A Longitudinal Study of Agenda Setting for the Issue of Environmental Pollution

1995 ◽  
Vol 72 (2) ◽  
pp. 300-311 ◽  
Author(s):  
Christine R. Ader
Keyword(s):  
Longitudinal Study ◽  
Environmental Pollution ◽  
Real World ◽  
Agenda Setting ◽  
Media Coverage ◽  
Positive Correlation ◽  
The Public ◽  
Media Agenda ◽  
Public Agenda ◽  
The Media

This study found that the agenda-setting hypothesis was supported for the issue of pollution from 1970 to 1990. Real-world conditions and the public agenda were not correlated for this issue. Additionally, despite the overall reduction in pollution, media coverage has increased. However, for waste pollution there was a positive correlation found between the media agenda and real-world conditions.

scholarly journals AGENDA SETTING HARIAN TRIBUN BATAM DALAM PEMBERITAAN IMPLEMENTASI KAWASAN EKONOMI KHUSUS

2017 ◽  
Vol 2 (1) ◽  
pp. 1
Author(s):  
Jurnal COMMED
Keyword(s):  
Agenda Setting ◽  
Main Issue ◽  
Survey Method ◽  
The Public ◽  
Descriptive Research ◽  
Media Agenda ◽  
Public Agenda ◽  
The Status ◽  
The Media ◽  
Cluster Random Sampling

The agenda of setting media is the media directing the public what is the main issue and perceived by thepublic as the main issue. The agenda setting concept recognizes three agendas, namely the media agenda,the public agenda, and the policy agenda. Type This research is descriptive research with quantitativeapproach and survey method. Location and object of research is selected purposively (deliberately) wherethe City of Batam is a city given the privilege of the status of the region that is Special Economic Zone(KEK). The sample was 399 people determined by cluster random sampling. The research was conducted byspreading the questionnaire and analyzed by Rank Spearman correlation. The result of this research showsthat 63,4% of SEZ implementation report in Batam Tribun Daily has high media agenda, 74,2% containshigh enough public agenda.

scholarly journals Orígenes y desarrollo de la teoría de la agenda setting en Comunicación. Tendencias en España (2014-2019)

2020 ◽  
Author(s):  
Alberto Ardévol-Abreu ◽  
Homero Gil de Zúñiga ◽  
Maxwell E. McCombs
Keyword(s):  
Agenda Setting ◽  
Communication Research ◽  
The Public ◽  
Media Agenda ◽  
The Core ◽  
Public Agenda ◽  
The Media ◽  
Setting Theory ◽  
Siglo Xx ◽  
Medios De Comunicacion

The core hypothesis of the theory of agenda setting is that there is a process of transfer of salience from the media agenda to the public agenda. Since its original conception in the early 1970s, the explanatory model of ‘issue-agenda setting’ (first level) has been extended to help explain the transfer of the media’s ‘attribute agenda’ (second level) and ‘network agenda’ (third level) to the public agenda. This article provides a review of the agenda-setting model and its theoretical and empirical development, ending with a section that summarizes and discusses research studies published in this area in the last five years in Spain. Despite the broad influence of the agenda-setting theory in communication research in this country, Despite the broad influence of the agenda-setting theory in communication research in this country, many of the studies use the theory as a general framework for conducting a content analysis, withouh empirically testing any process of salience transfer. Resumen La teoría de la agenda setting establece como hipótesis central que existe un fenómeno de transferencia de relevancia desde la agenda de los medios de comunicación hasta la agenda del público. Desde su formulación en los años 70 del siglo XX, el modelo explicativo de la agenda setting de asuntos (primer nivel) se ha ido ramificando para poder explicar la transmisión de la agenda de los atributos (segundo nivel) y la agenda de redes –o relaciones– (tercer nivel). El presente artículo lleva a cabo una revisión del modelo y su evolución teórica y empírica, para acabar acercándose a su utilización en la investigación publicada en España en el último quinquenio. A pesar de la amplia repercusión de la agenda setting en la investigación publicada en este país, muchos de los trabajos utilizan la teoría como marco general para llevar a cabo análisis de contenido sin llegar a plantear (empíricamente) ningún fenómeno de transferencia de relevancia.

Agenda-Setting Theory

2014 ◽  
Author(s):  
Maxwell McCombs ◽  
Sebastián Valenzuela
Keyword(s):  
Agenda Setting ◽  
Issue Salience ◽  
The Public ◽  
Media Agenda ◽  
Core Concepts ◽  
The Media ◽  
Setting Theory ◽  
Attribute Priming ◽  
Attribute Agenda Setting

This chapter discusses contemporary directions of agenda-setting research. It reviews the basic concept of agenda setting, the transfer of salience from the media agenda to the public agenda as a key step in the formation of public opinion, the concept of need for orientation as a determinant of issue salience, the ways people learn the media agenda, attribute agenda setting, and the consequences of agenda setting that result from priming and attribute priming. Across the theoretical areas found in the agenda-setting tradition, future studies can contribute to the role of news in media effects by showing how agenda setting evolves in the new and expanding media landscape as well as continuing to refine agenda setting’s core concepts.

