Product Placement Bibliometric Study: Generic Journals Versus Specific-Communication Journals

2021 ◽  
pp. 232948842110558
Author(s):  
Natalia Vila-López ◽  
Ines Kuster-Boluda

Media fragmentation represents new challenges for product placement strategies to become an increasingly effective way to reach consumers and non-users. In this frame, this paper has been developed with three main objectives: (i) to carry on a performance analysis to measure the visibility/impact of the scientific product in product placement (most cited authors, journals, and themes), (ii) to visually present the scientific structure by topics of research in product placement as well as its evolution to identify future research lines, and (iii) to compare both objectives in generic journals and specific communication ones. To this end, the resources in the Web of Science Citation Index were used. Scimat software was applied on a sample of 694 indexed papers from 1992 to 2021 containing “product placement” with 8,521 global citations (176 of the papers were indexed in communication journals with 3,190 citations). Our results show that MEMORY is a key motor theme—the future of research tends to new themes in the communication field (i.e., ATTITUDES/BEHAVIORS or VIRTUAL). Three industries have been key: alcohol, tobacco, and food. This research adds value to previous analysis as long as we have included: (i) a multidisciplinary approach; (ii) an unfolded analysis focusing strictly on communication journals; and (iii) a longitudinal analysis to compare different periods showing dynamic scientific maps.

Cephalalgia ◽  
2016 ◽  
Vol 37 (13) ◽  
pp. 1299-1309 ◽  
Author(s):  
Claude Robert ◽  
Concepción S Wilson ◽  
Richard B Lipton ◽  
Charles-Daniel Arreto

Aim This study charts the growth of the scientific journal literature on headache for 30+ years (1983–2014). Methods Using the Web of Science, articles published in four two-year periods (1983–1984, 1993–1994, 2003–2004, 2013–2014) from journals indexed in the Science Citation Index Expanded database were retrieved and analyzed. Results From 1983–1984 to 2013–2014, the scientific literature on headache increased nearly fourfold (3.8) from 468 to 1776 articles; the number of participating countries more than doubled (26 to 67); and the two most prolific countries in each period were the USA and Italy. While several European countries (Italy, Germany, UK and Denmark) were among the top 10 in each period, the notable appearance of Turkey, China and Brazil among the top 10 in 2013–2014 indicates the growing geographic spread of publications on headache research. Meanwhile, the comet-like distribution of journals has not changed: two journals, Headache and Cephalalgia, persist throughout as the nucleus, with the tail increasing more than threefold from 141 journals in 1983–1984 to 462 in 2013–2014. Conclusion Our study follows the recent growth and spread of the scientific literature on headache research and should stimulate further bibliometric investigation in this field.


Author(s):  
R. R. Mukhametshin ◽  
G. Sh. Asylgaraeva

The authors discuss the results of analyzing scientometric indicators of “Povolzhskaya аrkheologiya” journal acquired to the Web of Sciences, Scopus and RSCI (Russian Science Citation Index) databases. To specify the journal position within the archeological periodicals and its possible inclusion into the Web of Science database, the study findings were compared to the analyses results for the Russian authoritative academic journals in the related domains. The rating for selected journals by Scopus and RSCI key scientometrics indicators is built. The journal position in these ratings is discussed. Within the Web of Science system, the indicator of the journal “latent citation” is obtained. The journal dynamics within the databases under examination is demonstrated. The articles published in 2015–2019 are analyzed for their territorial affiliation. Based on the analysis results, the authors determine the journal position in the national and global context and suggest that “Povolzhskaya аrkheologiya” journal has got high starting position if included into the Web of Science.


