Algerian dialect and comparing the results

scholarly journals Aspect-Level Sentiment Analysis Approach via BERT and Aspect Feature Location Model

2021 ◽  
Vol 2021 ◽  
pp. 1-13
Author(s):  
Guangyao Pang ◽  
Keda Lu ◽  
Xiaoying Zhu ◽  
Jie He ◽  
Zhiyi Mo ◽  
...  
Keyword(s):  
Sentiment Analysis ◽  
Rapid Development ◽  
Auxiliary Information ◽  
Location Model ◽  
Analysis Approach ◽  
Feature Location ◽  
Feature Extraction Method ◽  
Fine Grained ◽  
Analysis Methods ◽  
Benchmark Datasets

With the rapid development of Internet social platforms, buyer shows (such as comment text) have become an important basis for consumers to understand products and purchase decisions. The early sentiment analysis methods were mainly text-level and sentence-level, which believed that a text had only one sentiment. This phenomenon will cover up the details, and it is difficult to reflect people’s fine-grained and comprehensive sentiments fully, leading to people’s wrong decisions. Obviously, aspect-level sentiment analysis can obtain a more comprehensive sentiment classification by mining the sentiment tendencies of different aspects in the comment text. However, the existing aspect-level sentiment analysis methods mainly focus on attention mechanism and recurrent neural network. They lack emotional sensitivity to the position of aspect words and tend to ignore long-term dependencies. In order to solve this problem, on the basis of Bidirectional Encoder Representations from Transformers (BERT), this paper proposes an effective aspect-level sentiment analysis approach (ALM-BERT) by constructing an aspect feature location model. Specifically, we use the pretrained BERT model first to mine more aspect-level auxiliary information from the comment context. Secondly, for the sake of learning the expression features of aspect words and the interactive information of aspect words’ context, we construct an aspect-based sentiment feature extraction method. Finally, we construct evaluation experiments on three benchmark datasets. The experimental results show that the aspect-level sentiment analysis performance of the ALM-BERT approach proposed in this paper is significantly better than other comparison methods.

scholarly journals Learn to Select via Hierarchical Gate Mechanism for Aspect-Based Sentiment Analysis

2019 ◽  
Author(s):  
Xiangying Ran ◽  
Yuanyuan Pan ◽  
Wei Sun ◽  
Chongjun Wang
Keyword(s):  
Neural Network ◽  
Sentiment Analysis ◽  
State Of The Art ◽  
Original Sequence ◽  
Fine Grained ◽  
Complex Sentences ◽  
Specific Memory ◽  
Related Part ◽  
Memory Network ◽  
The Given

Aspect-based sentiment analysis (ABSA) is a fine-grained task. Recurrent Neural Network (RNN) model armed with attention mechanism seems a natural fit for this task, and actually it achieves the state-of-the-art performance recently. However, previous attention mechanisms proposed for ABSA may attend irrelevant words and thus downgrade the performance, especially when dealing with long and complex sentences with multiple aspects. In this paper, we propose a novel architecture named Hierarchical Gate Memory Network (HGMN) for ABSA: firstly, we employ the proposed hierarchical gate mechanism to learn to select the related part about the given aspect, which can keep the original sequence structure of sentence at the same time. After that, we apply Convolutional Neural Network (CNN) on the final aspect-specific memory. We conduct extensive experiments on the SemEval 2014 and Twitter dataset, and results demonstrate that our model outperforms attention based state-of-the-art baselines.

scholarly journals Embedding Projection for Targeted Cross-lingual Sentiment: Model Comparisons and a Real-World Study

2019 ◽  
Vol 66 ◽  
Author(s):  
Jeremy Barnes ◽  
Roman Klinger
Keyword(s):  
Sentiment Analysis ◽  
State Of The Art ◽  
Target Language ◽  
Test Machine ◽  
Fine Grained ◽  
Sentence Level ◽  
Level Information ◽  
Cross Lingual ◽  
Multiple Domains ◽  
Embedding Methods

Sentiment analysis benefits from large, hand-annotated resources in order to train and test machine learning models, which are often data hungry. While some languages, e.g., English, have a vast arrayof these resources, most under-resourced languages do not, especially for fine-grained sentiment tasks, such as aspect-level or targeted sentiment analysis. To improve this situation, we propose a cross-lingual approach to sentiment analysis that is applicable to under-resourced languages and takes into account target-level information. This model incorporates sentiment information into bilingual distributional representations, byjointly optimizing them for semantics and sentiment, showing state-of-the-art performance at sentence-level when combined with machine translation. The adaptation to targeted sentiment analysis on multiple domains shows that our model outperforms other projection-based bilingual embedding methods on binary targetedsentiment tasks. Our analysis on ten languages demonstrates that the amount of unlabeled monolingual data has surprisingly little effect on the sentiment results. As expected, the choice of a annotated source language for projection to a target leads to better results for source-target language pairs which are similar. Therefore, our results suggest that more efforts should be spent on the creation of resources for less similar languages tothose which are resource-rich already. Finally, a domain mismatch leads to a decreased performance. This suggests resources in any language should ideally cover varieties of domains.

scholarly journals Feature Weighting Based on Inter-Category and Intra-Category Strength for Twitter Sentiment Analysis

