scholarly journals 1.P. Skills building seminar: Social Media for Public Health Actions - Maximising the use of Social Media ToolsOrganised by: EUPHAnxt, Young Forum Gastein, EuroNET MRPH

2016 ◽  
Keyword(s):  
Public Health ◽  
Social Media ◽  
Social Media Tools ◽  
Use Of Social Media ◽  
Young Forum

scholarly journals Framing the Use of Social Media Tools in Public Health

2013 ◽  
Vol 5 (1) ◽  
Author(s):  
Jennifer Stoll ◽  
Richard Quartarone ◽  
Miguel Torres-Urquidy
Keyword(s):  
Public Health ◽  
Social Media ◽  
Social Media Tools ◽  
Use Of Social Media

scholarly journals Social Media Adoption, Usage And Impact In Business-To-Business (B2B) Context: A State-Of-The-Art Literature Review

2021 ◽  
Author(s):  
Yogesh K. Dwivedi ◽  
Elvira Ismagilova ◽  
Nripendra P. Rana ◽  
Ramakrishnan Raman
Keyword(s):  
Social Media ◽  
Media Use ◽  
State Of The Art ◽  
Relevant Literature ◽  
Comprehensive Analysis ◽  
Social Media Use ◽  
Weight Analysis ◽  
Social Media Tools ◽  
Use Of Social Media ◽  
Business To Business

AbstractSocial media plays an important part in the digital transformation of businesses. This research provides a comprehensive analysis of the use of social media by business-to-business (B2B) companies. The current study focuses on the number of aspects of social media such as the effect of social media, social media tools, social media use, adoption of social media use and its barriers, social media strategies, and measuring the effectiveness of use of social media. This research provides a valuable synthesis of the relevant literature on social media in B2B context by analysing, performing weight analysis and discussing the key findings from existing research on social media. The findings of this study can be used as an informative framework on social media for both, academic and practitioners.

Use Cases and Application Purposes of Social Media in Healthcare

2014 ◽  
pp. 60-75
Author(s):  
Kerstin Denecke
Keyword(s):  
Social Media ◽  
Information Exchange ◽  
Clinical Information ◽  
Information Gathering ◽  
Healthcare Applications ◽  
Current State ◽  
Mental Diseases ◽  
Social Media Tools ◽  
Use Of Social Media ◽  
Medicine 2.0

This chapter presents the current state and outlines future directions in the possibilities of applying and exploiting social media in supporting healthcare processes. Starting from the abstracts of the Medicine 2.0 conference in 2012, the authors identify categories of application purposes for social media-based healthcare applications. The applications of social media tools and data are categorized into five groups: 1) supporting the treatment process, 2) for information gathering and prevention, 3) for networking and information exchange, 4) for knowledge management, and 5) for research and monitoring. Use of social media for information gathering and disease prevention is most prevalent. Existing applications mainly concentrate on supporting treatment of chronic and mental diseases. Technology is ready for supporting such applications. To go further in that direction, organizational and legal issues need to be addressed, including developing concepts for integrating with clinical information settings, establishing financing models, and ensuring security and trust.

How Social Media Tools are used in Research

2015 ◽  
pp. 830-850
Author(s):  
Anabela Mesquita ◽  
Ana Ramalho Correia ◽  
Diana Aguiar Vieira
Keyword(s):  
Higher Education ◽  
Social Media ◽  
Education Institution ◽  
Time And Space ◽  
Higher Education Institution ◽  
Social Media Tools ◽  
Use Of Social Media ◽  
Reasons For Use

Social media tools are being widely used. Every day we witness new tools appearing or new features being added to already existing tools. Their characteristics allow us to communicate and collaborate without time and space constraints. Moreover, they also help us in the development and creation of new content as well as in the sharing and publishing of it. Since they are so popular, can it be that researchers are also using them in the research workflow process? If they use them, what are the most commonly used tools and their reasons for use? These are some of the questions addressed in this chapter. The authors analyse responses given by a higher education institution to a questionnaire on the use of social media tools. These findings contribute to a greater understanding of the importance of these tools for research purposes.

Social Media

2017 ◽  
pp. 29-43
Author(s):  
Gwakisa Andindilile Kamatula
Keyword(s):  
Social Media ◽  
Knowledge Sharing ◽  
Media Technologies ◽  
Government Organizations ◽  
Business Operations ◽  
Policies And Procedures ◽  
Short Period ◽  
Social Media Tools ◽  
Use Of Social Media ◽  
Effective Use

Information sharing via social media has become stylish, fashionable and unavoidable in all walks of life to date. Through Social media tools people can share information quickly and widely within a very short period of time. From desktop research and documentary review, the chapter establishes how effective use of social media can enhance knowledge sharing within government organizations in a bid to generate new possibilities and opportunities for their efficiency in business operations. The chapter concludes by proposing issues to be considered by modern governments as they embrace the proliferation of social media technologies for effective knowledge sharing which is of vital importance for their success. It has however been emphasized on the necessity of developing and implementing social media policies and procedures.