2021 ◽  
Vol 69 (3) ◽  
Author(s):  
Julián Monge-Nájera

Introduction: In contrast with other tropical countries, Cuba has been frequently studied from the point of views of scientometrics. It has been reported that Cuban researchers often failed to cite other Cuban researchers or to collaborate with them, and that 78 % of the Cuban scientifc output is published in Cuban journals and mostly missed by Scopus and the Web of Science. Objective: In this article, we analyze article characteristics (subject, language, authorship), institutions and journals that appear in the Science Citation Index Expanded, as well as citations from the Web of Science Core Collection. Methods: We analyzed publications from Cuba, dated 1900 to 2019, that reached the index. Results: We retrieved a total of 23576 publications, mostly articles. In this database, English is the dominant language, and, over time, articles have become longer and increased the number of authors and references. Numerically, the leading institution is Universidad de La Habana. Research is strongly concentrated around medical subjects. Collaboration teams lead by foreign authors have more citations recorded by the database, where the number of Cuban articles has decreased after 2008. Conclusion: For Cuban publications that reach the Science Citation Index Expanded (under 22%), most research is applied to health subjects and productivity has decreased in the last decade.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Mohammed Ali Mohsen

Purpose This paper aims to analyse the research contributions of the Kingdom of Saudi Arabia in the field of applied linguistics (AL) indexed in the Web of Science core collection for the period between 2011 and 2020. Design/methodology/approach The author searched key terms in the Social Science Citation Index and Science Citation Index Expanded categories that publish documents in AL. The author compiled the data, classified these documents according to their research focus and investigated different metrics such as keywords analysis, citation analysis, overseas collaboration and productivity over authors, institutions and sources by using VOSviewer and Excel sheet. Findings Results found that publications in Saudi Arabia have tremendously increased around three times in the years 2016–2020 than before. As unexpected, highly cited researchers, sources and institutions for the social science and arts and humanities disciplines were higher than the scientific disciplines that investigated linguistic issues such as neurology, audiology and computer science. The area of language teaching and learning was the most researched area in which the highly cited author, journals and keywords analysis metrics occurred within its scope. The highly cited articles were those that collaborated with the world contributing authors and acted as corresponding authors. Originality/value The study contributes to the body of literature of AL which shares other categories that investigated language as a central issue. The study provides a fine-grained picture about the research productivity of AL in scientific and social science categories in Saudi Arabia.


2018 ◽  
Author(s):  
Olga Moskaleva ◽  
Vladimir Pislyakov ◽  
Mark Akoev ◽  
Ivan Sterligov ◽  
Svetlana Shabanova

In early 2016 a new database was launched on the Web of Science platform — Russian Science Citation Index (RSCI). The database is free to all Web of Science subscribers except those from the post-Soviet states. This database includes papers from 652 selected Russian journals and is based on the data from national citation index — Russian Index of Science Citation (RISC). RISC was launched in 2005 but it is scarcely known to the English-language audience. The paper describes the history, current structure and user possibilities of RISC. We focus on the novel features of RISC which are crucial to bibliometrics and are unavailable in the international citation indexes.


2013 ◽  
pp. 129-146 ◽  
Author(s):  
N. Kurakova ◽  
L. Tsvetkova ◽  
O. Eremchenko

The paper analyses the publications of Russian authors in various fields of economics indexed in Web of Science and Russian Science Citation Index. The authors claim that the scientometric parameters are only in a limited way applicable in evaluating the performance of expert and thesis boards in economics in Russia. The authors also put forward the approaches in order to improve Russia’s positions in the international citations indexes in economics.


Author(s):  
Nikolay Mazov ◽  
◽  
Vadim Gureyev ◽  
◽  
◽  
...  

Twenty two science Russian periodicals in informatics and library studies are selected for the bibliometrical analysis of key journal indicators, including publication activity of the same journals’ editorial staff. For the first time for domestic journals, the study reveals hidden self-citation when editorial members include links to their journal from other publications. The available instruments of scientometrical databases, including Web of Science and Scopus, and the national system Russian Science Citation Index do not enable to identify this form of self-citation. The mentioned manipulations are aimed at boosting journal rating. In several cases, intensive and unjustified citation by journals’ editorial staff in other periodicals which we consider the violation of publication ethical principles, is revealed.


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