Storytelling as a Communicative Tool of Corporate Media Discourse

Author(s):  
Н. Гвозданная ◽  
N. Gvozdannaya

Over the past decades the number of studies devoted to the use of storytelling technologies in various spheres of human activity has significantly increased. The article reveals the concept of the term “storytelling” and consideres its role in the corporate media discourse.

2008 ◽  
Vol 15 ◽  
Author(s):  
SueAnne Ware

Andreas Huyssen writes, ‘Remembrance as a vital human activity shapes our links to the past, and the ways we remember define us in the present. As individuals and societies, we need the past to construct and to anchor our identities and to nurture a vision of the future.’ Memory is continually affected by a complex spectrum of states such as forgetting, denial, repression, trauma, recounting and reconsidering, stimulated by equally complex changes in context and changes over time. The apprehension and reflective comprehension of landscape is similarly beset by such complexities. Just as the nature and qualities of memory comprise inherently fading, shifting and fleeting impressions of things which are themselves ever-changing, an understanding of a landscape, as well as the landscape itself, is a constantly evolving, emerging response to both immense and intimate influences. There is an incongruity between the inherent changeability of both landscapes and memories, and the conventional, formal strategies of commemoration that typify the constructed landscape memorial. The design work presented in this paper brings together such explorations of memory and landscape by examining the ‘memorial’. This article examines two projects. One concerns the fate of illegal refugees travelling to Australia: The SIEVX Memorial Project. The other, An Anti-Memorial to Heroin Overdose Victims, was designed by the author as part of the 2001 Melbourne Festival.


Lankesteriana ◽  
2015 ◽  
Vol 7 (1-2) ◽  
Author(s):  
Robert Lauri

The conservation and protection of California native orchids has not been a large focus recently. All California native orchids are terrestrial and many are associated with forest and woodland plant com- munities. However, a number are associated with the Mediterranean Climate plant community known as Chaparral; this includes at least three Piperia Rydb. species. Many Piperia populations and associated Chaparral plant communities have been impacted by human activity over the past several decades, howev- er, there is very little documentation regarding the size, and overall impact to the populations. 


2014 ◽  
Author(s):  
Peng Li ◽  
Jianhua Xu ◽  
Zhongsheng Chen ◽  
Benfu Zhao

Based on the hydrological and meteorological data of the upper reaches of Shiyang River basin in Northwest China from 1960 to 2009, this paper analyzed the change in runoff and its related climatic factors, and estimated the contribution of climate change and human activity to runoff change by using the moving T test, cumulative analysis of anomalies and multiple regression analysis. The results showed that temperature revealed a significant increasing trend, and potential evaporation capacity decreased significantly, while precipitation increased insignificantly in the past recent 50 years. Although there were three mutations in 1975, 1990 and 2002 respectively, runoff presented a slight decreasing trend in the whole period. The contributions of climate change and human activity to runoff change during the period of 1976-2009 were 45% and 55% respectively.


Author(s):  
Joanna D. Haigh ◽  
Peter Cargill

This introductory chapter provides an overview of the Earth's climate system—its composition, structure, and circulation—and some of the ways in which these vary naturally with time. It examines the key features of the structure of the Sun, its magnetic field, atmosphere, and its emission of radiation and particles. A comprehension of how the sun affects the Earth is a fundamental requirement for understanding how climate has varied in the past and how it might change in the future. This is particularly important in the context of determining the cause(s) of climate change and understanding natural factors in order to be able to attribute to human activity any past or potential future influence on a range of timescales.


Author(s):  
Carole L. Crumley

Recent, widely recognized changes in the Earth system are, in effect, changes in the coupled human–environment system. We have entered the Anthropocene, when human activity—along with solar forcing, volcanic activity, precession, and the like—must be considered a component (a ‘driver’) of global environmental change (Crutzen and Stoermer 2000; Levin 1998). The dynamic non-linear system in which we live is not in equilibrium and does not act in a predictable manner (see Fairhead, chapter 16 this volume for further discussion of non-equilibrium ecology). If humankind is to continue to thrive, it is of utmost importance that we identify the ideas and practices that nurture the planet as well as our species. Our best laboratory for this is the past, where long-, medium-, and short-term variables can be identified and their roles evaluated. Perhaps the past is our only laboratory: experimentation requires time we no longer have. Thus the integration of our understanding of human history with that of the Earth system is a timely and urgent task. Archaeologists bring two particularly useful sets of skills to this enterprise: how to collaborate, and how to learn from the past. Archaeology enjoys a long tradition of collaboration with colleagues in both the biophysical sciences and in the humanities to investigate human activity in all planetary environments. Archaeologists work alongside one another in the field, live together in difficult conditions, welcome collaboration with colleagues in other disciplines—and listen to them carefully—and tell compelling stories to an interested public. All are rare skills and precious opportunities. Until recently few practitioners of biophysical, social science, and humanities disciplines had experience in cross-disciplinary collaboration. Many scholars who should be deeply engaged in collaboration to avert disaster (for example, specialists in tropical medicine with their counterparts in land use change) still speak different professional ‘languages’ and have very different traditions of producing information. C. P. Snow, in The Two Cultures (1993 [1959]), was among the first to warn that the very structure of academia was leading to this serious, if unintended, outcome.


