scholarly journals The impact of purchase goal on wine purchase decisions

2018 ◽  
Vol 30 (1) ◽  
pp. 19-41 ◽  
Author(s):  
Angela R. Dobele ◽  
Luke Greenacre ◽  
Jane Fry
Keyword(s):  
Online Survey ◽  
Future Research ◽  
Anglo Saxon ◽  
Content Type ◽  
Highly Educated ◽  
Corporate Advertising ◽  
Personal Consumption ◽  
Product Value ◽  
Working Age ◽  
The Impact

Purpose This paper aims to examine the impact of purchasing occasion on product value indicators for a selection of Australian and New Zealand branded wines, as evaluated by consumers. Value indicators were defined as conspicuous or inconspicuous. Conspicuous indicators include corporate advertising, such as the vineyard, region or brand, and are considered the same (or equal) for all recipients. Inconspicuous indicators are less visible and may differ from recipient to recipient, such as referrals. Purchasing occasions are either home (personal and private) or restaurant consumption (personal and public) or as a gift (impersonal and public). Design/methodology/approach An online survey was used to understand the changing importance of value indicators based on differing purchase goals. The snowball sample was comprised of marketing professionals, who are highly educated and likely to be of prime working age (25-55 years). Initial participants were then asked to forward the email invitation to their networks. The majority of the 298 survey respondents were Australian-born and described themselves as Anglo-Saxon. Findings Conspicuous indicators, such as advertising, are given more consideration for impersonal consumption experiences such as gifts or to drink in public. Less conspicuous, but more trustworthy, indicators, (personal recommendations), are more important for personal consumption experiences. These results offer insight into the indicators of product value that marketers could emphasise in their marketing mixes to target consumers buying with different purchase goals in mind and seek new markets. Research limitations/implications This study was limited in geographical selection, and the methodology comprised an online survey. The nature of the purchase contexts was deliberately kept broad to highlight the overall impact of value indicators. Originality/value While there have been some studies centering on wine purchase and consumption in different situations, direct comparisons between contexts are rare. This paper addresses this gap in the literature by comparing consumer behaviour across wine purchase contexts. The value of this paper stems from deepening understanding of the role of context in purchase decision-making and the implications for marketing practitioners and clearly identified opportunities for future research.

The impact of age norms on career transition intentions

2018 ◽  
Vol 23 (2) ◽  
pp. 212-229 ◽  
Author(s):  
Holly Slay Ferraro ◽  
Greg Prussia ◽  
Shambhavi Mehrotra
Keyword(s):  
Online Survey ◽  
Career Change ◽  
Career Transition ◽  
Future Research ◽  
Multiple Sources ◽  
Content Type ◽  
Age Norms ◽  
Job Attitude ◽  
Midlife Adults ◽  
The Impact

Purpose The purpose of this paper is to examine how age norms influence the relationship between individual differences, job attitudes, and intentions to pursue career transitions for midlife adults (aged 35 and above). The authors hypothesized that the effects of individual difference variables (i.e. resilience and reframing abilities) on career change intentions in addition to the effects of job attitude (i.e. commitment) on such intentions are moderated by career youth norms (CYN) which the authors defined as perceptions that the typical worker in a career field is younger than midlife. Design/methodology/approach In all, 206 people comprised the sample which was derived from an online survey. Moderated regression analysis was used to assess the extent to which age norms operated as a moderator of proposed relationships. Control variables were included based on prior research findings. Findings Findings demonstrated that age norms operate as a significant moderator for midlife adults. Specifically, the relationships between resilience, reframing, and commitment on intentions to pursue alternative careers are moderated by CYNs. Research limitations/implications Data were collected from a single source and assessed behavioral intentions in place of actual career change choice. Future research should derive data from multiple sources and assess behavior beyond intentions. Practical implications Industry leaders’ stereotypes about the appropriate ages for specific occupations or professions may impact the psychological mobility of midlife workers. Managers may wish to highlight midlife workers with particular skills (e.g. technological savvy), examine recruitment advertising for language that emphasizes youth, and invest in resilience training for aging workers. Originality/value Research examining careers at midlife and beyond has extensively discussed age discrimination and stereotypes as potential barriers to professional or occupational change. However, few studies have investigated how age norms and the comparisons people make between themselves and those they believe are occupying the jobs they desire may also pose barriers to career transition.

