scholarly journals LinkedIn, a vocational social network, as a tool for promotion in selected healthcare service providers

2021 ◽  
Vol 16 (3) ◽  
pp. 286-299
Author(s):  
Jiří Bejtkovský
Keyword(s):  
Social Network ◽  
Healthcare Service ◽  
Service Providers ◽  
Online Tools ◽  
Management Area ◽  
Job Vacancy ◽  
Social Media Platforms ◽  
Employer Brand ◽  
Use Of Social Media ◽  
The Right

Abstract The use of social media platforms and other online tools in the human resource management area has become a common part of the HR manager work. Today, the main aim of every corporation is to have the right employees at the right time and in the right job positions. The main objective of this research paper was to identify whether the size of the selected healthcare service providers influences the existence of a profile on the vocational social network LinkedIn, the active use of the vocational social network LinkedIn for sharing a job vacancy and the active use of the vocational social network LinkedIn for promoting or building the employer brand. Three research hypotheses were defined. The collection of research data was carried out from October 2018 to January 2019. The conducted research has shown that the size of the selected healthcare service provider does not affect the active use of the vocational social network LinkedIn and sharing a job vacancy, promoting or building the employer brand.

Crisis Communication in the Age of Social Media and the Case of Dairy Khoury

2021 ◽  
pp. 2181-2196
Author(s):  
Nisrine Zammar
Keyword(s):  
Social Media ◽  
Crisis Communication ◽  
Communication Strategy ◽  
Clear Understanding ◽  
Organizational Reputation ◽  
Interactive Nature ◽  
Social Media Platforms ◽  
Use Of Social Media ◽  
The Right

The use of social media platforms has become an essential part of today's protocol of reacting to any sudden crisis, due to their interactive nature which allows them to reach vast and heterogeneous audiences. This makes them the right tool that enables the organizations to spread their messages efficiently. Any failure in responding adequately on social media level, would allow rumors and negative contents to circulate uncontrollably, affecting the organizational reputation and recovery. Therefore, the main purpose of this paper is to provide a clear understanding of the crisis communication strategy adopted by Dairy Khoury, a Lebanese firm, on social media, at a time when the new power of social media had not yet been fully measured and estimated. The author will highlight the necessity of a preset crisis communication strategy and the use of social media platforms while dealing with crisis.

scholarly journals Social Media as a Battleground for Electoral Violence among Netizens in Africa: The Case of Kenyan Youth

2020 ◽  
Vol 2 (1) ◽  
pp. 104-115
Author(s):  
Christine W Njuguna ◽  
Joyce Gikandi ◽  
Lucy Kathuri-Ogola ◽  
Joan Kabaria-Muriithi
Keyword(s):  
Social Media ◽  
Service Providers ◽  
Media Use ◽  
Self Regulation ◽  
Social Media Use ◽  
Internet Service ◽  
Electoral Violence ◽  
Social Media Platforms ◽  
The Government ◽  
Use Of Social Media

There is a rise in unprecedented political infractions, disturbances and electoral violence in Africa with the youth playing a significant role. Thus, the study broadly investigated social media use and electoral violence among the youth in Kenya using two objectives that were to assess the use of social media platforms among the youth and to investigate the relationship between social media use and electoral violence among the youth. Guided by the Dependency Theory and the Social Responsibility Theory, the study was carried out in Mathare Constituency, Nairobi County, Kenya. Data collection involved questionnaires, key informant interviews and focus group discussions. Analysis of quantitative data was by descriptive statistics and regression while qualitative data was analyzed through transcription. The study findings showed that the use of social media platforms in communication has been growing with WhatsApp becoming the most ‘preferred’ platform in Kenya. The study outcome exposed the fact that social media had an important and positive effect on electoral violence among the Kenyan youth in Mathare (R = .812). On the other hand, social media (Facebook, WhatsApp, Twitter, YouTube and Instagram) had a strong explanatory strength on electoral violence among the Kenyan youth in Mathare (R2 = .659). This means that social media accounts for 65.9 percent of electoral violence among the Kenyan youth in Mathare Constituency, Nairobi County. The study, therefore, concluded that there is a relationship between social media and electoral violence among the Kenyan youth in Mathare. The study finally recommends that the government should embrace and enforce self-regulation mechanisms by Internet service providers to deter incitement. In addition, there should be increased efforts to educate and inform Internet users on the importance of assessing the credibility of information. Promotion of productive engagement as an effective instrument of dealing with online hatred is key.

