scholarly journals PENGARUH KEPUASAN WISATAWAN TERHADAP WILLINGNESS TO PAY TAMAN WISATA ALAM KAWAH IJEN

2021 ◽  
Vol 5 (1) ◽  
pp. 13
Author(s):  
Esa Riandy Cardias

Taman Wisata Alam Kawah Ijen (92 ha) merupakan bagian dari kawasan Cagar Alam Kawah Ijen (2.468 ha) tempat berbagai biota langka dilindungi. UNESCO menetapkan Kawah Ijen sebagai salah satu Cagar Biosfer  dari 120 negara di dunia (2016). Segala keunikan yang dimiliki TWAKI menyebabkan kunjungan wisatawan ke  destinasi ini cenderung meningkat signifikan, dan pada akhirnya daya dukung lingkungan terlampaui empat tahun terakhir. Oleh karenanya dibutuhkan pengelolaan destinasi yang tepat, namun dibutuhkan dana yang tidak sedikit. Willingness to pay (WTP) wisatawan diharapkan sebagai sumber pendanaan lain diluar pemerintah, dan patokan dalam mengukur WTP adalah memberikan kepuasan maksimal kepada wisatawan. Penelitian ini bertujuan menganalisis tingkat kepuasan wisatawan dan pengaruhnya terhadap WTP, serta tingkatan WTP. Penelitian ini dirancang menggunakan metode kuantitatif  dengan alat Partial Least Square Path Modelling (PLS-PM). Metode tersebut dipilih untuk mengetahui ukuran korelasional dan kausal antar variabel serta menguji signifikansi dari hipotesis. Hasil penelitian menunjukan aspek atraksi, amenitas, aksesibilitas eksternal, aksesibilitas internal, sumber daya manusia, dan citra destinasi merefleksikan  kepuasan wisatawan; kepuasan wisatawan berdasarkan aspek atraksi wisata, sumber daya manusia, dan citra destinasi berpengaruh positif dan signifikan terhadap WTP. Sementara kepuasan wisatawan berdasarkan aspek amenitas; aksesibilitas eksternal; dan aksesibilitas internal tidak berpengaruh terhadap WTP. Nilai rataan WTP wisatawan mancanegara US$ 28 dan Rp.25.000  wisatawan nusantara, sehingga masing-masing nilai ekonomi ekowisata dan perkiraan pendapatan dari penjualan tiket berdasarkan nilai WTP adalah US$ 864.528 atau sekitar 12 milyar dan Rp.3.776.800.000.

2021 ◽  
Vol 11 (2) ◽  
pp. 126-132
Author(s):  
Nermina Delic ◽  
◽  
Irfan Djedovic ◽  
Ensar Mekic ◽  
◽  
...  

The main aim of the study was to empirically investigate and understand the effects that autonomy has on job satisfaction and job performance in Bosnia and Herzegovina. The empirical data was obtained from a questionnaire of 242 people living and working in Bosnia and Herzegovina. Once the data was collected, data analysis was conducted to assure validity and reliability through items’ loadings and Cronbach’s Alpha values.Furthermore, the scales were tested for convergent validity through partial least-square path modelling using SmartPLS 3 software. The results indicated that the effects of autonomy on job performance and job satisfaction were significant and had positive relationship.


2021 ◽  
Vol 10 (1) ◽  
pp. 175
Author(s):  
Rizma Adlia Syakurah ◽  
Yayi Suryo Prabandari ◽  
Widyandana Widyandana ◽  
Taufan Bramantoro

Majority of medical students choose clinical specialties as their career choice, compared to other medical fields. This study aimed to finding an effective model of career exploration behaviour in medical students to construct effective career interventions. This study obtained 1030 students of medical faculties in Indonesia. All data used an online survey questionnaire that was collected starting from October 12<sup>th</sup>-25<sup>th</sup> 2015. Data analysis used Partial Least Square-Path Modelling using R statistical software to create a model in order to find correlation and pathway among each variable. The result showed both direct and indirect correlation towards the variables studied. Personal accomplishment had a stronger influence on self-efficacy (β=0.317, p&lt;0.001). This study concluded that verbal persuasion and self-efficacy correlate directly to career exploration.<strong> </strong>All variables are related to career exploration in medical students. Educators and policymakers are able to construct intervention in this area to encourage medical students to start exploring career options early.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
M.Z.Y. Koh ◽  
Yen-Nee Goh

