scholarly journals Competitiveness attributes of Small and Medium Enterprises (SMEs) in the global market (case study: garment SMEs in Tri Tunggal Village, Lamongan)

2018 ◽  
Vol 204 ◽  
pp. 01011
Author(s):  
Issa Dyah Utami ◽  
Trisita Novianti ◽  
Teuku Iqbal Dianta Romansa
Keyword(s):  
Marketing Strategy ◽  
Small And Medium Enterprises ◽  
National Level ◽  
Global Market ◽  
Role Of Government ◽  
Highest Weight ◽  
National Market ◽  
Network Process ◽  
The Government ◽  
Medium Enterprises

The center of small and medium enterprises (SMEs) of garment in Tritunggal Village, Lamongan produces t-shirts, jackets, sport costumes and school uniforms, and other garment products. The SMEs have a potential opportunity to develop their marketing strategy so that they can compete with similar industries and obtain profit from the national market. This study aims to identify main criteria of marketing strategy to compete with other garment industries at the national level. The criteria determine the improvement of competitiveness of the SMEs. A review of literature was conducted to identify the criteria. Then, three respondents from the SMEs and the government were asked to score the criteria based on their preferences, using a questionnaire. Purposive sampling was used to choose the respondets Responses were selected and weighted using Analytical Network Process (ANP) and Super decision software was used to obtain the highest weight of criteria. Outputs of the software show that the role of government in developing garment industry has the highest weight, which is 0.11665. The results of this study could help the SMEs and the government plan a strategy in improving the SMEs’ capability in entering the global market.

scholarly journals Role of the Local Government and Participation of Micro, Small and Medium Enterprises (UMKM) In the Development of Plastic Craft Industry

2020 ◽  
Vol 5 (1) ◽  
pp. 59-65
Author(s):  
Ardyan Firdausi Mustoffa ◽  
Ika Farida Ulfah ◽  
Iin Wijayanti
Keyword(s):  
Local Government ◽  
Data Collection ◽  
Qualitative Method ◽  
Small And Medium Enterprises ◽  
Sampling Techniques ◽  
Role Of Government ◽  
The Government ◽  
Craft Industry ◽  
Medium Enterprises

This study aims to describe the role of local government and the participation of Micro, Small and Medium Enterprises in the development of Plastic Woven Crafts in Karanggebang Jetis Village, Ponorogo Regency. The theory used in the formulation of the first problem regarding the role of local government uses the theory of Gede Diva (2009) which divides the role of government in three ways, namely the role of government as a facilitator, the role of government as regulator and the role of government as a catalyst. Second, the participation of UMKM actors uses the theory of Cohen and Uphoff in Distianto (2016) into four forms of participation, namely participation in planning, participation in implementation, participation in the utilization of results and finally participation in evaluation.This research uses the descriptive qualitative method. The technique of determining informants using purposive sampling techniques and data collection techniques carried out through interviews, observations, and documentation. The results of this research in the efforts to develop UMKM Plastic Weaving Crafts in Karanggebang Jetis Village, Ponorogo Regency, in general, there has been no interference from the government and UMKM entrepreneurs. So far, plastic woven crafts are still not developed. To develop UMKM especially plastic woven handicrafts located in Karanggebang Jetis, it is necessary to have the role of government and participation of UMKM actors.

The Impact of Globalization on Development of MSMEs

2021 ◽  
Vol 2 (1) ◽  
pp. 46-60
Author(s):  
Rama Mohana Rao Katta ◽  
Chandra Sekhar Patro
Keyword(s):  
Small And Medium Enterprises ◽  
National Level ◽  
Work Conditions ◽  
Firm Level ◽  
Market Opportunities ◽  
Growing Economy ◽  
The Government ◽  
Medium Enterprises ◽  
The Impact

Globalization has been a significant force in the development of the market and economic environments. The micro, small, and medium enterprises (MSMEs) need to focus on technological capabilities to face the competition in the globalized market. They have to analyze the market opportunities in the rapidly growing economy as well as emerging markets. The aids of a globalized and digital economy depends to an excessive extent on favourable business environments and healthy competition. The performance of MSMEs depends on accessibility to various strategic resources like abilities, technical know-how, innovativeness, and finance. Thus, it is imperative to consider the factors influencing work conditions firm level, and the strategies formulated at the national level are organized to local business perspectives. This paper examines the global scenario of MSMEs, the impact of globalization, the role of MSMEs in India, the growth perspectives of MSMEs during the pre-and post-globalization period, the critical challenges, and the role of the government in encouraging and developing MSMEs.