scholarly journals Recruitment Via Social Media: An Exploratory Study

2016 ◽  
Vol 1 (1) ◽  
pp. 89-93
Author(s):  
Aida Maryani Bt Abd Rashid ◽  
Keyword(s):  
Social Media ◽  
Social Networking ◽  
Social Networking Sites ◽  
Exploratory Study ◽  
Job Applicants ◽  
Social Media Platforms ◽  
Online Recruitment ◽  
Use Of Social Media ◽  
The Right ◽  
Recruitment Tool

Recent studies have shown that social media platforms such as Facebook and LinkedIn, have become emergent agents for employer and recruitment Agents to search for potential employees to work for their companies. Employers and recruitment agents are using social networking sites for recruitment as these sites offers a vast database of people information. Social media has made an easy pathway for employers and recruitment agents to narrow down their search to the targeted group of people and hire the best employees, thus elevating online recruitment to greater height. However, there are risks associated with the use of social media as a recruitment tool and users must understand that once they become part of a social media community, their online profiles can be accessed by almost everyone. By knowing the risks and complications of social media, it will be a step in the right direction towards managing the apparent risks. The objective of this paper is to study how social media is used in attracting quality job applicants and examine the risk associated with social media recruitment.

Digital Death

2020 ◽  
pp. 23-40
Author(s):  
Marita Shelly
Keyword(s):  
United States ◽  
Service Providers ◽  
Financial Information ◽  
Third Party ◽  
Online Information ◽  
Estate Planning ◽  
Legal Cases ◽  
Personal Property ◽  
Social Media Platforms ◽  
Use Of Social Media

An increasing use of social media platforms and other mobile applications (apps) has led to the creation, purchase, storage, and use of online information and data including personal or financial information, email communications, photographs, or videos. The purposes of this chapter are to discuss digital property and to determine whether under estate planning and administration law digital property can be inherited like other real and personal property. This chapter will examine relevant legislation in Australia, United States (US), and other jurisdictions including Canada, as well as legal cases that have discussed the issue of accessing or transferring digital property held by service providers such as Facebook. It will also discuss examples of service providers' terms of use and whether these terms allow for digital property to be accessed by a third party. It will conclude with recommendations about how an individual can manage their digital property as part of their will or estate.

scholarly journals Politicians, Social Media, and Digital Publics: Old Rights, New Terrain

2020 ◽  
Author(s):  
Sarah Sobieraj ◽  
Gina M. Masullo ◽  
Philip N. Cohen ◽  
Tarleton Gillespie ◽  
Sarah J. Jackson
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Cultural Context ◽  
Social Inequalities ◽  
The United States ◽  
Legal Cases ◽  
Social Media Platforms ◽  
The Government ◽  
Use Of Social Media ◽  
The Right

In this interdisciplinary roundtable discussion, five scholars interested in political communication work through the democratic dilemmas created when privately owned social media platforms are used as digital public squares by elected officials in the United States. This conversation unfolds in the context of ongoing legal cases that challenge politicians’ efforts to block select interlocutors and bar them from participation. We grapple with the tension between politicians’ use of social media to broadcast their own messages as a form of publicity with the desire by some members of the public that politicians be transparent online by allowing the electorate to question or even criticize them. Through this discussion, we weigh the importance of the right to criticize the government and its leaders alongside the realities of contentious content on social media platforms that are rife with abusive content, in a cultural context marked by social inequalities.

scholarly journals Social Media Platforms as HR Marketing Tool in Selected Healthcare Service Providers

2020 ◽  
pp. 294-302
Author(s):  
Jiri Bejtkovsky
Keyword(s):  
Social Media ◽  
Human Capital ◽  
Human Resources ◽  
Service Provider ◽  
Healthcare Service ◽  
Service Providers ◽  
Human Resources Management ◽  
Capital Management ◽  
Human Capital Management ◽  
Social Media Platforms

