scholarly journals Innovations in the Management of Marketing Activities of the Higher Education System

2019 ◽  
Vol 71 ◽  
pp. 05008
Author(s):  
M.O. Surayeva ◽  
I.A. Grigoryants ◽  
N.V. Kochetkova ◽  
A.N. Evdokimov
Keyword(s):  
Higher Education ◽  
Educational Organization ◽  
Full Member ◽  
Higher Education System ◽  
Marketing Activities ◽  
Education Market ◽  
The Stability ◽  
The Right ◽  
The University ◽  
Market Relations

Modern educational organization is actually a full member of market relations. Universities now have the right to make money and manage it. On the education market there are many factors that affect the stability of the educational organization. The authors made an attempt to analyze the factors and risks in the education market. Analyzing the set of factors operating in the education market, the authors identify the most dangerous of them, which currently affect the sustainable functioning of universities. It is proposed to solve the problem of sustainable functioning of the University with the use of marketing management as one of the components of management studying market processes.

The University in the Marketplace

2017 ◽  
Author(s):  
David Willetts
Keyword(s):  
Higher Education ◽  
Personal Growth ◽  
Professional Training ◽  
Higher Education System ◽  
Market Values ◽  
Education Market ◽  
Student Demand ◽  
Education Voucher ◽  
Higher Education Market ◽  
The University

The opening chapters of this book were a story of expansion, in which more and more universities were created after progressive reformers finally broke the Oxbridge duopoly. And, just as important, in the second part of the book we have seen it is also a story of personal growth and advance as more people have their lives transformed by higher education. In the previous two chapters we have then seen how useful this institution has become—broadening its role in professional training and promoting growth and innovation by working with business and government. The university is one of the key institutions of the twenty-first century and finds itself deeply embedded in the market economy. But there are doubters who are wary of this very success because it is changing the character of the university. One of my main objectives as universities minister was to create a more open and diverse higher education system which would work better for students. That meant more choice and competition between universities and easier entry for new providers as well as removing the number controls which limited the scope for universities to grow in response to student demand. I believed these changes would ensure students were better served and make British universities stronger in a higher education market which is increasingly global. In effect our funding reforms gave students an education voucher to be spent at the university of their choice if they met its admission requirements, to be repaid when they were graduates if they could afford to. We replaced funding via a Government agency providing grants to universities with funding via the fees (funded by loans) which students brought with them. Many people in higher education are suspicious of this wider agenda. They worry about ‘marketization’ and, just as bad, ‘consumerism’. Those market values pervade the wider environment within which Western universities operate. All these changes open up a key question: to what extent should universities themselves absorb these values or should they deliberately hold themselves apart? There are sceptics who fear that as universities grow bigger and more economically significant they betray their distinctive values.

scholarly journals The Pursuit of Equity in Brazilian Higher Education

2015 ◽  
Author(s):  
Leandro Tessler
Keyword(s):  
Higher Education ◽  
Affirmative Action ◽  
Supreme Court ◽  
Right Wing ◽  
Quota System ◽  
Admission Process ◽  
Higher Education System ◽  
National Constitution ◽  
The Right ◽  
The University

The Brazilian Supreme Court is about to decide if affirmative action complies with the National Constitution. In 2003 the Senate of the University of Brasília (UnB) decided to reserve 20% of its places to black and brown ("pardo") candidates starting in the 2004 admission process. In 2009, the right wing Democratas political party filed a lawsuit at Brazilian Supreme Court claiming that UnB's racial quota system violates no less than nine fundamental precepts of the Constitution. The decision about this case, will determine the future of affirmative action in Brazil. Amazingly all assessments "prove" that affirmative action is neither the deliverance or a threat to the Brazilian higher education system.

scholarly journals Effects of Socio-Academic Intervention on Student Performance in Vulnerable Groups

2021 ◽  
Vol 13 (14) ◽  
pp. 7673
Author(s):  
Tarquino Sánchez-Almeida ◽  
David Naranjo ◽  
Raquel Gilar-Corbi ◽  
Jessica Reina
Keyword(s):  
Higher Education ◽  
Academic Performance ◽  
Student Performance ◽  
Academic Intervention ◽  
Vulnerable Groups ◽  
University System ◽  
Higher Education System ◽  
Economic Support ◽  
Support Mechanisms ◽  
The University

In Ecuador, affirmative action policies enable students from vulnerable groups to preferentially enter universities. However, these policies are limited to admission and do not include academic or socio-economic support mechanisms that, according to the literature, promote student insertion in the higher education system. In this study, the effects of socio-academic intervention on the academic performance of vulnerable students are presented. For this, 41 students were selected among 164 vulnerable students entering the Escuela Politécnica Nacional in the second term of 2019. The 41 students attended a socio-academic intervention course for one term, while the remaining 123 attended the Escuela Politécnica Nacional levelling course directly. Once both groups of students finished the levelling course, their performance in each of the course subjects was compared. The results showed that the academic performance of the students in the intervention was significantly higher in mathematics and geometry compared to the students who had no intervention. These results show that the socio-academic intervention promotes the real insertion of vulnerable students in the university system.

