scholarly journals The genre repertoires of Norwegian beauty and lifestyle influencers on YouTube

2021 ◽  
Vol 42 (2) ◽  
pp. 168-184
Author(s):  
Aleksander Torjesen

Abstract YouTube represents an increasingly popular cultural phenomenon in the contemporary Norwegian media landscape. Since the inception of the digital video platform over 15 years ago, personal videoblogging has emerged as one of its dominant types of user-generated content. In this article, I draw from New Rhetoric genre theory and netnographic approaches to explore the beauty and lifestyle sphere on YouTube, in which several emergent genres are situated within a new media ecosystem. Through a qualitative content analysis of seven established Norwegian YouTube channels, a total of 17 individual genres were identified. Furthermore, I elaborate upon how informational, instructional, and confessional communicative functions are utilised in audiovisual publications through conventionalised digital media production practices.

Author(s):  
David Karpf

There is no understanding Donald Trump without reference to the contemporary hybrid media system. His improbable victories in the Republican primary and 2016 general election were premised on radical departures from how electoral campaigns use communications media to engage journalists, supporters, and opponents. Once in office, Trump has continued to employ new approaches to presidential communications. For the Resistance, countering Trump required tactical and strategic innovations in the media realm. This chapter discusses how both Trump and the Resistance are deploying innovative new media strategies. It explores how Resistance groups are leveraging digital media to expand the reach of their protest tactics, using social media to undermine funding of partisan conservative media organizations, and building their own new media institutions to compete against the conservative media ecosystem.


Author(s):  
Laura García-Favaro

Women’s online magazines have been constantly proliferating and increasingly supplanting print publications. Contributing to their success, these sites offer similar content free of change and significantly greater opportunities for interaction – often in the form of discussion forums. However, these interactive spaces are currently disappearing, being replaced by an ever-escalating emphasis upon social network sites (SNSs). This article critically examines this changing model of reader interaction in women’s online magazines, drawing on a study of 68 interviews with industry insiders, forum user-generated content, and a variety of trade material. The analysis demonstrates how the decision to close the forums and embrace SNSs responds to multiple determinants, including a corporate doctrine of control over users’ discourse and outsourcing new modalities of free consumer labour, constituting a new ideal worker-commodity online: “the shareaholic”. This exercise of power has varying levels of success, and potentialities remain for users to exercise some transformative subversion, for example through what the article theorises as “labour of disruption”. Nonetheless, the emergent SNS-based magazine model of reader interaction poses a serious challenge to ongoing celebrations both in the industry and in some scholarly work about an increasingly democratic and user-led digital media ecosystem.


2014 ◽  
Vol 25 ◽  
pp. 278-288
Author(s):  
Rogério Christofoletti

If journalism has become post-industrial, we observe facilitators production systems, and publication of user-generated content (UGC) and the performance of professional and amateur sharing. In this context, it is necessary to question how ordinary citizens who practice acts of journalism ethically justify their work. This article draws on three episodes (England, Brazil and the West Bank) to deepen a debate on the approximation of values of amateur and professional journalists. The text also reviews examples of organizations and professionals who strive to harmonize relations in this new media ecosystem.


2011 ◽  
Vol 10 (04) ◽  
pp. C04 ◽  
Author(s):  
Richard Holliman

The globalised digital media ecosystem can be characterised as both dynamic and disruptive. Developments in digital technologies relate closely to emerging social practices. In turn these are influencing, and are influenced by, the political economy of professional media and user-generated content, and the introduction of political and institutional governance and policies. Together this wider context provides opportunities and challenges for science communication practitioners and researchers. The globalised digital media ecosystem allows for, but does not guarantee, that a wider range of range of contributors can participate in storytelling about the sciences. At the same time, new tools are emerging that facilitate novel ways of representing digital data. As a result, researchers are reconceptualising ideas about the relationship between practices of production, content and consumption. In this paper I briefly explore whether storytelling about the sciences is becoming more distributed and participatory, shifting from communication to conversation and confrontation.