Adoption of Online Marketing for Service SMEs with Multi-Criteria Decision-Making Approach

2020 ◽  
pp. 356-374
Author(s):  
Lanndon Ocampo ◽  
Rosalin Merry Berdin Alarde ◽  
Dennis Anthony Kilongkilong ◽  
Antonio Esmero
Keyword(s):  
Decision Making ◽  
Small And Medium Enterprises ◽  
Analytic Network Process ◽  
Global Market ◽  
Service Industries ◽  
Online Marketing ◽  
Multi Criteria Decision Making ◽  
Network Process ◽  
Mcdm Method ◽  
Medium Enterprises

This chapter attempts to fill in the gap of evaluating the viability of adopting online marketing for small and medium enterprises (SMEs) in service industries. As SMEs are generally characterized by shortage of resources, the use of online marketing strategies is apparently difficult. However, the current landscape of competition among SMEs in a global market economy prompts the necessity of adopting online marketing. With these, the decision-making process of SMEs in this area becomes complex and the decisions must integrate complex and interrelating criteria and constructs in order to provide a more holistic solution. Thus, this work adopts a multi-criteria decision-making (MCDM) method particularly the analytic network process (ANP) in order to evaluate the practicability of using online marketing for service SMEs. It becomes highly relevant as it provides significant insights to decision-makers in SMEs regarding the use of online marketing strategy. The contribution of this chapter lies in the application of MCDM in evaluating viability of online marketing in service SMEs.

scholarly journals Government Subsidies and Enterprise Innovation: Evidence from China's Photovoltaic Industry

2021 ◽  
Vol 2021 ◽  
pp. 1-9
Author(s):  
Cailou Jiang ◽  
Dehai Liu ◽  
Qin Zhu ◽  
Lu Wang
Keyword(s):  
Positive Impact ◽  
Small And Medium Enterprises ◽  
Production Capacity ◽  
Global Market ◽  
Demand Side ◽  
Government Subsidies ◽  
Enterprise Innovation ◽  
The Government ◽  
Evaluation Mechanism ◽  
Medium Enterprises

Government subsidies (GSs) have triggered a remarkable increase in the production capacity of photovoltaic (PV) electricity in China. However, the lack of core technologies has limited PV enterprises’ competitiveness in the global market. This research investigates the impacts of R&D subsidies and non-R&D subsidies on the innovation in PV enterprises. With samples of Chinese listed PV enterprises from 2010 to 2019, this study finds R&D subsidies exert a notable positive impact on the innovation in PV enterprises. In small and medium enterprises (SMEs) and enterprises without state-owned shares, both R&D subsidies and non-R&D subsidies have positive impacts on the innovation. Considering the policy orientation, R&D subsidies granted under demand-orientation policies promote the innovation in PV enterprises. The government should increase the amount of R&D subsidies, optimize the R&D subsidies’ evaluation mechanism, and reasonably grant R&D subsidies from the demand side.

scholarly journals Peran Pemerintah Dalam Pembinaan Usaha Kecil Menengah Di Kabupaten Enrekang

2017 ◽  
Vol 3 (1) ◽  
pp. 01
Author(s):  
Devi Chandra Nirwana ◽  
Muhammadiah Muhammadiah ◽  
Muhajirah Hasanuddin
Keyword(s):  
Case Studies ◽  
Small And Medium Enterprises ◽  
Role Of Government ◽  
Small And Medium Enterprise ◽  
Medium Enterprise ◽  
The Government ◽  
Medium Enterprises

The study aims to know the role of government in the development of small and medium enterprises in the district of Enrekang. The kind of research that is used which is a qualitative with the type case studies. Source used in this study as many as nine people. Techniques of collecting the data used in research, the observation, interviews, and documentation. The results of this study hows that the goverment of Enrekang’s role is a facilitator, regulator, and catalyst. Measures taken by the government of Enrekang, it’s very helpful community in improving small and medium enterprise, there were some communities that have been able to grow its business, but the government of Enrekang still need to further improve the development of the business.Keyword: role, the goverment,  the founding UMKM      Penelitian ini bertujuan untuk mengetahui peran pemerintah dalam pembinaan usaha kecil menengah dikabupaten enrekang.Jenis penelitian yang digunakan  yaitu kualitatif dengan tipe studi kasus. Informan yang digunakan dalam penelitian ini sebanyak sembilan orang.Teknik pengumpulan data yang digunakan dalam penelitian ini yaitu observasi, wawancara, dan dokumentasi.Hasil penelitian ini menunjukan bahwa pemerintah kabupaten enrekang sudah menjalakan perannya yaitu sebagai fasilitator, regulator dan katalisator.Tindakan yang dilakukan oleh pemerintah kabupaten Enrekang, sudah sangat membantu masyarakat dalam meningkatkan usaha kecil menengah,sudah ada beberapa masyarakat yang sudah mampu mengembangkan usahanya, tapi pemerintah kabupaten Enrekang masih perlu untuk lebih meningkatkan pembinaan kepada pelaku usaha.Kata kunci: peran, pemerintah, pembinaan UMKM 

scholarly journals Developing A Model with Dematel, Anp, Topsis Approaches for Marketing Strategy Selection in Batik Madura Industry

