THE CUSTOMER ENGAGEMENT CONSTRUCT IN THE CONTEXT OF HOSPITALITY AND TOURISM: A SYSTEMATIC LITERATURE REVIEW

2018 ◽  
Vol 2018 ◽  
pp. 801-801
Author(s):  
Noppadol Manosuthi ◽  
◽  
Maroun Aouad
Keyword(s):  
Literature Review ◽  
Systematic Literature Review ◽  
Customer Engagement ◽  
Hospitality And Tourism

Entrepreneurship in rural hospitality and tourism. A systematic literature review of past achievements and future promises

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Arun Thirumalesh Madanaguli ◽  
Puneet Kaur ◽  
Stefano Bresciani ◽  
Amandeep Dhir
Keyword(s):  
Literature Review ◽  
Systematic Literature Review ◽  
Empirical Studies ◽  
The Body ◽  
Future Research ◽  
Limited Attention ◽  
High Concentration ◽  
Content Type ◽  
Research Areas ◽  
Hospitality And Tourism

Purpose Entrepreneurship in the rural hospitality and tourism sector (RHT) has received wide attention in the past decade. However, a systematic review on this topic is currently lacking. This study aims to track the progress of the RHT and entrepreneurship literature by examining the various thematic research areas, identifying the research gaps and forecasting avenues of future research on the topic. Design/methodology/approach This paper catalogs and synthesizes the body of literature from the year 2000–2020 using a systematic literature review methodology. After discussing a brief history of RHT and entrepreneurship, the current study presents a review of 101 research articles. Findings The review highlights that RHT and entrepreneurship have received relatively limited attention from entrepreneurship journals. The content analysis revealed different gaps and limitations in the understanding of entrepreneurship in RHT, including a predominance of qualitative studies with limited theoretically-grounded and generalizable empirical studies. Furthermore, a high concentration of studies is from European countries. Six main thematic research areas were identified, namely, barriers and enablers, the roles of an entrepreneur, women in RHT, influencers of firm performance, innovation and value creation and methodological commonalities. The review also advances an RHT entrepreneurship ecosystem framework to summarize the findings. Originality/value Six promising research avenues are outlined based on the six themes identified. The suggested research questions draw from allied literature on small and medium businesses, innovation, women entrepreneurship and institutions to encourage the interdisciplinary cross-pollination of ideas. The findings are summarized in a novel research framework.

Case Study as a Research Method in Hospitality and Tourism Research: A Systematic Literature Review (1974–2020)

2020 ◽  
pp. 193896552097128
Author(s):  
Kadir Çakar ◽  
Şehmus Aykol
Keyword(s):  
Literature Review ◽  
Systematic Literature Review ◽  
Research Method ◽  
Case Study Research ◽  
Theory Development ◽  
Case Study Method ◽  
Tourism Research ◽  
Computer Aided Analysis ◽  
Hospitality And Tourism

This systematic literature review aimed to investigate the use of case study method in hospitality and tourism research to increase the awareness about the use of case study as a research method. Data were collected ( n = 871) from 10 leading hospitality and tourism journals published between 1974 and 2020. A thematic analysis of the data was conducted using Leximancer as a computer-aided analysis software. The study findings reveal an overall mislabel and misuse of the case study method. Suggestions are provided to improve case study method applications and increase case study research for more theory development in hospitality and tourism research.

scholarly journals Big data and analytics in hospitality and tourism: a systematic literature review

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Marcello Mariani ◽  
Rodolfo Baggio
Keyword(s):  
Big Data ◽  
Literature Review ◽  
Systematic Literature Review ◽  
Data Science ◽  
The Body ◽  
Future Research ◽  
Content Type ◽  
Tourism Management ◽  
Scientific Outputs ◽  
Hospitality And Tourism

