scholarly journals Phenomenon of impact of audio-visual media texts with violent content: socio-pedagogical discourse

2021 ◽  
Vol 273 ◽  
pp. 10026
Author(s):  
Olga Gorbatkova ◽  
Marina Puylova ◽  
Susanna Nalesnaya
Keyword(s):  
Social Issues ◽  
Real Life ◽  
Visual Media ◽  
Main Method ◽  
Pedagogical Discourse ◽  
Violent Content ◽  
Conflict Situations ◽  
Real Life Situation ◽  
The Media ◽  
Media Texts

In this article, the authors have carried out a hermeneutic analysis of the problem of violence among adolescents in audio-visual media texts and the peculiarities of this violent content impact. The material of the study is movies, TV programs, electronic versions of media texts reflecting the content of the violent segment in the adolescent environment. The main method is the hermeneutic analysis of discourse, which is based on the methodology created by A. Silverblatt and U. Eco. A hermeneutic analysis of audio-visual media texts with violent content showed that: - violence in different media texts differs in its peculiarities of expression, but at the same time, it is similar in social issues, methods and means of expressiveness, a tragic component in the narrative and image content; - the worldview of the audio-visual media texts authors is reduced to the position of fixing different types of violence; - a specific feature of the media products is the connection to the real life situation; - the value dominants of the main characters - adolescents (aggressors) are aggression, cruelty, etc.; - reasons for committing violent actions: conflict situations in the group, with people of different age and status; unrequited love; desire to raise the credibility, etc.

Capital Budgeting: Maledia Broadcasting Ltd

2020 ◽  
Vol 17 (2) ◽  
pp. 241-256
Author(s):  
Keyoor Purani ◽  
Krishnan Jeesha
Keyword(s):  
Net Present Value ◽  
Real Life ◽  
Capital Budgeting ◽  
Cash Flows ◽  
New Venture ◽  
Project Finance ◽  
Corporate Context ◽  
Real Life Situation ◽  
The Media ◽  
The Rich

In 2011, Samjad, deputy CEO of Maledia Broadcasting Limited (MBL)—a new venture of the media group Maledia, based in Cochin, India—prepared to make financial projections to justify the feasibility of the new Malayalam news channel. He was faced with challenges of making estimates that made the project attractive yet practical and credible for the group that was conservative in their advertising sales approach. Set in an interesting industry like broadcasting, the case simulates a real-life situation that also provides a internal corporate context. With the help of the rich market data such as advertising spends, commercial time, competitive scenario in the region, students are expected to forecast revenue for the project. Students are also challenged to use benchmark data of competitors to estimate hurdle rate, capex and operating costs. Estimation of initial investments is also required to be made. Using the processed financial data and projections, students are required to prepare discounted cash flows (DCF) statements with net present value (NPV) and internal rate of return (IRR) for the broadcast channel project. They learn to build alternate scenarios to deal with decisions under uncertainty. The case provides several opportunities to discuss narratives and numbers, helping students of finance realize the value of analysing the company policies and values, business situation, market environment and competitive financial information in capital budgeting, and project finance beyond number crunching.

scholarly journals Cultural Proximity and Reflexivity in Interpreting Transnational Media Texts: The Case of Malaysians Consuming Japanese Popular Culture

2014 ◽  
Author(s):  
Eriko Yamato
Keyword(s):  
Popular Culture ◽  
Social Issues ◽  
Life Stage ◽  
Ethnic Origin ◽  
Television Programs ◽  
Transnational Media ◽  
Cultural Proximity ◽  
The Media ◽  
Media Texts ◽  
The Individual

Television programs such as animation and drama series from Japan have become common transnational products in Malaysia. Since studies on Malaysians who consume Japanese popular culture are lacking even a decade after its substantial rise in popularity, this qualitative study was designed to explore the media consumption of Japanese popular culture in Malaysia. In this article I examined how Malaysians are interpreting their favorite media texts from Japan specifically revisiting the concepts of “cultural proximity” and “reflexivity” suggested in the other studies of Japanese popular culture and the audience. I conducted in-depth interviews with 12 participants who have been consuming various Japanese popular cultural products over the years, and thematically analyzed transcribed audio-recordings of the interviews. Individual proximity in the particular life stage was found in their favorite media texts, and that was a part of their pleasure in addition to enjoying encountering foreignness, which they did not find or accept in their real lives. Transnational media texts of Japanese popular culture are suggested to be potential materials to reflect upon and discuss the individual proximity in people, social issues, or phenomenon rather than essential “culture” which is often associated with national or ethnic origin.

