scholarly journals Implementation of Mass Customization for competitive advantage in Indian industries: a structural equation model

Author(s):  
Piu Jain ◽  
Suresh Garg ◽  
Gayatri Kansal

Abstract The enduring fluctuations in market demand, exemplified by exceedingly unpredictable customer requirements have given rise to Mass customization, which is acquiring increasing prominence in production and operations management. Fostering on the foundation laid by erstwhile researcher Hart[1], who developed an analytical framework of four pillars of mass customization for organizations, the objectives of this research are to obtain additional discernments on the nature of linkage between the four pillars and MC, in addition to their impact on competitive advantage. The current work is an attempt to explore the mass customization ability of manufacturing organizations of Indian origin and its impact on organisational performance and to propose a comprehensive assessment and decision-making model for manufacturers to implement mass customization for competitive benefits. Literature support is expanded and validated using data collected through survey conducted among managers of various divisions of organization of Indian origin. The final sample contains 276 usable observations. Data analysis was performed expending structural equation modelling(Amos Graphics).

2020 ◽  
pp. 088626052097582
Author(s):  
Saeed Kabiri ◽  
Jaeyong Choi ◽  
Seyyedeh Masoomeh (Shamila) Shadmanfaat ◽  
Julak Lee

The role of routine activity theory (RAT) as a guiding theoretical approach to understand online victimization has been well documented. However, the recent emphasis in criminology on its applicability to online victimization has largely been based on evidence from Anglo-American studies. This study fills this gap by testing the predictive utility of RAT for cyberstalking victimization, using data from a sample of female Iranian students. Our structural equation model showed that online exposure to motivated offenders, target suitability, and ineffective online guardianship were positively and significantly associated with cyberstalking victimization. Our results provide strong support for RAT, indicating its generalizability to a different sociopolitical context.


2018 ◽  
Vol 29 (3) ◽  
pp. 608-628 ◽  
Author(s):  
Gensheng (Jason) Liu ◽  
Weiyong Zhang ◽  
Chundong Guo

PurposeEffective mass customization (MC) depends on accurately identifying customer needs and procuring appropriate components from supply base to manufacture the required product configurations in a timely manner. In essence, effective MC for a focal firm is contingent on effective supply chain management. However, extant literature is not very clear on how supply chain (SC) planning and integration activities affect MC. The purpose of this paper is to fill the gap by examining the impacts of SC-planning and SC-integration on MC.Design/methodology/approachOrganizational information processing theory is used to link SC-integration with MC ability, and a link is hypothesized between SC-planning and SC-integration. The structural equation model is then analyzed using data from 262 manufacturing plants.FindingsIt is found that SC-integration fully mediates the relationship between SC-planning and MC-ability.Research limitations/implicationsThe SC-integration measure is from a focal manufacturer’s standpoint, rather than the standpoint of the entire SC.Practical implicationsThe results indicate that using a SC perspective in planning activities helps a focal firm integrate with key stakeholders along the SC, which subsequently helps the firm mass customize. Practitioners should recognize the added importance of SC-planning and SC-integration if they want to mass customize.Originality/valueThis study provides a theoretical foundation for the relationship between SC-integration and MC. It also provides a more comprehensive conceptualization of SC-integration, which includes supplier integration, customer integration, as well as internal functional integration which was neglected in many previous studies.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Chinedu Obi ◽  
Fabio Bartolini ◽  
Marijke D’Haese

Purpose This paper aims to explore the connectivity between social media use, access to migrant networks, information asymmetry and migration intentions. Design/methodology/approach The study was conducted using data from individuals living in Nigeria and analysed with a generalized structural equation model, which is rare for this kind of research. Findings The authors find a dual mediating role of the social media and the migrant networks in facilitating migration, i.e. reducing the threshold cost required to migrate and introducing a bias in terms of information asymmetry. While social media and access to migrant networks directly increase migration intentions, this changes when incomplete information is provided. People who use social media and their migrant networks for information are more likely to have information about destination countries than information on the transit risk. Social implications The study adds valuable insights for designing awareness campaigns aimed at reducing irregular migration. Originality/value This study contributes to the understanding of the intersection of migration and digitalization


2017 ◽  
Vol 8 (1) ◽  
pp. 101-112 ◽  
Author(s):  
Wawmayura Chamsuk ◽  
Wanno Fongsuwan ◽  
Josu Takala

