Developing an Operational Level Strategic Communication Model for Counterinsurgency

2009 ◽  
Author(s):  
David P. Anders
Keyword(s):  
Strategic Communication ◽  
Communication Model ◽  
Operational Level

scholarly journals THE SEARCH FOR NEW MEASURES IN ORGANISATIONAL COMMUNICATION: A SYSTEMATIC LITERATURE REVIEW

2019 ◽  
Vol 7 (1) ◽  
pp. 469-477
Author(s):  
Gibriel Badjie ◽  
Armanu Thoyib ◽  
Djumilah Hadiwidjojo ◽  
Ainur Rofiq
Keyword(s):  
Literature Review ◽  
Systematic Literature Review ◽  
Internal Communication ◽  
Systematic Research ◽  
Communication Model ◽  
Leadership Communication ◽  
Organisational Communication ◽  
Operational Level ◽  
Managerial Roles ◽  
Central Pillar

Purpose of the study: Communication is a central pillar in organisation, yet little genuine communication takes place in the organisation. The purpose of the paper is to craft communication model that promotes routine information availability and accessibility by simplifying the approach to organisational communication through the leadership level, functional level and operational level. Methodology: The study applied systematic literature review (SLR) or systematic research synthesis (SRS) as the approach to gather data, analyse to address the research query. The study method embraces the definition of SLR by Rousseau et al. (2008). The conditions for literature search electronically was done through multiple journal sites. The gathered published material dated between 1961-2018. Main Findings: The paper put forward three propositions to establish the argument for organisational communication. The findings show that there is no definitive agreement what constitute organisational communication as it is given many names like internal communication, employee communication, corporate communication etc. There is total lack of structural approach to organisational communication. Applications of this study: The paper refocuses organisational communication towards a three-tier approach and challenges leadership to communicate in tandem with managerial roles as purported by Mintzberg in order to give prominence to organisational communication. Novelty/Originality of this study: The paper introduces three new dimensions as measures of organisational communication with a new perspective on leadership communication, where Mintzberg’s managerial roles were used as reference for leadership communication responsibility which is missing in today’s organisation. The new measures of organisational communication are leadership level, functional and operational level.

Integrative Complexity in Politics

2018 ◽  
Author(s):  
Lucian Gideon Conway ◽  
Peter Suedfeld ◽  
Philip E. Tetlock
Keyword(s):  
Political Violence ◽  
Political Behavior ◽  
Past Research ◽  
Strategic Communication ◽  
Value Pluralism ◽  
Communication Model ◽  
Integrative Complexity ◽  
Multiple Perspectives ◽  
New Developments ◽  
Rich History

Political action is often a product of political thinking, and one of the most important aspects of political thought is its complexity. Thus, it is not surprising that the study of integrative complexity—the level of cognitive differentiation and subsequent integration of idea elements pertaining to an issue—has had a long and rich history in understanding political behavior. This chapter explores two arenas in which integrative complexity has contributed to our understanding of political behavior: political violence and political success. It then pursues multiple perspectives that help explain where integrative complexity comes from, including the cognitive manager model, the value pluralism model, and a strategic communication model. The chapter concludes by placing past research in the context of new developments in integrative complexity theory and measurement and considers productive directions for future complexity research in an increasingly social media–driven environment.

Reconceptualising Relational Aggression as Strategic Communication: Girls, Goals, and Their Peer Groups

2017 ◽  
Vol 34 (1) ◽  
pp. 78-91
Author(s):  
Angela Page ◽  
Jennifer Charteris
Keyword(s):  
Conceptual Framework ◽  
Relational Aggression ◽  
Communication Strategies ◽  
Peer Groups ◽  
Strategic Communication ◽  
Communication Model ◽  
Young Girls