Coverage of Cultural Heritage in Mass Media Publications in Zimbabwe

2018 ◽  
pp. 428-442
Author(s):  
Marlvern Mabgwe ◽  
Petronella Katekwe
Keyword(s):  
Public Opinion ◽  
Mass Media ◽  
Cultural Heritage ◽  
Agenda Setting ◽  
Political Development ◽  
Media Coverage ◽  
Document Analysis ◽  
The Public ◽  
Media Agenda ◽  
Working Hypothesis

This chapter evaluates the pattern and trend of mass media coverage of Zimbabwe's cultural heritage, with a focus on the newspaper publications produced between the years 2010 and 2015. The working hypothesis is that the level and nature of mass media coverage of cultural heritage is directly proportional to the nature of public opinion and attitude towards their own cultural heritage. As such, in order for cultural heritage to make a meaningful contribution to socio-economic and political developmental in Zimbabwe, there is a need for cultural heritage to be visible in all mass media productions. Using document analysis, questionnaires, and interviews, the research identified that the coverage of cultural heritage in mass media in Zimbabwe is alarmingly low. That jeopardizes the regard of cultural heritage as a driver for socio-economic and political development amongst the public. However, through reprioritization of media agenda-setting, media policy, and fostering of a closer collaboration between heritage managers and media professionals, the situation can be salvaged in Zimbabwe.

scholarly journals Setting the Public Agenda in the Digital Communication Age

2016 ◽  
Vol 12 (2) ◽  
pp. 30 ◽  
Author(s):  
Diogenes Lycarião ◽  
Rafael Cardoso Sampaio
Keyword(s):  
Big Data ◽  
Agenda Setting ◽  
Digital Communication ◽  
Original Model ◽  
Great Power ◽  
Communication Research ◽  
The Public ◽  
Public Agenda ◽  
The Media ◽  
Setting Theory

The agenda-setting theory is one of the powerful study fields in communication research. Nevertheless, it is not a settled theory. Recent studies based on big data indicate seemingly contradictory results. While some findings reinforce McCombs and Shaw’s original model (i.e. the media set the public agenda), others demonstrate great power of social media to set media’s agenda, what is usually described as reverse agenda-setting. This article – based on an interactional model of agenda setting building – indicates how such results are actually consistent with each other. They reveal a complex multidirectional (and to some extent) unpredictable network of interactions that shape the public debate, which is based on different kinds of agenda (thematic or factual) and time lengths (short, medium or long terms).

scholarly journals The Don and Helen New Zealand election 2005: A media a-gender?

2006 ◽  
Vol 12 (1) ◽  
pp. 65-85 ◽  
Author(s):  
Heather Devere ◽  
Sharyn Graham Davies
Keyword(s):  
New Zealand ◽  
Agenda Setting ◽  
International Research ◽  
Media Coverage ◽  
Women Politicians ◽  
News Story ◽  
Representation Of Women ◽  
Media Agenda ◽  
The Media ◽  
Maternal Status

The media uses the technique of framing to process and package information in order to make sense of the material and present a news ‘story’ which is accessible to the audience. International research reports demonstrate a consistent ‘gendered’ framing of media coverage. ‘Gendering’ refers to the highlighting of a person’s gender, when this is not particularly relevant to the context. Usually gendering involves seeing the male as the norm, and the female as the remarkable. In terms of the media and politics, this gendering includes the under-representation of women politicians, an emphasis on their appearance, marital and maternal status, and personality rather than the policies and issues of debate. More recently, however, there is evidence that in some contexts the media is becoming less overtly biased in its representation of women politicians. While there are still many ways in which women are presented differently from their male counterparts, there is also some evidence that an emphasis on gender is initiated by the party campaigns rather than being a result of media agenda-setting.

scholarly journals Street Demonstrations and the Media Agenda: An Analysis of the Dynamics of Protest Agenda Setting

2019 ◽  
Vol 52 (13-14) ◽  
pp. 2283-2313 ◽  
Author(s):  
Will Jennings ◽  
Clare Saunders
Keyword(s):  
Agenda Setting ◽  
Media Coverage ◽  
Large Scale ◽  
Dynamic Theory ◽  
Short Term ◽  
Cross Sectional ◽  
Data Set ◽  
Media Agenda ◽  
The Media ◽  
Sectional Analysis

This article argues that the agenda-setting power of protest must be understood in dynamic terms. Specifically, it develops and tests a dynamic theory of media reaction to protest which posits that features of street demonstrations—such as their size, violence, societal conflict, and the presence of a “trigger”—lead protest issues to be reported and sustained in the media agenda over time. We conduct a unique empirical analysis of media coverage of protest issues, based upon a data set of 48 large-scale street demonstrations in nine countries. Time-series cross-sectional analysis is used to estimate the dynamic effects of demonstration features on media coverage of the protest issue. The findings show that violence can increase media attention in the short term and larger protest size sustains it over the longer term. The agenda-setting power of protest is structured in time.