Abstract A structural equation model was used to verify both the direct and indirect influences on research and development and innovation capabilities that affect Thai automotive parts enterprises competitive advantage. Thailand’s automotive sector is a major driver of the economy with a multi-thousand network of both domestic and international companies contributing a significant amount to both domestic and Asian economic growth. After peaking in 2013 and reaching the Top 10 automotive nations, there has been a slide backwards. Competition is fierce and the pace of change ever quickening. Therefore, the researchers sought to determine how the automotive parts sector needed to improve in capability, skills and infrastructure to maintain a sustainable competitive advantage. From the structural equation model analysis of 220 regional automotive parts sector managers and use of AMOS software, it was determined that research and development combined with innovation plays key roles in the industry’s profitability and survivability. Additionally, there must be support across a wide sector of the economy, including universities, government agencies and institutions. Once championed as the ‘Detroit of Asia’, Thailand’s recognized success as a global automotive hub is a classic case of a well-executed industrial plan but that lead can potentially slip away without embracing new technologies and innovative thinking.


2000 ◽  
Vol 1735 (1) ◽  
pp. 133-137 ◽  
Author(s):  
Kenneth R. Stuart ◽  
Marc Mednick ◽  
Johanna Bockman

A more complex model in content and design than previously applied to the measurement of customer satisfaction within the transportation industry is used in this study. Drawing from the results of previous studies that had a narrower focus, a network of 10 potentially important factors that affect customer satisfaction within the New York City subway system was postulated and tested using data collected from a cross section of adult residents. Results indicate that several factors have a direct influence on satisfaction, whereas others have an effect through intermediary variables. Path coefficients for the posited model are statistically significant, although several factors have notably more impact than others. Using model diagnostics, minor revisions and improvements to the initial model have been made while adhering closely to the principles of the original theory. Future developments are discussed, as is the model’s application for planning and resource allocation.


2013 ◽  
Vol 9 (1) ◽  
Author(s):  
Oscarius Y.A Wijaya

Relationship learnings is the main essential requirement to create company’s innovation power to enhance its competitive advantage. The relationship learning of furniture compa-nies in Indonesia has been considered in low level compared to China and other Asian countries. This also has a significant effect toward marketing performance in term of bilateral trade relationship between Indonesia and China. The link phenomenon of market orientation with the awareness about relationship behavior of furnitures companies in China has much more dominant role to win the competition. The connection or network (Guan Xi - 关系) has been used to maintain business relation amongst furniture companies in China for information sharing from academicians, suppliers and even competitors. Apparently, furnitures companies Indonesia haven’t got used to it. Companies here are less paying atten-tion on this remarkable source to generate a new innovation or design, even making market surveys to support innovation capability.  The purpose of this research is to analize the followings, (1). The effect of market orientation toward relationship learnings, (2). The effect of market orientation toward competitive advantage, (3). The effect of relationship learning toward competitive advantage, (4). The effect of market orientation toward marke-ting performance, (5). The effect of relationship learning toward marketing performance, (6). The effect of competitive advantage toward marketing performance of furnitures com-panies in Java island region.The research objects are all furniture companies in Java island region which consists of Surabaya, Semarang, Bandung and Jabodetabek with total number about 830 companies, with furniture company as analysis unit. 90 companies were being taken for the samples. This research has using SEM (Structural Equation Model) as the analysis tool to estimate the reciprocal effect by involving interverning variable. The analysis’ results showing that the market orientation has a possitive effect to marke-ting performance of furnitures companies in Java island region thru relationship learning.Keyword: market orientation, relationship learnings, competitive advantage, marketing performance


AdBispreneur ◽  
2021 ◽  
Vol 6 (1) ◽  
pp. 79
Author(s):  
Erwin Permana ◽  
Margo Purnomo ◽  
Rukun Santoso ◽  
Syamsurizal Syamsurizal

