Learning with the market

2016 ◽  
Vol 28 (6) ◽  
pp. 1245-1286 ◽  
Author(s):  
Marianna Sigala
Keyword(s):  
Social Entrepreneurship ◽  
Social Transformation ◽  
Social Enterprises ◽  
Social Value ◽  
Social Entrepreneurs ◽  
Research Attention ◽  
Content Type ◽  
Market Approach ◽  
Tourism And Hospitality ◽  
Practical Implications

Purpose Although the generation of social value is the focus of social entrepreneurship, little research attention is paid on how social value and transformation can be created. By adopting a market approach, this study aims to develop a framework showing how social enterprises in tourism/hospitality can generate social value and transformation. Design/methodology/approach A thorough literature review revealed that a market approach is an appropriate lens for understanding social entrepreneurship. Consequently, a framework based on “learning with the market” is proposed as a useful tool for identifying, managing and also creating (new) opportunities for social ventures. The justification and the theoretical underpinnings of the market-based framework are further supported by discussing various other theories and concepts. Findings The framework identifies three capabilities that social entrepreneurs need to develop for generating social value and transformation: network structure, market practices and market pictures. Several examples from tourism and hospitality social enterprises are analyzed for showing the applicability and usefulness of the framework. Research limitations/implications The paper proposes a conceptual framework as well as several research directions for further testing, refining and expanding it. Practical implications By applying the framework on several tourism and hospitality social enterprises, the paper provides practical implications about the capabilities that social enterprises should develop for engaging with other market actors to identify and exploit (new) market opportunities for social value co-creation, and influence market plasticity for forming new markets and driving social change. Social implications The suggested framework identifies the capabilities and the ways in which (tourism/hospitality) social enterprises can engage with and form markets for co-creating social value and escalating their social impacts through social transformation. Originality/value The paper provides a new marketing approach (that overcomes the limitations of traditional economic theories) for understanding how social enterprises can shape, manage and engage with social markets for generating social value.

How social entrepreneurs focus on maximizing value to communities

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Keyword(s):  
Social Entrepreneurship ◽  
Design Methodology ◽  
Reading Time ◽  
Social Enterprises ◽  
Social Value ◽  
Social Entrepreneurs ◽  
Content Type ◽  
The Social ◽  
Pertinent Information ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings This research paper examines coopetition strategies for social enterprises. The study's coopetition framework consists of four strategic stages: (1) a social incubator inducing coopetition between social enterprises; (2) coopetition boosting market performance; (3) coopetition emerging naturally from social enterprises' activities; and (4) a coopetition framework for social entrepreneurship being formed. These strategies demonstrate that social enterprises want to increasingly cooperate, but also have to compete with each other for volunteers and to make their products stand out. Ultimately, this balanced coopetition is what maximizes the social value that these enterprises supply to communities. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Clustering social enterprises: an empirically validated taxonomy

2019 ◽  
Vol 15 (3) ◽  
pp. 397-420 ◽  
Author(s):  
Philipp Erpf ◽  
Rebecca Tekula ◽  
Julia Neuenschwander
Keyword(s):  
Cluster Analysis ◽  
Social Entrepreneurship ◽  
Social Enterprise ◽  
Service Providers ◽  
Social Enterprises ◽  
Social Entrepreneurs ◽  
Content Type ◽  
Practical Implications ◽  
Insight Into ◽  
Item Scale

Purpose This study aims to develop an empirically validated taxonomy. Typologies of social entrepreneurship are primarily based on conceptual considerations and case studies. There is a need for quantitative approaches and empirical testing of this emerging organizational form and its characteristics. Design/methodology/approach First, an item scale was developed that emerged from frequently mentioned elements in social entrepreneurship literature. Next, social entrepreneurs rated these items. Finally, the authors conducted a cluster analysis to derive a taxonomy with three distinguishable types of social enterprises. Findings Based on a cluster analysis (N = 70), an empirically validated taxonomy is provided with three social enterprise types: social service providers, social change makers and social philanthropists. Practical implications Although this research has an exploratory character, it makes a clear contribution by complementing existing typologies, which tend to be conceptual in nature, with a taxonomy that is empirically grounded. This study defogs the blurry understanding and limited knowledge about different social enterprise forms and provides insight into meaningfully similar groups across the sector as a whole. Originality/value This article fills a void of empirically grounded taxonomies by analyzing which definitional aspects of social entrepreneurship literature correspond to the perceptions of social entrepreneurs regarding the nature of their organizations.