scholarly journals Key tea beverage values driving tourists’ memorable experiences: an empirical study in Hong Kong-style café memorable experience

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Man Lai Cheung ◽  
Wilson K.S. Leung ◽  
Jun-Hwa Cheah ◽  
Kian Yeik Koay ◽  
Bryan Cheng-Yu Hsu
Keyword(s):  
Hong Kong ◽  
Online Survey ◽  
Value Theory ◽  
Future Research ◽  
Content Type ◽  
Health Value ◽  
Revisit Intention ◽  
Emotional Value ◽  
The Impact ◽  
Consumption Value

Purpose Using consumption value theory, this study aims to examine the impact of tourists’ perceived consumption value dimensions of tea beverages offered by Hong Kong (HK)-style cafés, including taste value, price value, health value and emotional value, on tourists’ memorable experience (ME), satisfaction and revisit intention. Design/methodology/approach Using an online survey, this study collected 225 usable data from tourists who had experience in visiting HK-style cafés. Partial least squares–structural equation modelling was used to examine the importance of tourists’ value dimensions, including taste value, price value, health value and emotional value, on tourists’ ME, satisfaction and revisit intention. Findings The results revealed that taste value, price value, health value and emotional value are significant predictors of tourists’ ME in HK-style cafés, which in turn drive their satisfaction and revisit intention. Research limitations/implications This study focusses on a single context: HK-style cafés. Future research may enhance the generalisability of the findings by replicating the model in other countries with diverse cultures. Practical implications Tourism marketers may strengthen tourists’ ME, satisfaction and revisit intention by promoting tea beverages as well as HK-style cafés. Tourism marketers are recommended to communicate taste value, price value, health value and emotional value of HK-style tea beverages, which in turn encourages tourists to learn about the features of tea beverages. Subsequently, it drives tourists’ ME and satisfaction, thereby strengthening their intention to revisit. Originality/value This study contributes to the tourism marketing literature by providing an understanding of the role of tea beverage value in driving tourists’ ME, satisfaction and revisit intention. By empirically testing a research model, this study confirms that specific consumption value elements of tea beverages, namely, taste value, price value, health value and emotional value, are critical drivers in driving tourists’ ME, satisfaction and revisit intention.

scholarly journals Exploring perceptions of sustainable proteins and meat attachment

2019 ◽  
Vol 121 (2) ◽  
pp. 533-545 ◽  
Author(s):  
Victoria Emma Circus ◽  
Rosie Robison
Keyword(s):  
Online Survey ◽  
Future Research ◽  
Edible Insects ◽  
Content Type ◽  
Global Environmental ◽  
Personal Consumption ◽  
Mixed Method Design ◽  
Personal Perceptions ◽  
Key Drivers ◽  
First Time

Purpose The purpose of this paper is to explore consumer perceptions of more sustainable protein alternatives to conventional meat. Design/methodology/approach A mixed method design of interviews and an online survey identified key drivers and barriers to the consumption of laboratory-grown meat, edible insects and plant-based meat substitutes, with meat attachment accounted for in analyses. Differences between personal preference and perceptions of alternative proteins’ role in addressing global environmental concerns were also explored. Findings Findings indicated that plant-based substitutes were favoured for personal consumption for moral and ethical reasons and edible insects were least favoured due to aversion. Meat attachment was significantly associated with personal willingness to consume alternative proteins in each of the three cases. Results challenged previous research that had proposed that when considering the effectiveness of certain alternatives in addressing global environmental issues, people may advocate them but not want to consume them personally. Results imply that the congruity of these perceptions is more complex. Research limitations/implications Avenues for future research, including applications for exploring tailored marketing are suggested based on the preliminary findings of this study. Originality/value This study asked consumers to consider three alternative proteins alongside one another for the first time, exploring how meat attachment is associated with perceptions and quantifying the congruity of consumers’ personal perceptions and global perceptions of these alternative proteins.

