Populism From Below and Social Movements: A Case of Zimbabwe’s #ThisFlag Movement
Keyword(s):
New Wave
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This study examines a new wave of populisms arising in the digital era using Pastor Evan Mawarire’s #ThisFlag movement: What are they, and how do they express themselves? How does the hegemony react to them? Non-mainstream, digitally born movements, especially in dictatorships, are dismissed by the political elite as ill-mannered disruptors whose political interventions are detrimental. To analyse the cleric’s populism and its meaning to the Zimbabwean body politic, we use three specific themes: (a) personality and influence of movement leader(s); (b) populist communication and messaging; and (c) recreating an involved citizenry. We used digital ethnography to gather and analyse data.
Keyword(s):
2019 ◽
Vol 2019
(3)
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pp. 55-62
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Keyword(s):
1967 ◽
Vol 2
(4)
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pp. 509-524
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Keyword(s):
2021 ◽
pp. 174165902110224
Keyword(s):
2020 ◽
Vol 70
(2)
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pp. 274-285
Keyword(s):