Purpose The purpose of this work is to survey the body of research revolving around big data (BD) and analytics in hospitality and tourism, by detecting macro topical areas, research streams and gaps and to develop an agenda for future research. Design/methodology/approach This research is based on a systematic literature review of academic papers indexed in the Scopus and Web of Science databases published up to 31 December 2020. The outputs were analyzed using bibliometric techniques, network analysis and topic modeling. Findings The number of scientific outputs in research with hospitality and tourism settings has been expanding over the period 2015–2020, with a substantial stability of the areas examined. The vast majority are published in academic journals where the main reference area is neither hospitality nor tourism. The body of research is rather fragmented and studies on relevant aspects, such as BD analytics capabilities, are virtually missing. Most of the outputs are empirical. Moreover, many of the articles collected relatively small quantities of records and, regardless of the time period considered, only a handful of articles mix a number of different techniques. Originality/value This work sheds new light on the emergence of a body of research at the intersection of hospitality and tourism management and data science. It enriches and complements extant literature reviews on BD and analytics, combining these two interconnected topics.

scholarly journals A Systematic Literature Review on Antecedents of Consumer Engagement

2020 ◽  
Vol 9 (4) ◽  
pp. 318-337
Author(s):  
KHURRAM SHAHZAD KHAN ◽  
ABDUL ZAHID KHAN ◽  
MOHAMMAD BASHIR KHAN
Keyword(s):  
Literature Review ◽  
Systematic Literature Review ◽  
Customer Engagement ◽  
Future Research ◽  
Consumer Engagement ◽  
Research Papers ◽  
Research Directions ◽  
Future Research Agenda ◽  
Future Research Directions

The major dilemma of marketing professionals is to justify the investment or expenditure on activities related to consumer engagement. Antecedents of consumer engagement are deeply rooted in the unique and specific differences that countries and/or regions present in terms of their social, legal, economic, political, and technological dimensions. Antecedents must be different for consumers from country a, region 1 than country b, region 2. There cannot be a commonality of antecedents for the 196 countries in the world. This research is among the first steps to make it possible. First, this research performed rigorous systematic literature review to consolidate all antecedents of consumer engagement acknowledged in previous quality research papers. Second, a systematic endeavour to generalize the antecedents of consumer engagement that fits all situation and context. The third contribution is the future research agenda of consumer engagement that is yet to be explored. For this purpose, strict inclusion and exclusion criteria implemented. Among hundreds of articles, a total 42 articles were selected, which fulfilled the criteria. Strict criteria were necessary to improve the quality of work. The study compiled all the antecedents in a table and concluded some highly ranked and high-frequency antecedents. A total of 22 antecedents were concluded among which, the study has discussed the topmost highly relevant yet most essential antecedents of consumer engagement. This study generalized the antecedents under broader terms. These top antecedents which are most essential are social, value, identity, interaction, involvement, experience, satisfaction, information, attachment, and participation. In the analysis part, all top antecedents discussed along with future research directions. Keywords: Consumer Engagement, Customer Engagement, Systematic Literature Review, SLR.

scholarly journals Business intelligence and big data in hospitality and tourism: a systematic literature review

2018 ◽  
Vol 30 (12) ◽  
pp. 3514-3554 ◽  
Author(s):  
Marcello Mariani ◽  
Rodolfo Baggio ◽  
Matthias Fuchs ◽  
Wolfram Höepken
Keyword(s):  
Big Data ◽  
Literature Review ◽  
Systematic Literature Review ◽  
Business Intelligence ◽  
Data Science ◽  
Academic Research ◽  
Research Field ◽  
Future Research ◽  
Content Type ◽  
Hospitality And Tourism