scholarly journals “Happy-performing managers” thesis

2019 ◽  
Vol 40 (2) ◽  
pp. 356-372 ◽  
Author(s):  
Peter Hosie ◽  
Piyush Sharma ◽  
Russel P.J. Kingshott
Keyword(s):  
Job Satisfaction ◽  
Structural Equation ◽  
Online Survey ◽  
Well Being ◽  
Contextual Performance ◽  
Future Research ◽  
Content Type ◽  
Role Stressors ◽  
Wide Range ◽  
The Impact

Purpose The purpose of this paper is to extend the “Happy-Performing Managers” thesis to show that managers’ job-related affective well-being and affective job satisfaction mediate the impact of their role stressors (ambiguity, conflict and overload) on their contextual job performance. Design/methodology/approach Results from an online survey of 305 managers from the private, public and third sectors in Western Australian support most of the hypotheses. The psychometric properties of all the scales were analysed using confirmatory factor analysis and the conceptual model was tested using structural equation modelling. Findings Role stressors have a direct negative effect on the managers’ affective well-being and affective job satisfaction, which, in turn, mediate the negative effects of the three role stressors on the managers’ contextual performance. Research limitations/implications Conceptual and managerial contributions along with methodological limitations and future research directions are discussed. Originality/value Contemporary managers face a wide range of intrinsic and extrinsic role and environmental stressors. This research suggests that organisations may need to redesign manager roles to reduce their role stressors (ambiguity, conflict and overload) in order to optimise their contextual performance.

scholarly journals Demystifying the differences in the impact of training and incentives on employee performance: mediating roles of trust and knowledge sharing

2020 ◽  
Vol 24 (8) ◽  
pp. 1987-2006
Author(s):  
Yuk Ling Angie Lee ◽  
Ashish Malik ◽  
Philip J. Rosenberger III ◽  
Piyush Sharma
Keyword(s):  
Knowledge Sharing ◽  
Organizational Performance ◽  
Labor Productivity ◽  
Online Survey ◽  
Future Research ◽  
Content Type ◽  
Formal Knowledge ◽  
Informal Knowledge ◽  
The Impact ◽  
Sales Increase

Purpose This paper aims to investigate the differences in the mediating roles of trust and knowledge sharing (formal vs informal) in the process by which training and incentives influence organizational performance (sales increase and labor productivity). Design/methodology/approach The data from an online survey of Senior Managers from 119 firms in Hong Kong’s clothing industry (HKCI) was analyzed using SmartPLS software. Findings Trust has a stronger mediating impact in the effects of incentives (vs training) on both formal and informal knowledge sharing. Informal (vs formal) knowledge sharing has a stronger mediating impact in the effects of trust on sales increase and labor productivity. Research limitations/implications Future research may consider different dimensions such as knowledge donating and collecting behaviors, as well as motives, such as self-enjoyment, reciprocity or social interaction ties to study knowledge sharing behavior. Practical implications This study shows that incentives are more likely than training to help build a trusting environment in an organization and that informal knowledge sharing has a stronger influence on organizational performance than formal knowledge sharing. Originality/value The study’s distinctive contribution is the under-researched context of HKCI for investigating the mediating effects of trust and formal and informal knowledge sharing between ability and motivational practices on performance.