Author(s):  
T. S. Kemp

From the very start of the spread of humans, the world’s mammals have been irreversibly, and mostly detrimentally, affected through direct exploitation for food and for skins to make clothes and shelter. Our domestication of certain mammal species has also had a huge impact on the rest of the world’s mammalian fauna, and indeed on its whole biota. ‘Humans and mammals: the past and the future’ considers how human activity has caused the latest megafaunal extinction and looks at the future crisis facing many mammalian species. A quarter of mammalian species are, today, faced with severe population decreases that may result in extinction. What can be done to conserve them?


2020 ◽  
Vol 46 (10) ◽  
pp. 1167-1181 ◽  
Author(s):  
Maeve Cooke

The most fundamental challenge facing humans today is the imminent destruction of the life-generating and life-sustaining ecosystems that constitute the planet Earth. There is considerable evidence that the strongest contemporary ecological threat is anthropogenic climate change resulting from the increasing warming of the atmosphere, caused by cumulative CO2 and other emissions as a result of collective human activity over the past few 100 years. This process of climate change is reinforced by further ecological problems such as pollution of land, air and sea, depletion of resources, land degradation and the loss of biodiversity. The name gaining currency for this emerging epoch of instability in the Earth’s eco-systems is the Anthropocene. Anthropogenic climate change calls for a categorical shift in thinking about the place of humanity in these systems and requires fundamental rethinking of ethics and politics. What would an appropriate ethical frame for politics in the Anthropocene look like? In response to this question, I sketch a proposal for an ethically non-anthropocentric ethics. I draw on early Frankfurt School Critical Theorists, and on Habermas, but move beyond these theorists in key respects.


1984 ◽  
Vol 50 ◽  
pp. 1-22 ◽  
Author(s):  
G. J. Wainwright

Fifty years ago on 17 February 1934 the Prehistoric Society of East Anglia held its annual business meeting in Norwich. Professor Breuil was elected President for that year, Professor Miles Burkitt as Vice-President and Dr J. G. D. Clark as Honorary Editor. Other elections at that meeting included Mr Stuart Piggott to Council and O. G. S. Crawford to membership of the Society. It had been founded in 1908 when on 17 October a circular had been issued by W. G. Clarke of Norwich and W. D. Dutt of Lowestoft to over 100 interested people inviting them to form an East Anglian Society of Prehistorians. That circular and a selection of replies to it still exist in the records of the Society that have recently been rediscovered. Dr W. A. Sturge of Icklingham Hall agreed to become the first President and, having received 72 favourable replies, an inaugural meeting was held on Monday 26 October 1908 at Norwich.For the better part of three decades the Society maintained an active, if somewhat parochial, role in the development of British Prehistory. Its interests were East Anglian in orientation and with little exception directed to the study of palaeolithic man and the flint implements that might (or might not) be ascribed to human activity.By 1930, however, some members of the Society were contemplating change. As C. S. Phillips (1980, 113) has pointed out, it was the only body in Britain devoted entirely to Prehistoric studies, but whilst its membership had originally been local to East Anglia, by the fourth decade of the century it was expanding outside the region.


2014 ◽  
Vol 13 (1) ◽  
pp. 21-50
Author(s):  
Adnan Ajsic

Similar to many modern languages Bosnian continues to borrow lexical material from English. Although this is by no means a new trend, the linguo-political situation in Bosnia-Herzegovina has dramatically changed in the past twenty years and with it the dynamics and patterns of lexical borrowing. Based on a special synchronic corpus compiled from opinion pieces and editorials from the contemporary Bosnian press, this study analyzes the collocational patterns of the most frequently occurring English loanwords and compares them to their original collocational patterns extracted from a comparable English-language corpus. The findings confirm a divergence in collocational patterning between the donor and borrowing languages (Kurtböke & Potter 2000), but also suggest the existence of a “washback” effect whereby some of the new collocational patterns from the borrowing language enter the donor language through media discourse. The new collocational patterns are shown to derive from the postwar constitutional arrangement in Bosnia-Herzegovina.


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