scholarly journals Threats and vulnerabilities of the academic profession vs university personnel potential development

2020 ◽  
Vol 47 (5) ◽  
pp. 440-450
Author(s):  
Svetlana V. Lobova ◽  
Keyword(s):  
Higher Education ◽  
Academic Profession ◽  
Academic Community ◽  
Ministry Of Education ◽  
Main Research ◽  
Higher Education System ◽  
University Personnel ◽  
Scientific Periodical ◽  
Analysis And Synthesis ◽  
The University

The formation and development of the university's personnel potential is one of the conditions for joining the project to support higher education organizations announced by the Ministry of Education and Science of the Russian Federation in June 2020. The project is called the Strategic Academic Leadership Program. The fulfillment of this condition cannot be carried out without overcoming the limitations and effective responses to the challenges that are associated with the academic profession. The article is a review. Its purpose is to study threats and barriers to the development of the university’s personnel potential. It is shown that as internal threats one should consider the high stressfulness of faculty activities, violation of their personal safety and low loyalty; the barrier is the vulnerability of the academic profession. The research focuses on the current staff of Russian universities. The main research methods are analysis and synthesis of relevant scientific periodical literature. The main result of the study is the position that the presence of threats and vulnerabilities in the academic profession entails consequences that have a devastating effect not only on the personality of the teacher, the university, the academic community, but also on the higher education system as a whole, catalyze the departure of teachers from the academic profession, and prevent the preservation of and the development of the university personnel potential, ensuring the competitiveness and attractiveness of the university.

scholarly journals Unwaged Posts in UK Universities: Controversies and Campaigns

2015 ◽  
Vol 13 (2) ◽  
pp. 533-553 ◽  
Author(s):  
Kirsten Forkert ◽  
Ana Lopes
Keyword(s):  
Higher Education ◽  
Social Media ◽  
Trade Unions ◽  
Creative Industries ◽  
Early Career ◽  
Higher Education System ◽  
Use Of Social Media ◽  
The Uk ◽  
The University ◽  
Uk Higher Education

This article examines unwaged posts at UK universities, using recent examples of advertised job posts. While unpaid work is common in the UK higher education system, unwaged posts are not. The posts under scrutiny in this article differ from traditional honorary titles as they target early career academics, who are unlikely to have a paid position elsewhere, rather than established scholars. The article contextualizes the appearance of these posts in a climate of increasing marketization of higher education, entrenching managerialism in higher education institutions, and the casualization of academic work. We also discuss resistance to the posts, arguing that the controversy surrounding unpaid internships in the creative industries created a receptive environment for resisting unwaged posts in academia. We analyze the campaigns that were fought against the advertisement of the posts, mostly through social media and the University and College Union. We explore the tactics used and discuss the advantages and limitations of the use of social media, as well as the role of trade unions in the campaigns against these posts, and we reflect on what future campaigns can learn from these experiences.

scholarly journals Thoughts on the higher education system in Poland. Changes – issues – evaluation. Part 1

2019 ◽  
Vol 11 (1) ◽  
pp. 119-137
Author(s):  
Małgorzata Grzywacz ◽  
Grażyna Miłkowska ◽  
Magdalena Piorunek ◽  
Lech Sałaciński
Keyword(s):  
Higher Education ◽  
Education System ◽  
Bologna Process ◽  
Education Systems ◽  
Higher Education System ◽  
Higher Education Systems ◽  
University Level ◽  
The Individual ◽  
The University ◽  
Education Science

This report is a part of the results of the international project entitled “Studium in Osteuropa: Ausgewählte Aspekte (Analysen, Befunde)” conducted in the years 2013-2015 under supervision of Prof. Wilfried Schubarth and Dr Andreas Seidl from the Potsdam University, Department of Education Science, and Prof. Karsten Speck from the University of Oldenburg, Germany. The project was conducted jointly by representatives of academic centres from Germany, the Czech Republic, Poland and Russia. Its general aim was a comparative analysis of the effects of implementation of Bologna Process directives into the higher education systems of the individual countries. The changes introduced into the higher education systems in the countries involved in the project were described and evaluated, discussed was in particular the problems of education of teachers at the university level. The following text is the result of the contribution of the Polish group participating in the project. The report will be presented in two parts. The first part is focused on the macro-societal context of transformations in the higher education system in Poland. The implementation of selected aspects of Bologna Process directives is described and supplemented by empirical comments. The second part deals with selected aspects of university level education of teachers, followed by a polemic against the assumptions and execution of the target transformations of higher education system.

scholarly journals TOTAL QUALITY MANAGEMENT IN MOROCCAN UNIVERSITIES : READING IN THE REALITY OF PRACTICE IN THE LIGHT OF INTERNATIONAL EXPÉRIENCES

