Deconstructing Web sites: an alternative technique for Web site evaluation and filtering

1997 ◽  
Vol 14 (2) ◽  
pp. 85-87 ◽  
Author(s):  
Marisa Urgo
2011 ◽  
pp. 1374-1387
Author(s):  
A. Malizia ◽  
A De Angeli ◽  
S. Levialdi ◽  
I. Aedo Cuevas

The User Experience (UX) is a crucial factor for designing and enhancing the user satisfaction when interacting with a computational tool or with a system. Thus, measuring the UX can be very effective when designing or updating a Web site. Currently, there are many Web sites that rely on collaborative tagging: such systems allow users to add labels (tags) for categorizing contents. In this chapter the authors present a set of techniques for detecting the user experience through Collaborative Tagging Systems and we present an example on how to apply the approach for a Web site evaluation. This chapter highlights the potential use of collaborative tagging systems for measuring users’ satisfaction and discusses the future implications of this approach as compared to traditional evaluation tools, such as questionnaires, or interviews.


Author(s):  
A. Malizia ◽  
A. De Angeli ◽  
S. Levialdi ◽  
I. Aedo Cuevas

The User Experience (UX) is a crucial factor for designing and enhancing the user satisfaction when interacting with a computational tool or with a system. Thus, measuring the UX can be very effective when designing or updating a Web site. Currently, there are many Web sites that rely on collaborative tagging: such systems allow users to add labels (tags) for categorizing contents. In this chapter the authors present a set of techniques for detecting the user experience through Collaborative Tagging Systems and we present an example on how to apply the approach for a Web site evaluation. This chapter highlights the potential use of collaborative tagging systems for measuring users’ satisfaction and discusses the future implications of this approach as compared to traditional evaluation tools, such as questionnaires, or interviews.


Author(s):  
Aayush Shrivastava ◽  
Gautam Gupta ◽  
Pratap K.J. Mohapatra

The objective of this chapter is to study the features of reverse auction sites. Twenty-five features of 38 reverse auction sites have been studied. The features are divided into core and complementary features. These sites are broadly divided into B2B/B2G and B2C/C2C groups. We show the differences that exist in the site design of these two groups insofar as the inclusion of these features are concerned. We derive weights, signifying the importance which the site designs have assigned to various complementary features. These weights are used in two ways: to provide benchmarks to evaluate the design of the Web sites, and to find out the site evaluation index of any Web site for comparison with the benchmark. Using their complementary features, we derive weights for the features and develop site evaluation indexes for them.


Author(s):  
Peng Li ◽  
◽  
Seiji Yamada ◽  

This paper proposes an automated web site evaluation using machine learning to extract evaluation criteria from existing evaluation data. Web site evaluation is a significant task because evaluated web sites provide information useful to users in estimating sites validation and popularity. Although many practical approaches have been taken to present possible measuring sticks for web sites, their evaluation criteria are manually determined. We developed a method to obtain evaluation criteria automatically and rank web sites with the learned classifier. Evaluation criteria are discriminant functions learned from a set of ranking information and evaluation features collected automatically by web robots. Experiments confirmed the effectiveness of our approach and its potential in high-quality web site evaluation.


Author(s):  
Gabriele R. Theuner ◽  
Stefan Steinmetz

This paper assesses and analyzes ways Chinese and European people view web sites designed in English and Chinese languages. The results suggest some similarities and differences based on different cultures.The Chinese market is gaining more and more importance in the international business arena. Due to the strong Chinese Internet growth rates increasingly more global enterprises use the Internet for e-Commerce, market penetration and expansion, and to communicate information in China. But the success of online communication with customers in the Chinese market is in many cases not as effective as planned, because of cultural differences between Chinese and European people. Specific reading behavior, different cultural color definitions, diverse meanings of symbols or pictures as well as differing Chinese attitudes and values have to be considered when designing web sites for China.To gain more knowledge about the needs, tastes and behavior styles from Chinese Internet users, an experiment was designed with the following hypothesis: Chinese and Europeans differ concerning web site evaluation and recognition due to culture. Web sites designed for Chinese (Mercedes, Sony Ericsson, and China Eastern) were tested using an Eye Tracking camera.Observation, using an Eye Tracking camera, combined with a survey, showed that Chinese users share only preferences like clarity and comprehensibility in web site quality with German users. Significant differences can be named concerning amount of information, design/color design and terminology. During the tests it also became clear that the order in which the Chinese users look at elements (navigation bar, text, pictures, etc.), and the tested recognition is not identical to European users.