The research paper summarizes the arguments and counterarguments within the scientific discussion on the issue of social media platforms, HR marketing, E-recruitment and human capital management. The primary purpose of the research is to determine whether the size of the selected healthcare providers influences (1) the active use of social media platforms and (2) the creation of the recruitment videos to address potential employees on the internal or external labour market. Systematization literary sources and approaches for solving the problems of the social media platforms, HR marketing, E-recruitment and human capital management indicate that the implementation of IT technologies in the field of human resources management is becoming a necessity in today’s world. Regarding methodological tools of the research methods, this research study used quantitative and qualitative marketing research as the essential primary sources of information and data. For the precise questionnaire survey and understanding of the individual questions in the questionnaire, a pretest questionnaire survey was also carried out. The pretest was conducted in the fourth quarter of 2018 on a sample of eight respondents. A significant marketing quantitative research followed after the removal of minor shortcomings, from October 2018 to January 2019. The object of the study was selected healthcare service providers in the Czech Republic. Fifty-eight healthcare service providers were thus analysed. Besides other things, two research hypotheses and one research question were formulated. In the research study, the Pearson’s chi-square test, Microsoft Excel 2013 and IBM SPSS Statistics 23 were used to verify the research hypotheses. The research paper presents the results of an empirical analysis showing that (1) there is no statistically significant relationship between the size of the selected healthcare service provider and the active use of the social media platforms as an HR marketing tool; (2) there is a statistically significant relationship between the size of the selected healthcare service provider and the creation of recruiting videos to address potential employees on the internal or external labour market; (3) social media platforms are used for the communication with the patients, clients, public and further for PR or promotion of selected healthcare service provider and the recruitment purposes of human resources and HR marketing. The research also empirically confirms and theoretically proves the need for IT knowledge and the active use of IT technology in the area of human resources management, today in the 21st century. The results of the research can be useful for the domestic and foreign healthcare service providers such as hospitals, maternity hospitals, children’s hospitals, hospital wards, field hospitals, nursing homes, asylums, clinics, sanatoriums of long term disease, health resorts, thermal baths, healing spas and other health and medical institutions or for academicians that are interested in human resource management. Keywords E-recruitment, healthcare service provider, human capital management, HR marketing, social media platforms.

scholarly journals Politicians, Social Media, and Digital Publics: Old Rights, New Terrain

2020 ◽  
Vol 64 (11) ◽  
pp. 1646-1669
Author(s):  
Sarah Sobieraj ◽  
Gina M. Masullo ◽  
Philip N. Cohen ◽  
Tarleton Gillespie ◽  
Sarah J. Jackson
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Cultural Context ◽  
Social Inequalities ◽  
The United States ◽  
Legal Cases ◽  
Social Media Platforms ◽  
The Government ◽  
Use Of Social Media ◽  
The Right

In this interdisciplinary roundtable discussion, five scholars interested in political communication work through the democratic dilemmas created when privately owned social media platforms are used as digital public squares by elected officials in the United States. This conversation unfolds in the context of ongoing legal cases that challenge politicians’ efforts to block select interlocutors and bar them from participation. We grapple with the tension between politicians’ use of social media to broadcast their own messages as a form of publicity with the desire by some members of the public that politicians be transparent online by allowing the electorate to question or even criticize them. Through this discussion, we weigh the importance of the right to criticize the government and its leaders alongside the realities of contentious content on social media platforms that are rife with abusive content, in a cultural context marked by social inequalities.

scholarly journals Spreading of Misinformation about COVID-19 Pandemic on Social Media: A Survey among Library Professionals

2021 ◽  
Author(s):  
Subhajit Panda ◽  
Noble
Keyword(s):  
Social Media ◽  
Social Media Platforms ◽  
Use Of Social Media ◽  
The Right ◽  
Anxiety Depression ◽  
Library Professionals

Covid-19 pandemic has manifold the use of social media platforms globally, which at the same time has lead to the spread of misinformation in return cause anxiety, depression and affected people in several other ways. So, our study is based on finding out the viewpoint of Library Professionals about the spread of misinformation about Covid-19 through social media apps and solutions to tackle with this problem, how to differentiate between misinformation/ fake new news and the right information, what may be the reasons for the spread of misinformation, what is the role of library professionals in handling misinformation etc.

Analysis on Research Paper Publication Recommendation System with Composition of Papers and Conferences Matrices

2020 ◽  
pp. 120-127
Author(s):  
Htay Htay Win ◽  
Aye Thida Myint ◽  
Mi Cho Cho
Keyword(s):  
Social Network ◽  
Dimensionality Reduction ◽  
Correspondence Analysis ◽  
Recommendation System ◽  
Research Paper ◽  
Topic Modelling ◽  
Research Papers ◽  
The Right ◽  
Publication Recommendation

For years, achievements and discoveries made by researcher are made aware through research papers published in appropriate journals or conferences. Many a time, established s researcher and mainly new user are caught up in the predicament of choosing an appropriate conference to get their work all the time. Every scienti?c conference and journal is inclined towards a particular ?eld of research and there is a extensive group of them for any particular ?eld. Choosing an appropriate venue is needed as it helps in reaching out to the right listener and also to further one’s chance of getting their paper published. In this work, we address the problem of recommending appropriate conferences to the authors to increase their chances of receipt. We present three di?erent approaches for the same involving the use of social network of the authors and the content of the paper in the settings of dimensionality reduction and topic modelling. In all these approaches, we apply Correspondence Analysis (CA) to obtain appropriate relationships between the entities in question, such as conferences and papers. Our models show hopeful results when compared with existing methods such as content-based ?ltering, collaborative ?ltering and hybrid ?ltering.

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