Leader personality traits and employee job satisfaction in the media sector, Kenya

2017 ◽  
Vol 29 (1) ◽  
pp. 133-146 ◽  
Author(s):  
Mary Agnes Wambui Kiarie ◽  
Loice C. Maru ◽  
Thomas Kimeli Cheruiyot
Keyword(s):  
Job Satisfaction ◽  
Personality Traits ◽  
Organizational Performance ◽  
Big Five ◽  
Factor Model ◽  
Five Factor Model ◽  
Business Environment ◽  
Emotional Stability ◽  
Content Type ◽  
Employee Job Satisfaction

Purpose The purpose of this paper is to determine the effect of leader personality traits on employee job satisfaction. A leader personality trait on employee job satisfaction remains a cause of concern in the contemporary business environment. Design/methodology/approach The study employed an explanatory research design to establish the cause-effects between leader personality traits and employee job satisfaction. Path goal theory and Big Five-factor model of personality traits underpinned the study. Questionnaire was used to obtain data pertaining to the model’s constructs. A multiple regression equation model tested the hypotheses. Findings The study showed that leader extraversion; openness to new experiences; emotional stability; conscientiousness and agreeableness have significant effects on employee job satisfaction. The study thus concluded that leaders who portray extraversion; openness to new experiences; emotional stability; conscientiousness and agreeableness enhance employee job satisfaction. Research limitations/implications This study was only limited to leader personality traits and employee job satisfaction; as such further research area could be undertaken in leader personality traits and organizational adaptation to change. Practical implications Leaders need to communicate to employees effectively, listen to their input and feedback, mentoring and empowering them, be innovative and creative, embracing the determination of standards for task performance and be empathetic. Social implications As organizations are exposed to changes, not only to prosper but also to survive in the current dynamic changing environment, leaders must be cognizant of the fact that employee job satisfaction is the bedrock of sustainable organizational performance. Originality/value The paper enhances on how leader personality traits (Big Five-factor model of personality traits) affects employee job satisfaction and performance in organizations.

Sharing of branded viral advertisements by young consumers: the interplay between personality traits and ad appeal

2019 ◽  
Vol 36 (6) ◽  
pp. 846-857 ◽  
Author(s):  
Kalpak K. Kulkarni ◽  
Arti D. Kalro ◽  
Dinesh Sharma
Keyword(s):  
Personality Traits ◽  
Big Five ◽  
Factor Model ◽  
Five Factor Model ◽  
Big Five Personality Traits ◽  
Hierarchical Regression ◽  
Big Five Personality ◽  
Content Type ◽  
Young Consumers ◽  
Advertising Appeal

Purpose This study aims to investigate the influence of Big Five Personality traits (i.e. openness to experience, conscientiousness, extraversion, agreeableness and neuroticism) on young consumers’ intentions to share branded viral video advertisements. Further, this study also demonstrates that the advertising appeal (informational versus emotional) used in the viral advertisement moderates the effects of specific personality traits on the sharing of viral ads. Design/methodology/approach A conceptual framework is proposed based on the Five-Factor Model of Personality (McCrae and John, 1992) and advertising effectiveness literature. Using experiments, responses from young consumers were collected and hypotheses were tested using hierarchical regression and ANOVA. Findings Results reveal that the two personality traits, extraversion and openness to experiences, are positively associated with consumers’ viral ad sharing intentions, whereas conscientiousness, agreeableness and neuroticism are not. Moreover, individuals scoring high on openness and extraversion prefer sharing branded viral ads containing informational appeal vis-ã-vis those containing emotional appeals. Originality/value Studies decoding the factors behind the success of viral advertisements have more often focussed on the ad content rather than on personality dimensions of the ad sharers. This study bridges this gap by investigating the influence of Big Five Personality traits on young consumers’ intention to forward viral ads, in interaction with ad appeal. Young consumers represent key audience segments consuming and sharing viral content online, and hence, it is important to have a deeper understanding of this market segment.

