Exploring the dimensions of brand reputation in higher education – a case study of a Finnish master’s degree programme

2014 ◽  
Vol 36 (6) ◽  
pp. 646-660 ◽  
Author(s):  
Kati Suomi
2014 ◽  
Vol 28 (4) ◽  
pp. 461-478 ◽  
Author(s):  
Kati Suomi ◽  
Päivikki Kuoppakangas ◽  
Ulla Hytti ◽  
Charles Hampden-Turner ◽  
Jukka Kangaslahti

Purpose – The purpose of this paper is to explore the dilemmas that challenge reputation management in the context of higher education (HE). Design/methodology/approach – The paper introduces one Finnish multidisciplinary master's degree programme as a case in point. The empirical data comprises a student survey and semi-structured interviews with internal and external stakeholders whose work relates to the master's degree programme in question. Findings – The findings identify different types of dilemmas arising from collaboration between stakeholders of HE. Practical implications – The paper demonstrates how the dilemma-reconciliation method can be used to enhance reputation management in HE. Originality/value – The novelty of the paper is in applying dilemma theory (Hampden-Turner and Trompenaars, 2000) in parallel with reputation theories. Dilemma theory attributes reputation risks to conflicting aims.


2021 ◽  
Vol specjalny (XXI) ◽  
pp. 699-706
Author(s):  
Alina Wypych-Żywicka

Family pension entitlement applies to children up to the age of 25. If the subject has reached this age in the last year of studies in a higher school, family pension entitlement extends until the end of studies. The problem is the interpretation of the phrase ‘in the last year of studies in a higher school’. It is unknown whether its meaning is limited only to the higher education (up to master’s degree) or whether it covers all forms of studies conducted by a higher school. Extending the meaning of this phrase shall cause the category of children entitled to the family pension to enlarge significantly, because entitled shall be those children who are students as well as those who take up postgraduate or doctoral studies. Such an interpretation seems to go too far. The conditions for acquiring the right to a family emolument after the deceased performing the profession of the judge also need to be specified.


2016 ◽  
Vol 2 (2) ◽  
pp. 141-150 ◽  
Author(s):  
Terri A. Scandura

The action research method of appreciative inquiry (AI) was employed to develop a teaching tool. This exercise involves students’ reflections on a course, noting when they learned the most. The AI process of appreciating, envisioning, dialoging, and innovating is used to help students reflect on how they learn. Instructors of all types of courses at both the undergraduate and master’s degree levels gain understanding of student learning and ideas on how to improve courses. The exercise and sample responses from students are provided to demonstrate how the exercise works. Three variations are presented: mapping the exercise onto Kolb’s learning styles, running the exercise at the midpoint of a course, and a case study of an AI implementation in an organization.


2018 ◽  
Vol 9 (4 (31)) ◽  
pp. 87-99
Author(s):  
Adam Damrath

The literature highlights the present-day problem of misalignment between skills possessed by graduates and employer expectations. This has been shown to considerably affect the length of time spent by graduates on job seeking and – consequently – their earnings. It is particularly interesting to compare the situation of graduates of various levels and fields of study in Poland among those surveyed by the MNiSW (Ministry of Science and Higher Education) – 2016. The study provides interesting conclusions confirming the thesis that an increase in the education level leads to increased income. Thus, those graduating with a Master’s degree find work more easily and earn higher salaries. The article analyses the MNiSW, OECD, EU, GUS databases. The work is analytical and descriptive.


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