Since its inception, relational aggression has been conceptualised as a set of destructive attempts by young girls to get their own way, and these aggressive acts have been demonised in public and media debate. This article challenges the prevailing developmental psychopathologisation literature to centre the focus on functionality, positioning relational aggression as a set of behaviours that are used as specific communication strategies. A ‘Girls’ Relational Aggression Communication Model’ is provided as a new conceptual framework that integrates positioning subtypes from the literature: ‘popular’, ‘regular’, and ‘tough’ girls. This reconceptualised communication model is a contribution to the field as it enhances understanding of the nuances in girls’ relationships. In particular, it reframes the positioning of ‘tough’ girls, who have been largely ignored in relational aggression research.

scholarly journals Strategic Uses of Facebook in Zika Outbreak Communication: Implications for the Crisis and Emergency Risk Communication Model

2018 ◽  
Vol 15 (9) ◽  
pp. 1974 ◽  
Author(s):  
May Lwin ◽  
Jiahui Lu ◽  
Anita Sheldenkar ◽  
Peter Schulz
Keyword(s):  
Social Media ◽  
Risk Communication ◽  
Crisis Communication ◽  
Disease Outbreaks ◽  
Strategic Communication ◽  
Great Level ◽  
Communication Model ◽  
Health Crisis ◽  
Health Authorities ◽  
One Year

While social media has been increasingly used for communication of infectious disease outbreaks, little is known about how social media can improve strategic communication across various stages of the health crisis. The Crisis and Emergency Risk Communication Model (Reynolds & Seeger, 2005; CERC) outlines strategies across different crisis phases and can guide crisis communication on social media. This research therefore investigates how social media can be utilized to implement and adapt the CERC model, by examining the strategic uses of Facebook in communicating the recent Zika epidemic by health authorities in Singapore. Zika-related Facebook posts of three main Singapore health agencies published within the one year period from January 2016 to December 2016 were thematically analysed. Results suggest that Facebook was used to communicate the crisis strategically, which supported and added to the CERC model. Novel uses of Facebook for outbreak communication were demonstrated, including promoting public common responsibility for disease prevention and expressing regards to the public for cooperation. Results also suggested that preparedness messages might be the most effective, as they produced a great level of public engagement. The adaptability of the CERC model in social media contexts to improve crisis communication is discussed.

scholarly journals Strategic Family Communication On The Covid-19 Pandemy Through Heart-To-Heart Communication

2020 ◽  
Author(s):  
Puji Lestari ◽  
Eko Teguh Paripurno
Keyword(s):  
Family Communication ◽  
Strategic Communication ◽  
Positive Behavior ◽  
Communication Model ◽  
Focus Group Discussions ◽  
Group Discussions ◽  
Communication Models ◽  
Positive Attitudes ◽  
Depth Interview ◽  
Positive Feelings

The spread of COVID-19 in Indonesia caused anxiety to families, so there was no effective family communication in the event of a disaster. This research aims to find a strategic family communication model in addressing COVID-19 through heart-to-heart communication. This research method uses descriptive qualitative with in-depth interview data collection techniques, focus group discussions, and simulation of Gending Dhandang Gula Corona. The subjects of this study were families affected by COVID-19 in Ngandong Village. The results of this study found a model of strategic family communication in dealing with COVID-19 through heart-to-heart communication. Heart-to-heart communication affects a positive spirit, the soul influences positive feelings, feelings influence positive thoughts, thoughts affect positive attitudes, and attitudes influence positive behavior. Positive behavior makes a disaster-resilient family. Disaster resilient families are developed by applying heart-to-heart communication. The contribution of this research in the form of family strategic communication models and policies in addressing COVID-19 through heart-to-heart communication.