ENRICHING MEDIA MERCHANDISE SARANA PENUNJANG PROMOSI STUDI KASUS PADA BOOKSTORE

CCIT Journal ◽  
2014 ◽  
Vol 7 (3) ◽  
pp. 420-436
Author(s):  
Dewi Immaniar ◽  
Sudaryono Sudaryono ◽  
Ayu Ningrum
Keyword(s):  
Visual Media ◽  
Test Duration ◽  
Media Campaign ◽  
Business World ◽  
Retail Business ◽  
The Media ◽  
Media Types ◽  
The Times ◽  
A Company

Talk about retail business can not be separated from the importance of service to consumers and good quality goods . But at the present time due to intense competition in the business world , the service and quality of goods is not enough to be able to increase revenue and attract customers loyal . This makes companies think hard to survive and stable in the business . One of them is by using a media campaign in this regard more toward print or visual media is indirectly felt the value of their effectiveness in communicating product marketing programs . PT . Times Prima Indonesia is a company engaged in the retail book with the name of the Times bookstores . Based on the analysis of the company’s problems requires additional media types supporting more varied and creatif promotion of existing ones, which will be used as a complement and a media campaign as well as to enrich the data renewal campaign design to capture the interest of consumers in which one form of the media campaign is shaped merchandise . Therefore , do Enriching ( enrich ) media campaign merchandise before it is less varied and has not formed a company image . The methodology used is the analysis, observation and design . Besides the new design has been tested with the implemented test duration for 6 months, and greatly increases the perceived contribution , this is evidenced by the chart sales increasing each month.

Promosi Dan Informasi Media Audio Visual Berbentuk Video Profile Pada SMK PGRI 11 Ciledug Kota Tangerang

CICES ◽  
2017 ◽  
Vol 3 (1) ◽  
pp. 35-47
Author(s):  
Faisal Rudiansyah Hamzah ◽  
Panji Wira Soma ◽  
Indri Rahmawati
Keyword(s):  
Information Technology ◽  
Print Media ◽  
Visual Media ◽  
Message Delivery ◽  
The Public ◽  
Existing Problems ◽  
The Media ◽  
The Right

With the development of information technology in particular in the field of multimedia in such rapid and the longer forms of media information more diverse so that more education institutions boast. Media information and promotion is currently used by SMK PGRI 11 Ciledug Tangerang. The purpose of this research audio visual media into the media information and proper promotion, by controlling hearing and vision in the form of audio visual in order to convey messages can be understood by the public at large. Existing problems, namely the medium used by the SMK PGRI 11 Ciledug Tangerang still use print media such as banners, posters and pamplet are considered less effective and efficient to use while simultaneously promoting the institutions with the best possible audio visual media so that it is selected into a medium of information and promotion of the right, by controlling hearing and vision in the form of audio visual. Because therein lies the message delivery process or how to visualize. At the same time listening and showing the contents of the message to the recipient with information through media menunjangnya, so the design of video media profile that displays the entire scope, advantages and facilities belonging to SMK PGRI 11 Ciledug Tangerang, can be a solution in solving problems in media promotion and information. With this study the author makes with the title "promotion and INFORMATION AUDIO VISUAL MEDIA SHAPED VIDEO PROFILE on SMK PGRI 11 APPLICATIONS TANGERANG CITY ".

