Motivations Behind Craft Beer Online Buying Habits among Italian Millennials

2021 ◽  
pp. 195-223
Author(s):  
Sergio Rivaroli ◽  
Martin Hingley ◽  
Roberta Spadoni
Keyword(s):  
Craft Beer ◽  
Online Buying

PRICING MODEL FOR COMPETING ONLINE AND RETAIL CHANNEL WITH ONLINE BUYING RISK

2013 ◽  
Author(s):  
Varanya Varanyuwatana ◽  
◽  
Chutikarn Anunyavanit ◽  
Manorat Pinthong ◽  
Puthaporn Jarupash ◽  
...  
Keyword(s):  
Pricing Model ◽  
Retail Channel ◽  
Online Buying

Craft Beer's Unlikely Alchemist

2019 ◽  
Vol 19 (4) ◽  
pp. 78-90
Author(s):  
Theresa McCulla
Keyword(s):  
San Francisco ◽  
Assembly Line ◽  
The United States ◽  
Risk Tolerance ◽  
Small Scale ◽  
Intellectual Curiosity ◽  
Brewing Industry ◽  
Washing Machine ◽  
Craft Beer ◽  
History Of

In 1965, Frederick (Fritz) Maytag III began a decades-long revitalization of Anchor Brewing Company in San Francisco, California. This was an unexpected venture from an unlikely brewer; for generations, Maytag's family had run the Maytag Washing Machine Company in Iowa and he had no training in brewing. Yet Maytag's career at Anchor initiated a phenomenal wave of growth in the American brewing industry that came to be known as the microbrewing—now “craft beer”—revolution. To understand Maytag's path, this article draws on original oral histories and artifacts that Maytag donated to the Smithsonian Institution's National Museum of American History via the American Brewing History Initiative, a project to document the history of brewing in the United States. The objects and reflections that Maytag shared with the museum revealed a surprising link between the birth of microbrewing and the strategies and culture of mass manufacturing. Even if the hallmarks of microbrewing—a small-scale, artisan approach to making beer—began as a backlash against the mass-produced system of large breweries, they relied on Maytag's early, intimate connections to the assembly-line world of the Maytag Company and the alchemy of intellectual curiosity, socioeconomic privilege, and risk tolerance with which his history equipped him.

A Review of Factors Affecting Online Buying Behavior

2018 ◽  
Vol 11 (2) ◽  
pp. 49
Author(s):  
Prateek Kalia ◽  
Navdeep Kaur ◽  
Tejinderpal Singh
Keyword(s):  
Buying Behavior ◽  
Factors Affecting ◽  
Online Buying

Non-economic impact of craft brewery visitors in British Columbia: A quantitative analysis

2021 ◽  
Author(s):  
Jarrett R. Bachman ◽  
John S. Hull ◽  
Byron Marlowe
Keyword(s):  
British Columbia ◽  
Positive Impact ◽  
Sustainable Growth ◽  
Wine Industry ◽  
Future Research ◽  
Craft Beer ◽  
Beer Industry ◽  
Self Image ◽  
Gender Education ◽  
Global Growth

The number of craft breweries in British Columbia has grown significantly in recent years,numbering over 140 in 2017. Very little is known about the effects of the craft brewery industryin British Columbia, specifically as it relates to impacts not related to brewery revenue and jobcreation. Beyond British Columbia, the craft beer industry has not empirically examined non-revenue impacts in a manner that reflects the global growth of the sector. Tourism experiences,such as those offered by craft breweries, are becoming increasingly important for resilience and sustainable growth and success of destinations. The goal of this research was to determine whovisitors to craft breweries are, how tourist and resident patrons differ, and what effects craftbreweries have on tourists who visit breweries. A 55 item survey was distributed at 11 craftbreweries in three regions in British Columbia during the summer of 2017. Results founddifferences between tourist and resident patrons in self-image congruency, age and travel partysize, but no difference in gender, education, or household income. From a tourism standpoint, itwas found that memories have a significant, positive impact on loyalty regarding the breweryand the destination. For tourists, strong connections were found between social involvement andboth authenticity and place attachment for those who were more socially involved in craft beer.Comparisons to previous research in the wine industry provide additional commentary.Implications for craft breweries, destinations, and future research in this area are discussed.

A Study on Online Buying Behaviour of Consumers at Bhopal

2014 ◽  
Vol 4 (2) ◽  
Author(s):  
Arun Mishra ◽  
Dr. P. K. Chopra
Keyword(s):  
Young Generation ◽  
Small Cities ◽  
Demand And Supply ◽  
Goods And Services ◽  
Tier Ii ◽  
Product Pricing ◽  
Online Retailers ◽  
Youth Population ◽  
Buying Behaviour ◽  
Online Buying

Internet and its growing usage by young generation in India have changed the way consumers shop and buy goods and services. The Indian retail market is witnessing a revolution i.e. young consumers are playing important role in online shopping and looking towards Internet as a unique platform for selling online. In India the visitors of e-tailing sites are accounted to be 40% of youth population, which comprises of youngsters between 15 to 34 years of age. These visitors are part of Indian Internet Population. Not only metros but tier II and III cities are also attracting online retailers. Brand awareness and gap in demand and supply are the main reasons for popularity of online retailers in small cities like Bhopal in India. The study focuses on factors that online buyers consider while shopping online. Some of the factors identified in this research are; scarcity of time with the buyer, availability of payment options like COD, variety of products availability, product pricing, discounts and offers etc. The data is collected using a questionnaire on the sample of 100 people in the age bracket of 15 to 60 years and percentage analysis is done for analyzing the collected data.