ANALYZING SUSTAINABLE RELATIONSHIP WITH CUSTOMERS USING A STRATEGIC COMMUNICATION MODEL, A 360 DEGREES CUSTOMER VIEW AND MATHEMATICAL SIMULATION

2021 ◽  
Vol 21 (2) ◽  
pp. 503-516
Author(s):  
NICOLETA-VALENTINA FLOREA ◽  
ANISOARA DUICA ◽  
DORIN IANCU ◽  
MIRCEA-CONSTANTIN DUICA
Keyword(s):  
Mathematical Simulation ◽  
New Technologies ◽  
Strong Relationship ◽  
Strategic Communication ◽  
Communication Model ◽  
Relational Marketing ◽  
The Right ◽  
Number Of Customers

Modeling and mathematical simulation are used in every field. To obtain improvement of relationship with customers is also used modeling. Relational marketing is not a choice, is a demand. The customers, which are emotionally related with the organization, will have more trust into it and will develop a strong commitment and a sustainable relationship, if the organization is more involved in keeping a positive and strong relationship with its customers and determine their value. The goal of this study is to bring in discussion the role and the importance of relationship with customers based on sustainable communication, customers being the main source of profit and value on long term for any company. To obtain this, was implemented a model of simulation and strategic communication, analysed through the prism of customers’ 360 degrees. Data were gathered from 100 customers and the results showed a strog relationship based on communication with its customers and the important role of employees in this relationship; the new technologies used in relationship with the customers, according to the literature, have a crucial role in attracting, retaining and growing the number of customers, but this study shows that is used at a very reduced level in the analysed organization. Mathematical simulation played an important role in discovering the right way through the maze of the new products and information present into the analysed supermarket based on continuous communication and relationship.

scholarly journals Immunization Campaigns: Mitigating Barriers - Designing Communication

2019 ◽  
pp. 158-175
Author(s):  
Deepak Gupta ◽  
Badrul Hassan ◽  
Anusha Agarwal ◽  
Avni Bhasin
Keyword(s):  
Social Inclusion ◽  
Immunization Coverage ◽  
Strategic Communication ◽  
Communication Strategy ◽  
Communication Model ◽  
Health Seeking ◽  
Social Scientists ◽  
Seeking Behavior ◽  
Communication Approach ◽  
Immunization Programmes

This paper revisits varied conceptual frameworks of the strategic communication, especially applicable on vaccination challenges that the immunization programmes are confronted with world over and how critical it is to ensure addressing the ‘last mile’ gaps in attaining cent percent vaccination coverage. It is based on consolidated reflections gathered together through varied field experiences and study of programme approaches. It assumes further significance as ensuring social-inclusion of vulnerable, hard-to-reach and poor populace is the key to using strategic communication as a marketing communication approach in bringing about positive behaviour change in the communities. Across the world, the public health programmes have been struggling for many decades in reaching out to communities and delivering the vaccination programmes. Despite the efforts invested in by the respective governments on supply aspects of vaccinations, social scientists continue to face challenges with the demand generation dimensions of the immunization programmes. Therefore, a significant emphasis on the ‘health seeking behavior’ aspects in individuals and their respective communities play a significant role in achieving cent percent immunization coverage. The current paper propounds a model called Vaccination Communication Model, i.e. ‘VCM’ which provides a modular approach in facilitating design of its immunization communication strategy.

scholarly journals Communication and Sport: A Call to Action

2021 ◽  
pp. 399-418
Author(s):  
Paulo Salgado
Keyword(s):  
Social Role ◽  
Strategic Communication ◽  
Communication Model ◽  
Interactive Process ◽  
Call To Action ◽  
Sports Industry ◽  
Sports Communication ◽  
The Social ◽  
The World ◽  
Economic Influence

The economic influence of media has dramatically changed the world of sport, leading sports organisations to increase their focus on communication and assets like brands and reputation. The intent for a more strategic communication within the sports industry must consider a broader and more profound reflection of how the world of sports intertwines with communication and its interactive process of creation, selection, and retention of meaning (Weick, 1979). As a practice and as a business, the social role played by sports, and the singularities of sports organisations are central pieces for the comprehension of the strategic sports communication model presented in this paper. It aims at encouraging researchers to dive into the realm of sports communication.

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