Language Politics in the Comparative Media Crucible
This chapter recounts the language politics of north India, with particular stress upon the heydays of Hindi nationalism, which wrested control of literary production from Urdu on behalf of the ‘Hindis’ of northern plains. Bhojpuri among other ‘tongues’ were therefore side-lined by the nationalist fervour. Tracing the trajectory of women’s folksongs, popular chapbooks and theatre troupes, the chapter reconstructs the resurgence of the vernaculars via audiocassettes, VCDs/DVDs and microSD cards. Electronic media thus absorbed the energies pushed out of the literate public sphere. The chapter also highlights the role played by a lateral-ness of address to unspool Bhojpuri from its ‘folk’ bearings and mount a mass address upon it. At the end, the chapter places the language politics of north India in relation to the Trojan horse of English, and the attendant struggle for the political existence of the vernacular linguistic communities.