The Covid-19 pandemic has suppressed almost all business and economic sectors. However, the Sicepat Courier service business actually shows a competitive advantage over other business organizations. This study aims to analyze how strategic agility is able to form a sustainable competitive advantage through the competitive action of Sicepat's courier services. The sampling technique used purposive sampling. The research respondents were 63 middle managers of Sicepat Express. The analysis technique uses the Structural Equation Model (SEM) with SmartPLS. This study proves that competitive actions by companies increase strategic agility in forming a sustainable competitive advantage. This study contributes to strengthening the view that strategic steps cannot be separated from competitive action to form competitive advantage. The results of this study recommend the Sicepat courier service company to constantly increase its competitive action. In the future, research is needed that involves a more detailed competitive action construct with a wider coverage of respondents so that the results of this study become a more established concept. Pandemik Covid-19 menekan hampir seluruh sektor bisnis dan ekonomi. Namun bisnis jasa kurir Sicepat justru menunjukkan keunggulan bersaing dibanding organisasi bisnis yang lain. Penelitian ini bertujuan untuk menganalisis bagaimana agilitas strategis mampu membentuk sustainabilitas competitive advantage melalui aksi kompetitif jasa kurir Sicepat. Teknik sampling menggunakan purposive sampling. Responden penelitian adalah middle managers Sicepat Express sebanyak 63 orang. Teknik analisis menggunakan Structural Equation Model (SEM) with SmartPLS. Penelitian ini membuktikan bahwa aksi – aksi kompetitif yang dilakukan perusahaan meningkatkan agilitas strategis dalam membentuk sustainabilitas keunggulan bersaing. Penelitian ini memberikan kontribusi untuk memperkuat pandangan bahwa langkah strategis tidak dapat dipisahkan dengan aksi kompetitif untuk membentuk keunggulan bersaing. Hasil penelitian ini merekomendasikan kepada perusahaan jasa kurir Sicepat untuk senantiasa meningkatkan aksi kompetitifnya. Kedepan diperlukan penelitian yang melibatkan konstruk aksi kompetitif yang lebih detail dengan cakupan responden yang lebih luas sehingga hasil penelitian ini menjadi sebuah konsep yang lebih mapan.


2021 ◽  
Vol 9 (06) ◽  
pp. 837-845
Author(s):  
Udin Suadma ◽  
◽  
Sutjipto a ◽  
Suratno b ◽  
Mattjik c ◽  
...  

BUM Desa in Banten Province has not been maximized in improving the economy of the Village community as shown by the many inactive BUM Desa. BUM Desa has not been able to create business diversification that comes from financial performance in this study, namely Return on Investment (ROI). A total of 80 BUM Desa were studied as a result of purposive sampling from a population of 688 BUM Desa in Banten Province. The criteria for selecting samples were (1) registered BUM Desa (2) BUM Desa is active, and (3) active Village BUM that has capital ≥ Rp. 30,000,000. This study uses explanatory and descriptive methods using data analysis tools Partial Least Square Structural Equation Model (PLS-SEM). The results showed that financial performance had a positive effect on the Village-Owned Enterprise Diversification stage with t-value = 4.527, p-value = 0.000 <0.05, meaning that Ha was not enough data to accept Ho and data supporting Ho was rejected. Based on the description of the results and the study shows that good financial performance means being able to generate profits from sales and total assets, as well as capital. Meanwhile, diversification can be created if the turnover of working capital occurs quickly. The faster the working capital rotates, the better the BUM Desas financial performance will be. Therefore, BUM Desa has high financial performance can diversify investment.


2016 ◽  
Vol 32 (1) ◽  
pp. 126
Author(s):  
Fisla Wirda ◽  
Tuti Azra ◽  
Herizon Herizon

This study aimes to analyze the influence of managerial competency and external environment in the competitive advantage of creative industries of West Sumatera. The sample size is determined by Rubin formula numbering 157 managers of creative industries of West Sumatera. The sampling technique used is proportional stratified random sampling, in which the samples are allocated proportionally in six cities namely: Padang, Padang Panjang, Bukittinggi, Payakumbuh, Pariaman, and Solok. The research method used is survey and the data are collected through questionnaires. The data analysis technique used is Structural Equation Model (SEM) and PLS software tools. The study showes that managerial competency and external environment effects positively and significantly on the competitive advantage of creative industries of West Sumatera.


2020 ◽  
Vol 4 (1) ◽  
pp. 11-19
Author(s):  
Mudiantono Soekirman ◽  
Fajar Ayu Suryani

Business competition in the current era of globalization requires companies to have a strategy to win the market. Strategic management has an important role for the survival of the company. The existence of such competition is also felt by small businesses such as Small and Medium Enterprises (SMEs). The increase in the number of SME units in Central Java was not followed by an increase in average sales of SMEs. This study aims to analyze the effect of distribution channel, ERP implementation and entrepreneurial orientation on marketing performance with competitive advantage as an intervening variable. The population in this study were small and medium enterprises owners in Central Java. Six hypothesis were formulated for this study. To test those hypothesis, this study used 104 respondent. Structural Equation Model (SEM) was applied to this study using AMOS 24  as a tool. The results of this study shows that competitive advantage is the most variable in influencing the marketing performance, while this  competititve advantage has entrepreneurial orientation as highest variable in influencing it. This study suggests that if SMEs want to increase their marketing performance, they must increase  their competitive advantage. This competitive advantage can be increase by increasing the entrepreneurial orientation.


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