PurposeThis paper aims to examine the extent to which Business Intelligence and Big Data feature within academic research in hospitality and tourism published until 2016, by identifying research gaps and future developments and designing an agenda for future research.Design/methodology/approachThe study consists of a systematic quantitative literature review of academic articles indexed on the Scopus and Web of Science databases. The articles were reviewed based on the following features: research topic; conceptual and theoretical characterization; sources of data; type of data and size; data collection methods; data analysis techniques; and data reporting and visualization.FindingsFindings indicate an increase in hospitality and tourism management literature applying analytical techniques to large quantities of data. However, this research field is fairly fragmented in scope and limited in methodologies and displays several gaps. A conceptual framework that helps to identify critical business problems and links the domains of business intelligence and big data to tourism and hospitality management and development is missing. Moreover, epistemological dilemmas and consequences for theory development of big data-driven knowledge are still a terra incognita. Last, despite calls for more integration of management and data science, cross-disciplinary collaborations with computer and data scientists are rather episodic and related to specific types of work and research.Research limitations/implicationsThis work is based on academic articles published before 2017; hence, scientific outputs published after the moment of writing have not been included. A rich research agenda is designed.Originality/valueThis study contributes to explore in depth and systematically to what extent hospitality and tourism scholars are aware of and working intendedly on business intelligence and big data. To the best of the authors’ knowledge, it is the first systematic literature review within hospitality and tourism research dealing with business intelligence and big data.

scholarly journals Customer engagement behaviour on social media platforms: A systematic literature review

2019 ◽  
Vol 18 (3) ◽  
pp. 239-256
Author(s):  
Tolu Ajiboye ◽  
John Harvey ◽  
Sheilagh Resnick
Keyword(s):  
Social Media ◽  
Literature Review ◽  
Systematic Literature Review ◽  
Secondary Data ◽  
Customer Engagement ◽  
Empirical Literature ◽  
Future Research ◽  
Depth Analysis ◽  
Social Media Platforms ◽  
Search For Information

Customer engagement behaviours (CEB) on social media have the potential to strengthen relationships between firms and customers. However, there have been no systematic attempts to review the antecedents of CEB on social media despite wide recognition of its importance. Using a systematic literature review method, we provide an in-depth analysis of the extant empirical literature on CEB in relation to social media platforms. Results indicate that there are five key antecedent causes and these are identified in the literature as: (1) social links; (2) ownership-value; (3) search for information; (4) involvement; and (5) functionality. These represent the key antecedents of engagement for firms using social media. Our review is the first to bring together an in-depth secondary data analysis of the antecedents of CEB in social media platforms. We subsequently identify three epistemological tensions within the corpus, and suggest directions for future research in order to advance the understanding of CEB in relation to social media.

scholarly journals Literature review on service quality in hospitality and tourism (1984-2014)

2018 ◽  
Vol 30 (1) ◽  
pp. 114-159 ◽  
Author(s):  
Ivan K.W. Lai ◽  
Michael Hitchcock ◽  
Ting Yang ◽  
Tun-Wei Lu
Keyword(s):  
Literature Review ◽  
Service Quality ◽  
Systematic Literature Review ◽  
Future Research ◽  
Academic Journal ◽  
Research Gaps ◽  
Quality Research ◽  
Content Type ◽  
Research Themes ◽  
Hospitality And Tourism

Purpose The purpose of this study is to examine the development of service quality research in hospitality and tourism from 1984 to 2014, to identify research gaps and to suggest directions for future research. Design/methodology/approach This review comprised three steps with the first being the generation of a structural map by using the online pathfinder network (PFNET) to identify potential research themes. The second research step involved an online literature search covering 2,211 academic journal articles to obtain basic information for planning an additional content investigation concerning the research themes. The final step was to investigate the content of the articles published in top-tier journals or frequently cited ones in three different stages (1984-1993, 1994-2003 and 2004-2014) to explore potential research topics. Findings The study identifies 17 research themes that comprise two main research themes, seven sub-stems, six outer-leaves and two little-leaves. The developments of service quality research in each theme are explored. The role of each theme in service quality study is revealed. Finally, this study identifies research opportunities for service quality research within each theme. Practical implications This study demonstrates how to use PFNET to effectively perform a systematic literature review. By referring to previous publications reviewed in this study, researchers can contribute by extending existing theories in their further research on the seventeen themes. Originality/value This study contributes a systematic literature review method by applying an online PFNET approach, provides a well-researched list of references for researchers conducting service quality research and highlights research gaps for researchers who plan to pursue service quality research.

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