When Others’ Reactions to News Media Messages are Visible: The Influence of News User Comments on Presumed Media Influence

Author(s):  
Hue Trong Duong ◽  
Jiaying Liu
Author(s):  
Robin L. Nabi

Emotion has been incorporated into media effects research in multiple ways, which can be broadly summarized as considering emotion as a predictor of media selection, an outcome of media exposure, and a mediator of other psychological and behavioral outcomes resulting from media exposure. Specifically, evidence suggests that the desire for particular feeling states influences the media that people choose to consume. Much research also considers the feeling states resulting from exposure, including fright reactions and enjoyment. Finally, there are well-established lines of inquiry into how emotional responses to media influence the processing of those messages in terms of attention, processing depth, and cognitive and behavioral outcomes. More contemporary research is extending these research programs, examining how emotional media messages are socially shared with others as well as the positive emotional effects that may emerge in response to media exposure.


2017 ◽  
Author(s):  
Niels Dalum Hansen ◽  
Kåre Mølbak ◽  
Ingemar Johansson Cox ◽  
Christina Lioma

BACKGROUND Understanding the influence of media coverage upon vaccination activity is valuable when designing outreach campaigns to increase vaccination uptake. OBJECTIVE To study the relationship between media coverage and vaccination activity of the measles-mumps-rubella (MMR) vaccine in Denmark. METHODS We retrieved data on media coverage (1622 articles), vaccination activity (2 million individual registrations), and incidence of measles for the period 1997-2014. All 1622 news media articles were annotated as being provaccination, antivaccination, or neutral. Seasonal and serial dependencies were removed from the data, after which cross-correlations were analyzed to determine the relationship between the different signals. RESULTS Most (65%) of the anti-vaccination media coverage was observed in the period 1997-2004, immediately before and following the 1998 publication of the falsely claimed link between autism and the MMR vaccine. There was a statistically significant positive correlation between the first MMR vaccine (targeting children aged 15 months) and provaccination media coverage (r=.49, P=.004) in the period 1998-2004. In this period the first MMR vaccine and neutral media coverage also correlated (r=.45, P=.003). However, looking at the whole period, 1997-2014, we found no significant correlations between vaccination activity and media coverage. CONCLUSIONS Following the falsely claimed link between autism and the MMR vaccine, provaccination and neutral media coverage correlated with vaccination activity. This correlation was only observed during a period of controversy which indicates that the population is more susceptible to media influence when presented with diverging opinions. Additionally, our findings suggest that the influence of media is stronger on parents when they are deciding on the first vaccine of their children, than on the subsequent vaccine because correlations were only found for the first MMR vaccine.


2018 ◽  
Vol 54 ◽  
pp. 281-288 ◽  
Author(s):  
Susan Banducci ◽  
Iulia Cioroianu ◽  
Travis Coan ◽  
Gabriel Katz ◽  
Daniel Stevens

2020 ◽  
Vol 55 (6) ◽  
pp. 690-697 ◽  
Author(s):  
Megan Cook ◽  
Geoffrey Leggat ◽  
Amy Pennay

Abstract Aims This paper analyses the content of news media messages on drinking during pregnancy in Australia over an 18-year period to understand whether and how the nature of messages communicated to women has changed over time. Methods Factiva was used to search Australian newspapers from 2000 to 2017, resulting in a sample of 1394 articles from the 18 major national and state-based newspapers. Content analysis of articles was undertaken, and Poisson regression analysis was used to assess changes over time. Results The largest number of articles on drinking during pregnancy was published in 2007. Themes that significantly increased over time included Harms to the Child (from 0.97% in 2008 to 29.69% in 2015) and Prevention Initiatives (from 0% in 2005 to 12.50% in 2017). Articles endorsing women not consuming alcohol during pregnancy significantly increased over time (from 20.69% in 2001 to 53.78% in 2013), matched by a decreasing trend in the proportion of articles presenting mixed advice (from 15.93% in 2009 to 0% in 2017). The largest number of articles adopted no position in relation to women’s consumption. Conclusions A stronger abstinence message during pregnancy has been communicated through Australian newspaper media over time. The mixed messaging and large number of articles not endorsing a position on consumption may reflect the inconclusiveness of the evidence on harms from low to moderate levels of alcohol consumption during pregnancy. Opportunities remain for researchers to work with public health advocates to disseminate balanced messages based on evidence-based research.


