scholarly journals Corporate Communications in Contribution to Addressing Environmental Problems: Case Study of an Indonesian State Oil Company

2021 ◽  
Vol 91 ◽  
pp. 152-174
Author(s):  
Yasir Yasir ◽  
Nurjanah Nurjanah ◽  
Nova Yohana ◽  
Samsir Samsir

This study aims to explain the corporate communication of state oil companies through CSR in contributing to overcoming the problems of peatland fires and coastal abrasion. This research uses a qualitative approach with case studies. Research findings indicate that Pertamina’s CSR communication targets farmer groups in dealing with peatland fires, namely establishing good relations, strengthening farmer group institutions, and connecting with other stakeholders or groups. Meanwhile, to overcome coastal abrasion, Pertamina empowers fishing groups in meetings, provides training and develops innovations to conserve mangroves. CSR communication to overcome the problem of forest fires and abrasion is carried out by developing ecotourism through community-based tourism (CBT). CSR activities are carried out with a limited area scale, so that it seems only for publication and corporate imagery. However, the company’s communication with CBT can be an effective communication model in making people aware of protecting the environment. The Peat Arboretum and Mangrove Education Center are not only tourist destinations, but also a medium of communication for environmental education for the community. Environmental communication is not only directed to the local community, school students, and youth, but also to visitors, for media coverage and discussions on social media. Corporate environmental communications must be integrated with communication channels and stakeholders to support sustainable environmental development.

2021 ◽  
Vol 886 (1) ◽  
pp. 012022
Author(s):  
Yasir Yasir ◽  
Muhammad Firdaus ◽  
Nurjanah Nurjanah ◽  
Noor Efni Salam

Abstract Environmental crises such as pollution, forest damage, loss of biodiversity, and climate change are the real problems. The environmental changes can impact the social and economic life of the community. The destruction of mangrove forests and abrasion is a major problem on the coast of Riau Province. This study aims to explain environmental communication through Community based Tourism (CBT) in overcoming mangrove damage in Pangkalan Jambi Village, Bengkalis Regency. This study uses a qualitative method with case studies. The results showed that environmental communication through CBT was carried out by Community Development of PT Pertamina RU II Sei Pakning in collaboration with a fishing group. Environmental communication activities to overcome abrasion and mangrove damage are done by establishing good relations, strengthening fishermen group institutions, and connecting with other groups or stakeholders. Pertamina empowers the fishing group by holding meetings, providing training, and developing tourism-based innovations to conserve mangroves. The emphasis of communication with CBT uses the principles: friendship, deliberation, and mutual cooperation. Mangrove Education Center, besides being a tourist destination, its existence is an important communication channel for public education to care about the environment. This environmental message is not only addressed to empower communities, school students, and local village youth but also has a broad impact on visitors, even becoming mass media coverage and discussions on social media. This CBT-based environmental communication model must be supported and integrated with other stakeholders so that its existence has a wider and sustainable impact.


2019 ◽  
Vol 2 (01) ◽  
pp. 44-52
Author(s):  
Paul Adryani Moento ◽  
Nikolaus Unawekla

  The welfare level of the population in Wasur Park village is still very low and most still hang its life by taking the result of the forest. This study aims to analyze the role of Wasur Park National Park in increasing local people's income. The method by which researchers use a qualitative approach, while the data collection techniques consist of library studies and field studies through observation, interviews. The process of data analysis includes data reduction, data presentation, and the conclusion of the empowerment of the National Park Wasur Park Hall is counseling to the local community in the framework of the Empowerment Program of local Kampung Wasur Park. In the empowerment, Wasur Park National Park is coordinating with local governments to see the development of local community data. The real evidence of Wasur Park National Park through empowerment is the establishment of a rural forestry Counseling Center (SPKP). The establishment of a rural forestry Counseling Center (SPKP) in Wasur Village, implemented after the implementation of education and training of village studies in participatory. Furthermore, Wasur Park National Park Hall conducts construction. The construction is a construction of small industry of eucalyptus oil refining, the manufacture of salted fish, medicinal plants, and the cultivation of commercial crops. Then the community in providing coaching through socialization by providing science about preserving the forest and protection and safeguarding the potential of Wasur National Park area. Then Wasur Park National Park Hall conducts supervision. Supervision conducted by the National Park Hall Wasur Park is monitoring against the hunting of many protected animals located in Wasur Park National Park area. In the Garden Hall program, Wasur Park is monitoring and evaluation of habitat and population. The Wasur Park National Park Hall conducts a regular patrol, preventing wild hunters from Wasur Park National Park. Then patrol is also done to prevent forest fires.


2021 ◽  
Vol 9 (1) ◽  
pp. 4-19
Author(s):  
Shannon Butts ◽  
Madison Jones

This article shares lessons from designing <u>EcoTour</u>, a multimedia environmental advocacy project in a state park, and it describes theoretical, practical, and pedagogical connections between locative media and community-engaged design. While maps can help share information about places, people, and change, they also limit how we visualize complex stories. Using deep mapping, and blending augmented reality with digital maps, EcoTour helps people understand big problems like climate change within the context of their local community. This article demonstrates the rhetorical potential of community-engaged design strategies to affect users, prompt action, and create more democratic discourse in environmental communication.