Purpose Health plays a crucial role in the daily lives and supporting health is the important role of medicine. With the availability of traditional, complementary and alternative medicine (TCAM), the demands and willingness to pay among users are increasing. Hence, this study aims to determine the psychological factors influencing the willingness to pay for TCAM among Malaysian adults. Design/methodology/approach In total, 300 completed self-administered questionnaires were collected from Malaysian adults using a purposive sampling method through intercepts at public health-care facilities. A structural equation modelling approach using partial least square was used to test the hypotheses. Findings The findings show that attitude, subjective norms, perceived price and knowledge have a significant impact on willingness to pay for TCAM. Surprisingly, there was no relationship found between perceived behavioural control and health consciousness on willingness to pay for TCAM. Originality/value The findings of this study are expected to provide better insights into TCAM use among Malaysian adults. The results are also important to encourage health-care institutions and practitioners to educate the general public on the safety of TCAM to ensure more health benefits to the users.


2020 ◽  
Vol 12 (9) ◽  
pp. 3931
Author(s):  
Marjeta Marolt ◽  
Hans-Dieter Zimmermann ◽  
Andreja Pucihar

The exponential speed of technological advancements and the ever-changing needs of customers have changed the way enterprises engage with their customers. However, despite the increasing scholarly interest in the enterprise-initiated perspective of customer engagement (CE) in recent years, it remains unclear what drives enterprises to initiate customer engagement and how enterprise-initiated customer engagement enhances enterprise performance. Thus, the purpose of this study is to develop and evaluate a conceptual model that consists of drivers and outcomes of enterprise-initiated customer engagement. After developing a conceptual model based on previous conceptual approaches to customer engagement, a quantitative survey was undertaken to gather the data from business-to-customer micro, small, and medium-sized enterprises. The data were analyzed using the partial least square path modelling. The findings showed that external pressure and organizational readiness influence enterprise-initiated customer engagement. Enterprise-initiated customer engagement was also found to influence marketing performance. The empirical findings provide insights for managers that explain what drivers may influence enterprise-initiated customer engagement and what benefits they can expect. Overall, this research extends the understanding of the CE domain and provides additional insights for the drivers and outcomes of enterprise-initiated CE.


10.28945/4358 ◽  
2019 ◽  
Vol 14 ◽  
pp. 183-198
Author(s):  
Uzoma Heman Ononye ◽  
Anthony Igwe

Aim/Purpose: This study investigates the relationship between knowledge sharing process and innovation success with specific emphasis on tacit knowledge. Based on the literature review, we hypothesised that knowledge donating and collecting have a positive relationship with innovation success. Methodology: The hypotheses were empirically tested using the partial least square path modelling with data collected from twelve state-owned public organisations operating in Southern Nigeria. Contribution: The research made distinct empirical contributions to the burgeoning literature on knowledge sharing and innovation from the public sector and developing country context. Findings: Knowledge donating and collecting contribute to innovation success positively and significantly. Knowledge donating effect on innovation success was found to be more significantly positive than the effect of knowledge collecting on innovation success. Recommendations for Practitioners: Public organisations should promote a supportive culture to spur innovation through the frequent share of experiences, information and skills among the various knowledge actors. Public managers should convey the importance of knowledge sharing and its value to knowledge users in clear terms and attend to creating conditions or contexts that encourage people to share knowledge freely and willingly with others. It is apt to improve organisational commitment and support for knowledge sharing activities such as mentorship programs, workshops, conferences, seminars and other related training and development programs in order to provide opportunities for employees to develop innovation competencies from the transfer of tacit knowledge developed over time from experience. To optimise innovation outcomes from knowledge sharing practices, knowledge sharing should be in tandem with the industry or global best practices. Future Research: Future studies should add interviews to provide depth in terms of insights and substance to the questionnaire, and may extend to public organisation with different ownership structure.