Exploring the impact of gender on challenges and coping during the COVID-19 pandemic

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Kathryn Krase ◽  
Leina Luzuriaga ◽  
Donna Wang ◽  
Andrew Schoolnik ◽  
Chantee Parris-Strigle ◽  
...  
Keyword(s):  
Online Survey ◽  
National Level ◽  
Past Research ◽  
Future Research ◽  
Sources Of Information ◽  
Cross Sectional ◽  
Content Type ◽  
The Usa ◽  
And Coping ◽  
The Impact

PurposeRepercussions to everyday life caused by the COVID-19 pandemic disproportionately impacted certain segments of the population, including older adults, communities of color and women. The societal response to reduce the impact of the pandemic, including closing schools and working from home, has been experienced differentially by women. This study explored how individual challenges and coping mechanisms differed for women as compared to men.Design/methodology/approachThis study used an anonymous, cross-sectional, online survey early in the COVID-19 pandemic. Convenience, snowball and purposive sampling methods were used. Data were collected in June 2020 targeting adults living in Canada and the USA, with a total of 1,405 people responding, of which, the respondents were primarily women, White and with high education levels.FindingsThe results of this study confirm previous research that women struggled more to adapt to the pandemic and felt less prepared than men during the COVID-19 pandemic. Further, this study found significant differences in the sources of information and support used by women as compared to men.Originality/valueThe findings of this study not only confirm past research but also highlight that practice and policy responses to this pandemic, and future research on national level crises need to be targeted by gender, so that different needs are effectively addressed. Additionally, this article also identifies sources or challenges, as well as support, in order to inform and strengthen such responses.

Does religion make consumers more environmentally friendly?

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Denni Arli ◽  
Robin Pentecost ◽  
Park Thaichon
Keyword(s):  
Religious Orientation ◽  
Online Survey ◽  
Environmentally Friendly ◽  
Mediating Effect ◽  
Future Research ◽  
Content Type ◽  
Economic Motivation ◽  
Subsequent Behavior ◽  
People’S Attitudes ◽  
The Impact

PurposeDespite the importance of sustainability, some conservative religious groups do not believe and support climate change. There is a continuous debate on the role of religion on people’s attitudes toward the environment. Hence, the purpose of this paper is to (1) explore the impact of consumers’ religious orientation on motivation and commitment toward recycling; (2) examine the impact of economic motivation, commitment and love for nature toward intention to recycle; (3) investigate the mediating effect of motivation, commitment and love for nature on the relationship between consumer religiosity and their intention to recycle; and (4) examine the impact of consumers’ intention toward its subsequent behavior.Design/methodology/approachUsing convenience sampling methods, participants were recruited through an online survey platform (MTurk). The total completed respondents are 827 participants.FindingsThe results show consumers’ religiousness influence their motivation, commitment and love for nature. This study shows that consumers with high intrinsic and extrinsic religiousness are more likely to be motivated by economic motivation. Being religious does not make consumers more environmentally friendly.Research limitations/implicationsThis study did not separate religion and between religious and non-religious consumers. Each religion may perceive environments differently. Future research may investigate each religion separately.Originality/valueThis paper has several contributions: (1) it contributes to the debate on the impact of religiousness on consumers’ attitudes toward sustainable-related behavior such as recycling. Does it matter? (2) the results show the most effective way to increase people’s intention to recycle; and (3) the results of this study will have implications for government, religious institutions on how to increase positive attitude toward the environment especially among religious consumers.