‘Social’ value creation as care: the perspective of beneficiaries in social entrepreneurship

2020 ◽  
Vol 16 (3) ◽  
pp. 339-360
Author(s):  
Diana Lorenzo-Afable ◽  
Marjolein Lips-Wiersma ◽  
Smita Singh
Keyword(s):  
Developing Countries ◽  
Developing Country ◽  
Value Creation ◽  
Social Entrepreneurship ◽  
Social Enterprises ◽  
Social Value ◽  
Dark Side ◽  
Social Entrepreneurs ◽  
Content Type ◽  
Social Value Creation

Purpose This paper aims to characterise the “social” in social entrepreneurship (SE) by examining social value creation (SVC) from the perspective of vulnerable beneficiaries within a developing country context. It uses the lens of care ethics to garner insights into SVC based on what beneficiaries care about in their work engagement with social enterprises. Design/methodology/approach The exploratory paper implements a multiple case study approach to theory building, which considers the rich, real-life developing country context wherein much SVC occurs. Data collection primarily uses in-depth interviews with beneficiaries in accordance with socially sensitive research methodologies involving vulnerable participants. Findings The findings offer an ethical view of SVC that is premised on what is of value to beneficiaries in SE. The authors find that SVC is a multi-dimensional and reciprocal process that is shaped as beneficiaries work for social enterprises. The reciprocal nature of the process engenders beneficiary altruism, which may heighten vulnerability and lead to the dark side of SE. Social implications Many of the problems SE tries to address are situated in developing countries. The findings may enable social entrepreneurs, policymakers and social enterprise organisations to develop more responsive and more impactful solutions to social problems in developing countries. They further suggest that beneficiaries must not be looked upon merely as passive recipients of value but as active participants in the SVC process. Originality/value This paper contributes to critical SE discourse by giving voice to beneficiaries in SE.

Challenges faced by youth social entrepreneurs in Malaysia: career transition to become a social entrepreneur

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Nur Raihan Che Nawi ◽  
Mohd Mursyid Arshad ◽  
Steven Eric Krauss ◽  
Ismi Arif Ismail
Keyword(s):  
Social Entrepreneurship ◽  
Early Stage ◽  
Career Transition ◽  
Social Enterprises ◽  
Social Entrepreneur ◽  
Social Entrepreneurs ◽  
Content Type ◽  
Data Saturation ◽  
Analyse Data ◽  
Voice Recorder

Purpose The practice of social entrepreneurship has grown rapidly around the world, including in Malaysia where it is still considered to be at an early stage. Nevertheless, little is known about the career transition among youth who choose careers as social entrepreneurs. The purpose of this study is to explore the challenges faced by youth social entrepreneurs who run social enterprises in Malaysia. Design/methodology/approach This study used a qualitative approach to collect and analyse data to answer the research questions. Seven youth social entrepreneurs were interviewed until data saturation was met. An interview guide was created for the purposes of conducting the interviews. The interviews were recorded using a voice recorder. Data were transcribed verbatim and grouped in order to identify the codings, categories and themes. Findings The findings show the career transition to become a social entrepreneur, as well as the major challenges that youth social entrepreneurs face, which include acclimatising to the life and career of a social entrepreneur and not getting support from family. Practical implications The study findings are also significant for presenting valuable data on the experience of the developing social entrepreneur. The qualitative nature of the study provides valuable experiential insight into the lives and struggles of young social entrepreneurs in Malaysia. The findings will allow local authorities and social entrepreneurship regulatory agencies to design initiatives and plan actions intended to overcome the challenges. Originality/value This study makes an original contribution by showing that the process of career development as a social entrepreneur has given meaning to the informants. Despite presenting many challenges, social entrepreneurship has reinforced the role of youth social entrepreneurs, especially in relation to social responsibility.

Coopetition in social entrepreneurship: a strategy for social value devolution

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Leandro da Silva Nascimento ◽  
Júlio César da Costa Júnior ◽  
Viviane Santos Salazar ◽  
Adriana Fumi Chim-Miki
Keyword(s):  
Social Entrepreneurship ◽  
Secondary Data ◽  
Social Enterprises ◽  
Social Value ◽  
Primary Sources ◽  
Content Type ◽  
Social Sphere ◽  
Cooperation Level ◽  
The Social ◽  
Competition Level