Author(s):  
Sanjeev Swami ◽  
Ram Krishna

This paper addresses the role of consumer involvement in Web site evaluation. We investigate the factors that lead the consumer to be involved with one site more than another. Based on previous research, we use the psychological constructs, information-seeking tendency, and focused attention (Baumgartner & Steenkamp, 1996; Novak, Hoffman, & Yung, 2000) to define the “information profile” of a consumer; and sensation-seeking tendency and mood variability to define the “entertainment profile” of the consumer (Eliashberg & Sawhney, 1994). The information and entertainment factors are hypothesized to affect consumers’ utilitarian (need, value) and hedonic (interest, appeal) evaluations of involvement, respectively, and ultimately, the affect toward the Web site (Holbrook & Hirschman, 1982; Mano & Oliver, 1993; Zaichkowsky, 1985, 1994). We examine these evaluations for various Web sites, whose respective information andentertainment profiles are defined using elements such as informativeness, organization, and entertainment properties (Chen & Wells, 1999). The Web site properties are hypothesized to moderate the relationships between individuals’ profiles and their evaluations of involvement and affect. We conducted our study using three surveys: (1) collection of data for classifying Web sites on information and entertainment properties, (2) collection of data for measurement of involvement, and (3) collection of data for time-based measurement of involvement. Our results show that the consumer’s information and entertainment profiles significantly affect utilitarian and hedonic evaluations of involvement. We also find positive and significant relationships between the evaluations of involvement and affect toward the Web site. Further, we find that the Web site’s information-specific properties moderate the relationship between information profile of the consumer and his/her utilitarian evaluation of involvement. A set of results from representative time-based evaluations of involvement shows that the respective elements of evaluation of involvement show increase/decrease over time if there is a match/mismatch between the user and site properties.


Author(s):  
Jiaqin Yang

This chapter is an attempt to investigate the current issues and development of the application of egovernment in promoting local tourism industry for small and local cities and counties throughout the United States. The primary data for this study are collected through a comprehensive Web site evaluation. The objectives of this chapter are: (1) to examine the use of online tourism promotion implemented in local city and county Web sites across the United States, (2) to identify major issues and challenges for local governments in promoting local tourism online, and (3) to discuss the managerial implications for future research. The data collected from this study show that there is an emerging need for improvement in promoting local tourism through e-government application.


2003 ◽  
Vol 1 (1) ◽  
pp. 70-86
Author(s):  
Christine Rzepka

One of the top reasons given for use of the internet is the ability to search for health information. However, much of the planning for web-based health information often fails to consider accessibility issues. If health care organizations and community agencies’ web sites have the latest, most wellresearched information on the health topics of the day, it is useless to those who cannot access it because of invisible technological barriers. Many flashy, high-tech sites were designed only to appeal to the needs of the mainstream population, with no consideration given to how people with disabilities must adapt their use of the web in order to access information. This article addresses issues of access specific to web site development, and will explore barriers to accessibility frequently experienced by web users with disabilities, requirements for ADA compliance, and how people with disabilities use the web. Web site accessibility guidelines, as well as simple evaluation tools, will be discussed. A thorough review of the article will enable even the least tech-savvy of health educators to enhance their skills in planning and evaluating web sites to promote access for people with disabilities.


Author(s):  
Petar Halachev ◽  
Aleksandra Todeva ◽  
Gergana Georgieva ◽  
Marina Jekova

he report explores and analyzes the application of the most popular programming languages from different organizations: GitHub; Stackoverflow; the TIOBE's Community index. The main client technologies: HTML; CSS; JavaScript; Typescript are presented and analysed. Features are characterized and the advantages and the disadvantages of the server technologies are described: Java; PHP; Python; Ruby. The application areas for web site development technologies have been defined. The creation of a quality web site is a complex and complicated process, but by observing some guidelines and recommendations in the work process can help to select the tools and the technologies in its design and development.


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