Unheard Complaints: Integrating Captioning Into Business and Professional Communication Presentations

2018 ◽  
Vol 81 (1) ◽  
pp. 100-122 ◽  
Author(s):  
Geoffrey M. Clegg
Keyword(s):  
Hard Of Hearing ◽  
Business Communication ◽  
Professional Communication ◽  
Critical Awareness ◽  
Current Trends ◽  
Pedagogical Frameworks

This article explores pedagogical frameworks closely associated with d/Deaf and hard-of-hearing persons from the perspective of a disabled instructor to increase student awareness of the needs of diverse audiences they will encounter in the workforce. The author argues that students and instructors can use captioning theory to strategize one of the harder business communication genres, the presentation, for d/Deaf audiences to make communication more accessible. By raising critical awareness of the limits of technology, current trends in pedagogy, and disability, this article seeks to further the conversation about providing accessibility for disabled users in the classroom.

PROFESSIONALLY-ORIENTED TEACHING AS A FACTOR OF MOTIVATION TO LEARNING ENGLISH IN NON-LINGUISTIC HIGH SCHOOLS (FROM THE EXPERIENCE OF DIFFERENT DIDACTIVE METHODS USING ON ENGI NEERING FACULTY)

2020 ◽  
Keyword(s):  
High Schools ◽  
Foreign Language ◽  
Business Communication ◽  
Professional Communication ◽  
Active Teaching ◽  
English Classes ◽  
Individual Knowledge ◽  
Approach To Teaching ◽  
The University ◽  
Oriented Approach

This article is devoted to the features and benefits of a professionally-oriented approach to teaching a foreign language in non-linguistic high schools on the example of engineering education. According to the latest standards of higher education (FSES 3++), students must have sufficient knowledge of a foreign language for business communication in oral and written forms. However, teachers of high schools face a number of difficulties in the formation of a foreign language communicative competence offuture engineers, namely: a constant decrease of a number offoreign language practical classes in a curriculum of a high school and a weak motivation of students. In our opinion, a professionally-oriented approach to teaching helps to solve these problems and make the process of learning a foreign language more intensive, focused and effective. That is, now, the development of strategies, methodological models and tools for teaching English, with a focus on professional communication, is an actual task for an English teacher at the University. This article presents some methods and techniques that stimulate students of engineering faculty to professionally oriented communication in English. Much attention is paid to both active teaching methods used during practical English classes, and individual work, which allows students to get more useful information and skills within the practical classes given, and also allows students to develop the need for individual knowledge acquisition and comprehension, thereby providing the increased interest of communication in a foreign language and increasing motivation to learn a foreign language.

scholarly journals Harry Potter and the First Order of Business: Using Simulation to Teach Social Justice and Disability Ethics in Business Communication

2018 ◽  
Vol 81 (1) ◽  
pp. 85-99 ◽  
Author(s):  
Stephanie K. Wheeler
Keyword(s):  
Social Justice ◽  
Business Communication ◽  
Harry Potter ◽  
Professional Communication ◽  
Business Writing ◽  
Communication Course ◽  
Simulation Based ◽  
Excellent Work ◽  
Communication Pedagogy

Despite the excellent work by scholars who invite us to consider disability, social justice, and business and professional communication pedagogy, little attention has been given to what a disability- and social-justice-centered business and professional communication course might look like in design and implementation. This case study offers an example of a simulation based within the Harry Potter universe that emphasizes the ways disability advocacy and civic engagement manifest themselves in foundational business writing theories and practices. This simulation enabled students to engage with social justice issues by understanding access as an essential part of business and professional communication.

English for Business Communication

2012 ◽  
Vol 45 (4) ◽  
pp. 410-445 ◽  
Author(s):  
Vijay K. Bhatia ◽  
Stephen Bremner
Keyword(s):  
State Of The Art ◽  
Business Communication ◽  
Genre Theory ◽  
Professional Communication ◽  
Genre Analysis ◽  
Extensive Review ◽  
Business English ◽  
Business World ◽  
Design And Implementation ◽  
Gradual Shift

The concept of Business English has undergone some major shifts in the last few years because of a number of developments, such as advances in genre theory and the coming together of English for Business Purposes and Business Communication, inspired by the realization that there is a gap to be bridged between the academy and the globalized business world. Drawing on advances in the analysis of business discourses, especially in applied genre analysis, this state-of-the-art review revisits the frameworks currently used in English for Business Purposes and Business Communication (or, more generally, Professional Communication) to suggest an integration of the two approaches for the design of English for Business Communication (EBC) programmes. The study incorporates an extensive review of much of the relevant published work in all the three areas mentioned above to identify some of the main issues in EBC, and illustrates a gradual shift in the rationale for the design and implementation of EBC programmes.

scholarly journals LEARNING IN BUSINESS FOREIGN (RUSSIAN) LANGUAGE AT A TECHNICAL UNIVERSITY (ON THE EXAMPLE OF NRU MGSU)

2021 ◽  
Vol 10 (34) ◽  
Author(s):  
E.L CHERKASHINA ◽  
Keyword(s):  
Oral Communication ◽  
Business Communication ◽  
Russian Language ◽  
Professional Communication ◽  
Master's Students ◽  
Technical Literature ◽  
Explanatory Note ◽  
Essential Components ◽  
Development Of Language ◽  
Language Competencies