2014 ◽  
Vol 17 (1) ◽  
pp. 29-40
Author(s):  
Agus Rahmat ◽  
Susi Perbawasari ◽  
Feliza Zubair ◽  
Aang Koswara

Every behavior is based on knowledge, therefore the success of public health insurance (Jamkesmas) program conduct by the government for poor community require communication and socialization of the program, through various existing channels. How health communication model implemented by the government in order to disseminate Jamkesmas information particularly in West Java region? The purpose of this research is to discover the direction of information stream in socialization of Jamkesmas program, through quantitative approach. In addition, sampling use multistage cluster sampling with 180 respondents. The result of the research shows that interpersonal communication with formal opinion leaders act as the main channel for poor community to obtain information. It means that the public target for strengthening or success of Jamkesmas socialization is opinion leaders such as head of the neighborhood or local community and cadres.


2020 ◽  
Vol 10 (1) ◽  
pp. 39
Author(s):  
Goachagorn Thipatdee

The purposes of this research were to study needs of high school students and teachers on competency-based curriculum integrated with local community for high school students, develop a curriculum based on the needs, implement the developed curriculum, and evaluate the developed curriculum. The samples of the needs study stage consisted of 244 high school students, and 82 teachers in schools located in Ubon Ratchathani, and Warinchamrab Municipalities, gained by quota sampling, and those for the curriculum implementation consisted of 34 high school students studying at Luekamhan Warinchamrab School, in the second semester of academic year 2018, gained by cluster sampling. The research instruments were the developed curriculum, questionnaires for the students and the teachers, a test of English expression, a test of writing, and an attitude evaluation form. The findings revealed the students and the teachers rated their needs on competency-based curriculum at a higher level, the developed curriculum consisted of vision, mission to achieve the students&rsquo; competency through the aims, contents, and instructional procedures concentrated on practicing and the evaluation focused on performances, the students had significantly higher learning achievement and writing skills after the curriculum implementation than those before the implementation at the level .01. The developed curriculum was evaluated by the students at medium level of its feasibility.


2020 ◽  
pp. 000765032092896
Author(s):  
Daniel Vogler ◽  
Mark Eisenegger

By using social media, corporations can communicate about their corporate social responsibility (CSR) to the public without having to pass through the gatekeeping function of the news media. However, to what extent can corporations influence the public’s evaluation of their CSR activities with social media activities and if the legacy news media still act as the primary agenda setters when it comes to corporate reputation have not yet been thoroughly analyzed in a digitized media environment. This study addressed this research gap by looking at the effect of CSR communication through Facebook and news media coverage of CSR on corporate reputation in Switzerland. The results of this longitudinal study show that the salience and tone of news media coverage of CSR were positively related to corporate reputation, even though the news media coverage about CSR was predominantly negative. Thus, reputation was still strengthened even in the face of negative publicity. No effect of CSR communication through Facebook on corporate reputation was found. The results suggest that legacy news media still were influential in determining how the public evaluates corporations in the digital age.


2020 ◽  
Vol 6 (1) ◽  
pp. 2-15
Author(s):  
Bernard Spolsky

Abstract The paper starts with signs that Cooper and I found in the Old City of Jerusalem. It describes how the term Linguistic Landscape was applied to the recollections of francophone high school students of the signs they had seen. It traces the many collections of photos employing digital cameras and cell-phones, and research that was derived from these collections, including published papers and books, a journal, and an annual workshop. The paper regrets the rarity of details of authorship (but reports who was responsible for the Jerusalem street signs), and the tendency to interpret signs without detailing authorship. Signs provide evidence of the state of literacy, but ignore the sociolinguistic make-up of the local community, missing that for earlier scholars “linguistic landscape” meant speech as well as writing. It regrets the paucity of efforts to provide a theory of public signage, arguing that this could be derived from the field of Semiotics.


2020 ◽  
Author(s):  
Bruce D. Malamud ◽  
Faith Taylor

&lt;p&gt;Here we present several teaching demonstrations and hands-on activities for natural hazards. Many methods exist to actively involve students and local community participants, particularly when numbers are large, so that teaching is not just `receiving of information' via monologue talks and using powerpoint. These methods include (a) breaking up into small group discussions, (b) group &amp;#8216;role playing&amp;#8217; exercises, (c) serious games, (d) hands-on activities, and (e) class demonstrations. This paper concentrates on the latter and includes demos/activities for (a) earthquakes, (b) landslides, (c) tsunamis, (d) volcanoes and (e) weather. Natural hazards demonstrations/activities presented here are mostly inexpensive, have been used in front of large university classes and smaller `break-out groups', and are also appropriate for secondary-school students, university students, and local community communications. We have found that as a teaching tool, students and community participants often become much interested and more excited about what they are learning if use is made of these 5-10 minute class demonstrations or activities, even if only peripherally related to the subject at hand. Resultant discussion with questions and comments by students keeps both the students and the lecturer motivated and intrigued about the subjects being discussed. Days, weeks, and months later, the students remember these `demonstrations', but to set these up takes time, effort, and resources of equipment, although not necessarily a large amount of the latter.&lt;/p&gt;


Sign in / Sign up

Export Citation Format

Share Document