2020 ◽  
Vol 4 (2) ◽  
pp. 181
Author(s):  
Muria Endah Sokowati ◽  
Fajar Junaedi

The development of digital technology in the past ten years has been transforming the media forms. New media are emerging and presenting its characteristics that blur the boundary between the sender and receiver. New media empowers the receiver to take part as content providers. Then, recently we can see there are new media platform produced by people who previously only became the contents recipients. This media can be an alternative in the dominance of large industrial media. De-professionalized, de-capitalized, and de-institutionalized are the characteristics of alternative media. Mojok.co is one of the examples of the alternative media. In order to maintain its existence, there are problems need to be concerned, especially financial issues. Mojok.co is also considerate to this issue, and once became the crucial case. As an alternative media, Mojok.co run into financial problem, that forced this site to accepted the fund from investor. The involvement of the investors to the media life encouraged the rethinking of the three characteristics of alternative media, which is already mentioned. Investment presents new problem, such as the problem of ownership and control. Those problems will provide many changes in the production of alternative media content. The investment of Tirto.co to Mojok.co implicated to the changes of Mojok.co. Mojok.co lost its independence. There are some requirements charged by Mojok.co, such as certain targets to achieve page views. By pursuing view, Mojok.co actually has no difference from others digital media assigning Alexa rank as the indicator of the achievement of the media. Ideologically, Mojok.co stated that this site would not take sides with certain ideologies. Accommodating all ideologies indicates that Mojok.co is trying to reach all targets. For this reason, a study of political economy needs to be done to understand the problem. Through the study of political economy, this research found the control mechanism, the shifting of editorial policies and the production practices of the Mojok.co after Tirto.co’s investment. Commodification of content become a policy in editorial for gaining more readers.Keywords: Alternative Media, Ownership, Commodification, Mojok.co ABSTRAKPerkembangan teknologi digital dalam sepuluh tahun terakhir telah mengubah bentuk media. Media baru bermunculan dan menampilkan karakteristiknya yang mengaburkan batas antara pengirim dan penerima. Media baru memberdayakan penerima untuk berperan sebagai penyedia konten. Lalu, belakangan ini kita bisa melihat ada platform media baru yang diproduksi oleh orang-orang yang sebelumnya hanya menjadi penerima konten. Media ini bisa menjadi alternatif dalam dominasi media industri besar. De-profesionalisasi, de-kapitalisasi, dan de-institusionalisasi adalah karakteristik media alternatif. Mojok.co adalah salah satu contoh media alternatif. Untuk mempertahankan eksistensinya, ada beberapa masalah yang perlu mendapat perhatian, terutama masalah keuangan. Mojok.co juga memperhatikan masalah ini, dan pernah menjadi kasus krusial. Sebagai salah satu media alternatif, Mojok.co mengalami masalah keuangan yang memaksa situs ini menerima dana dari investor. Keterlibatan investor dalam kehidupan media mendorong pemikiran ulang ketiga karakteristik media alternatif yang telah disebutkan. Investasi menghadirkan masalah baru, seperti masalah kepemilikan dan penguasaan. Masalah-masalah tersebut akan memberikan banyak perubahan dalam produksi konten media alternatif. Investasi Tirto.co ke Mojok.co berimplikasi pada perubahan Mojok.co. Mojok.co kehilangan kemerdekaannya. Ada beberapa persyaratan yang dibebankan oleh Mojok.co, seperti target tertentu untuk mencapai tampilan halaman. Dilihat dari sudut pandang, Mojok.co sebenarnya tidak berbeda dengan media digital lainnya yang menempatkan Alexa rank sebagai indikator pencapaian media. Secara ideologis, kata Mojok.co, situs ini tidak akan berpihak pada ideologi tertentu. Akomodatif semua ideologi menunjukkan bahwa Mojok.co berusaha untuk mencapai semua target. Untuk itu perlu dilakukan kajian ekonomi politik untuk memahami permasalahan tersebut. Melalui kajian ekonomi politik, penelitian ini menemukan bagaimana mekanisme kontrol, pergeseran kebijakan redaksi dan praktik produksi Mojok.co pasca investasi Tirto.com. Komodifikasi isi menjadi bagian dalam kebijakan redaksi untuk mendapatan pembaca yang lebih banyak.Kata Kunci: Media alternatif, Kepemilikan, Komodifikasi, Mojok.co


