scholarly journals Ubiquitous Role of Social Networking in Driving M-Commerce: Evaluating the Use of Mobile Phones for Online Shopping and Payment in the Context of Trust

SAGE Open ◽  
2020 ◽  
Vol 10 (3) ◽  
pp. 215824402093953 ◽  
Author(s):  
Syed Far Abid Hossain ◽  
Zhao Xi ◽  
Mohammad Nurunnabi ◽  
Khalid Hussain
Keyword(s):  
Social Media ◽  
Social Networking ◽  
Mobile Phones ◽  
Social Networking Sites ◽  
Online Shopping ◽  
Mobile Apps ◽  
Mobile App ◽  
Point Of View ◽  
Security Issues

The article analyzes the role of driving m-commerce with social networking and therefore provides insight into how the application of mobile apps influences customers’ perceptions on purchasing products online and on the mode of payment. The consumers are engaged in social interactions through the internet by the new opportunities provided by social media. These interactions provide and generate certain values for both businesses and consumers. An upsurge in the application of social media on mobile phones by users is evident, giving optimism and the ability to view the role of the integration of m-commerce into social media. Certain criteria like mobile app compatibility, trust, perceived value of mobile phone apps for online shopping, and online payment are examined from the point of view of consumers who purchase products, save purchase time, and provide easy use and security through social networking sites and m-commerce. Adoption of a digital mode of payment is affected by the education level of the consumers as, if they are internet savvy, they will be more inclined to use the digital payment mode. The article not only discusses the role of education in the better understanding of consumers toward the application of online modes of transaction through mobile phones, but also indicates that there are security issues, although these have been resolved to some extent by technological advances. Yet, there is need for the retailers as well as the consumers to achieve further technological progress.

The role of social networking sites in the revolution of 25 January 2011 Egyptian

2019 ◽  
Vol 2 (3) ◽  
pp. 1
Author(s):  
Qassim Alwan Saeed ◽  
Khairallah Sabhan Abdullah Al-Jubouri
Keyword(s):  
Social Media ◽  
Social Networking ◽  
Social Networking Sites ◽  
Arab Spring ◽  
The World ◽  
The Revolution

Social media sites have recently gain an essential importance in the contemporary societies، actually، these sites isn't simply a personal or social tool of communication among people، its role had been expanded to become "political"، words such as "Facebook، Twitter and YouTube" are common words in political fields of our modern days since the uprisings of Arab spring، which sometimes called (Facebook revolutions) as a result of the major impact of these sites in broadcasting process of the revolution message over the world by organize and manage the revolution progresses in spite of the governmental ascendance and official prohibition.

Older and Younger Job Seekers' Impression Management on LinkedIn

2021 ◽  
Vol 20 (2) ◽  
pp. 61-74
Author(s):  
Franciska Krings ◽  
Irina Gioaba ◽  
Michèle Kaufmann ◽  
Sabine Sczesny ◽  
Leslie Zebrowitz
Keyword(s):  
Social Media ◽  
Social Networking ◽  
Impression Management ◽  
Social Networking Sites ◽  
The Internet ◽  
Job Seekers ◽  
Self Presentation ◽  
Job Offers ◽  
Research Show

Abstract. The use of social networking sites such as LinkedIn in recruitment is ubiquitous. This practice may hold risks for older job seekers. Not having grown up using the internet and having learned how to use social media only in middle adulthood may render them less versed in online self-presentation than younger job seekers. Results of this research show some differences and many similarities between younger and older job seekers' impression management on their LinkedIn profiles. Nevertheless, independent of their impression management efforts, older job seekers received fewer job offers than younger job seekers. Only using a profile photo with a younger appearance reduced this bias. Implications for the role of job seeker age in online impression management and recruitment are discussed.

scholarly journals Towards a Scientific Definition of App Marketing – A Practice-Oriented Approach Using Scientific and Grey Literature

2021 ◽  
Vol 2 (1) ◽  
pp. 13-25
Author(s):  
Atilla Wohllebe ◽  
Mario Hillmers
Keyword(s):  
Mobile Apps ◽  
Grey Literature ◽  
Mobile App ◽  
Point Of View ◽  
Practical Point ◽  
Gray Literature ◽  
Definition Of ◽  
Job Ads ◽  
Oriented Approach

