scholarly journals EXAMINING THE IMPACT OF SOCIAL MEDIA ON THE ACADEMIC PERFORMANCES OF SAUDI STUDENTS - CASE STUDY: PRINCE SATTAM BIN ABDUL AZIZ UNIVERSITY

2019 ◽  
Vol 7 (5) ◽  
pp. 851-861 ◽  
Author(s):  
Syed Nasrullah ◽  
M. Firdouse Rahman Khan

undergraduate students’ academic performances and their social interpersonal skills in the Prince Sattam bin Abdulaziz University. Design/methodology/approach: 64 samples were collected from full-time undergraduate students studying in Prince Sattam bin Abdulaziz University from different colleges including Community college, College of Business Administration, College of Education, College of Engineering and College of Pharmacy. The descriptive statistics analysis was used to analyze the demographic data while inferential statistics were used in testing the research hypotheses. The results obtained from the analyses were used to interpret the outcomes. Findings: The empirical results reveal that the students enjoy meeting new friends online using social media rather than meeting in person and for this reason they spend a lot of time – addicted. It is also confirmed that the bad comments are passed easily through social media affecting other's sentiments and most of them strongly believe that all the information in social media is true and reliable and the rumors were spread easily in social media. Further, it is also confirmed that social media does not support the Learning of the students. Practical Implications: The study confirms that the students exchange learning materials through social media and it helps them to update the developments in their college/university. The students believe that through Social media they have improved their communication skills and they can communicate with anyone at any time. It is also found that some of their teachers communicate with them and encourage them to use social media but for studying only.    Originality/value: The research work is of its first kind as it focuses on the impact of social media on the academic performances of the students studying in Prince Sattam bin Abdulaziz University, Saudi Arabia, which has suggested effective means for effective implementation of social media strategy.

Author(s):  
Mohamad El Khatib ◽  
M. Firdouse Rahman Khan

PurposeSocial media has transformed and influenced communication, research and education in general through the vast variety of online tools which are available for communication.The objectives of the research study is to examine and analyze the influence of Social Media on the academic Performance of students and their social interpersonal skills.Design/methodology/approach195 samples were collected from full-time undergraduate students studying in the University from different faculties including business, engineering, law, English Studies and Language Studies. The descriptive statistics analysis was used to analyze the demographic data while inferential statistics was used in testing the research hypotheses. The results obtained from the analyses were used to interpret the outcomes.FindingsThe empirical results reveal that the students get to learn through social media differently enabling them new information and are also able to communicate easily with others. The communication exchanged is irrelevant to studies and does not help them in any manner to improve their learning. It is confirmed that the Social Media effects do not support the Learning of the students and most of the students are addicted to social media.Practical ImplicationsThe study confirms that it is good means to approach the students through social media whichmight boost the education in an easier way.Originality/valueThe research work is of its first kind as it focuses on the impact of social media on the academic performances of the students studying in Higher Educational Institutions. 


2020 ◽  
Author(s):  
Helena S. Wisniewski

With companies now recognizing how artificial intelligence (AI), digitalization, the internet of things (IoT), and data science affect value creation and the maintenance of a competitive advantage, their demand for talented individuals with both management skills and a strong understanding of technology will grow dramatically. There is a need to prepare and train our current and future decision makers and leaders to have an understanding of AI and data science, the significant impact these technologies are having on business, how to develop AI strategies, and the impact all of this will have on their employees’ roles. This paper discusses how business schools can fulfill this need by incorporating AI into their business curricula, not only as stand-alone courses but also integrated into traditional business sequences, and establishing interdisciplinary efforts and collaborative industry partnerships. This article describes how the College of Business and Public Policy (CBPP) at the University of Alaska Anchorage is implementing multiple approaches to meet these needs and prepare future leaders and decision makers. These approaches include a detailed description of CBPP’s first AI course and related student successes, the integration of AI into additional business courses such as entrepreneurship and GSCM, and the creation of an AI and Data Science Lab in partnership with the College of Engineering and an investment firm.


Author(s):  
Giuliana Lee ◽  
Andrew D. Choi ◽  
Erin D. Michos

Aims: To review the use of Social Media as a Means to Disseminate and Advocate Cardiovascular Research: Why, How, and Best Practices. Background: The use of Twitter or other social media platforms for research can transcend current limitations in dissemination of research and present new opportunities for research networking by connecting researchers, clinicians, policymakers, the public, and other stakeholders on a global scale. Objective: As social media influence continues to expand, it becomes increasingly important for cardiovascular researchers to employ social media strategies to increase the impact of their research work, for the ultimate goal of improved outcomes for patients living with or at risk for cardiovascular diseases. Method: Altmetrics are novel metrics that track the attention that scholarly outputs are receiving in non-traditional sources such as in news, blogs, and social media posts. These alternative metrics record research dissemination beyond traditional journal citation indices but also can predict and even promote future citations. Result: This review outlines various methods of how social media can be used to disseminate research, guidance on how to develop a social media portfolio for consideration of academic promotion, and some best practices for promoting one’s research work. Conclusion: Social media offers the advantages of rapid dissemination of research work, potential increases in novel and traditional impact metrics for publications, and may also facilitate academic promotion.