Big Five personality traits in simulated negotiation settings

2018 ◽  
Vol 13 (2) ◽  
pp. 201-213 ◽  
Author(s):  
Pedro Fontes Falcão ◽  
Manuel Saraiva ◽  
Eduardo Santos ◽  
Miguel Pina e Cunha
Keyword(s):  
Personality Traits ◽  
Factor Model ◽  
Five Factor Model ◽  
Big Five Personality ◽  
Content Type ◽  
Situational Variables ◽  
Integrative Negotiation ◽  
Negotiation Behavior ◽  
New Findings ◽  
And Behavior

Purpose After a hiatus in the research on individual differences in negotiation, there has been a surge of renewed interest in recent years followed by several new findings. The purpose of this paper is to explore the effects that personality, as structured by the five-factor model, have over negotiation behavior and decision making in order to create new knowledge and prescribe advice to negotiators. Design/methodology/approach This study replicates observations from earlier studies but with the innovation of using a different methodology, as data from a sample of volunteer participants were collected in regard to their personality and behavior during two computerized negotiation simulations, one with the potential for joint gains and the other following a more traditional bargaining scenario. Findings Significant results for both settings were found, with the personality dimensions of agreeableness, conscientiousness, and extraversion systematically reoccurring as the most statistically relevant, although expressing different roles according to the type of negotiation and measure being registered. The findings thus suggest a multidimensional relationship between personality and situational variables in which specific traits can either become liabilities or assets depending upon whether the potential for value creation is present or not. Originality/value The new findings on the impacts of personality traits on both distributive and integrative negotiations allow negotiators to improve their performance and to adapt to specific distributive or integrative negotiation situations.

Linking the Big Five personality constructs to organizational justice

2009 ◽  
Vol 37 (2) ◽  
pp. 209-222 ◽  
Author(s):  
Junqi Shi ◽  
Han Lin ◽  
Lei Wang ◽  
Mo Wang
Keyword(s):  
Procedural Justice ◽  
Personality Traits ◽  
Organizational Justice ◽  
Big Five ◽  
Factor Model ◽  
Five Factor Model ◽  
Big Five Personality ◽  
Field Sample ◽  
Informational Justice ◽  
Practical Implications

Although extensive research has been conducted to investigate various factors related to organizational justice, few studies have examined the link between personality traits and organizational justice. Using a field sample, we explored the relationships between the five-factor model of personality and organizational justice. Results indicated that agreeableness and neuroticism were important correlates of organizational justice. Specifically, agreeableness was found to be positively related to all four organizational justice components proposed by Colquitt (2001). Neuroticism was found to be negatively related to procedural justice and informational justice. Theoretical and practical implications of the results are discussed.

Examining the quantitative determinants of organizational performance: evidence from China

2015 ◽  
Vol 19 (2) ◽  
pp. 23-41 ◽  
Author(s):  
Ying Wang ◽  
Ramudu Bhanugopan ◽  
Pamela Lockhart
Keyword(s):  
Organizational Performance ◽  
Organization Theory ◽  
Structural Equation ◽  
Quantitative Methods ◽  
Factor Model ◽  
Five Factor Model ◽  
Performance Model ◽  
Equation Modeling ◽  
Content Type ◽  
Innovation And Technology

Purpose – The aim of this paper is to examine the determinants of organizational performance (OP) of business enterprises located in China and to explore how individual demographic and organizational characteristics affect OP. Design/methodology/approach – This study applies quantitative methods to examine the OP. Data were collected from 405 managers across 306 organizations in China. Findings – The study finds that, overall, OP is related to five factors, namely, finance and customer, internal business, work satisfaction, pay and benefits and innovation and technology (INT). The results from this study provide new perspectives and support the overall validity of the nomological network of OP factors. The findings also provide guidelines on which perspectives of performance organizations should be enhanced. Practical implications – The five-factor model of OP provides benefit to any organization or individual who intends to examine OP in China. In addition, the findings suggest that organizations should explore ways to enforce their performance. The findings also inform organizational decision makers about practices for performance improvement. Originality/value – The present study was undertaken to advance understanding of OP in China in several ways. The most significant element of this study was the five-factor performance model generated from the structural equation modeling analysis. The results from MANOVA highlight the potential impact of organization theory on how demographic and organizational variables influence OP in China.

The influence of openness to experience and nostalgia proneness on brand loyalty

2018 ◽  
Vol 15 (4) ◽  
pp. 500-513
Author(s):  
Seniz Özhan ◽  
Nevin Altug ◽  
Eylem Deniz
Keyword(s):  
Personality Traits ◽  
Brand Loyalty ◽  
Structural Equation ◽  
Factor Model ◽  
Five Factor Model ◽  
Joint Effect ◽  
Equation Model ◽  
Openness To Experience ◽  
Content Type ◽  
The Relationship