The relevance of smartphones and mobile apps has increased significantly in recent years. Increasingly, companies are trying to use mobile apps for their business purposes. Accordingly, the role of app marketing has become more important. Nevertheless, there is no uniform understanding of the term "app marketing". Based on scientific and gray literature, two definitions of "app marketing" are developed. In the narrower sense, app marketing refers to measures aimed at making a mobile app better known and acquiring users i. e. generating app downloads. In the broader sense, app marketing refers to all activities that are used to acquire users for a mobile app, contact them, and encourage them to reach a specified goal. Additionally, based on job ads, an overview of activities in app marketing is provided from a practical point of view. Here, the focus is primarily on paid app install campaigns as well as on monitoring, reporting and analytics.

Social Media A Tool for Social and Political Inclusion among Youth: A Study of Indian University Students

2021 ◽  
Vol 4 (1) ◽  
pp. 82-89
Author(s):  
Satish Kumar ◽  
Amit Sharma ◽  
Varinder Verma
Keyword(s):  
Social Media ◽  
Political Parties ◽  
University Students ◽  
Social Networking ◽  
Social Networking Sites ◽  
Quantitative Research ◽  
Mobile Apps ◽  
Social Needs ◽  
Inclusive Development ◽  
Survey Method

Social Media is an important tool for sharing information and communication among the people. Mobile Applications enable these social networking sites (SNS) to send and receive info-content to the target audience. Especially, University students in the country today use SNS extensively for information and entertainment needs. Social media is playing a crucial role in social and political awareness for inclusive development. The study focuses on how social networking apps help in fulfilling the social needs of youth? What are the effects of social media on studies of university students? How do political parties use SNS apps for youth? And how mobile apps are contributing to the Digital India movement? A survey method was used for quantitative research methodology with a stratified random sampling of 100 university students of two state university of Haryana. The study reveals that students consider mobile apps help in socially connected with well known, to whom they are meeting personally and they feel happy for sharing their thoughts. It also explains the use of social media can create a negative effect on studies. Political parties and political leaders are targeting youth for their propaganda and agenda-setting through mobile apps. In the Digital India movement mobile apps are empowering youth for inclusive development.

The Benefits of Social Networking Sites in Building Reputation for Enterprises

2019 ◽  
pp. 65-85
Author(s):  
María Victoria Carrillo-Durán ◽  
Juan Luis Tato-Jiménez
Keyword(s):  
Literature Review ◽  
Social Networking ◽  
Competitive Advantage ◽  
Social Networking Sites ◽  
Point Of View ◽  
Digital Environment ◽  
Short Term

This chapter aims to clarify the role of social networking sites (SNSs) such as Facebook, Twitter, and LinkedIn in building the reputation of enterprises. SNSs have a vast potential in the digital environment to build reputation and thus a long-term competitive advantage for companies. The chapter opts for a literature review with which to discuss the difficulties and possibilities companies have in building reputation through SNSs. The SNSs used in companies are marketing-centered. Engagement is promoted only with customers, and is short-term and centered on results instead of being long-term and centered on competitive advantage and promoting engagement with different stakeholders. This issue is not dependent on the size of the company. Instead, it is dependent on understanding the concept of reputation from a strategic point of view, with companies adapting their management to their own particularities and to the different possibilities offered by SNSs.

Online Sisterhood

2016 ◽  
pp. 208-227 ◽  
Author(s):  
Ariane J. Utomo
Keyword(s):  
Social Capital ◽  
Social Networks ◽  
Social Media ◽  
Developing Countries ◽  
Middle Class ◽  
Social Networking ◽  
Social Networking Sites ◽  
Personal Income

Across developing countries, the role of social networks and social capital in facilitating women's access to income is well documented. However, less is known about how networks facilitated by social networking sites (SNS) may transform women's economic opportunities in these regions. In this chapter, I draw upon a relatively recent phenomenon of the use of SNS as a medium of trade in urban Indonesia. In 2010, I conducted preliminary interviews to examine the dynamics of Facebook-facilitated trade among urban middle-class married women residing in Jakarta, the capital of Indonesia. The interviews highlighted beneficial links between social media, social capital, and productivity – by means of increased personal income. However, this effective link between SNS and income-generating social capital is likely to be a rather distinctive example, as it depends largely on the class, gender, and cultural specificities that shape the nature of online and offline social interactions among my target group.