2022 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Peter Anzollitto ◽  
Danielle Cooper

PurposeAlthough research regarding socialization processes recognizes the importance of organizational identification for newcomer adjustment outcomes, it has less frequently considered the impact of newcomer identification with targets external to the organization. This study aims to investigate whether relational identification with identities external to the organization can be beneficial for socialization outcomes, a relationship the authors describe through the conservation of resources theory. At a time when newcomers are expending resources and may not have a support system inside the organization, important identities may foster success through building a resource base of support available to the newcomer.Design/methodology/approachTwo studies were conducted with newcomers, both groups responded to multi-wave surveys. The authors conducted an initial study with undergraduate students (n = 45) in their first semester of college and a second study with working individuals employed full time in their first year in a new organization (n = 148).FindingsRelational identification with identities external to the organization is positively related to job engagement through the dual mediation of social support and psychological well-being. The results indicate that these external resources encourage well-being and free newcomers to invest in becoming physically, emotionally and cognitively engaged with their new jobs.Practical implicationsThe results suggest that organizations may wish to take care in helping newcomers maintain strong relational identities outside the organization while becoming connected with their new organization.Originality/valueThe findings suggest that external relational identities are a neglected and important element influencing the socialization process.


2016 ◽  
Vol 17 (3) ◽  
pp. 243-255 ◽  
Author(s):  
Atefeh Yazdanparast ◽  
Mathew Joseph ◽  
Fernanda Muniz

Purpose The present research investigates the influence of brand-based social media marketing (SMM) activities on metrics of consumer-based brand equity (CBBE). Specifically, the study examines the role of consumer-brand social media experiences on attitude toward SMM activities of brands and its consequent impact on brand perceptions. Design/methodology/approach Paper-and-pencil surveys were administered to undergraduate students in a Southwestern university in exchange for extra credit. Survey questions were adapted from previously validated scales, and measurement adaptations were minimal and only related to the context of questions to assure their relevance with the context of this study. Bi-variate correlation, bootstrapping technique, Sobel test, ANOVA and linear regression were used to test the hypotheses. Findings The results indicate that brand-based SMM is essential in impacting consumers’ attitudes toward brands and consequently, CBBE reflected via perceived value for the cost, perceived uniqueness and the willingness to pay a price premium for a brand. Additionally, the main reason for individuals to use social media impacts their attitudes toward and receptiveness of SMM activities of brands. Research limitations/implications This study used a sample of college students to address the research questions. Considering the higher adoption rate and interest in social media among younger consumer groups, the results may not be representative of the entire population. Much of the existing research on social media, however, has focused on undergraduate college students and is primarily based on studies utilizing the similar research population. Originality/value The present research is one of the few studies that empirically examine the impact of consumer-brand interactions/experiences on consumers’ attitudes toward SMM activities of brands, as well as brand-related knowledge and perceptions as reflected by CBBE. The results indicate that the CBBE model of the twenty-first century should incorporate the role of brand-based SMM activities as facilitators of brand knowledge (i.e. brand awareness and brand image) by reinforcing or even shaping important brand-based associations.


2021 ◽  
Vol 03 (02) ◽  
pp. 360-377
Author(s):  
Zahra ABBAS

The research seeks to reveal the impact of the means of communication and cultural change among new generations and their reflection on the nature of their cultural formation - The importance of research Modern means of communication constitute a threat to traditional social values and customs and put society in front of new problems, especially among new generations. Secondly, it is one of the most effective means to effect a cultural change that pushes society to interact with contemporary culture and break traditional barriers, and its ability to threaten a system of traditional social values in society The risks it can leave on social and moral values in society, especially on young people, which makes these risks reflected in the disintegration of the national feelings of young people and their direction towards their individual interests and the search for freedom and individual achievements and a culture of interest in the overall issues in society.


Author(s):  
Sandra B. Richtermeyer ◽  
Alan Chmura ◽  
Kenton B. Walker

This paper reports on the University of Wyomings Master of Science in e.Business degree Program and experience from the first two years of its operation. The Program was initiated in response to the chronic shortage of graduates with skills in both business and technology. The program is a rare cooperative effort between the College of Business and the Department of Computer Science in the College of Engineering. We discuss the basic structure of the Program in terms of its interdisciplinary nature, accelerated delivery, educational objectives, team-oriented approach, classroom environment, involvement of business community, and skill sets emphasized. The primary tracks of study and courses within each track are explained. Demographic data on admitted and enrolled students is also presented. Challenges and plans for the future of the Program are also discussed.