PurposeCoopetition is a well-studied phenomenon in traditional enterprises. However, it lacks deepening in the social sphere, specifically on hybrid organizations (social and commercial goals). This paper analyzes the configuration of coopetition strategies in social enterprises and how these strategies can improve social value devolution.Design/methodology/approachThe authors conducted a multicase study with Brazilian social enterprises and a social incubator. Semistructured interviews with founders of the social enterprises and the president of the incubator were the primary sources of evidence, supported by observations and secondary data.FindingsThe authors identified four main findings: (1) the social incubator induces coopetition among social enterprises; (2) coopetition is necessary to improve market performance; (3) coopetition is a natural strategy resulting from the activity of the social enterprise; (4) the behavior and context of social enterprises generate a new framework for coopetition formation. This framework comprises three stages of value: a social cooperation level to co-creation of value; second, a social competition level to the appropriation of value; and the third coopetition-balanced level to social value devolution.Originality/valueThe authors advance knowledge on coopetition in an exciting, underexplored context, social entrepreneurship. The authors highlight that the coopetition nature and outcome in social enterprises have specificities compared to traditional businesses. The authors also improve the understanding of social value devolution based on simultaneous cooperation and competition among small social enterprises, allowing theoretical and practical implications. Thus, they advance the recurring discussion in coopetition literature beyond the generation and appropriation of value.

The Effects of Digitalization on Social Entrepreneurship and Social Value

2021 ◽  
pp. 102-119
Author(s):  
Hale Cide Demir
Keyword(s):  
Social Capital ◽  
21St Century ◽  
Social Entrepreneurship ◽  
Social Impact ◽  
Business Models ◽  
Social Enterprises ◽  
Social Value ◽  
New Order ◽  
Social Entrepreneurs ◽  
Blockchain Technology

The intense competition and change by globalization and digitalization in the 21st century have made organizations and people face opportunities, threats, and uncertainty. Digitalization allows new and original business models and thus, presenting changes as a service or benefit to the consumer has become more important. A network is the most powerful instrument of social entrepreneurs or other employees to adapt to the new order. A very important tool of the new order is the blockchain technology which allows more secure, efficient, and trustworthy social enterprises. Social entrepreneurship is the process of establishing social enterprises to create social benefits and the relevant social value is general non-financial effects of programs, organizations, and interferences that include the wellbeing of people and communities, social capital, and the environment. This study tries to define and theorize that the results of digitalization can be managed by increasing social entrepreneurship and the resulting social impact and networking have an easing effect on this method.

The Bake Collective – making a delicious difference

2018 ◽  
Vol 8 (1) ◽  
pp. 1-28
Author(s):  
Zoha A. Karmali ◽  
Meena Galliara ◽  
Manjari Srivastava
Keyword(s):  
Social Entrepreneurship ◽  
Social Enterprise ◽  
Subject Area ◽  
Social Enterprises ◽  
Full Time ◽  
Growth Strategies ◽  
Social Entrepreneurs ◽  
Content Type ◽  
Postgraduate Students ◽  
Start Up

Subject area Social Entrepreneurship. Study level/applicability This case study can be used on the module on introduction to social entrepreneurship for postgraduate students specializing in Social Entrepreneurship or Social Work. Case overview This case explores the difference between social entrepreneurship and idealism. It captures the journey of Charlene Vaz and Kavita Gonsalves, two passionate young women, who formed “The Bake Collective” (TBC). Kavita and Charlene are both full-time employees, who spend their weekends and evenings running TBC and through bake sells raise funds for supporting social causes. The women have been able to get a teacher hired for differently abled children, provide water purifiers to victims of the Nepal earthquake, furnish a classroom in a school for less privileged children and provide teaching material for schools in over 400 villages in the State of Maharashtra in India. The case highlights the power of volunteering for a cause that can result in developing a social enterprise. It helps to unfold the steps undertaken to kick-start the cause as well as the risks involved in the start-up stage. It also discusses the measures that can be taken to mitigate the risks in the start-up phase and the ways by which social entrepreneurs can scale and grow their programme. Expected learning outcomes From this case, students will learn about the factors that lead to the germination of a social enterprise and identify characteristics of social entrepreneurs. They will be able to understand critical factors required to sustain start-up enterprises. The case will also enable students to explore systems and processes that need to be designed to sustain the start-up phase. Further, the case will help students to brainstorm on growth strategies for social enterprises. Supplementary materials Teaching Notes are available for educators only. Please contact your library to gain login details or email [email protected] to request teaching notes. Subject code CSS 3: Entrepreneurship.

scholarly journals Social entrepreneurship orientation: development of a measurement scale