Consumer Online Buying Decisions: A Critical Appraisal of Literature

2017 ◽  
Vol 10 (1) ◽  
Author(s):  
Amit Kishore Sinha ◽  
Gyanendra B. S. Johri ◽  
Shanti Rai
Keyword(s):  
Research Paper ◽  
Business Environment ◽  
Buying Behavior ◽  
Related Factors ◽  
Factors Affecting ◽  
Goods And Services ◽  
Online Stores ◽  
Online Buying ◽  
Indian Cities ◽  
Buying Decisions

Since last two decades buying of goods and services from online stores using Internet started off. But players of this industry could reach to the general public residing in second and third category Indian cities in recent past only. Now companies are eagerly interested in understanding the factors affecting Indian consumers so that their needs and wants can be understood and served profitably. This research paper is an attempt to critically evaluate those factors which affect consumer buying behavior in Indian Internet based business environment. For the purpose of coverage of topic researcher has classified the literature under three categories which are Literature related to vendor related factors, Literature related to consumer related factors and Literature related to other factors. Vendor related factors include those factors which are primarily controlled by the companies that are engaged in selling their goods and services on internet along with their intermediaries through which such sales take place. Consumer related factors have been bifurcated under two heading that are consumer demographic factors and consumer psychographic factors. Besides this there are several other factors which may affect consumer’s buying decisions and they are classified as other factors. This research paper also tries to identify the gaps (if any) in the available literature of the factors affecting consumer online buying decisions.

Millennial Missionaries

2019 ◽  
Author(s):  
Katherine Dugan
Keyword(s):  
United States ◽  
Religious Identity ◽  
The United States ◽  
College Campuses ◽  
Religious Institutions ◽  
Gender Essentialism ◽  
Craft Beer ◽  
Catholic University ◽  
Religious Piety ◽  
Religious Landscape

This book is an ethnography of millennial-generation Catholic missionaries. The Fellowship of Catholic University Students (FOCUS) began hiring young adults to evangelize students on college campuses in 1998. Since then, FOCUS missionaries have developed a style of Catholic evangelization that navigates between strict and savvy interpretations of Catholic teaching in contemporary US youth culture. The Catholicism that FOCUS missionaries embrace and promote grew up with them and amid their middle-class American norms—missionaries own iPhones, drink craft beer, and create March Madness brackets. Born in the 1990s, millennial missionaries in their skinny jeans and devotional tattoos, large-framed glasses and scapulars embody an attractive style of Catholicism. They love saints and have memorized the “Tantum Ergo,” are fluent in college-student slang, but reject hook-up culture in favor of gender essentialism dictated by papal teachings. Missionaries rely on their social capital to make Catholicism cool. Many of their peers have been characterized as defectors from religious institutions. Yet, underneath the rise of “nones” is a story of increased religious piety. This book studies religion in the United States from the perspective of proud Catholic millennials. As they navigate their Catholic and US identities, these missionaries propose Catholicism as uniquely able to overcome perceived threats of secularism, relativism, and modernity. How, why, and with what implications is this Catholicism enacted? These questions, which point to power struggles between US culture and religious identity, drive this book. Through their prayers and evangelization efforts, missionaries are reshaping Catholic identity and shifting the religious landscape of the United States.

scholarly journals A Simple Method for Evaluating the Bioactive Phenolic Compounds’ Presence in Brazilian Craft Beers

Molecules ◽  
2021 ◽  
Vol 26 (16) ◽  
pp. 4716
Author(s):  
Marcelo Coelho Silva ◽  
Jeancarlo Pereira dos Anjos ◽  
Lilian Lefol Nani Guarieiro ◽  
Bruna A. Souza Machado
Keyword(s):  
Phenolic Compounds ◽  
Caffeic Acid ◽  
Good Accuracy ◽  
Limit Of Detection ◽  
Coumaric Acid ◽  
Simple Method ◽  
Craft Beer ◽  
Extraction Step ◽  
Satisfactory Precision ◽  
Craft Beers

There are a significant number of analytical methodologies employing different techniques to determine phenolic compounds in beverages. However, these methods employ long sample preparation processes and great time consumption. The aim of this paper was the development of a simple method for evaluating the phenolic compounds’ presence in Brazilian craft beers without a previous extraction step. Catechin, caffeic acid, epicatechin, p-coumaric acid, hydrated rutin, trans-ferulic acid, quercetin, kaempferol, and formononetin were analyzed in fifteen different craft beers. The method showed good linearity (R2 ≥ 0.9966). The limit of detection ranged from 0.08 to 0.83 mg L−1, and limits of quantification were between 0.27 and 2.78 mg L−1. The method showed a satisfactory precision (RSD ≤ 16.2%). A good accuracy was obtained by the proposed method for all phenolic compounds in craft beer (68.6% ˂ accuracy ˂ 112%). Catechin showed higher concentrations (up to 124.8 mg L−1) in the samples, followed by epicatechin (up to 51.1 mg L−1) and caffeic acid (up to 8.13 mg L−1). Rutin and formononetin were observed in all analyzed samples (0.52 mg L−1 to 2.40 mg L−1), and kaempferol was less present in the samples. The presence of plant origin products was determinant for the occurrence of the highest concentrations of phenolic compounds in Brazilian craft beers.

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