2021 ◽  
Vol 03 (03) ◽  
pp. 247-257
Author(s):  
Saadia LADBES
Keyword(s):  
Higher Education ◽  
Quality Management ◽  
Total Quality Management ◽  
The State ◽  
Total Quality ◽  
Management Planning ◽  
Higher Education System ◽  
International Experiences ◽  
The Difference ◽  
The University

In Morocco, there is a crisis that has not yet found its way to serious and decisive treatment, which is the output crisis of the higher education system. Though the successive public policies seek to contain correctional projects and initiatives, they have not made the difference, and have not set out effective and efficient tracks in developing mechanisms for evaluation, development and reconstruction, to produce educational and learning outputs that contribute to the real takeover of the State's development aspirations. The weak capacity of Moroccan universities to respond rapidly to the global, economic, cultural and technological variables imposed by globalization and securing the conditions for social, economic, political and security stability of the state, requires bypassing through advanced science-based treatment of quality and value of achievement. The issue of total quality management in higher education institutions may be raised by including international experiences that have succeeded to curb the regulatory and administrative failure of its educational institutions, to enhance the chances of Moroccan universities to transfer higher education in Morocco from traditional measure to modern measure by applying quality control standards in management, planning and implementation, in accordance with a strategy that is supported by the State and the University.

scholarly journals The Development of Higher Education in Albania, Problems and Challenges

2019 ◽  
Vol 1 (1) ◽  
pp. p21
Author(s):  
Dr. Mirela Tase ◽  
Dr. Manjola Xhaferri
Keyword(s):  
Higher Education ◽  
Civil Society ◽  
Comparative Analysis ◽  
Education System ◽  
The Other ◽  
Educational Systems ◽  
Higher Education System ◽  
Communist System ◽  
Sensitive Issue ◽  
The Right

Education is considered as one of the main pillars of society. An educated society leads the development of a nation. Education is also one of the areas which is also strongly influenced by it and social change. The fact that the educational systems are in permanent change does not show instability. But rather on the other side, they serve to better adapt the society which is changing. Starting from the beginning the education system in Albania has experienced changes after the collapse of the communist system and the approach of society to these changes has been a sensitive issue. These changes were not very studied, since they were in a very unfavorable environments, in which our education system came from a widespread politicization, and they did not always have the right fruits which was often perceived by us as experiments. These changes have not passed without debate, not only by academics, but also by students and civil society. Methodology: The work is based on a comparative analysis over these three decades, relying also on INSTAT’s statistical data.Main results: In this paper, I will show the transformation of the higher education system and how today the Law on Higher Education after three years of implementation has encountered a number of problems where the state and universities are moving from one to the other and finally that those who suffer the consequences of this law are the Albanian young who are not finding themselves in the Albanian market.

scholarly journals Training and methodological fees for teaching staff of an educational organization: issues of modernization and improvement

2020 ◽  
pp. 113-117
Author(s):  
Aleksandr Suprunov ◽  
Vyacheslav Vasiliev
Keyword(s):  
Higher Education ◽  
Higher Education Institutions ◽  
Educational Activity ◽  
Teaching Staff ◽  
Educational Organization ◽  
Training Impact ◽  
The University ◽  
Methodological Component ◽  
And Training ◽  
Direct Implementation

The article is devoted to the issues of optimization of training and direct implementation of such a significant way to increase the effectiveness of educational and training impact on individuals studying in higher education institutions as an educational and methodological collection. A consistent analysis of the various stages and elements of the collection is carried out in terms of possible improvement. Possible ways of interaction of structural divisions of the University aimed at improving the methodological component of the pedagogical impact of all subjects of educational activity on students are proposed.

HIGHER EDUCATION INSTITUTIONS SUBORDINATE TO THE MINISTRY OF AGRICULTURE-A FORGE OF PERSONNEL FOR THE AGRO-INDUSTRIAL COMPLEX

2020 ◽  
Author(s):  
Ирина Ивановна Широкорад ◽  
Олеся Михайловна Фадеева ◽  
Елена Геннадьевна Пафнутова
Keyword(s):  
Higher Education ◽  
Labor Market ◽  
Education System ◽  
Industrial Complex ◽  
Higher Education System ◽  
Productive Labor ◽  
Level Of Knowledge ◽  
The One ◽  
The University

Система высшего образования развивается не в изоляции. Она находится в непосредственной зависимости от школьной системы и от рынка труда. С одной стороны, образовательные результаты, полученные в университете, зависят от уровня знаний и навыков, которые получили студенты на предыдущем этапе образования, с другой стороны, ожидаемое высокое качество жизни, которое является ключевой мотивацией для поступления в вуз для большинства населения, определяется состоянием и структурой рынка труда. Именно наличие спроса на продуктивную рабочую силу определяет результативность системы высшего образования. The higher education system does not develop in isolation. It is directly dependent on the school system and the labor market. On the one hand, the educational results obtained at the University depend on the level of knowledge and skills that students received at the previous stage of education, on the other hand, the expected high quality of life, which is a key motivation for entering the University for the majority of the population, is determined by the state and structure of the labor market. It is the demand for productive labor that determines the effectiveness of the higher education system.

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