2017 ◽  
Vol 23 (6) ◽  
pp. 977-997 ◽  
Author(s):  
Sascha Kraus ◽  
Thomas Niemand ◽  
Jantje Halberstadt ◽  
Eleanor Shaw ◽  
Pasi Syrjä
Keyword(s):  
Social Entrepreneurship ◽  
Delphi Study ◽  
Quantitative Methods ◽  
Social Enterprises ◽  
Face Validity ◽  
Measurement Scale ◽  
Future Research ◽  
Social Entrepreneurs ◽  
Content Type ◽  
First Time

Purpose Despite growing scholarly interest in social entrepreneurs and the social enterprises (SE) they create, few studies have examined the hybridity of SE including, surprisingly, whether they adopt an entrepreneurial orientation (EO). One explanation for this may be the continuing lack of an appropriate scale measuring social entrepreneurship orientation (SEO). The purpose of this paper is to address this research gap by proposing an initial SEO scale based on input from scholars in the fields of entrepreneurship and social entrepreneurship. Design/methodology/approach This study employed mixed methods and a two stage design. In stage 1, a Delphi study with 18 researchers with expertise of investigating entrepreneurship and social entrepreneurship was used to generate constructs combining aspects of both social and EOs. In stage 2, the authors assessed the face validity of the derived items from the Delphi study by conducting a survey with 82 such experts. Findings This paper provides fresh empirical insights into how SEO can be measured by proposing, for the first time, a 12 item scale with four dimensions for the first time. Research limitations/implications The authors recommend that future studies employ quantitative methods, particularly with firms exhibiting differing levels of the “socialness” dimension which the authors propose and that such studies involve a variety of research informants. Statistical analysis of data collected across large sample sizes will help evaluate the reliability and validity of the scale which the authors propose. Practical implications This paper includes implications for future research based on the proposed SEO measurement scale. Originality/value This paper develops the first SEO scale based on empirical data collected from experts in the fields of entrepreneurship and social entrepreneurship.

“Doing good” while serving customers

2017 ◽  
Vol 19 (2) ◽  
pp. 105-124 ◽  
Author(s):  
Philip T. Roundy
Keyword(s):  
Emerging Economies ◽  
Social Entrepreneurship ◽  
Design Methodology ◽  
Business Models ◽  
Social Entrepreneurs ◽  
Content Type ◽  
Stakeholder Groups ◽  
Challenges And Opportunities ◽  
The Relationship ◽  
Practical Implications

Purpose Social entrepreneurship represents an unconventional, but increasingly prevalent, activity in developed and emerging economies. Social entrepreneurs devise novel business models that blend business and social missions with the aim of (co-)producing value with two primary stakeholder groups, beneficiaries and customers. Although interactions between social entrepreneurs and their beneficiaries are well-studied, the relationship between social ventures and consumers has received almost no extended attention. Design/methodology/approach Using a qualitative, partially-inductive approach based on interviews with 40 social entrepreneurs, a study of how social entrepreneurs market their ventures to consumers was conducted. Findings Findings reveal the ways in which marketing is relevant for social entrepreneurs, the unique challenges and opportunities entrepreneurs face in their interactions with customers, and the tactics entrepreneurs use to understand and educate their consumers. Originality/value The study’s findings contribute to work on social entrepreneurship and the entrepreneurship and marketing interface and have practical implications for social entrepreneurs.

scholarly journals The moderating effect of gender on the contribution of social enterprises to social transformation in Kiambu County, Kenya

2022 ◽  
Vol 10 (8) ◽  
pp. 257-265
Author(s):  
Francis Kigo Njenga ◽  
Daniel M Kitonga ◽  
Francis M. Gatumo
Keyword(s):  
Social Entrepreneurship ◽  
Social Transformation ◽  
Mixed Methods Research ◽  
Survey Design ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Target Population ◽  
Moderating Effect ◽  
Social Enterprises ◽  
Social Entrepreneurs

This study sought to establish the moderating effect of social entrepreneurs’ gender on the contribution of social enterprises to social transformation in Kiambu County, Kenya. The study used a descriptive survey design guided by mixed methods research on 322 sampled social enterprises drawn from a target population of 1944 social enterprises distributed across the 12 sub-counties of Kiambu County. Data were collected using survey questionnaires and interview guide instruments.  A simple random sampling technique was used to get the proportionate sample for each stratum.  In data analysis, both descriptive statistics (mean, percentages, standard deviation and frequencies) and inferential statistics (correlation and regression analysis) were applied. The findings showed the influence of the independent variable on the dependent variable being explained by R of 0.568. The findings also revealed that social entrepreneurs’ gender was likely to have an effect on the relationship between social entrepreneurship and social transformation of R2 = 0.322. By the estimates of the F-test, social entrepreneurship was found to predict social transformation by F (3, 281) = 77.330, p<.05.

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