2019 ◽  
Vol 14 (1) ◽  
pp. 20
Author(s):  
Indra Cahyadi
Keyword(s):  
Decision Making ◽  
Marketing Strategy ◽  
Small And Medium Enterprises ◽  
Analytic Network Process ◽  
Strategy Formulation ◽  
Company Reputation ◽  
Network Process ◽  
Order Preference ◽  
Managerial Competency ◽  
Medium Enterprises

The selection of marketing strategy is very important for the sustainability of small and medium enterprises (SMEs). Choosing the best marketing strategy is a process involving problem of multiple decision-making criteria, which considers many attributes in various phases of a strategy formulation method. This paper proposes a model of selecting marketing strategy for Batik Madura SMEs. The model selected five criteria including customer networking, innovation capabilities, managerial competency, human capital, and company reputation based on literature reviews and focus group decision-making discussion. Analytic network process (ANP), decision-making trial and evaluation laboratory (DEMATEL) and technique for order preference by similarity to an ideal solution (TOPSIS) methods were applied to obtain an impact relation map from each criteria and to determine the priority of marketing strategy. The implementation of the model shows that Batik Madura SMEs should maintain their focus on segmentation marketing as the most  appropriate marketing strategy.

scholarly journals A Study On The Growth Insights Of MSMEs in the Era Of Globalization

2021 ◽  
Vol 29 (04) ◽  
pp. 18-42
Author(s):  
Chandra Sekhar Patro ◽  
Keyword(s):  
Small And Medium Enterprises ◽  
National Level ◽  
Secondary Data ◽  
Work Conditions ◽  
Firm Level ◽  
Market Opportunities ◽  
The Government ◽  
Medium Enterprises ◽  
The Impact

Purpose: This paper examines the global scenario of MSMEs, the impact of globalization, the role of MSMEs in India, the growth perspectives of MSMEs during the pre-and post-globalization period, the critical challenges, and the role of the Government in encouraging and developing MSMEs. Methodology:The study considers the secondary data related to the pre-and postglobalization period and analyzes the growth perspectives. In addition, the study examines the critical challenges and also Government initiatives in the development of MSMEs. Findings:The aids of a globalized and digital economy depend to an excessive extent on favourable business environments and healthy competition.The performance of MSMEs depends on accessibility to various strategic resources like abilities, technical know-how, innovativeness, and finance. Thus, it is imperative to consider the factors influencing work conditions firm level, and the strategies formulated at the national level are organized to local business perspectives. Practical Implications:The study will be beneficial to the micro, small and medium enterprises and practitioners who play a pivotal role in the establishment of enterprises and start-ups. It explores the various challenges faced by MSMEs and plan necessary strategies to sustain the competition in local as well as global markets. Originality: The study articulates the MSMEs scenario at the global and Indian levels. It also analyzes the growth insights of MSMEs during the pre-and post-globalization period. It can be observed that MSMEs need to analyze the market opportunities in the rapidly-growing economy and emerging markets.

scholarly journals Big Data-Driven Market-Oriented Information System for the Internationalisation and Strategic and Sustainable Management of SMEs

2019 ◽  
Author(s):  
Yoseob Heo ◽  
Jungjoon Kim ◽  
Jongseok Kang
Keyword(s):  
Multinational Corporations ◽  
Small And Medium Enterprises ◽  
Information Support ◽  
Role Of Government ◽  
Efficient Information ◽  
The Republic ◽  
The Government ◽  
Analysis System ◽  
Medium Enterprises

There have been many discussions on the globalisation of SMEs, but it is true that there is not enough academic achievement after such the study of Born global (BG) ventures. The internationalisation of SMEs (Small and Medium Enterprises) is not easy because they lack resources or capabilities compared to multinational corporations. This study investigated the role of government in assisting the internationalisation of SMEs. In particular, SMEs lacked the ability to acquire market-oriented information, so we’ve established the scheme of efficient information support system for the internationalisation of SMEs. In other words, we proposed an information analysis system through the establishment of a relational database constructed for market-oriented information support. KISTI (Korea Institute of Science and Technology Information), which is one of the government-funded research institutes in the Republic of Korea, provided information support to the SMEs dealing with hydrazine related products. This study suggests this case for the market-oriented information support of the government in the internationalisation of SMEs. The research on information support of the government is meaningful in that it suggests a way to support SMEs in practical level.