Image Sharing on Social Networking Sites: Who, What, Why, and So What?

2019 ◽  
pp. 348-369
Author(s):  
Melanie Keep ◽  
Anna Janssen ◽  
Krestina Amon
Keyword(s):  
Mental Health ◽  
Social Media ◽  
Social Networking ◽  
Social Networking Sites ◽  
Personal Characteristics ◽  
Current Understanding ◽  
Health Consequences ◽  
Image Sharing ◽  
Photo Sharing

Sharing images online, particularly through social networking sites (SNSs), is a widespread activity. The popularity of image sharing on SNSs has provided researchers with a unique opportunity for investigating how and why we communicate with each other via images. This chapter discusses research about photo sharing on three popular SNSs: Facebook, Instagram, and Snapchat. The unique affordances of each platform have resulted in differences in the images people share on them, and why people choose to share or view different images across the different SNSs. Personal characteristics also shape how and why we share images online. The chapter, therefore, also considers the role of age, gender, and personality on image sharing behaviors and preferences. Finally, the chapter outlines our current understanding of the interrelationship between image sharing and mental health. This chapter thus considers: Who shares images on social media? What do they share? Why do they share these images? What are the mental health consequences of image sharing on SNSs?

scholarly journals Power of Social Networking Sites in Bringing Social Change on the part of Youth through Digital Activism

2021 ◽  
Vol volume 05 (issue 2) ◽  
pp. 49-60
Author(s):  
Zowaina Azhar ◽  
Dr. Abdul Rehman Qaisar ◽  
Kanza Mahmood
Keyword(s):  
Social Media ◽  
Social Change ◽  
Social Networking ◽  
Sample Size ◽  
Social Networking Sites ◽  
Educational Institutions ◽  
Digital Activism ◽  
Social Protests ◽  
Convenience Sampling

The study attempts to explain the role of social networking sites in bringing social change through youth. The study used cause and effect research design in order to determine how social networking sites are affecting the trend of social protests. Data was collected from different professions, occupations and educational institutions of Punjab, Pakistan, through a well-developed questionnaire. To conduct the study, a sample size of 300 respondents was chosen to get accurate findings. Convenience sampling was used where the respondents were selected according to their availability and ease from a sample size of 300 respondents was selected. The findings of the study revealed that social networking sites are playing a significant role in bringing social change in a society, especially through youth, ranging from 21 to 25 years of age. Males are showing greater support to these protests. Moreover, governments do not get much involved in issues through social media; rather they try to use traditional means of involvement. It was also concluded that people who believe that protesting through social media is non-violent, show greater support in favor of it.

scholarly journals A Trigger or a Muffler? - Examining the Dynamics of Crosscutting Exposure and Political Expression in Online Social Media

2013 ◽  
Vol 5 (1) ◽  
pp. 16-27
Author(s):  
Soo Young Bae
Keyword(s):  
Social Media ◽  
Social Networking ◽  
Online Social Networks ◽  
Social Networking Sites ◽  
Social Networking Site ◽  
Online Social Networking ◽  
Political Expression ◽  
Online Social Media ◽  
Candidate Support

This study explores the potential of online social media to serve as a sphere for political discourse and investigates the extent to which everyday uses of online social networking sites can expose citizens to politically diverse viewpoints.  In addition, this study asks whether such crosscutting exposure in online social networks will act as a trigger or a muffler for political expression – that is, whether exposure political difference will stimulate or discourage political discussions.  With analyses of a sample of online social networking site users in the context of the 2012 presidential election in South Korea, this study explicates the link between crosscutting exposure and citizens’ political expressions in social media.  Results reveal that contrary to the predictions in previous literature, exposure to politically incongruent viewpoints in online social networking sites does not seem to undermine users’ expressive behaviors but instead positively contribute to political expression.  In addition, this study shows the significant role of citizens’ perceptions of candidate support in their own networks, and illustrates that the dynamics of political expression differ significantly depending on the users’ age.

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