Author(s):  
Yariv Tsfati

This chapter provides an overview of the research on individual’s perceptions about and attitudes toward the news media. It discusses research on trust in media, hostile media perceptions, and perceptions of media influence, also known as third person perceptions. All three perceptions are shaped by both cognitive and self-enhancement mechanisms and all have important political consequences. The chapter argues that perceptions about the news media among the elite have largely been ignored by scholars but are consequential in shaping the political world. When politicians perceive that media are powerful, they react by initiating coverage and cooperating with the requests of journalists. When a certain issue is expected to receive substantial media attention, politicians react by initiating legislation or discussion about that topic. Thus, politicians’ perceptions of media the may be at the heart of a decades-long process of mediatization of politics.


2018 ◽  
Author(s):  
Katja Reuter ◽  
Alicia MacLennan ◽  
NamQuyen Le ◽  
Jennifer B Unger ◽  
Elsi M Kaiser ◽  
...  

BACKGROUND Social media offers promise for communicating the risks and health effects of harmful products and behaviors to larger and hard-to-reach segments of the population. Nearly 70% of US adults use some social media. However, rigorous research across different social media is vital to establish successful evidence-based health communication strategies that meet the requirements of the evolving digital landscape and the needs of diverse populations. OBJECTIVE The aim of this study was to expand and test a software tool (Trial Promoter) to support health promotion and education research by automating aspects of the generation, distribution, and assessment of large numbers of social media health messages and user comments. METHODS The tool supports 6 functions (1) data import, (2) message generation deploying randomization techniques, (3) message distribution, (4) import and analysis of message comments, (5) collection and display of message performance data, and (6) reporting based on a predetermined data dictionary. The tool was built using 3 open-source software products: PostgreSQL, Ruby on Rails, and Semantic UI. To test the tool’s utility and reliability, we developed parameterized message templates (N=102) based upon 2 government-sponsored health education campaigns, extracted images from these campaigns and a free stock photo platform (N=315), and topic-related hashtags (N=4) from Twitter. We conducted a functional correctness analysis of the generated social media messages to assess the algorithm’s ability to produce the expected output for each input. We defined 100% correctness as use of the message template text and substitution of 3 message parameters (ie, image, hashtag, and destination URL) without any error. The percent correct was calculated to determine the probability with which the tool generates accurate messages. RESULTS The tool generated, distributed, and assessed 1275 social media health messages over 85 days (April 19 to July 12, 2017). It correctly used the message template text and substituted the message parameters 100% (1275/1275) of the time as verified by human reviewers and a custom algorithm using text search and attribute-matching techniques. CONCLUSIONS A software tool can effectively support the generation, distribution, and assessment of hundreds of health promotion messages and user comments across different social media with the highest degree of functional correctness and minimal human interaction. The tool has the potential to support social media–enabled health promotion research and practice: first, by enabling the assessment of large numbers of messages to develop evidence-based health communication, and second, by providing public health organizations with a tool to increase their output of health education messages and manage user comments. We call on readers to use and develop the tool and to contribute to evidence-based communication methods in the digital age.


Author(s):  
Samuel Mateus

Agenda setting and priming both work under the premise that media affect audience evaluations by influencing the likelihood of some issues rather than other coming to mind. Framing, in turn, rests on the idea that, by representing the world in a certain way, media influence people to think about the world in particular ways. Agenda setting, priming and framing all suggest that media messages participate in the formation of the public knowledge and that knowledge is activated and used in politically relevant decisions.This paper provides a concise, accessible and clear overall perspective on these three theories and aims to provide theoretical and methodological clarifications that may lead to a better accommodation of these three ways of conceptualizing media influence on public opinion. The first part characterizes and elucidates on the meaning of priming and framing as traditionally being seen as an extension and a sub-species of agenda setting. It argues that although priming may be conceived as an extension of agenda setting, framing is not a sub species of agenda setting. In the second part, it contends that agenda setting and framing constitute different strands of research –  namely, media effects based on an accessibility model and on a social constructivist, applicability model –  and that, as such, they develop themselves autonomously and independently, even if they complement each other.


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