The role of religion in shaping politeness in Moroccan Arabic: The case of the speech act of greeting and its place in intercultural understanding and misunderstanding

2015 ◽  
Vol 11 (1) ◽  
Author(s):  
Abdelaziz Bouchara

AbstractThis paper investigates, from a cross-cultural pragmatics framework, the motivations and reasons which induce Moroccans in particular, and Arabs in general, to invoke Qur’anic verses and religious lexicons in their daily politeness discourse. By focusing on the speech act of greeting, this study attempts to show that greetings are ordinary day-to-day events, which often encapsulate a lot of different cultural values that may cause misunderstandings. Based on data collected from natural interaction between Arabs and Germans, Arabs seem inclined to show politeness when greeting one another by using religious vocabulary and giving religious praises. In addition, the use of religion as a politeness strategy appears to function as a way of protecting the self-image of both the speaker and the hearer. Furthermore, the findings of this study also reveal that by resorting to the use of this politeness strategy, Moroccans seem to reflect their firm belief and the importance they attach to the Qur’an and, more especially, to the question of fate and destiny in Islam. As a result, it is not the linguistic expression itself but rather the pragmatic function of the utterance that seems to determine the use and interpretation of politeness strategies in (Moroccan) Arabic.

2017 ◽  
Vol 6 (5) ◽  
pp. 370 ◽  
Author(s):  
Tatyana A. Titova ◽  
Elena G. Gushchina ◽  
Elena V. Frolova

<p>The interest regarding to African cultural values has intensified in all countries of the African continent in the second half of the twentieth - early twenty-first century. The aim of the article is to analyze the traditional religious beliefs of Tropical Africa peoples. The interdisciplinary approach that allows us to consider social realities in the context of historical and cultural changes has become the leading one to the study of this problem. The article shows the role of religion in African society. They considered the system of traditional beliefs and cults, the main forms of religious beliefs, as well as the diversity of religious attributes and its use on the basis of materials from the museum collection of the Ethnographic Museum of the University. The materials of the article can be useful for ethnologists, anthropologists, museum staff and everyone who is interested in this topic.</p>


2001 ◽  
Vol 24 (2) ◽  
pp. 97-112 ◽  
Author(s):  
Tim Hassall

Abstract This study investigates how frequently Australian learners of Indonesian thank in everyday situations compared with Indonesian native speakers. The data were collected by means of interactive roleplay. Learner subjects were found to thank very consistently in the situations, probably due to pragmatic transfer from their first language combined with influence from formal instruction. Indonesian native subjects also thanked frequently. This finding contradicts popular wisdom, and appears to reflect a rise in verbal thanking in Indonesian due to a weakening of traditional cultural values. This trend has major implications for cross-cultural pragmatics. It suggests that in developing countries where cultural values are changing, speech act behaviour may steadily converge with western pragmatic norms.


2014 ◽  
Vol 7 (1) ◽  
pp. 90-104 ◽  
Author(s):  
Salman Yousaf ◽  
Li Huaibin

Purpose – This paper seeks to explore the influential role of religion in developing a nations brand and discusses the possibility of re-positioning the brand Pakistan as a “Sufi country” that is coherent with the cultural values and social realities of the country. Design/methodology/approach – The paper follows a case study approach in delineating the image problem encountered by Pakistan and describing how governments in Pakistan related country branding efforts with the religious sentiments to foster their motives. This paper also follows an inductive approach in making a theoretical explanation about promoting Pakistan's image as a “Sufi country”. Findings – The negative image of Pakistan is gaining worldwide currency due to the absence of proactive management by government and relevant stakeholders. Pakistan as a Sufi brand has a potential to grow into a strong country brand. Branding Pakistan as a Sufi country would not only pave the way for forming a different set of associations that would be positively contradictory to the current militancy and extremism oriented perceptions associated with Pakistan, but it would also benefit her as a tourism destination. Practical implications – This paper is basically a policy recommendation regarding the reconstruction of brand Pakistan around the Sufi theme that is fairly consistent with the prevailing disposition of Pakistani society, in contrast to the current image of Pakistan cultivated in the World's media as a country with the terrorist roots. With thousands of Sufi Khanqahs, tombs and shrines spread throughout the country conforming to the ancient Islamic architecture with shades of Mughal artifacts presents with a significant ‘spiritual tourism’ opportunity provided with proper management and planning. Originality/value – The present study makes significant contribution to the theory of nation's branding by discussing the potential role of religion in developing a nation's brand, a topic that hasn't been profoundly inquired. Moreover it discusses the reputation management of a country brand in a crisis, a topic that hasn't been adequately studied.


Author(s):  
Dora Loizidou ◽  
Dina Savlovska

This paper examines a peer virtual exchange project between students at the University of Cyprus and the University of Latvia. The main purpose of this project is to develop intercultural awareness. Through telecollaborative tasks, students are asked to interact in a common discussion space around elements related to their cultural values. The aim of this paper is to discuss students’ strategies for these online exchanges. The hypothesis this paper seeks to examine is that students do not express themselves freely in the discussion forums in order to protect their personal and national image. We are thus interested in the public self-image of the students, known as ‘face’. Our findings identified politeness strategies and we are interested in the main reasons for their acts towards positive and/or negative face.


2018 ◽  
Vol 08 (02) ◽  
pp. 163-182
Author(s):  
Muhammad Zaman Nazi ◽  
◽  
Farman Ali ◽  

2001 ◽  
pp. 54-61
Author(s):  
K. Nedzelsky

Ivan Ogienko (1882-1972), also known as Metropolitan Hilarion, devoted much attention to the role and place of religion in the national life of Ukrainians and their ethnic identity in their scholarly and theological works. Without exaggeration it can be argued that the problem of national unity of the Ukrainian people is one of the key principles of all historiosophical considerations of the famous scholar and theologian. If the purpose of the spiritual life of a Ukrainian, according to his views, is to serve God, then the purpose of state or terrestrial life is the dedicated service to his people. The purpose of heaven and the purpose of the earthly paths, intersecting in the life of a certain group of people through the lives of its individual representatives, give rise to a unique alliance of spiritual unity, the name of which is "people" or "nation." Religion (faith) in the process of transforming the anarchist crowd into a spiritually integrated and orderly national integrity serves as the transformer of the imperfect nature of the human soul into perfect.


1998 ◽  
pp. 124-127
Author(s):  
V. Tolkachenko

One of the most important reasons for such a clearly distressed state of society was the decline of religion as a social force, the external manifestation of which is the weakening of religious institutions. "Religion," Baha'u'llah writes, "is the greatest of all means of establishing order in the world to the universal satisfaction of those who live in it." The weakening of the foundations of religion strengthened the ranks of ignoramuses, gave them impudence and arrogance. "I truly say that everything that belittles the supreme role of religion opens way for the revelry of maliciousness, inevitably leading to anarchy. " In another Tablet, He says: "Religion is a radiant light and an impregnable fortress that ensures the safety and well-being of the peoples of the world, for God-fearing induces man to adhere to the good and to reject all evil." Blink the light of religion, and chaos and distemper will set in, the radiance of justice, justice, tranquility and peace. "


1997 ◽  
pp. 3-8
Author(s):  
Borys Lobovyk

An important problem of religious studies, the history of religion as a branch of knowledge is the periodization process of the development of religious phenomenon. It is precisely here, as in focus, that the question of the essence and meaning of the religious development of the human being of the world, the origin of beliefs and cult, the reasons for the changes in them, the place and role of religion in the social and spiritual process, etc., are converging.


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