Another Example of Misleading Practices and Erroneous Information: Éduc’alcool Response to Lim et al. (2019): “Pregnancy, Fertility, Breastfeeding, and Alcohol Consumption: An Analysis of Framing and Completeness of Information Disseminated by Alcohol Industry–Funded Organizations”

2020 ◽  
Vol 81 (3) ◽  
pp. 384-385
Author(s):  
Hubert Sacy
BMJ Open ◽  
2020 ◽  
Vol 10 (9) ◽  
pp. e035569
Author(s):  
Emily Brennan ◽  
Danielle A J M Schoenaker ◽  
Sarah J Durkin ◽  
Kimberley Dunstone ◽  
Helen G Dixon ◽  
...  

ObjectivesConduct a head-to-head experimental test of responses to alcohol harm reduction advertisements developed by alcohol industry Social Aspects/Public Relations Organisations (SAPROs) versus those developed by public health (PH) agencies. We hypothesised that, on average, SAPRO advertisements would be less effective at generating motivation (H1) and intentions to reduce alcohol consumption (H2) but more effective at generating positive perceptions of people who drink (H3).DesignOnline experiment with random assignment to condition.Participants2923 Australian adult weekly drinkers (49% high-risk drinkers) recruited from an opt-in online panel.InterventionsParticipants viewed 3 of 83 advertisements developed by PH agencies (n=2174) or 3 of 28 advertisements developed by SAPROs (n=749).Primary outcome measuresParticipants reported their motivation to reduce the amount of alcohol consumed; behave responsibly and/or not get drunk; and limit their drinking around/never supply to minors, as well as intentions to avoid drinking alcohol completely; reduce the number of drinking occasions; and reduce the amount of alcohol consumed per occasion. Participants also reported their perceptions of people who drink alcohol on six success-related items and four fun-related items.ResultsCompared with drinkers exposed to PH advertisements, those exposed to SAPRO advertisements reported lower motivation to reduce the amount of alcohol consumed (β=−0.091, 95% CI −0.171 to −0.010), and lower odds of intending to avoid alcohol completely (OR=0.77, 0.63 to 0.94) and to reduce the amount of alcohol consumed per occasion (OR=0.82, 0.69 to 0.97). SAPRO advertisements generated more favourable fun-related perceptions of drinkers (β=0.095, 0.013 to 0.177).ConclusionsThe alcohol harm reduction advertisements produced by alcohol industry SAPROs that were tested in this study were not as effective at generating motivation and intentions to reduce alcohol consumption as those developed by PH organisations. These findings raise questions as to whether SAPROs should play a role in alcohol harm reduction efforts.


2020 ◽  
Vol 5 (4) ◽  
pp. e001958 ◽  
Author(s):  
Helen Walls ◽  
Sarah Cook ◽  
Richard Matzopoulos ◽  
Leslie London

Alcohol-related harm has gained increased attention in high-income countries (HICs) in recent years which, alongside government regulation, has effected a reduction in alcohol consumption. The alcohol industry has turned its attention to low-income and middle-income country (LMIC) markets as a new source of growth and profit, prompting increased consumption in LMICS. Alcohol use in LMICs is also increasing. There is a need to understand particularly in LMICs the impact of industry strategy in shaping local contexts of alcohol use. We draw on conceptualisations from food systems research, and research on the commercial determinants of health, to develop a new approach for framing alcohol research and discuss implications for alcohol research, particularly in LMICs, focusing on South Africa as an illustrative example. We propose a conceptualisation of the ‘alcohol environment’ as the system of alcohol provision, acquisition and consumption—including, critically, industry advertising and marketing—along with the political, economic and regulatory context of the alcohol industry that mediates people’s alcohol drinking patterns and behaviours. While each country and region is different in terms of its context of alcohol use, we contrast several broadly distinct features of alcohol environments in LMICs and HICs. Improving understanding of the full spectrum of influences on drinking behaviour, particularly in LMICs, is vital to inform the design of interventions and policies to facilitate healthier environments and reduce the harms associated with alcohol consumption. Our framework for undertaking alcohol research may be used to structure mixed methods empirical research examining the role of the alcohol environment particularly in LMICs.


2003 ◽  
Vol 108 (1) ◽  
pp. 13-21 ◽  
Author(s):  
Cameron Duff

The marketing and promotion of alcohol have attracted considerable controversy in Australia in recent years. Many researchers argue that the active promotion of alcohol has led to increases in alcohol consumption in Australia, particularly among the young, as well as a range of alcohol-related harms and problems. Others contest this view, whilst the alcohol industry itself contends that alcohol advertising is more concerned with winning and maintaining ‘market share’ than with attracting new drinkers. As such debates intensify, it is timely to consider changes in the content and format of alcohol advertising in this country. This paper examines a number of recent Australian alcohol advertisements, comparing those for beer with those for spirits and ‘ready to drink’ products in highlighting some significant changes in the ways leisure and consumption are represented in youth cultures. I argue that many of these advertisements present alcohol as a potent means of enhancing young people's leisure experience in ways that risk endorsing excessive alcohol consumption as an appropriate or ‘normal’ leisure activity for young people.


2017 ◽  
Vol 32 (3) ◽  
pp. 10-17
Author(s):  
T. N. Agapova ◽  
S. Yu. Mustafina

The selection of alcohol safety as a separate element of economic security, is due to the influence of the production and sale of alcohol on the state budget, and the impact of alcohol consumption on health and life expectancy. Effective policies, aimed at optimization of the activities of the alcohol industry contributes to the protection of national interests and implementation of state priorities. The adoption of reasonable measures to maintain the effective operation of monitoring the alcohol industry will allow for continuous process control on the alcohol market in conjunction with the dynamics of socio-economic characteristics of the society.