2021 ◽  
pp. 249-259
Author(s):  
Abdulmuminu Isah ◽  
Deborah Oyine Aluh ◽  
Abubakar Abba ◽  
Patrick Ogbonna Chukwu ◽  
Ebere Mercy Okpara ◽  
...  

Background: The COVID-19 pandemic in Nigeria led to a national lockdown that resulted in the suspension of academic activities. Objective: To evaluate the impact of the COVID-19 national lockdown on pharmacy students’ productivity and their coping strategies. Methods: This study involved the cross-sectional collection of responses from undergraduate students of six Nigerian schools of pharmacy. Data was collected using a structured, validated questionnaire in the form of Google form. The data was entered into a statistical product and service solutions software (SPSS, version-25) for analysis. Results: A total of 808 students responded to the questionnaire. The majority of the students’ responses (757, 93.7%) showed that their reading duration had decreased during the lockdown. The most missed variable during the closure by students was ‘school life’ (303, 37.5%). The use of social media (133, 16.5%) was the most common coping strategy. The majority of the students, 544 (67.3%), agreed to participate in the virtual mode of learning. The cost of data was the main challenge to online learning by the students (288, 36.0%). Conclusion: This study shows that the productivity of pharmacy students decreased during the COVID-19 lockdown. Social media and business activities were the most common coping mechanisms of pharmacy students. Pharmacy students were willing to accept virtual learning despite possible challenges.


2017 ◽  
Vol 40 ◽  
pp. 116-122 ◽  
Author(s):  
G. Sampogna ◽  
I. Bakolis ◽  
S. Evans-Lacko ◽  
E. Robinson ◽  
G. Thornicroft ◽  
...  

AbstractBackgroundIn England, during 2009–2014 the ‘Time to Change’ anti-stigma programme has included a social marketing campaign (SMC) using mass media channels, social media and social contact events but the efficacy of such approach has not been evaluated yet.MethodsThe target population included people aged between mid-twenties/mid-forties, from middle-income groups. Participants were recruited through an online market research panel, before and after each burst of the campaign (with a mean number of unique participants per each burst: 956.9 ± 170.2). Participants completed an online questionnaire evaluating knowledge [Mental Health Knowledge Schedule (MAKS)]; attitudes [Community Attitudes toward Mental Illness (CAMI)]; and behaviours [Reported and Intended Behaviour Scale (RIBS)]. Socio-demographic data and level of awareness of the SMC were also collected.ResultsA total of 10,526 people were interviewed. An increasing usage of the SMC-media channels as well as of the level of awareness of SMC was found (P < 0.001). Being aware of the SMC was found to be associated with higher score at MAKS (OR = 0.95, CI = 0.68 to 1.21; P < 0.001), at ‘tolerance and support’ CAMI subscale (OR = 0.12, CI = 0.09 to 0.16; P < 0.001), and at RIBS (OR = 0.71, CI = 0.51 to 0.92; P < 0.001), controlling for confounders.ConclusionThe SMC represents an important way to effectively reduce stigma. Taking into account these positive findings, further population-based campaigns using social media may represent an effective strategy to challenge stigma.


2018 ◽  
Vol 2018 ◽  
pp. 1-5
Author(s):  
Timna Naftali ◽  
Adi Eindor-Abarbanel ◽  
Nahum Ruhimovich ◽  
Ariella Bar-Gil Shitrit ◽  
Fabiana Sklerovsky-Benjaminov ◽  
...  

Introduction. Since individuals with IBD typically experience symptoms during their prime years of employment, it raises the question about IBD impact on employment status. Most studies concentrated on absenteeism from work with varying results in different populations. However, absenteeism reflects only one dimension of the ability to work and does not expose the problem of inability to hold a full-time job. Aims. To evaluate the influence of IBD on unemployment and working hours in Israel. Secondary aims were to investigate the correlation between working hours and the type of medical treatment and the impact of severity of disease. Patients and Methods. Demographic data, employment status, number of weekly working hours, and disease parameters. The data was compared to that of the general Israeli population extracted from the website of the Central Bureau of Statistics. Results. 242 IBD patients were interviewed. Patients median age was 37.04(IQR 30.23-44.68) years and 88 (36.4%) were men and 154 (63.6%) women. Diagnosis of CD was established in 167 (69%) patients and UC in 65 (26.9%). There was no significant reduction in employment rates or working hours among the IBD patients comparing to the general population. Immunosuppressive or biologic treatment did not influence employment status. The unemployed patients had higher disease severity (median 7.33, IQR 5-10.66) compared to employed patients (median 6, IQR 3.66-7.66; p=0.003). Conclusions. Although IBD patients in Israel do not have higher unemployment, those with severe disease have lower proportion of employment.


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