Purpose The purpose of this paper is to examine the joint effect of two composite characteristics –openness to experience (OE) and nostalgia proneness (NP) – on product involvement (PI) and whether brand loyalty (BL) is a result of this PI. Design/methodology/approach In accordance with this purpose, a model suggesting that OE dimension of the five-factor model and NP influences PI and PI influences BL was developed and tested. The data used in the study were obtained from 1,392 participants from the Thrace region of Turkey. The authors use a structural equation model to test and confirm hypothesis. Findings OE influences PI and hence BL. On the other hand, it has been concluded that NP has no significant influence on PI. Research limitations/implications This is the first study to examine the influence of OE, one of the personality traits, and NP on BL. In this study, only OE, which is one of the five-factor personality traits, has been examined. Studies in the future may research the relationship between other personality traits and NP, PI and BL. Practical implications This paper provides managerial insights into why consumers’ personality traits and NP need to be taken into consideration in creating BL. Originality/value To the best of authors’ knowledge, the influence of OE and NP on BL has not been addressed in the current literature. Personality traits and NP are closely related to individuals’ behaviors as a consumer. Understanding the factors that influence consumer purchase decision processes is of crucial importance to managers and researchers alike. The paper is of great value for firms that consider enhance BL.

The Mini—IPIP Scale: Psychometric Features and Relations with PTSD Symptoms of Chinese Earthquake Survivors

2012 ◽  
Vol 111 (2) ◽  
pp. 641-651 ◽  
Author(s):  
Zhongquan Li ◽  
Zhiqin Sang ◽  
Li Wang ◽  
Zhanbiao Shi
Keyword(s):  
Personality Traits ◽  
Big Five ◽  
Factor Model ◽  
Short Form ◽  
Five Factor Model ◽  
Fit Indices ◽  
Ptsd Symptoms ◽  
Five Factors ◽  
Disaster Survivors ◽  
Earthquake Survivors

The present purpose was to validate the Mini—IPIP scale, a short measure of the five-factor model personality traits, with a sample of Chinese earthquake survivors. A total of 1,563 participants, ages 16 to 85 years, completed the Mini—IPIP scale and a measure of posttraumatic stress disorder (PTSD) symptoms. Confirmatory factor analysis supported the five-factor structure of the Mini—IPIP with adequate values of various fit indices. This scale also showed values of internal consistency, Cronbach's alphas ranged from .79 to .84, and McDonald's omega ranged from .73 to .82 for scores on each subscale. Moreover, the five personality traits measured by the Mini—IPIP and those assessed by other big five measures had comparable patterns of relations with PTSD symptoms. Findings indicated that the Mini—IPIP is an adequate short-form of the Big-Five factors of personality, which is applicable with natural disaster survivors.

Internal marketing, employee job satisfaction, and perceived organizational performance in microfinance institutions

2016 ◽  
Vol 34 (5) ◽  
pp. 773-796 ◽  
Author(s):  
Eddy Balemba Kanyurhi ◽  
Déogratias Bugandwa Mungu Akonkwa
Keyword(s):  
Job Satisfaction ◽  
Organizational Performance ◽  
Significant Relationship ◽  
Employee Satisfaction ◽  
Internal Marketing ◽  
Structural Equations ◽  
Microfinance Institutions ◽  
Content Type ◽  
Employee Job Satisfaction ◽  
Qualitative Survey

Purpose – The purpose of this paper is threefold: first, testing the relationships between internal marketing and employee satisfaction; second, investigating the links between employee satisfaction and perceived organizational performance; and finally, testing the relationship between internal marketing and perceived organizational performance. Design/methodology/approach – Data were collected from 419 employees working in 53 microfinance institutions (MFIs) in Kivu (DR Congo). Data processing was performed using structural equations modeling through LISREL 9.1. Findings – The results revealed that there is a positive and significant relationship between internal marketing and employee satisfaction. The results also revealed that there is a positive and significant relationship between internal marketing and perceived organizational performance. However, no significant relationship between employee satisfaction and perceived organizational performance was identified. Research limitations/implications – There is a need to conduct a large qualitative survey aiming to understand why MFIs apply internal marketing and marketing practices in general. The results from such a study would serve to prepare a global quantitative study, which integrates in the same model internal marketing, external market orientation, employee job satisfaction (EJS), and organizational performance. Practical implications – Results invite MFIs managers to change their mind and focus more on their employees. In fact, employees generate the most cost in general but they can also contribute to sustain growth and profitability. This is possible if they are better rewarded for their efforts. Originality/value – This study links internal marketing, EJS and perceived performance in a sector and country which have been less or not studied in the marketing sector.

Does managerial personality influence pricing practices under uncertainty?