2020 ◽  
Vol 237 (10) ◽  
pp. 1172-1176
Author(s):  
Charlotte Schramm ◽  
Yaroslava Wenner

AbstractThe digital media becomes more and more common in our everyday lives. So it is not surprising that technical progress is also leaving its mark on amblyopia therapy. New media and technologies can be used both in the actual amblyopia therapy or therapy monitoring. In particular in this review shutter glasses, therapy monitoring and analysis using microsensors and newer video programs for amblyopia therapy are presented and critically discussed. Currently, these cannot yet replace classic amblyopia therapy. They represent interesting options that will occupy us even more in the future.


Author(s):  
Jesse Schotter

Hieroglyphs have persisted for so long in the Western imagination because of the malleability of their metaphorical meanings. Emblems of readability and unreadability, universality and difference, writing and film, writing and digital media, hieroglyphs serve to encompass many of the central tensions in understandings of race, nation, language and media in the twentieth century. For Pound and Lindsay, they served as inspirations for a more direct and universal form of writing; for Woolf, as a way of treating the new medium of film and our perceptions of the world as a kind of language. For Conrad and Welles, they embodied the hybridity of writing or the images of film; for al-Hakim and Mahfouz, the persistence of links between ancient Pharaonic civilisation and a newly independent Egypt. For Joyce, hieroglyphs symbolised the origin point for the world’s cultures and nations; for Pynchon, the connection between digital code and the novel. In their modernist interpretations and applications, hieroglyphs bring together writing and new media technologies, language and the material world, and all the nations and languages of the globe....


Author(s):  
Dan J. Bodoh

Abstract The growth of the Internet over the past four years provides the failure analyst with a new media for communicating his results. The new digital media offers significant advantages over analog publication of results. Digital production, distribution and storage of failure analysis results reduces copying costs and paper storage, and enhances the ability to search through old analyses. When published digitally, results reach the customer within minutes of finishing the report. Furthermore, images on the computer screen can be of significantly higher quality than images reproduced on paper. The advantages of the digital medium come at a price, however. Research has shown that employees can become less productive when replacing their analog methodologies with digital methodologies. Today's feature-filled software encourages "futzing," one cause of the productivity reduction. In addition, the quality of the images and ability to search the text can be compromised if the software or the analyst does not understand this digital medium. This paper describes a system that offers complete digital production, distribution and storage of failure analysis reports on the Internet. By design, this system reduces the futzing factor, enhances the ability to search the reports, and optimizes images for display on computer monitors. Because photographic images are so important to failure analysis, some digital image optimization theory is reviewed.


2021 ◽  
Vol 7 (1) ◽  
pp. 205630512098105
Author(s):  
Diana Ingenhoff ◽  
Giada Calamai ◽  
Efe Sevin

This article presents a study of Twitter-based communication in order to identify key influencers and to assess the role of their communication in shaping country images. The analysis is based on a 2-month dataset comprised of all tweets including hashtags of the three countries selected for this study: Austria, Switzerland, and the Netherlands. Following a two-step flow model of communication, we initially identified the influential Twitter users in all three countries based on their centrality measures. Subsequently, we carried out a qualitative content analysis of tweets posted by these influential users. Finally, we assessed the similarities and differences across the three country cases. This article offers new insights into public diplomacy 2.0 activities by discussing influence within the context of country images and demonstrating how opinion leaders can play a more dominant role than states or other political actors in creating and disseminating content related to country image. The findings also provide practical insights in the production of a country’s image and its representation on new media platforms.


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