scholarly journals DETERMINING PRIORITY PRODUCTS OF SMALL MEDIUM ENTERPRISES FOR EXPORT THROUGH TRADING HOUSES

2017 ◽  
Vol 11 (2) ◽  
pp. 187-206 ◽  
Author(s):  
Fitria Faradila ◽  
Hasni Hasni
Keyword(s):  
Raw Materials ◽  
Small And Medium Enterprises ◽  
Group Discussion ◽  
Secondary Data ◽  
Primary Data ◽  
Analytical Network Process ◽  
Network Process ◽  
The Government ◽  
Small Medium Enterprises ◽  
Medium Enterprises

Upaya mempercepat laju ekspor Indonesia melalui peningkatan ekspor dari sektor usaha kecil dan menegah (UKM) merupakan pendekatan yang strategis. UKM telah terbukti sebagai sektor yang mampu bertahan dalam situasi krisis ekonomi domestik dan global. Namun demikian, UKM menghadapi beberapa kendala dalam menembus pasar internasional. Trading House dapat menjadi salah satu solusi dalam mengatasi kendala tersebut. Penelitian ini bertujuan untuk menyusun kriteria prioritas produk potensial ekspor dan sekaligus menentukan produk prioritas ekspor UKM yang akan dimasukkan dalam Trading House. Data yang digunakan adalah data sekunder yang berasal dari BPS dan data primer yang berasal dari FGD. Metode yang digunakan adalah metode Analytical Network Process (ANP). Metode ANP diharapkan dapat memberikan hasil yang lebih bagus mengingat kemampuannya dalam memperhitungkan interaksi dua arah antar elemen dan kluster dalam kerangka penelitian. Hasil analisis menunjukkan bahwa kriteria prioritas untuk menentukan produk Trading House adalah pangsa ekspor, impor dunia dan ketersediaan bahan baku lokal. Produk prioritas Trading House adalah perhiasan dan aksesoris, furnitur, makanan olahan, produk tekstil dan garmen, minyak atsiri (produk spa aromaterapi). Pemerintah perlu segera membangun Trading House yang komprehensif dan mensosialisasikan fungsinya kepada pelaku usaha terutama UKM. One of the efforts to accelerate Indonesian exports can be done through increasing small and medium enterprises (SMEs) which is a strategic approach. SMEs are able to survive in the domestic and global economic crisis even though they experienced some obstacles in getting an access to international market. Trading House could be a solution in overcoming the SMEs difficulties. This study aims to establish priority criteria of potential export products as well as priority of export products of SMEs through Trading House. This study utilized both secondary data coming from BPS and primary data from Focus Group Discussion (FGD), and used Analytical Network Process (ANP) method. The ANP is aimed to give the best solution of the problem since it considers two way interactions between elements or clusters (feedback). The results show that the priority criteria for determining Trading House products include the share of exports, world imports and the availability of local raw materials. Trading House priority products are jewelry and accessories, furniture, processed foods, textile and garment products, essential oils (aromatherapy spa products).The government must immediately build a comprehensive Trading House and socialize its functions to business players, especially SMEs.

scholarly journals Cyber Resilience of Small and Medium Enterprises in Semarang City

2020 ◽  
Vol 36 (2) ◽  
Author(s):  
Ika Riswanti Putranti ◽  
Reni Windiani ◽  
Nadia Farabi ◽  
Anita Amaliyah ◽  
Mohammad Rosyidin
Keyword(s):  
Smart City ◽  
Small And Medium Enterprises ◽  
National Level ◽  
Secondary Data ◽  
Legal Framework ◽  
Primary Data ◽  
Secure Environment ◽  
The Government ◽  
Legal Frameworks ◽  
Medium Enterprises

This paper seeks to examine cyber resilience of small and medium enterprises of handicraft under the scheme of Semarang City smart economy platform. It finds out whether the enterprises well prepared for the cyber system and has the ability to employ the facilities provided by the government and whether the government provided adequate governance and legal framework to provide secure environment that supports the development of cyber resilience in smart public services. This study uses a qualitative descriptive method which employs both in-depth interviews for the primary data and statute approach for the secondary data on analysis of governance and legal frameworks provided by the government to support cyber resilience and how the opportunities and challenges could be addressed to establish robust cyber resilience. The results of the study show that the concept of cyber resilience in Smart City for SMEs with specific references to the city of Semarang is still poorly understood by businesspeople and stakeholders in the field. Moreover, smart city as a place of various aspects such as economy hasn’t had clear legal framework regarding smartcity at the national level. 

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