The impact of COVID-19 on police training academies

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
David R. White ◽  
Joseph Schafer ◽  
Michael Kyle
Keyword(s):  
Online Survey ◽  
State Level ◽  
Police Training ◽  
Policy Implications ◽  
Future Research ◽  
Structured Interviews ◽  
Police Recruits ◽  
Content Type ◽  
The Usa ◽  
The Impact

PurposeThe purpose of this study is to explore the impacts coronavirus disease 2019 (COVID-19) had on US police academies’ production of police recruits.Design/methodology/approachThe study used a national online survey of police academy directors in the USA, followed by purposive, semi-structured interviews of select academy directors. A combination of quantitative and qualitative data is combined in a mixed methods approach.FindingsThe findings suggest that academies experienced a range of impacts related to COVID-19. These impacts lead to more questions concerning how academies and state-level governing boards responded not only to pandemic-related challenges, but also to their willingness to accept more online and alternative curriculum delivery strategies.Originality/valuePolice academies are a required step in the production of new police recruits in the USA, but researchers have paid little attention to how academies operate. While exploratory, this study provides some insights into how this aspect of policing weathered the COVID-19 pandemic, and offers suggestions for future research, as well as policy implications.

Will college students take a stand? Effects of health orientations on purchase decision factors for standing desks

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Kendall Goodrich ◽  
Mark Benden ◽  
James Munch ◽  
Wakiuru Wamwara
Keyword(s):  
College Students ◽  
College Student ◽  
Online Survey ◽  
Health Benefits ◽  
Future Research ◽  
Purchase Decision ◽  
Content Type ◽  
Decision Factors ◽  
Health Related ◽  
The Impact

Purpose This study aims to examine the impact of college students’ health and wellness orientations on the perceived importance of health benefits for an innovative new brand of standing desk, which is hypothesized to positively affect students’ attitudes and intentions. Research in this domain for the college student market is sparse. Design/methodology/approach An online survey was conducted among business students at a large Midwestern US University, with class credit offered for completion. Of the 325 students given the opportunity to participate, 210 completed the survey. Findings Health motivation is positively related to calorie reduction importance, whereas wellness orientation is positively related to back health and cognitive enhancement. Calorie reduction and potential cognitive benefits significantly affect attitudes toward standing desks, which positively impact intentions to use, pay a school usage fee and buy the product. Research limitations/implications Different health orientation factors are associated with specific health benefits, providing greater insight into consumer attitudinal motivations for health-related products. Future research can further evaluate the generalizability of the results. Practical implications Marketers can tailor more effective communications based on underlying consumer motivations for health-related product benefits, resulting in better marketing outcomes. Social implications Obesity is a growing societal issue, which could be ameliorated by improved daily behaviors, including the use of standing desks to assist in countering sedentarism. Originality/value To the best of the authors’ knowledge, neither academic research has yet examined standing desk purchase decision factors for the college student market, nor the effects of different health orientations on perceived health benefits.

Identifying key quality features for wearable technology embedded products using the Kano model

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Mir Salahuddin ◽  
Young-A Lee
Keyword(s):  
Consumer Satisfaction ◽  
Online Survey ◽  
Wearable Technology ◽  
Future Research ◽  
Measurement Tool ◽  
Kano Model ◽  
Convenience Sample ◽  
Content Type ◽  
The Impact ◽  
Quality Features

PurposeThe purpose of this study was to identify the major quality features of wearable technology embedded products that have the greatest impact on consumer satisfaction using the Kano model, an organized approach to specify consumer requirements and expectation through a preference classification technique.Design/methodology/approachUsing a quantitative research method, an online survey was conducted with a convenience sample of US consumers aged between 19 years old and over. A total of otal 471 useable data were obtained and used for the data analysis.FindingsThis study identified that the 11 quality features of wearables belong to one-dimensional quality category among the five Kano categories, although the impact of each quality feature's performance on consumer satisfaction varies. The results also showed that the performance level of durability, long battery life, usability, product safety, comfortability and reasonable price has the greatest impact on consumer satisfaction of wearables.Research limitations/implicationsThis study has implications for future research by integrating the Kano model with other design and product development related theoretical models when designing, developing and evaluating various wearable products.Originality/valueThis study quantified the key quality features of wearables using the Kano model, which can be a great measurement tool for future researchers to adopt in their studies. The findings of this study help designers, developers and producers of wearables to prioritize the quality features during the product design, development and manufacturing process.

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