scholarly journals IMPLEMENTATION OF COMMUNICATIVE PROTECTION STRATEGY IN UKRAINIAN POLITICAL TALK-SHOWS

2020 ◽  
Vol 25 (2(22)) ◽  
pp. 29-35
Author(s):  
Lyubov Zavalska

The article examines the manifestation of the communicative strategy of protection, which is used as a reaction of the addressee in the case of the interlocutor's choice of conflicting strategies of speech interaction in political talk-shows. An overview of approaches to defining and distinguishing communication strategies is presented and a detailed analysis of defense strategy in interactive political discourse is presented. It is argued that the defensive strategy is related to the communicative behavior of the addressee of a political conflict, who has a weaker position, less convincing to theaudience, but defends his beliefs by opposing the position of the speaker. Under such conditions, the addressee reacts to the aggressive speech behavior of the speaker, but does not agree with him, does not seek to understand, but on the contrary - inflates the conflict and acts as a political opponent. The defense strategy was found to be represented by communicative tactics of justification, evasion of response and counteractionto provocation.

2017 ◽  
Vol 19 (1) ◽  
pp. 75-92 ◽  
Author(s):  
Camelia Beciu ◽  
Mirela Lazăr ◽  
Irina Diana Mădroane

The article examines emerging practices of personalization in political talk shows on Romanian television. Our interest lies in the reconfiguration of the role of critical journalist, as performed by talk show hosts on private TV channels, in the context of increasing commercialization and instrumentalization of the Romanian media in postcommunism. This development consists of the strategic use of personalization, achieved through the talk show dispositive, for the enactment of positions of journalistic interpretation, adversarialness, and intervention on behalf of the citizens. The findings indicate shifts in the symmetry/asymmetry relationships between journalists, guests, politicians, and publics, as well as new ways of constructing and understanding public issues. Two main patterns of personalization have been identified: the journalist as a fully engaged voice, effectively substituting itself for the public opinion, and the journalist as an ordinary person, who has the capacity to see through and expose dominant public discourses.


2021 ◽  
pp. 2046147X2110268
Author(s):  
Zhuo Ban ◽  
Alessandro Lovari

On November 18, 2018, the Italian fashion house Dolce & Gabbana (D&G) released a controversial video on all their social media channels. The video triggered an instant outcry from the general Chinese public, who called the video a racist caricature of Chinese culture. D&G responded to the crisis with several image repair strategies. This study examines D&G’s crisis communication efforts in the wake of this incident. Departing from corporate-oriented perspectives prevalent in the field of public relations, this study employs a dynamic, public-oriented view of crisis communication, which focuses on the dynamic, interactive process of crisis development from the standpoint of the publics. By analyzing communicative behavior on Twitter (an increasingly influential alternative public sphere in China) and in particular, comments and responses toward the crisis communication strategies employed by D&G, we have identified four prominent themes, or ways that publics framed their key messages against the corporation: “Apology not enough”; “Apology done badly”; “Call to unite against D&G”; and “Sarcasm, mockery, and abuse.” And they can be interpreted as a number of crisis communication strategies of the global, online publics. Based on our analysis of the D&G case, we discuss the theoretical implications of a dynamic, public-oriented perspective (DPOP) on crisis communication, highlighting its key areas of difference from the corporate-oriented perspective (COP).


Author(s):  
Laura Floyd

The article analyzes the conflicting communication strategies of the participants of the election debates in Spain in 2019. The peculiarities of communicative interaction of Spanish politicians in the conditions of political agitation on the eve of the parliamentary elections are considered the main strategies of their interaction are singled out. The purpose of the analysis was to identify and characterize the main communication strategies used by Spanish politicians during the 2019 election campaign during a televised debate. The material of the study was a card index of text fragments of speeches by Spanish politicians A. Lastro, C. Alvarez, I. Monteros, G. Rufian, A. Esteban, and others. A total of 350 micro texts were analyzed, which allowed us to identify communicative conflict as the main type of interaction in the pre-election discourse. The article defines that communicative strategy in political discourse is a general direction of interaction of politicians, which directs language means in order to realize the intention – to influence the addressee. In the pre-election discourse of political debates, the main strategies are focusedon conflict interaction, within which strategies of discrediting and manipulation aresingled out. The strategy of discrediting involves reducing the communicative status of the opponent and is represented by tactics of accusation and insults. The main linguistic means of implementing the strategy of discrediting are stylistically reduced vocabulary and grammatical forms of dialogic nature. The strategy of manipulation is implemented through the tactics of interpretation, declaration and intimidation. At the linguistic level, manipulation involves the use of abstract vocabulary, precedent phenomena and expressive and evaluative means.


Author(s):  
Galina V. Makovich

The paper considers the types of communication strategies in the judicial process, markers-tactical techniques that implement them. The degree to which the translator reflects the communication strategies of the participants in the trial and the validity of the translator’s use of the moderation model of judicial communication is revealed. It is shown that the translator in the trial does not act as a repeater of the text, but as its interpreter. Because of the complexity of the trial to talk about a single model of communicative behavior of the translator is not, however, overall, the model interpreter-moderator involves substantial risk for proceedings as a whole and for trial participants.


2014 ◽  
Vol 39 (2) ◽  
Author(s):  
Christopher Buschow ◽  
Beate Schneider ◽  
Simon Ueberheide

Abstract“Social TV”, described as the use of social media such as Twitter or Facebook stimulated by TV programs, is highly topical in the television industry. Communication research has fallen behind in addressing this issue. In this paper we explore the simultaneous communication activities of Twitter users while watching TV. Additionally, we tested whether different TV programs stimulate different communication activities. The main findings of our quantitative content analysis of approximately 30,000 messages show that communication within the Twitter community as well as evaluations of shows and actors are the main subjects of the explored tweets. We also found that different TV programs evoke different communication activities. While talent shows produce expressions of fandom and critiques of the candidates in the show, live events evoke a critical debate about the show itself and what’s happening on screen. Political talk shows can stimulate a public discourse.


2015 ◽  
Vol 11 (6) ◽  
Author(s):  
Bekhanova Zhazira Erbulatovna ◽  
Ryssaldy Kussain Tinisbaevich

2018 ◽  
Vol 62 (4) ◽  
pp. 597-613
Author(s):  
Leticia Bode ◽  
Emily K. Vraga ◽  
German Alvarez ◽  
Courtney N. Johnson ◽  
Magda Konieczna ◽  
...  
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