Awareness and Use of Social Media

2015 ◽  
pp. 263-278
Author(s):  
S. Thanuskodi ◽  
A. Alagu
Keyword(s):  
Social Media ◽  
Social Media Networks ◽  
Online Social Media ◽  
Online Tools ◽  
Level Of Use ◽  
Social Media Tools ◽  
Use Of Social Media

ABSTRACT In this chapter, Social Media Networks (SMNs), a subset of ICTs, are defined as online tools and utilities that allow communication of information online and participation and collaboration. Additionally, social media tools are websites that interact with the users, while giving them information. It is this two-way nature of SMNs that is central to this argument, and the role they played in the Egyptian uprisings. This chapter further defines the four most widely and effectively used SMNs: Facebook, Twitter, YouTube, and blogging. It is observed that only 81.75% of the respondents have their own blog, 73.64% of the respondents read blogs, while 74.32% of respondents add posts to blogs. The study shows the respondents' extent of level of use of specific online social media by gender.

Using Social Media Marketing for Competitive Advantage

2016 ◽  
pp. 201-218
Author(s):  
Amir Manzoor
Keyword(s):  
Social Media ◽  
Competitive Advantage ◽  
Marketing Strategy ◽  
Marketing Strategies ◽  
Customer Relationships ◽  
Social Media Marketing ◽  
The Social ◽  
Social Media Tools ◽  
Use Of Social Media

Social media provides companies innovative ways to market their products and services to their customers. The social media tools, such as Facebook, provides new ways to reach customers. With increasing number of people being connected to social media, businesses of all types are targeting social media as a new platform to reach their customers and strengthen customer relationships. Still, many companies are unsure as to how they can use social media for their advantage. There is lack of resources and fear of failure that hold many companies back from using social media in their marketing campaigns. Companies need a set of guidelines to understand how they can develop long-term, successful marketing strategies that involve social media as a significant component. This chapter analyzes use of social media marketing to suggest some ways companies can use social media to generate value both for them and their customers. This chapter also discusses how companies can develop a social media marketing strategy.

Can the Use of Social Media be Useful in Universities' Career Services?

2017 ◽  
pp. 234-247
Author(s):  
Ginevra Gravili
Keyword(s):  
Social Media ◽  
Ethical Issues ◽  
Career Services ◽  
Time Dimension ◽  
Perceived Risks ◽  
Risks And Benefits ◽  
New Space ◽  
Social Media Tools ◽  
Use Of Social Media ◽  
Legal And Ethical Issues

Social media tools are becoming an important presence in recruitment processes, transforming them. They allow an instant sharing of ideas, opinions, knowledge and experiences, creating a new “space-time” dimension that could be translated in a new way (additional) to “recruit” workers. Although there are many benefits and promises from social media, however several risks are associated with their use. The ambiguity related to legal and ethical issues of social media, at the same time, contains the enthusiasm related to the potentialities that social media offer. In particular, this chapter aims at analysing the perceived risks and benefits of social media by students to understand if it can be useful for University Career Services (referred to UCS) to use these tools in job placement. The analysis is conducted in five countries: Netherlands, Sweden, Lithuania, Bulgaria and Croatia. It can be useful for managers of universities and firms to understand whether the presence of Universities on social media by students and firms is positive or not.

Social Media Use within Project Teams

2016 ◽  
pp. 1238-1258
Author(s):  
Linky Van der Merwe
Keyword(s):  
Social Media ◽  
Best Practice ◽  
Instant Messaging ◽  
Point Of View ◽  
Project Teams ◽  
Current Trends ◽  
The Social ◽  
Social Media Tools ◽  
Use Of Social Media ◽  
Practical Recommendations

This chapter gives practical recommendations about the social media tools and applications for use on projects. It will introduce the reader to the most popular and widely used social media tools and will provide considerations for the selection of the best tools to integrate with projects. Platforms being described from a project management point of view are LinkedIn, Facebook, Twitter, Yammer, Google+, Blogs, Wikis, Instant Messaging, YouTube, Webinars, SlideShare, Podcasts and Vodcasts. Best practice recommendations are given for each tool from a project manager as well as a team member perspective. Advice is given about dealing with various challenges such as security concerns and managing the culture change. The current trends that will dictate and influence the use of social media on projects are also discussed.

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