2017 ◽  
Vol 21 (5) ◽  
pp. 624-644 ◽  
Author(s):  
Samuel Lindsay ◽  
Antonia C. Lyons

Music videos are popular, frequently aimed at young adult audiences, and easily accessible through online platforms. They often portray specific versions of masculinities and femininities and are increasingly linked to the alcohol industry. This research explored how masculinity, femininity, and alcohol consumption are constructed within four mainstream popular music videos. Critical multimodal discourse analysis was employed to systematically examine dominant meanings across various modes of the videos (lyrics, sound, video, and editing). Two major discourses were identified, namely, extreme consumption and freedom, and together these created “playboy” and “woman-as-object” subject positions. These positions are discussed with reference to hegemonic masculinity, postfeminist culture, and capitalist consumerism and considered in terms of the complex ways in which influential postfeminist and hegemonic discourses obscure the operations of power.


2020 ◽  
pp. 70-84
Author(s):  
I. Міронова

The article covers the activities of the Russian Empire Government and the local Guardianships of Public Sobriety in the field of combating alcoholism among the working population of Southern Ukraine in the late XIX – the early XX centuries. A reform of the state wine monopoly, the alcohol industry development and the growth of drinking establishments in the region are considered. It was noted that the introduction of the monopoly streamlined the production and sale of alcohol. However, the problem of alcoholism was not fully understood by the state because of the traditional priority of state interests over public ones.The reasons of alcoholization of the Southern Ukrainian governorates’ (provinces’) working population are revealed. It was found that the Katerynoslav Governorate was the first in consuming liquor among other governorates of the Russian Empire. It could be explained by its economic situation, the large concentration of workers in the mining enterprises and mostly male composition of the population. The attention was paid to the local Guardianships of Public Sobriety (the Guardianships), their activities in dealing with drinking among workers. Their primary measures in the fight against alcoholism are covered. They are the following: lectures, talks and readings; opening of tea rooms, cheap canteens and reading libraries. It is justified that the joint activity of the government and the Guardianships, although not completed, contributed to the reduction of alcohol consumption by the population.


2020 ◽  
Vol 11 (5) ◽  
pp. 1384-1391
Author(s):  
Moniek Vos ◽  
Annick P M van Soest ◽  
Tim van Wingerden ◽  
Marion L Janse ◽  
Rick M Dijk ◽  
...  

ABSTRACT Funding of research by industry in general can lead to sponsorship bias. The aim of the current study was to conduct an initial exploration of the impact of sponsorship bias in observational alcohol research by focusing on a broad spectrum of health outcomes. The purpose was to determine whether the outcome depended on funding source. We focused on moderate alcohol consumption and used meta-analyses that are the basis of several international alcohol guidelines. These meta-analyses included observational studies that investigated the association of alcohol consumption with 14 different health outcomes, including all-cause mortality, several cardiovascular diseases and cancers, dementia, and type 2 diabetes. Subgroup analyses and metaregressions were conducted to investigate the association between moderate alcohol consumption and the risk of different health outcomes, comparing findings of studies funded by the alcohol industry, ones not funded by the alcohol industry, and studies with an unknown funding source. A total of 386 observational studies were included. Twenty-one studies (5.4%) were funded by the alcohol industry, 309 studies (80.1%) were not funded by the alcohol industry, and for the remaining 56 studies (14.5%) the funding source was unknown. Subgroup analyses and metaregressions did not show an effect of funding source on the association between moderate alcohol intake and different health outcomes. In conclusion, only a small proportion of observational studies in meta-analyses, referred to by several international alcohol guidelines, are funded by the alcohol industry. Based on this selection of observational studies the association between moderate alcohol consumption and different health outcomes does not seem to be related to funding source.


2021 ◽  
Author(s):  
Anna Ramsbottom ◽  
Mark Petticrew ◽  
May van Schalkwyk ◽  
Lauren Carters-White ◽  
Yasmine Benylles

Abstract Background: The aim of this study was to critically analyse information concerning the relationship between alcohol and food consumption provided via alcohol industry (AI) funded and non-AI-funded health-oriented websites, to determine the role it plays within the alcohol information space, and how this serves the interests of the disseminating organisations. Methods: Information on food as a harm reduction measure while drinking alcohol was extracted from the websites of 15 AI-funded corporate social responsibility (CSR) organisations. As a comparison group, non-AI-funded health websites were also searched (n=16 websites with food and alcohol-related content). Information on both the webpages themselves, and downloadable information sheets was included. Critical discourse analysis (CDA) was used to allow the text analysed to be situated within the broader political and social context. Analysis was carried out iteratively, involving continuous comparison within and between websites. Discursive themes were identified by three researchers. Identified discursive elements were discussed to reach a consensus, and a final coding framework was then developed. “Tone” analysis was used to assess whether the overall tone within individual websites were considered to be pro-alcohol consumption, neutral or discouraging of alcohol consumption.Results: There were some commonalities across AI and non-AI-funded websites, whereby both appeared to normalise alcohol consumption and to encourage use of food as a measure to enable sustained drinking, to avoid drinking in a way that results in short-term harms, and to prevent or “cure” a hangover. The fact that both AI-funded and non-AI-funded organisations shared many of these narratives is particularly concerning. However, discourse of food and alcohol that served to promote “moderate” drinking as beneficial to health, was used exclusively by AI-funded organisations, focusing on special occasions and individual blaming. Conclusions: Alcohol consumption, including heavy and harmful consumption, is frequently normalised within the online information space. Emphasising food consumption may have the effect of supporting consumers to drink for longer periods of time. Health professionals and independent health organisations should challenge why AI-funded organisations, with a major conflict of interest, and a history of health misinformation, are often given the responsibility for disseminating health information to the public.


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