Competitive Negotiation Tactics and Kraljic Portfolio Category in SCM

2016 ◽  
Vol 5 (3) ◽  
Author(s):  
Sundar Narsimhan ◽  
Devi Prasad Ungarala
Keyword(s):  
Supply Chain ◽  
Real Life ◽  
Relational Self ◽  
Business Negotiation ◽  
Value Sharing ◽  
Conflict Situations ◽  
Carrier Selection ◽  
Negotiation Tactics ◽  
Cost Competitiveness ◽  
Almost All

Negotiation outcomes are broadly classified as Distributive/Competitive and Integrative/Collaborative. Substantial academic and research negotiation literature of the past two decades commend adoption of a collaborative style for almost all real-life conflict situations. Business negotiation materials and relational self-construal psychology studies present a picture of contrast. Negotiations being at the heart of buyer-supplier interactions drive value sharing and value co-creation aspects of modern Supply Chains. Pricing, product selection, delivery terms, shipment schedules, carrier selection, volume discounts, product training, and quality standards are all more often than not subject to negotiation between supply chain members. Negotiation interactions ensuing preparation and determination of BATNA, entail use of Competitive or Collaborative Tactics. Buyers are the protagonists in procurement organizations. And procurement often accounts for the lions share of an organizations budget. Small wonder, they drive cost competitiveness together with the firms partners. Indeed this is true of the overall Supply Chain. An Indian pharmaceutical company was chosen for the qualitative research in the form of a case study. The most popular competitive negotiation tactics were chosen for this study and buyers were asked to spell out the negotiation techniques that they deployed, material-wise (with the corresponding suppliers). This data when plotted material-wise and grouped Kraljic category-wise circumstantiates the use of competitive tactics in all Kraljic categories, marked by a refreshing nuanced approach for different categories, with intensity varying for different categories. Interviews with buyers and the key informant to discern the rationale behind use of those negotiation tactics, however, brought out a pattern despite the refreshing tendency not to straight-jacket.

Treadmill Walking in Old Age May Not Reproduce the Real Life Situation

1993 ◽  
Vol 41 (1) ◽  
pp. 15-18 ◽  
Author(s):  
Carolyn Greig ◽  
Felicity Butler ◽  
Dawn Skelton ◽  
Siti Mahmud ◽  
Archie Young
Keyword(s):  
Old Age ◽  
Real Life ◽  
Treadmill Walking ◽  
Life Situation ◽  
The Real ◽  
Real Life Situation

scholarly journals Waterpipe effects on pulmonary function and cardiovascular indices: a comparison to cigarette smoking in real life situation

2014 ◽  
Vol 26 (10) ◽  
pp. 620-627 ◽  
Author(s):  
Nelly Layoun ◽  
Nadine Saleh ◽  
Bernadette Barbour ◽  
Sanaa Awada ◽  
Samar Rachidi ◽  
...  
Keyword(s):  
Cigarette Smoking ◽  
Pulmonary Function ◽  
Real Life ◽  
Life Situation ◽  
Real Life Situation

Double exposure: a critical study of preservice teachers’ multimodal public service announcements

2012 ◽  
Vol 1 (1) ◽  
Author(s):  
Peggy Albers
Keyword(s):  
Preservice Teachers ◽  
Public Service ◽  
Teaching And Learning ◽  
New Literacies ◽  
Social Issues ◽  
Relevant Information ◽  
Public Service Announcements ◽  
Critical Study ◽  
Visual Discourse ◽  
The Media

AbstractAlthough a great deal of work has been done on the significance of new literacies in ELA teaching and learning, much less has been done on the area of analyzing critically the media that comprise digital projects created by textmakers. Composing with new literacies in mind requires that textmakers locate relevant information, design with particular media in mind that will convey their message, as well as anticipate what the viewer may want to see. However, with nearly unlimited access to images through various search engines, textmakers may be choosing images of convenience rather than content. In her work with preservice teachers, Albers invited them to create Public Service Announcements (PSAs) in response to social issues they saw at play in contemporary and classic literature. Framed in critical multimodal theory, Albers draws upon visual grammar and visual discourse analysis to analyze PSAs to understand how modal choices make visible stable and commonplace assumptions about adolescents, the intended audience for these PSAs.

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