2017 ◽  
Vol 26 (7) ◽  
pp. 771-784 ◽  
Author(s):  
Mario Kienzler
Keyword(s):  
Personality Traits ◽  
Factor Model ◽  
Five Factor Model ◽  
Cross Sectional Study ◽  
Individual Characteristics ◽  
Openness To Experience ◽  
Cross Sectional ◽  
Content Type ◽  
Pricing Decisions ◽  
The Relationship

Purpose While marketing and management research suggests that managers’ individual characteristics influence pricing decisions, the influence of personality traits in this context remains unclear. This study aims to explore the relationship between the five basic personality traits of the five-factor model (extraversion, conscientiousness, openness to experience, agreeableness and neuroticism) and three basic pricing practices (value-, competition- and cost-informed). Design/methodology/approach On the basis of a non-experimental decision-making scenario, the analysis examines the pricing decisions of 57 managers in relation to a new business service. Findings The results suggest that managers’ conscientiousness and openness to experience are positively related to preference for value-informed pricing. Similarly, managers’ agreeableness is positively related to preference for competition-informed pricing and managers’ openness to experience and agreeableness are positively related to preference for cost-informed pricing. Research limitations/implications The cross-sectional study design does not support causal inference, and the modest sample size may limit the external validity of the findings. Practical implications By increasing awareness of the influence of personality on pricing preferences, the findings are of relevance to managers who are directly involved in pricing decisions. Additionally, the findings are informative for managers who must assign responsibility for pricing authority within firms. Originality/value This empirical exploration of the relationship between certain personality traits and specific pricing practices contributes to the literature on psychological aspects of pricing theory by showing how managerial personality influences pricing preferences under uncertainty.

How do personality traits affect communication among users in online social networks?

2014 ◽  
Vol 38 (1) ◽  
pp. 136-153 ◽  
Author(s):  
Jose Maria Balmaceda ◽  
Silvia Schiaffino ◽  
Daniela Godoy
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Personality Traits ◽  
Online Social Networks ◽  
Factor Model ◽  
Five Factor Model ◽  
Personality Dimensions ◽  
Content Type ◽  
Wide Range ◽  
Similarity Attraction

Purpose – The purpose of this work is to analyse the relationships between the personality traits of linked users in online social networks. First the authors tried to discover relation patterns between personality dimensions in conversations. They also wanted to verify some hypotheses: whether users' personality is stable throughout different conversation threads and whether the similarity-attraction paradigm can be verified in this context. They used the five factor model of personality or Big Five, which has been widely studied in psychology. Design/methodology/approach – One of the approaches to detect users' personalities is by analysing the language they use when they talk to others. Based on this assumption the authors computed users' personality from the conversations extracted from the MySpace social network. Then the authors analysed the relationships among personality traits of users to discover patterns. Findings – The authors found that there are patterns between some personality dimensions in conversation threads, for example, agreeable people tend to communicate with extroverted people. They confirmed that the personality stability theory can be verified in social networks. Finally the authors could verify the similarity-attraction paradigm for some values of personality traits, such as extroversion, agreeableness, and openness to experience. Originality/value – The results the authors found provide some clues about how people communicate within online social networks, particularly who they tend to communicate with depending on their personality. The discovered patterns can be used in a wide range of applications, such as suggesting contacts in online social networks. Although some studies have been made regarding the role of personality in social media, no similar analysis has been done to evaluate how users communicate in social media considering their personality.

scholarly journals Maybe They’re Not So Different After All: Personality and Job Satisfaction Among Government and Non-Government Workers

2020 ◽  
Vol 6 (1) ◽  
pp. 63
Author(s):  
Christopher A. Cooper
Keyword(s):  
Job Satisfaction ◽  
Personality Traits ◽  
Public Management ◽  
Factor Model ◽  
Five Factor Model ◽  
Job Outcomes ◽  
Multivariate Tests ◽  
Employment Sector ◽  
Individual Personality ◽  
Government Workers

It is becoming increasingly clear that individual personality traits explain a variety of outcomes in public management. There is, however, no extant evidence about whether personality traits vary between public and non-government workers or whether personality affects job outcomes in distinct ways across sectors. This study, therefore, seeks to fill this gap in the literature. Using a series of bivariate and multivariate tests on a large sample of Americans employed in the public and non-government sectors, this study examines the relationship between employees’ personality and their level of job satisfaction. In the study, I find that a five-factor model of personality can help explain variation in job satisfaction of public and non-government workers. I also find that workers employed by public sector organizations display similar profiles to those who work in non-government sectors. Thus, the effects of personality on job satisfaction is not contingent on employment sector. These findings offer important lessons for our understanding of public personnel management, public service motivation, and the intersection of psychology and public administration.

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