Purpose: To acquaint with the methodology of teaching master's students Russian as a foreign language in the fields of business and professional communication; to substantiate the need to implement the "Scientific Speech" section into the course curriculum. Methods: both analytical and explanation methods, making it possible to analyze approaches to the study of the course "Foreign Business Language" by different researchers and methodologists, in order to consider and propose a new approach to teaching the course "Foreign Business Language". Results: The section "Scientific Speech" included into the course curriculum is relevant for foreign master’s students since it promotes development of language competencies (understanding of scientific and technical literature, solving professional problems in a foreign (Russian) language, implementation of written and oral communication for academic and professional interaction). Conclusions: The article notes that the course "Foreign Business Language" should include not only written forms of business communication, but also the scientific style. Professionally oriented texts with pre-text and post-text exercises facilitate the learning of the course curriculum and they are essential components for in-depth comprehension of the scientific style. Training in written forms of business communication is carried out by means of content of formal documents that are relevant in the framework of educational or scientific activities (e.g. order, certificate, memorandum and explanatory note, informational letter, accompanying letter, motivational letter and letter of gratitude).

scholarly journals INDUCTIVE APPROACH TO TEACHING FOREIGN LANGUAGE ETIQUETTE OF PROFESSIONAL COMMUNICATION AT NON-LINGUISTIC UNIVERSITY

2021 ◽  
Vol 6 (2(25)) ◽  
pp. 17-20
Author(s):  
Olga Nalitkina ◽  
Raushan Khasan
Keyword(s):  
Foreign Language ◽  
Business Communication ◽  
Professional Communication ◽  
Inductive Approach ◽  
Approach To Teaching ◽  
Ethical Norms

We look at the challenges of teaching cultural and ethical norms of foreign language business communication to future specialists in tourism. We substantiate the advisability of applying inductive approach in teaching foreign language business etiquette.

Trans Students’ Right to Their Own Gender in Professional Communication Courses: A Textbook Analysis of Attire and Voice Standards in Oral Presentations

2018 ◽  
Vol 49 (2) ◽  
pp. 183-212
Author(s):  
Fernando Sánchez
Keyword(s):  
Business Communication ◽  
Textbook Analysis ◽  
Professional Communication ◽  
Bodily Experiences ◽  
In Trans ◽  
Oral Presentations ◽  
Professional Ethos

Oral presentations are a common genre in technical and business communication courses. While it is important for students to develop a professional ethos when presenting information, in this article I argue that textbooks’ discussion of professional dress and voice privilege cisgendered bodies and erase the differences and bodily experiences that transgendered individuals face. This may cause dissonance in trans students who may come to believe that they must choose between their genders and being professional.

Reframing Neurodiversity as Competitive Advantage: Opportunities, Challenges, and Resources for Business and Professional Communication Educators

2020 ◽  
Vol 83 (3) ◽  
pp. 261-284
Author(s):  
Lorelei A. Ortiz
Keyword(s):  
Competitive Advantage ◽  
Soft Skills ◽  
Business Communication ◽  
Professional Communication ◽  
Diverse Students ◽  
Communication Course ◽  
Talented Students ◽  
The Ideal

This article outlines opportunities and challenges of teaching neurologically diverse students in the business communication course, providing basic resources and information for instructors to supplement their knowledge and pedagogical ability to support neurodiverse students. While the business communication course may represent obstacles for neurodiverse students, it also provides the ideal opportunity for them to practice and develop the soft skills that are essential to their success. Included are implications for neurodiversity as competitive advantage as employers look to harness the unique talents of neurodivergent graduates through active recruitment programs and universities increase programming to support these diverse and talented students.

Selections From the ABC 2016 Annual Conference, Albuquerque, New Mexico: Bright as Stars in the Albuquerque Desert Sky: Classroom-Tested Business Communication Assignments

2017 ◽  
Vol 80 (2) ◽  
pp. 236-257
Author(s):  
D. Joel Whalen
Keyword(s):  
Professional Development ◽  
New Mexico ◽  
Business Communication ◽  
Data Interpretation ◽  
Professional Communication ◽  
Annual Conference ◽  
Support Materials ◽  
Student Projects ◽  
Stimulus Materials ◽  
Skill Building

This article, the first of a two-part series, presents 13 teaching innovations debuted at the 2016 Association for Business Communication’s annual conference. The second edition of My Favorite Assignment will be published in the fall 2017 Business and Professional Communication Quarterly. Assignments include international collaborative projects, students’ professional development, fast skill-building exercises, data interpretation, event planning, and more. Additional assignment support materials—instructions to students, stimulus materials, slides, grading rubrics, frequently asked questions, and sample student projects—are posted on these websites: http://www.businesscommunication.org/page/assignments and http://salesleadershipcenter.com/research .

scholarly journals Current Trends in Business Communication: Anglicisms in German

Linguaculture ◽  
2020 ◽  
Vol 11 (1) ◽  
pp. 23-30
Author(s):  
Alina Bruckner
Keyword(s):  
Social Economic ◽  
Business Communication ◽  
Written Communication ◽  
Current Trends

Anglicisms have invaded all languages nowadays, but it seems that German is being invaded by English loanwords not only in oral but also in written communication. This article intends to briefly analyze whether Anglicisms represent an enrichment or rather an intrusion to a language, taking into consideration the fact that the influx of English loanwords upon German has even led to the appearance of a hybrid means of communication named Denglish. Examples of Anglicisms and pseudo-Anglicisms in German originate from an area that is nowadays mainly English, namely the business communication, more presicely advertising. But, apart from the linguistic considerations, Anglicisms are to be understood also as an expression of cultural, social, economic and even political aspects.

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