2021 ◽  
Vol 2 (4) ◽  
pp. 289-302
Author(s):  
Rahma Elsitasari ◽  
Asmai Ishak

This research aims to analyze consumer's willingness to pay toward halal products through the role of religious commitment, religious self-identity, using the theory of planned behavior. This study examines the willingness to pay consumers based on the consumption experiences of well-known foreign franchise restaurants in Indonesia. The data was collected through 250 Muslim students in Yogyakarta. The survey was filled by Google form. Data were analyzed using structural equation modeling, employing the partial least square method (PLS). Findings of the research show that the attitude and the religious self-identity have no impact on the willingness to pay for the halal product, while the perceived behavioral control, the subjective norm, and the religious commitment have a positive and significant effect on the willingness to pay. Additionally, religious commitment has a positive and significant influence on the attitude, and on the religious self-identity. The practical implication of this study suggests the marketers should understand those variables that influence consumers' willingness to pay for halal-certified products from foreign franchise restaurants, namely the subjective norms, the perceived behavioral control, and the religious commitment.


2016 ◽  
Vol 10 (2) ◽  
pp. 217
Author(s):  
Akhmad Mun’im

Peningkatan produksi garam menjadi penting seiring dengan meningkatnya jumlah penduduk dan tumbuhnya sektor industri pengolahan di Indonesia. Program Pemberdayaan Usaha Garam Rakyat (PUGAR) yang dicanangkan oleh Kementerian Kelautan dan Perikanan (KKP) ditujukan untuk menjaga dan meningkatkan ketersediaan garam di masyarakat. Penelitian ini bertujuan mengetahui struktur biaya usaha petambak garam serta faktor-faktor yang memengaruhi pendapatannya yang akan berdampak pada penciptaan nilai tambah petambak garam. Penelitian dilakukan dengan  enggunakan metode Partial Least Square Path Modelling (PLS-PM). Hasil penelitian menunjukkan bahwa peningkatan output petambak garam sebesar satu persen akan meningkatkan nilai tambah petambak garam sebesar 0,911 persen, sedangkan peningkatan input antara (intermediate input) sebesar satu persen akan memberikan dampak secara tidak langsung terhadap nilai tambah petambak garam sebesar 0,775 persen. Selain itu, peranan komoditas garam terhadap perekonomian terus meningkat selama program PUGAR digulirkan. Hal ini ditunjukkan oleh kontribusi dan laju pertumbuhan PDB berbasis garam yang selalu meningkat selama periode tersebut. (Salt Farmers Business Analysis and Its Role in The Economy, 2012 (Case Study: PUGAR Salt Farmers))Increasing production of salt has become important due to the increasing population and the growth of the manufacturing sector in Indonesia. Empowerment of People’s Salt (PUGAR) Program launched by the Ministry of Maritime Affairs and Fisheries (MMAF) is intended to maintain and improve the availability of salt in the community. This research aims at finding cost structure and factors that effect the income of salt farmers by which will lead to impacted to the generating of salt farmers value added. This research uses a Partial Least Square Path Modelling (PLS-PM) as analytical method. Based on the research results, an increase in output of salt farmers by one percent will increase the value added of salt farmers by 0,911 percent. While the increase in intermediate inputs by one percent would provide indirectimpact on the value added of salt farmers by 0,775 percent. In addition, the role of salt commodities on the economy continued to increase throughout the PUGAR program rolled. This phenomenon showed by the contributions and growth rate of based on the continum growth rate of based-salt GDP during the period.


2021 ◽  
Vol 8 (1) ◽  
pp. 57-71
Author(s):  
Dr. Dewi Tamara ◽  
Michael Hartanto ◽  
M. Tubagus Rizky ◽  
Ivan Cahyaputra

As an effort to identify the underlying determinants of willingness to pay, this study seeks to examine brand image, customer trust, and customer loyalty that impacts directly on willingness to pay during the 2020 COVID-19 pandemic time frame. This study also seeks to identify the impact of customer trust and brand image towards willingness to pay though customer loyalty and to identify the indirect impact of customer trust and brand image towards willingness to pay during the 2020 COVID-19 pandemic time frame. Using a convenient sampling method, someone who ever bought some sports apparel during this COVID-19 pandemic were selected as the sample. Out of 230 distributed, 171 useful questionnaires were returned. Confirmatory factor analysis and path analysis were conducted using partial least square equation modelling. The results of this study showed that the willingness to pay of sports apparel during the pandemic covid 19 in Indonesia was influenced by the customer trust and customer loyalty but not significantly influenced by the brand image. This study has a different research originality by researching the relationship between brand image, customer trust, customer loyalty and willingness to pay of any sports apparel during a specific time frame of the 2020 COVID-19 Pandemic, also the impact of brand image and customer trust towards willingness to pay were a rare relation of a research.


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