The Tiger Woods Scandal in the Media: Measuring Attribute Effects on the Public

2013 ◽  
Vol 6 (2) ◽  
pp. 214-233 ◽  
Author(s):  
Claudia Kozman
Keyword(s):  
Online Search ◽  
Broadcast Media ◽  
The Public ◽  
Media Agenda ◽  
Public Agenda ◽  
The Media ◽  
Nationally Representative ◽  
Tiger Woods ◽  
Attribute Priming

This case study examines the Tiger Woods sex scandal using second-level agenda setting and attribute priming as its theoretical structures. It approaches the case through the compelling-arguments hypothesis to explain the transfer of salience from the media agenda to the public agenda. A content analysis of print and broadcast media is employed to determine the dominance of scandal stories in general, and the “sex/adultery” attribute in particular, on the media agenda. This study also uses attribute priming to measure the presence of opinion and its direction in the public, after exposure to the scandal stories. The data that form the public agenda come from a nationally representative survey of the American public, as well as online search queries on Google.

scholarly journals Key Words Associated with the COVID-19 Pandemic. Comparing the Media and the Public Agenda

2021 ◽  
Vol 14 (2 (40)) ◽  
pp. 5-25
Author(s):  
Dana Raluca BUTUROIU ◽  
Mihai GAVRILESCU
Keyword(s):  
Key Words ◽  
Agenda Setting ◽  
Public Attitudes ◽  
Online News ◽  
The Public ◽  
News Stories ◽  
Public Agenda ◽  
Personal Experiences ◽  
The Media ◽  
Setting Theory

Based on recent ramifications of the traditional agenda-setting model, this paper aims at analyzing the convergence of the media and the public agenda in times of crisis. Specifically, drawing upon the network agenda-setting theory, this article explores the main key words associated with COVID-19—related topics in both the media and the public agendas. Main findings suggest that the media used context dependent key words to refer to the pandemic. At the beginning of the pandemic, in March 2020, both television and online news stories referred to issues related to the vi- rus itself, to the measures taken to limit its spread, and to some medical conditions, while in January 2021 media focused on key words related to vaccination and immunization. In terms of public agenda, results show that people tended to refer to pandemic-related issues mainly in negative terms, due to both media exposure and, presumably, personal experiences. These results offer valuable insights into the dynamics of both media and public agenda in the context of the COVID-19 pandemic, providing fertile ground for better understanding how media shape several public attitudes and behaviors.

scholarly journals TENSÕES E CONVERGÊNCIAS ENTRE A TEORIA DA AGENDA E AS CARACTERÍSTICAS CENTRAIS DA ‘CIÊNCIA DOS JORNAIS’

2019 ◽  
Vol 6 (1) ◽  
Author(s):  
Rodrigo Nascimento REIS ◽  
Thays Assunção REIS
Keyword(s):  
The Public ◽  
Effective Implementation ◽  
Media Agenda ◽  
History Of Research ◽  
Public Agenda ◽  
The People ◽  
History Of ◽  
The Media

O debate sobre a Teoria da Agenda (McCombs e Shaw) reconhece que a agenda midiática participa de maneira intensa na formação da agenda pública. Nesse contexto, o Jornalismo é o principal ator responsável pelos assuntos a serem discutidos pelo público no cotidiano. Um dos pressupostos apresentados pelos pesquisadores americanos é a necessidade de orientação das pessoas que as fazem recorrer ao noticiário. Este artigo, portanto, resgata antecedentes das pesquisas em Jornalismo, como as características centrais da ‘Ciência dos Jornais’ – periodicidade, universalidade, atualidade e publicidade – propostas por Otto Groth para verificar a pertinência do agendamento além da necessidade de orientação do público, englobando outras nuances do Jornalismo. O diálogo tenso e convergente constata o peso da produção jornalística para execução eficaz da Teoria da Agenda.Palavras-chaveJornalismo; Teoria da Agenda; Ciência dos Jornais; Otho Groth; McCombs e Shaw.AbstractThe debate of the Theory of Agenda (McCombs and Shaw) recognizes that the media agenda participates intensely in shaping the public agenda. In this context, journalism is the main actor responsible for the issues to be discussed by the public in daily. One of the assumptions made by American researchers is the need for guidance of the people that do resort to the news. This article, therefore, rescues history of research in journalism, as the central features of the 'Science of Newspapers' - periodicity, universality, topicality and advertising - proposed by Otto Groth to verify the relevance of the schedule beyond of the need for guidance of the public, encompassing other nuances of Journalism. The tense and convergent dialogue finds the weight of journalistic production for effective implementation of the Agenda Theory.KeywordsJournalism; Theory of Agenda; Science Newspapers; Otho Groth; McCombs e Shaw.

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