2018 ◽  
Vol 9 (1) ◽  
pp. 92 ◽  
Author(s):  
Yili Wang ◽  
Hee Yong Youn
Keyword(s):  
Social Networking ◽  
Sentiment Analysis ◽  
Rapid Growth ◽  
State Of The Art ◽  
Feature Weighting ◽  
Electronic Text ◽  
Chi Square ◽  
Social Networking Services ◽  
Fine Grained ◽  
Twitter Data

The rapid growth in social networking services has led to the generation of a massivevolume of opinionated information in the form of electronic text. As a result, the research on textsentiment analysis has drawn a great deal of interest. In this paper a novel feature weighting approachis proposed for the sentiment analysis of Twitter data. It properly measures the relative significanceof each feature regarding both intra-category and intra-category distribution. A new statistical modelcalled Category Discriminative Strength is introduced to characterize the discriminability of thefeatures among various categories, and a modified Chi-square (2)-based measure is employed tomeasure the intra-category dependency of the features. Moreover, a fine-grained feature clusteringstrategy is proposed to maximize the accuracy of the analysis. Extensive experiments demonstrate thatthe proposed approach significantly outperforms four state-of-the-art sentiment analysis techniquesin terms of accuracy, precision, recall, and F1 measure with various sizes and patterns of training andtest datasets.

scholarly journals Fuzzy-Based Sentiment Analysis System for Analyzing Student Feedback and Satisfaction

2019 ◽  
Author(s):  
Muhammad Zubair Asghar ◽  
Ikram Ullah ◽  
Shahab Shamshirband ◽  
Fazal Masud Kundi ◽  
Ammara Habib
Keyword(s):  
Sentiment Analysis ◽  
State Of The Art ◽  
Student Feedback ◽  
Feedback Analysis ◽  
Fine Grained ◽  
Online Social Media ◽  
Logic Module ◽  
Data Collection And Analysis ◽  
Analysis System ◽  
Sentiment Score

The feedback collection and analysis has remained an important subject matter since long. The traditional techniques for student feedback analysis are based on questionnaire-based data collection and analysis. However, the student expresses their feedback opinions on online social media sites, which need to be analyzed. This study aims at the development of fuzzy-based sentiment analysis system for analyzing student feedback and satisfaction by assigning proper sentiment score to opinion words and polarity shifters present in the input reviews. Our technique computes the sentiment score of student feedback reviews and then applies fuzzy-logic module to analyze and quantify student’s satisfaction at the fine-grained level. The experimental results reveal that the proposed work has outperformed the baseline studies as well as state-of-the-art machine learning classifiers.

scholarly journals KnowMIS-ABSA: an overview and a reference model for applications of sentiment analysis and aspect-based sentiment analysis

2022 ◽  
Author(s):  
Giuseppe D’Aniello ◽  
Matteo Gaeta ◽  
Ilaria La Rocca
Keyword(s):  
Sentiment Analysis ◽  
Reference Model ◽  
State Of The Art ◽  
Qualitative Case Study ◽  
Product Reviews ◽  
Current Trends ◽  
Critical Issues ◽  
Novel Approaches ◽  
Basic Concepts

AbstractThe analysis of the opinions of customers and users has been always of great interest in supporting decision-making in many fields, especially in marketing. Sentiment analysis (SA) is the umbrella term for techniques and approaches that analyze user’s sentiments, emotions, opinions in text or other media. The need for a better understanding of these opinions paved the way to novel approaches that focus on the analysis of the sentiment related to specific features of a product, giving birth to the field of aspect-based sentiment analysis (ABSA). Although the increasing interest in this discipline, there is still confusion regarding the basic concepts of ABSA: terms like sentiment, affect, emotion, opinion, are used as synonyms while they represent different concepts. This often leads to an incorrect analysis of the users’ opinions.This work presents an overview of the state-of-the-art techniques and approaches for ABSA, highlighting the main critical issues related to current trends in this field. Following this analysis, a new reference model for SA and ABSA, namely the KnowMIS-ABSA model, is proposed. The model is grounded on the consideration that sentiment, affect, emotion and opinion are very different concepts and that it is profoundly wrong to use the same metric and the same technique to measure them. Accordingly, we argue that different tools and metrics should be adopted to measure each of the dimensions of an opinion. A qualitative case study, regarding product reviews, is proposed to motivate the advantages of the KnowMIS-ABSA model.

Behavioral Genetics: Concepts for Research and Practice in Language Development and Disorders

1995 ◽  
Vol 38 (5) ◽  
pp. 1126-1142 ◽  
Author(s):  
Jeffrey W. Gilger
Keyword(s):  
Language Development ◽  
Behavioral Genetics ◽  
State Of The Art ◽  
Genetic Research ◽  
Great Promise ◽  
Behavioral Genetic ◽  
Fine Grained ◽  
Future Goals ◽  
Current State ◽  
Research Designs

This paper is an introduction to behavioral genetics for researchers and practioners in language development and disorders. The specific aims are to illustrate some essential concepts and to show how behavioral genetic research can be applied to the language sciences. Past genetic research on language-related traits has tended to focus on simple etiology (i.e., the heritability or familiality of language skills). The current state of the art, however, suggests that great promise lies in addressing more complex questions through behavioral genetic paradigms. In terms of future goals it is suggested that: (a) more behavioral genetic work of all types should be done—including replications and expansions of preliminary studies already in print; (b) work should focus on fine-grained, theory-based phenotypes with research designs that can address complex questions in language development; and (c) work in this area should utilize a variety of samples and methods (e.g., twin and family samples, heritability and segregation analyses, linkage and association tests, etc.).

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